Yassir Haouati
34 articles · Writing since 2020
Articles by Yassir Haouati
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AmazonThe Ultimate Amazon Seller Guide for 2020
In today’s blog post, we will be basically going through a full Amazon seller guide with concepts for those getting started in this marketplace. You have probably got stressed by the tons of Amazon abbreviations such as PPC, like CPC/CPM, … Read More
7 min read -
Amazon8 Steps on How to Improve Product Ranking on Amazon
Executive summary The Amazon A9 algorithm now heavily prioritizes conversion rates and external traffic over traditional keyword density. Rufus, Amazon’s AI shopping assistant, actively filters out products with high return rates or poor sentiment in reviews. Auto and Broad match … Read More
10 min read -
Amazon5 Tips to Overcome Competition on Amazon
Executive summary Amazon’s average Cost Per Click (CPC) rose by up to 14% across major categories in 2025, squeezing seller margins to historic lows. 42% of Amazon shoppers now actively purchase from ultra-low-cost competitors like Temu, making price wars a … Read More
10 min read -
AmazonSeo vs PPC? | How to Master Amazon SEO
In today’s blog, we are going to show you how to master the SEO and PPC on Amazon and what mistakes not to make on the way! Often brands think that the only way to improve their performances is to … Read More
6 min read -
AmazonTop 5 Amazon Advertising Challenges in 2020
In today’s blog post, we will be discussing ways of overcoming the top 5 Amazon Advertising Challenges for this 2020. So, we gathered up the most common ones for you: Amazon Advertising Challenges: Big Challenge #1 – Optimization Tactics Nowadays, … Read More
5 min read -
Amazon5 tips to Spin your Amazon Ads for the Post Pandemic world
We still do not know for how long we will be facing this crisis and how post pandemic world will be like. Yet, to stay alive, brands that are Amazon sellers will need to make some extreme changes. Don’t worry, … Read More
3 min read -
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Amazon6 Tips to Start with Amazon PPC Ads
This blog post is intended for those individual sellers on Amazon who are struggling to work their way up on Amazon on their own. Therefore they are thinking on investing in Amazon ppc ads. As an individual seller doing it … Read More
7 min read -
AmazonThe 3 Golden Rules for Amazon A9 algorithm
Executive summary Amazon’s A9 algorithm is not a traditional search engine; it is a ruthless sales-generating machine that prioritizes revenue velocity over simple keyword matching. The biggest myth in modern e-commerce is that more traffic automatically equals higher rankings. Unqualified … Read More
10 min read -
Amazon5 Ways to Optimize your time on Amazon Advertising
How do you actually make sure you are optimizing your time spend on Advertising on Amazon? In today’s blog, we will be talking about ways to make the most of your time spend on running Amazon Ads Campaigns. This is … Read More
4 min read -
Amazon10 Amazon Advertising Tips for 2020
In today’s blog post, we have put together 10 Amazon advertising tips for 2020 which will help to make sure you’re getting the most impact from your campaigns. As Amazon grows steadily as a company, it is hardly ever the … Read More
4 min read -
AmazonHow to Set Up an Amazon PPC Campaign: 8 Don’ts to Remember
Executive summary Amazon advertising CPCs climbed past $1.15 on average in early 2026, making manual bid adjustments an active threat to your profit margins. The old exact-match-only strategy is dead. Amazon’s AI now requires broad and auto campaigns to fuel … Read More
10 min read -
AmazonAmazon PPC Advertising: What is it & How it works
If created and managed properly, an Amazon PPC advertising campaign on Amazon can help you sell more products faster, while increasing your organic rankings. A study about Amazon shoppers behavior showed that: 70% of Amazon searchers never click past the … Read More
4 min read
