Acos vs TAcos: Differences and Relationships
All Amazon sellers who create payment campaigns on Amazon have heard of ACoS, but recently, more and more people are talking about TACoS, which has some key differences from Acos.
Epinium Tool – Version 1.5.3 – Usability Improvements
As always, we want you to know about the improvements we make to our tool; Thanks to a teamwork between developers and users, our tool reflects even more the needs of Amazon sellers.
Best Tips to Manage Amazon Products Out of Stock
Even the most prepared, well organized Amazon seller can face Out-of-Stock Inventory. Amazon products out of stock can affect very badly your performance since the situation provides customers with a bad experience and you lose sales and Amazon SEO rank while your competitors continue to grow and increase their Amazon
AMAZON PRIME DAY 2021: How to Be Prepared
According to Olsavsky, the Olympics, which are taking place in Japan, will put the supply chain even more under pressure, with possible delays in deliveries. Moreover, Olsavsky said that "July is a holiday month, so it might be better for customers and sellers to experience another time frame for Prime
The Data Breach Has Revealed Amazon Fake Reviews
A recent data breach has exposed a widespread scam involving fake reviews on Amazon. The fact has revealed that more than 200,000 people are involved in unethical activities in the online retails industry; they are providing fake reviews in exchange for free products.
Top 6 Digital Marketing Metrics to Track on Amazon
Why is it important to know which digital marketing metrics to track on Amazon? Marketing metrics give you a clue of whether your campaign is reaching the KPIs established before, or not
Epinium: Campaign Optimization Tool
Recently we asked you to let us know what is the most important tool to manage your Amazon Account, from your perspective. What emerged from this poll was: Campaign Optimization tool.
Amazon Product Detail Page | No More HTML Formatting
In order to make Amazon Product Detail Page visible to each customer, even those who have no-HTML devices, Amazon decided to stop supporting HTML tags on detail pages. Don't worry! This change will be implemented after June 8, 2021.
Software Updates | Epinium April 2021
We developed a software which helps you work faster, easier and in a proper way. People who already know Epinium, and who chose us, can benefit from our daily hard work to stay up-to-date with Amazon changes and the requests of our clients.
Amazon Inventory Adjustments | How to Manage your FBA Inventory Through Simplified FBA Inventory Rep...
Starting from the beginning of March Amazon simplified the FBA Inventory Reporting a useful and necessary tool of which Sellers can take advantage, in order to verify inventory adjustments. So let's get a look into this topic! But first, let us remind you what FBA is, and how it works.
Amazon Brand Registry & Recent Innovations
Amazon Brand Registry helps you to build and protect your brand, creating a better and unique experience for customers. It is a crucuial tool for any brands which face numeros challenges that threaten their credibility on the Amazon platform. So, what are the real benefits?
Why should you create PPC campaigns?
The key to success on Amazon is to advertise your products on the Marketplace. In this way, your brand and products will gain visibility and you will have access to a greater number of buyers on the platform. In short, Amazon PPC is a very good option to boost the
How Amazon FBA works
FBA stands for Fulfillment by Amazon. FBA is a logistics system that gives access to anyone on the planet to sell their products on the Marketplace platform. It should be noted that you have the advantage of storing them in their warehouses. In addition, the platform will take care of
How to use Search Terms effectively
Remember the importance of providing suitable search terms for customers to find your products on Amazon. In this way, you must stick to the terms they use most frequently, and thus, define the products they are looking for. Also, do not rule out the possibility of using amazon SEO software
How to improve Amazon SEO
How to improve Amazon SEO? It is possible if we take into account a series of practices that will help us to be well positioned on the platform. From Epinium we facilitate all these processes reducing costs and time to increase Amazon sales. Title First, the title is the
Become an Amazon Seller
Becoming an Amazon seller will allow you to sell on the platform without it selling for you. You can sell your products without losing control of your business. In Seller Central or 3P, you manage the inventory, set the sale price and take care of making the sale in the
How to advertise on Amazon
In this article we are going to talk about how to advertise on Amazon. Amazon provides advertising solutions that will improve the attraction and interaction with buyers throughout their journey. Both in the initial stage and at the time of purchase, among others. Ads appear in consumer-visible places, for example
What is Amazon Business?
First of all, being an Amazon Business seller, you have the possibility of accessing current customers. Also grow your business with new customers from companies of all kinds. Likewise, you reach institutional buyers, such as non-profit organizations, universities, hospitals, etc. In addition, you can customize your company’s offers for free.
10 Good practices to sell on Amazon
Amazon is a competitive and lucrative sales platform. Moreover, it is the largest digital commerce in the world and visitors to Amazon are ready to find the most appropriate and competitive product. In short, they are willing to buy it. In any case, if you want to increase your sales,
Amazon Launchpad: new ways to sell and grow your brand
Amazon Launchpad is a program that allows you to find new ways to sell your innovative products to Amazon customers and to grow your brand. What does it consist of? First of all, Amazon Launchpad is a program that supports entrepreneurs to launch new brands and increase sales on Amazon.