Artificial intelligence for brands
AI for brands and manufacturers · Marketing · Agentic commerce
Reformation’s newly public DTC brand credits an AI-based planning tool for higher in-stock rates, stronger margins and a raised 2026 revenue outlook, showcasing AI’s role in supply-chain efficiency.
Carlos Martínez 7 min read 
Amazon lets select US shoppers text Alexa to search, build carts, checkout, shifting to conversational interface and challenging traditional SEO tactics.
Carlos Martínez 7 min read 
See a real ERP integration linking MES, sales, finance and support to break data silos, increase real-time visibility and avoid costly downtime
Carlos Martínez 12 min read 
E-commerce ERP unifies inventory, orders, and customer data, making it essential for multi-channel sellers to avoid overselling and pricing errors.
Carlos Martínez 15 min read 
Affirm’s Max Levchin says AI shopping agents will prioritize interest-free installment plans over credit cards, urging brands to make payment options machine-readable to stay visible in AI-driven commerce.
Carlos Martínez 8 min read 
MercadoLibre announced a $30 million Q3 increase in AI spending, shifting focus from chatbots to core agentic commerce infrastructure.
Carlos Martínez 8 min read 
Nearly half of purchases made through AI recommendations end in returns, mainly due to poor product data and strict return policies.
Carlos Martínez 6 min read Epinium newsletter · no fluff, no spam
I'm Carlos, CEO of Epinium. I share what actually moves the needle for brands and manufacturers.
By subscribing you accept the Privacy Policy.
Welcome aboard!Check your inbox to confirm your subscription.
Walmart commits roughly $6 billion to expand its partnership with Symbotic, deploying AI-driven robotics across 25 U.S.
Carlos Martínez 7 min read 
Off-the-shelf AI builders miss Shopify needs; Ep
Carlos Martínez 13 min read 
Discover why relying solely on Shopify AI store builders limits growth.
Carlos Martínez 14 min read 
Amazon is making Alexa the default AI purchasing agent, shutting out third-party platforms like Meta’s Muse.
Carlos Martínez 9 min read 
Learn how fragmented Shopify AI tools damage your brand and how a unified data, integration, and orchestration layer drives consistent revenue in 2026.
Carlos Martínez 10 min read 