Know exactly what your Amazon Ads are doing.
Epinium's Amazon advertising analytics tool gives you campaign intelligence at every level — ACOS, ROAS, spend, conversion, and true profitability by campaign, keyword, and ASIN — so you stop guessing and start scaling what works.
Free to start · No credit card · Data visible in minutes
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Amazon Ads intelligence, at every level
From account overview to ASIN-level profitability, Epinium shows you exactly where your ad budget generates returns — and where it drains.
From raw data to clear decisions
Epinium aggregates your Amazon Advertising API data, enriches it with sales and inventory context, and presents it in dashboards built for action — not just observation.
Campaign performance at a glance
- Unified campaign dashboardSee all campaigns, ad groups, and keywords in one view — sortable by ACOS, spend, or revenue impact so you focus on what matters.
- True profitability metricsFactor in COGS and Amazon fees to calculate real net margin per campaign — not just the advertising ratio that hides your actual returns.
- Search term drill-downGo beyond the keywords you targeted and see the actual search queries triggering your ads, uncovering new opportunities and wasteful spend.
Find the data that drives better decisions
- Keyword performance breakdownIdentify top-converting keywords and eliminate wasted spend — segmented by match type, placement, and campaign across every active marketplace.
- Placement performanceCompare top-of-search, rest-of-search, and product page placements to understand where your ads convert best and optimise bid adjustments.
- Competitor benchmark dataCompare your category's average ACOS and CVR against your own performance to identify where you have competitive headroom to capture more share.
Know where to invest your ad budget
- ASIN budget allocationSee which ASINs generate the highest returns from ad spend and shift budget toward them with confidence — backed by real margin data.
- Marketplace ROI comparisonCompare ad returns across all your active marketplaces and identify where additional budget has the highest leverage for growth.
- Historical benchmarkingCompare current performance against any previous period — measure the impact of every campaign change you make and build on what works.
Free playbook: rewrite your Amazon titles before July 2026
Amazon caps titles at 75 characters and adds a 125-char Item Highlights field, enforced worldwide from July 2026. Get the step-by-step playbook to rewrite your catalog without losing keywords, ranking or compliance.
Get it →Start measuring what your Amazon Ads actually do.
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ExploreFrequently asked questions
Does Advertising Analytics show data for all campaign types?
Yes — Sponsored Products, Sponsored Brands, and Sponsored Display campaigns are all included. You can filter by campaign type, marketplace, and date range, then compare performance side by side.
Can I see true profitability after fees and COGS, not just ACOS?
Yes. You enter your COGS and Epinium calculates the true net margin per campaign, giving you a full P&L view rather than an advertising ratio that masks your actual business economics.
How far back does the advertising data go?
Epinium stores your advertising data from the date you connect your account. For accounts with longer histories, historical data can be imported to give you a complete performance baseline.
Can I track performance across multiple Amazon marketplaces?
Absolutely. Epinium aggregates data from all your connected marketplaces — Amazon.es, Amazon.it, Amazon.de, Amazon.co.uk, Amazon.com, and more — into a single unified view with side-by-side comparison.
Does Epinium detect when a campaign starts underperforming?
Yes. The AI anomaly detection module monitors key metrics continuously and sends alerts when it detects significant deviations — so you can act before a bad campaign consumes a significant portion of your monthly budget.