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AI for brands and manufacturers · Marketing · Agentic commerce
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Amazon SEOHow to use Sponsored Display on Amazon?
1. What are Sponsored Displays on Amazon? Amazon Sponsored Display ads allow us to target shoppers both on and off Amazon based on the specific detail pages the customer has viewed. By showing ads to a narrow audience that has … Read More
Marc Marin 3 min read
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Amazon SEOThe limitations of Amazon’s supply chains
Explore the key limitations of Amazon's supply chains, from inbound fees to geopolitical risks, and discover how to protect your brand's margins.
Marc Marin 15 min read
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Amazon SEOEpinium news in May 2022
These are the 4 new Epinium products in May 2022: Changes in the graphics of the General View section: We have changed the graph that was previously in the Overview section that compared Paid traffic with Organic traffic to a … Read More
Marc Marin 2 min read
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Amazon AdvertisingHow to use Sponsored Products on Amazon?
What are Sponsored Products on Amazon? Sponsored Products on Amazon are ads targeted at keywords and ASINs similar to Google Adwords. They allow us to promote individual products within Amazon search results and on product detail pages. Sponsored Products are … Read More
Marc Marin 4 min read
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AmazonHow to find niche markets on Amazon: keys to success in online commerce
If you want to succeed in online commerce on Amazon, it is essential to find niche markets that are profitable and in demand. But how exactly do you do that? Below, we’ll provide you with some key strategies for finding … Read More
Marc Marin 6 min read
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Amazon SEOCTR in PPC campaigns
What is the CTR in PPC campaigns? We understand as CTR in PPC campaigns, the percentage of people who clicked on our ad after viewing it. It consists of a fairly simple calculation, dividing the clicks we get from our … Read More
Marc Marin 3 min read
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Amazon SEOCreate an Amazon Seller ccount
Choosing a sales plan Amazon offers two sales plans: the Individual Plan and the Professional Plan. Before thinking about how to create an Amazon Seller account, we should consider what these plans offer and which one best suits the type … Read More
Marc Marin 5 min read
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Amazon AdvertisingCR in PPC Campaigns
What is the CR in PPC campaigns? We understand CR in PPC campaigns as the percentage of people who buy our product out of all those who have visited our product listing. This is a very simple calculation, all we … Read More
Marc Marin 2 min read
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Amazon AdvertisingMaximizing Your Brand’s Visibility with Targeted Branded Keywords on Amazon
Bidding on branded keywords with Amazon Sponsored Ads is a great way to create a unique brand experience and connect with our ideal customers. 1. INCREASE BRAND PRESENCE A great opportunity of bidding on our own brand is that it … Read More
Marc Marin 3 min read
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Amazon SEOEpinium June News: Amazon Vendor Central Integration
In the last few years, Amazon has dedicated all its efforts to improve the platform for Sellers but… Hasn’t anyone thought about Vendors? Epinium YES! ? New Amazon Vendor Central Integration. Why Amazon Vendor Central Platform? Throughout these years, Epinium … Read More
Marc Marin 2 min read
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Amazon SEOEffective ASIN Defense Strategies
Most Amazon advertising impressions come from product pages, however, very few sellers take advantage of an ASIN defense and cross-promotion strategy. 1. ASIN Defense Strategies with Sponsored Products Creating defense campaigns with spondored products and cross promotion is quite straightforward, … Read More
Alexis Montañes 3 min read
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Amazon SEOHow to use the Amazon Posts program for brand discovery?
What is the Amazon Posts program? Amazon Posts allows registered brand sellers to share unique lifestyle images and product-related content through a “feed” that resembles other social media platforms. Customers will be able to scroll through the feed and click … Read More
Alexis Montañes 3 min read