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EPINIUM · ADVERTISING ANALYTICS

Know exactly what your Amazon Ads are doing.

Epinium's Amazon advertising analytics tool gives you campaign intelligence at every level — ACOS, ROAS, spend, conversion, and true profitability by campaign, keyword, and ASIN — so you stop guessing and start scaling what works.

Free to start · No credit card · Data visible in minutes

What our clients say

Epinium on G2
Epinium on Capterra
Amazon App Store
Epinium on Trustpilot
Amazon Verified Partner
500+ Amazon brands measuring Ads performance with Epinium
KiliagonPepsiKoroshiNutribenJordi OrdóñezGerminalRoicosFotoprixnut&meHumydryBigBuyEduca BorrasFlowerKook Time
500+
brands on Amazon
16%
avg revenue uplift
2 min
first action
4/7
marketplaces
ANALYTICS FEATURES

Amazon Ads intelligence, at every level

From account overview to ASIN-level profitability, Epinium shows you exactly where your ad budget generates returns — and where it drains.

Campaign P&L

See true profitability per campaign — revenue, ad spend, COGS, and net margin — not just surface ACOS metrics.

ASIN-Level Analytics

View ad performance, organic rank, and conversion data per ASIN so you know exactly which products deserve more budget.

Bid Gap Analysis

Pinpoint keywords where a small bid increase unlocks significantly more profitable traffic without overshooting your TACOS targets.

AI Anomaly Detection

Epinium's AI flags campaigns with unusual spend spikes, ACOS degradation, or sudden CTR drops before they become costly problems.

Time-Series Trends

Track ACOS, ROAS, CTR, and CVR over any date range — spot trends, measure improvements, and catch degradations early.

Marketplace Comparison

Compare ad performance across EU and US marketplaces side by side to identify where to invest and where to cut spend.

HOW IT WORKS

From raw data to clear decisions

Epinium aggregates your Amazon Advertising API data, enriches it with sales and inventory context, and presents it in dashboards built for action — not just observation.

Analyse

Campaign performance at a glance

  • Unified campaign dashboardSee all campaigns, ad groups, and keywords in one view — sortable by ACOS, spend, or revenue impact so you focus on what matters.
  • True profitability metricsFactor in COGS and Amazon fees to calculate real net margin per campaign — not just the advertising ratio that hides your actual returns.
  • Search term drill-downGo beyond the keywords you targeted and see the actual search queries triggering your ads, uncovering new opportunities and wasteful spend.
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Optimise

Find the data that drives better decisions

  • Keyword performance breakdownIdentify top-converting keywords and eliminate wasted spend — segmented by match type, placement, and campaign across every active marketplace.
  • Placement performanceCompare top-of-search, rest-of-search, and product page placements to understand where your ads convert best and optimise bid adjustments.
  • Competitor benchmark dataCompare your category's average ACOS and CVR against your own performance to identify where you have competitive headroom to capture more share.
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Scale

Know where to invest your ad budget

  • ASIN budget allocationSee which ASINs generate the highest returns from ad spend and shift budget toward them with confidence — backed by real margin data.
  • Marketplace ROI comparisonCompare ad returns across all your active marketplaces and identify where additional budget has the highest leverage for growth.
  • Historical benchmarkingCompare current performance against any previous period — measure the impact of every campaign change you make and build on what works.
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Free playbook: rewrite your Amazon titles before July 2026

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★★★★★

With a vast catalog and little time, we trusted Epinium to optimize our listings. This led to increased organic sales and improved advertising performance through AI, allowing us to focus on growing our business.

Alberto Feria

Alberto Feria

CEO, Alfa Holding

★★★★★

With Epinium, we are able to save a lot of time editing our clients' listings thanks to its bulk editor and Artificial Intelligence. We are able to take care of their strategies.

Miriam Larrosa

Miriam Larrosa

CEO, Roicos

★★★★★

Our expectations were certainly exceeded. Everything is just so well thought out, and snappy. Their support team is excellent too!

Neus Dominguez

Neus Dominguez

Marketplace Manager, Labbox

★★★★★

We use Epinium every day to monitor the status of all our ASINs across all marketplaces and improve our SEO very productively. An indispensable tool that lets us manage a much larger catalog than we imagined. Worth every penny.

Oriol Penya

Oriol Penya

Organic Beauty Brands

★★★★★

It is impossible to calculate the hours Epinium has saved me managing customer catalogs. I've modified catalogs of up to 3,500 SKUs and run SEO audits comfortably from the same panel.

Jordi Ordóñez

Jordi Ordóñez

Amazon Consultant

★★★★★

Epinium's ability to analyze and adjust ads in real-time based on performance has enabled us to maximize ROI and achieve our business goals more effectively. Without a doubt, I recommend Epinium to any seller.

Edgar Alvarez

Edgar Alvarez

Head eCommerce, BANDAI Entertainment Europe

Start measuring what your Amazon Ads actually do.

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Frequently asked questions

Does Advertising Analytics show data for all campaign types?

Yes — Sponsored Products, Sponsored Brands, and Sponsored Display campaigns are all included. You can filter by campaign type, marketplace, and date range, then compare performance side by side.

Can I see true profitability after fees and COGS, not just ACOS?

Yes. You enter your COGS and Epinium calculates the true net margin per campaign, giving you a full P&L view rather than an advertising ratio that masks your actual business economics.

How far back does the advertising data go?

Epinium stores your advertising data from the date you connect your account. For accounts with longer histories, historical data can be imported to give you a complete performance baseline.

Can I track performance across multiple Amazon marketplaces?

Absolutely. Epinium aggregates data from all your connected marketplaces — Amazon.es, Amazon.it, Amazon.de, Amazon.co.uk, Amazon.com, and more — into a single unified view with side-by-side comparison.

Does Epinium detect when a campaign starts underperforming?

Yes. The AI anomaly detection module monitors key metrics continuously and sends alerts when it detects significant deviations — so you can act before a bad campaign consumes a significant portion of your monthly budget.