How to increase sales on Amazon is one of the most frequent questions, here we are trying to give you the solution.
The first thing you should do is a mind map with all your possibilities. There are many options, in this post you can see 50 ways, you can have a look too in our last post about Amazon SEO Experts, Best 7 YouTube channels for free learning.
Check every category related to your products and try to analyze how good you are in each one in order to choose your ways. Answer this questions will help you to choose the best one.
- How much time will I need to run these strategies?
- It will be worth to spend this time/money running it?
- Will I have the necessary tools to measure the improvement?
Let’s talk about HOW TO INCREASE SALES ON AMAZON!
1. Reviews
1. Post-purchase consumer communication
2. Amazon Vine and early reviewer program
3. Use Amazon’s Automated Order Feedback System
4. Create Your Own Amazon Review Email Marketing Campaign
5. Resolve Dissatisfied Customer Issues
6. Ask for a Product Review from Customers with Resolved Issues
2. Images
- Make sure you have a white background.
- Use only the product, and closely crop.
- Try to Make Your Product Stand Out From the Competition
8. Add additional lifestyle images (But the first one always point 7.)
9. Backgrounds and environments
10. Text and graphics
11. Add Product Packaging pictures and Close-Up of Accessories Out of the Box
12. Hire someone external to Enhance Your Amazon Product Image
3.Optimization
13. Improve Bounce Rate and Time on Page
14. Increase Your Conversion Rate
15. Identify Set of Potential Keywords
16. Amazon Title Optimization
17. Amazon Search Terms Optimization
18. Amazon Bullet Points Optimization
19. Amazon Product Description Optimization
20. Win the Buy Box
21. Mobile Optimization
22. Use Epinium Analytics
4. Promotion
23. Use Free Delivery Promotion
24. Use Money Off Promotion
25. Use Buy One Get One Promotion
26. Use Amazon Subscribe & Save Program
5. Advertising
27. Use Amazon Advertising platform Pay Per Click
28. Use Amazon Marketing Services Product Display ADS
29. Use Amazon Marketing Services Headline Search ADS
30. Use Brand Content Detail Pages
31. Use Lightning Deals
32. Use Prime Day Countdown Week
33. Use Prime Day Lightning Deals
Advertising by External traffic
34. By Blogs
35. By Facebook Ads
36. By Google AdWords
37. By Influencers6.Reduce costs
38. List & Analyze of your costs
39. Ensure you will always have stock
40. Order & inventory accuracy
41. Right size your services
42. Monitor, track, and analyze your services usage
43. Calculate the amortization time
44. Represent everything with graphics/info graphs
7. Others
45. Use an external freelance
46. Use an external agency
47. Competitor Analysis
48. Consider Using Fulfillment By Amazon (If you do not)
49. Know the Rules and Regulations
50. Do a Leverage Video.
Do you have enough key elements to understand how to optimize sales on Amazon? Any more doubts? Comment below.
