Artificial intelligence for brands
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AI for brands and manufacturers · Marketing · Agentic commerce
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AmazonTop 6 Digital Marketing Metrics to Track on Amazon
Why is it important to know which digital marketing metrics to track on Amazon? Marketing metrics give you a clue of whether your campaign is reaching the KPIs established before, or not … Read More
Nicole Scupola 4 min read
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AmazonHow to Be Retail Ready Thanks to Epinium
Stop wasting your ad spend on unoptimized listings. Learn how to achieve retail readiness with Epinium and automate your catalog hygiene for maximum ROI.
Nicole Scupola 16 min read
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AmazonEpinium: Campaign Optimization Tool
Recently we asked you to let us know what is the most important tool to manage your Amazon Account, from your perspective. What emerged from this poll was: Campaign Optimization tool. … Read More
Nicole Scupola 3 min read
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AmazonAmazon Product Detail Page | No More HTML Formatting
In order to make Amazon Product Detail Page visible to each customer, even those who have no-HTML devices, Amazon decided to stop supporting HTML tags on detail pages. Don’t worry! This change will be implemented after June 8, 2021. … Read More
Nicole Scupola 2 min read
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AmazonSoftware Updates | Epinium April 2021
We developed a software which helps you work faster, easier and in a proper way. People who already know Epinium, and who chose us, can benefit from our daily hard work to stay up-to-date with Amazon changes and the requests of our clients. … Read More
Nicole Scupola 3 min read
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AmazonAmazon Inventory Adjustments | How to Manage your FBA Inventory Through Simplified FBA Inventory Reporting
Starting from the beginning of March Amazon simplified the FBA Inventory Reporting a useful and necessary tool of which Sellers can take advantage, in order to verify inventory adjustments. So let’s get a look into this topic! But first, let us remind you what FBA is, and how it works. … Read More
Nicole Scupola 3 min read
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AmazonAmazon Brand Registry & Recent Innovations
Amazon Brand Registry helps you to build and protect your brand, creating a better and unique experience for customers. It is a crucuial tool for any brands which face numeros challenges that threaten their credibility on the Amazon platform. So, what are the real benefits? … Read More
Nicole Scupola 4 min read
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AmazonWhy should you create PPC campaigns?
The key to success on Amazon is to advertise your products on the Marketplace. In this way, your brand and products will gain visibility and you will have access to a greater number of buyers on the platform. In short, … Read More
Carla Fontal 2 min read
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AmazonHow Amazon FBA works
FBA stands for Fulfillment by Amazon. FBA is a logistics system that gives access to anyone on the planet to sell their products on the Marketplace platform. It should be noted that you have the advantage of storing them in … Read More
Carla Fontal 2 min read
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AmazonHow to use Search Terms effectively
Remember the importance of providing suitable search terms for customers to find your products on Amazon. In this way, you must stick to the terms they use most frequently, and thus, define the products they are looking for. Also, do … Read More
Carla Fontal 2 min read
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AmazonBecome an Amazon Seller
Becoming an Amazon seller will allow you to sell on the platform without it selling for you. You can sell your products without losing control of your business. In Seller Central or 3P, you manage the inventory, set the sale … Read More
Carla Fontal 2 min read
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AmazonHow to advertise on Amazon
In this article we are going to talk about how to advertise on Amazon. Amazon provides advertising solutions that will improve the attraction and interaction with buyers throughout their journey. Both in the initial stage and at the time of … Read More
Carla Fontal 2 min read