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1. Why use product videos on Amazon? Amazon’s goal is to create a seamless shopping experience, and it provides us third-party sellers with a number of tools to help us enhance that experience for customers. Through product videos on Amazon, … Read More

1. What are the search terms on Amazon? Amazon search terms are strings of keywords a shopper types into Amazon search to find a product. Search terms are known as backend keywords because they are hidden in the backend of … Read More

How can we optimize images on Amazon? One of the most relevant elements to boost online sales is to optimize images on Amazon, since it is the first point that catches our attention at first, both in Amazon results and … Read More

What is Keyword Research on Amazon? Keyword research on Amazon is an important part of your Amazon FBA product success in 2022, although this part may seem a little nerve-wracking to do. How can we get started? What keywords should … Read More

What are the Bullet Points in Amazon? Amazon’s Bullet Points are short phrases that collect the main features of a product and are displayed on the product detail page, just below the product name and price, and therefore in a … Read More

Si queréis empezar a vender en Amazon no podéis no conocer a el ASIN. El código ASIN de Amazon Amazon Standard Identification Number, es una combinación de letras y números que sirve como identificador único para cada producto vendido a través de la plataforma. … Read More

When we have an online business, we must know the different ways that exist for our consumers to trust us. In this way, users will be more inclined to buy our products before the competition. Product reviews, other customers’ shopping … Read More

For sellers on Amazon, protecting products with trademarks is critical to the success of your business. If you are going to sell on Amazon you must know and be able to guarantee the intellectual property of your brand or work. … Read More

Amazon Renewed is a program that allows you to sell high-quality certified refurbished products to millions of customers on Amazon, both domestic and international. In order to be part of this program, you must follow a series of requirements. What … Read More

Dicho sensillamente, la Buy Box de Amazon es la gallina de los huevos de oro. De hecho más del 78% de las ventas totales de Amazon se realizan dentro de la Buy Box, y esa es la razón por la que éste representa un inmenso valor a cualquier vendedor competitivo en el marketplace de Amazon. … Read More

Junto a la métrica Roas tenemos otra métrica muy importante que es el ACoS. Si eres un vendedor de Amazon no puedes no conocer a esta métrica. Por lo contrario, si nunca habías oído hablar de esto, ahora vamos a explicarla mas en detalle. … Read More

¿Por qué es importante conocer las métricas del marketing digital para medir en Amazon? Las métricas de marketing te dan una pista de si tu campaña está alcanzando los KPI establecidos anteriormente o no. … Read More