Learn how to sell on Amazon through Epinium University
You can learn from our Amazon experts how to improve your account performance or, if you are not yet an Amazon seller, you will learn the advantages of entering the Marketplace of reference.
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What is an Amazon Store?
Are you a salesperson thinking about how to increase your sales? Attract new customers? Or start selling online? Have you already heard about the Amazon Store? Well, this lesson is for you.
FBA, FBM, what do these acronyms refer to? If you don't know, don't worry. These are terms used in the Amazon world that we are going to deepen in this Amazon Training.
If you are looking for a way to expand your business but don't have enough resources to invest in your activity, Amazon can be an opportunity. Learning how to sell on Amazon is not that difficult and you don't even need a lot to invest.
Why is it important to know digital marketing metrics to measure on Amazon? Marketing metrics give you a clue whether your campaign is achieving the KPIs set above or not.
Next to the Roas metric we have another very important metric which is the ACoS. If you are an Amazon seller you can't be unaware of this metric. On the contrary, if you have never heard of it, we are now going to explain it in more detail.
Simply put, Amazon's Buy Box is the goose that lays the golden egg. In fact more than 78% of Amazon's total sales are made within the Buy Box, and that's why it represents immense value to any competitive seller.
Amazon Renewed is a program that allows you to sell high-quality certified refurbished products to millions of customers on Amazon, both domestic and international.
For sellers on Amazon, protecting your products with trademarks is critical to the success of your business.
If you are going to sell on Amazon you must know and be able to secure the intellectual property of your brand or work. Do you know how to register your trademark on Amazon?
Product reviews, other customers' shopping experience and product feedback can help the user decide to buy one product or another. There is now an Amazon's Choice Badge that can also influence users' purchasing decisions.
If you want to start selling on Amazon you can't miss the ASIN. The ASIN code of Amazon Amazon Standard Identification Number, is a combination of letters and numbers that serves as a unique identifier for each product sold through the platform.
Amazon's Bullet Points are short phrases that collect the main features of a product and are displayed on the product detail page, just below the product name and price, and therefore in a very relevant position.
In order to optimize images on Amazon, we must meet certain requirements that Amazon demands. What requirements do we need, what are the best practices?
Every month we will update the content of this page so that you can find all the resources you need to improve your business on Amazon.
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