Why should you create PPC campaigns?

The key to success on Amazon is to advertise your products on the Marketplace. In this way, your brand and products will gain visibility and you will have access to a greater number of buyers on the platform. In short, Amazon PPC is a very good option to boost the sales of your business.

What is Amazon PPC?

PPC campaigns are the perfect tool to gain and attract new traffic to your listing. Its implementation will facilitate the ranking of your brand within the platform thanks to the chosen keywords. Using our Amazon Advertising software you will be able to enter keywords in each of the manual word segmentation groups. The words entered will be chosen through a previous analysis or Keyword Research with tools such as Keyword Tool. In addition, you will have the option of creating a multi-campaign strategy divided into an automatic, a general, a brand, and finally, a competition strategy.

Likewise, the objective of these campaigns is to position your product on the first search page of the Marketplace. Thanks to them, your product can be among the 20 best sellers and rising in the ranking. Remember that the visibility of your products on Amazon is essential to start, continue and improve your sales. Thus, if you ask yourself how to improve Amazon sales? We recommend that you get started in the world of Amazon PPC.

Moreover, with Epinium you will have the option to assign ad groups that you want for your campaigns, assign bids, observe the products yet to be advertised, enter keywords in each of the manual word segmentation groups, and much more.

You can also assign the ad groups you want for your campaigns, assign bids, observe the products which have to be advertised, enter keywords in each of the manual keyword targeting groups, suggested keywords, list of suggested ASINs for targeting by product, save the campaign as a draft, in order to activate it when all the listings are retail ready and much more.

Epinium will be your complement to boost sales on Amazon and rank products on the Marketplace. For more information, do not hesitate to contact us.

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