{
  "version": "https://jsonfeed.org/version/1.1",
  "title": "Epinium (EN)",
  "description": "",
  "home_page_url": "https://epinium.com/en/blog",
  "feed_url": "https://epinium.com/feed-en.json",
  "language": "en",
  "items": [
    {
      "id": "https://epinium.com/en/blog/satya-nadella-ai-warning-companies/",
      "url": "https://epinium.com/en/blog/satya-nadella-ai-warning-companies/",
      "title": "Satya Nadella’s Shocking AI Warning to Companies",
      "summary": "Executive summary Satya Nadella drops a bombshell: using proprietary AI means you pay twice—first in cash, then with your company’s secret sauce. The “Reverse Information Paradox” dictates that every prompt and workflow correction you feed models like ChatGPT actively trains … Read More",
      "date_published": "2026-07-15T07:05:44",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-vendor-central-delete-product/",
      "url": "https://epinium.com/en/blog/amazon-vendor-central-delete-product/",
      "title": "How to Delete Products from Amazon Vendor Central",
      "summary": "Executive summary Hitting delete in Vendor Central never erases the ASIN; Amazon keeps it alive to sell off remaining inventory independently. Obsolete catalog items cause ghost Purchase Orders (POs), dragging down your strict 98-99% fill rate metrics and triggering chargebacks. … Read More",
      "date_published": "2026-07-15T06:33:32",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-fba/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-fba/",
      "title": "Amazon Seller Central FBA: Margin Optimization Guide",
      "summary": "Executive summary Amazon FBA is no longer just a logistics network; it is a complex margin optimization engine where outdated manual strategies guarantee failure. Recent 2025 and 2026 fee structure updates introduced granular parcel tiers and aggressive low-inventory cost coverage … Read More",
      "date_published": "2026-07-15T06:20:33",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/what-is-amazon-catalog/",
      "url": "https://epinium.com/en/blog/what-is-amazon-catalog/",
      "title": "What Is the Amazon Catalog? Master Your Product Data",
      "summary": "Executive summary Amazon’s catalog is a strict relational database; 80% of return costs stem from just 20% of poorly mapped ASINs. US retail media ad spend hit $59.6 billion in 2024 and is scaling past $72 billion in 2025, meaning … Read More",
      "date_published": "2026-07-15T06:06:39",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/enterprise-ai-evaluation-gap-autonomous-agents/",
      "url": "https://epinium.com/en/blog/enterprise-ai-evaluation-gap-autonomous-agents/",
      "title": "The Enterprise AI Evaluation Gap: Risks of Autonomy",
      "summary": "Executive summary The autonomy ceiling is breaking: 50% of enterprises have shipped AI agents that passed internal evaluations but failed in customer-facing scenarios. Assurance is collapsing: Only 5% of technical leaders fully trust the automated evaluations guiding their deployment decisions. … Read More",
      "date_published": "2026-07-14T07:05:36",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-brand-catalog-manager/",
      "url": "https://epinium.com/en/blog/amazon-brand-catalog-manager/",
      "title": "The Future of the Amazon Brand Catalog Manager",
      "summary": "Executive summary Catalog errors like the dreaded Amazon 8541 are not just IT headaches; they are silent revenue assassins actively draining your advertising budget. The role of the Amazon brand catalog manager has violently shifted from manual flat-file typist to … Read More",
      "date_published": "2026-07-14T06:32:40",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-brand-manager-remote/",
      "url": "https://epinium.com/en/blog/amazon-brand-manager-remote/",
      "title": "The Remote Amazon Brand Manager Playbook",
      "summary": "Executive summary Remote work is no longer an eccentric perk for e-commerce; by 2025, over 22% of the workforce operates remotely, and Amazon brand management leads this shift. The median salary for a mid-level remote Amazon Brand Manager hovers around … Read More",
      "date_published": "2026-07-14T06:20:06",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-vendor-central-brand-analytics/",
      "url": "https://epinium.com/en/blog/amazon-vendor-central-brand-analytics/",
      "title": "Mastering Amazon Vendor Central Brand Analytics",
      "summary": "Executive summary Amazon and Walmart now control 84.2% of retail media spend, making mastering amazon vendor central brand analytics a survival requirement for 2026. More than a third of marketers are drowning in fragmented data, unable to connect performance across … Read More",
      "date_published": "2026-07-14T06:05:47",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/why-enterprise-ai-agents-fail-agentic-context-layer/",
      "url": "https://epinium.com/en/blog/why-enterprise-ai-agents-fail-agentic-context-layer/",
      "title": "Why Enterprise AI Agents Fail: The Agentic Context Layer",
      "summary": "Executive summary 57% of enterprises watched AI agents confidently deliver incorrect answers in the last six months. The root cause is not the language model, but a critical failure in the business context provided to it. Only 25% of companies … Read More",
      "date_published": "2026-07-13T07:06:45",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-certification-limits/",
      "url": "https://epinium.com/en/blog/amazon-advertising-certification-limits/",
      "title": "The Truth About Amazon Advertising Certification",
      "summary": "Executive summary The amazon advertising certification proves your team knows the interface, but it absolutely does not guarantee profitable scaling in a highly complex AI-driven market. With Amazon’s global ad revenue projected to reach between $82.07 and $85.2 billion in … Read More",
      "date_published": "2026-07-13T06:35:22",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ad-girl-name-ai-advertising/",
      "url": "https://epinium.com/en/blog/amazon-ad-girl-name-ai-advertising/",
      "title": "Why the Amazon Ad Girl Name Won’t Save Your Brand",
      "summary": "Executive summary Consumer curiosity constantly drives viral searches for the latest “amazon ad girl name”, but this top-of-funnel distraction rarely translates to enterprise market share. Amazon’s advertising revenue hit an astonishing $68.63 billion in 2025, proving that algorithmic visibility completely … Read More",
      "date_published": "2026-07-13T06:20:19",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-germany/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-germany/",
      "title": "Mastering Amazon Seller Central Germany for Brands",
      "summary": "Executive summary Amazon.de completely dominates the German e-commerce market, capturing roughly 60% of the astonishing €84.7 billion generated in 2025. The massive 2026 Seller Central update introduced a customizable widget-based canvas, fundamentally changing how brand managers monitor daily metrics. FBA … Read More",
      "date_published": "2026-07-13T06:07:38",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/openai-launches-chatgpt-work-workspace-automation/",
      "url": "https://epinium.com/en/blog/openai-launches-chatgpt-work-workspace-automation/",
      "title": "OpenAI Launches ChatGPT Work to Automate Workspace Tasks",
      "summary": "Executive summary The agentic shift: OpenAI launched ChatGPT Work, transforming its popular chatbot into an autonomous workspace powered by the new GPT-5.6 model. Deep integrations: The agent securely connects to your email, Slack, calendars, and file repositories to execute multi-step … Read More",
      "date_published": "2026-07-12T07:05:50",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-global/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-global/",
      "title": "Mastering Amazon Seller Central Global Expansion",
      "summary": "Executive summary 24% of global online shoppers now make their cross-border purchases directly on Amazon, making it the undisputed king of international retail. Domestic e-commerce growth is stalling, while cross-border sales are compounding at a massive rate into 2026. Amazon’s … Read More",
      "date_published": "2026-07-12T06:38:50",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-help/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-help/",
      "title": "Bypassing Amazon Seller Central Help Support Loops",
      "summary": "Executive summary Amazon’s automated support loops are actively costing brands thousands in lost revenue due to suppressed ASINs and algorithmic false positives. In 2025, over 75,000 independent sellers crossed the $1 million sales mark by abandoning traditional support channels and … Read More",
      "date_published": "2026-07-12T06:23:52",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ads-hiring/",
      "url": "https://epinium.com/en/blog/amazon-ads-hiring/",
      "title": "Amazon Ads Hiring: How to Build an AI-First Team",
      "summary": "Executive summary Amazon Ads reached a massive $68.6 billion in revenue in 2025, turning the marketplace into a highly aggressive, pay-to-play environment where manual execution simply cannot compete. Gartner reports that 15.3% of marketing budgets are now strictly dedicated to … Read More",
      "date_published": "2026-07-12T06:08:37",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/openai-gpt-5-6-microsoft-copilot-breakup/",
      "url": "https://epinium.com/en/blog/openai-gpt-5-6-microsoft-copilot-breakup/",
      "title": "GPT-5.6 Is Copilot’s Preferred Model Amid Breakup Rumors",
      "summary": "Executive summary The PR move: OpenAI declared GPT-5.6 the “preferred model” for Microsoft Copilot 365, attempting to silence rumors of a fractured partnership. The routing reality: Microsoft is secretly building an intelligent routing layer, quietly pushing cheaper, in-house MAI models … Read More",
      "date_published": "2026-07-11T07:06:07",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-brand-marketing-strategy/",
      "url": "https://epinium.com/en/blog/amazon-brand-marketing-strategy/",
      "title": "Mastering Amazon Brand Marketing in the AI Era",
      "summary": "Executive summary Amazon’s advertising revenue surpassed $68.6 billion in 2025, transforming the marketplace into a ruthless pay-to-play arena where organic reach without ad support is practically non-existent. Artificial intelligence is not coming for your team’s jobs. It is coming to … Read More",
      "date_published": "2026-07-11T06:33:44",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-help-chat/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-help-chat/",
      "title": "Amazon Seller Central Help Chat: How to Bypass the Loop",
      "summary": "Executive summary The amazon seller central help chat response times exploded in late 2025, with standard SLA metrics jumping from an average of 2 hours to over 17 hours for initial human contact. Gartner’s latest data proves customers and B2B … Read More",
      "date_published": "2026-07-11T06:20:34",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-use-amazon-seller-central/",
      "url": "https://epinium.com/en/blog/how-to-use-amazon-seller-central/",
      "title": "How to Use Amazon Seller Central to Scale Sales",
      "summary": "Executive summary Amazon’s 2025 fee restructuring brutally penalizes slow inventory, introducing new aged storage surcharges for items sitting just 241-270 days. Generative AI tools embedded within the dashboard are shifting the platform from passive storage to proactive, autonomous optimization. Over … Read More",
      "date_published": "2026-07-11T06:06:50",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/salesforce-agentic-ai-landscape/",
      "url": "https://epinium.com/en/blog/salesforce-agentic-ai-landscape/",
      "title": "How Salesforce Dominates the Agentic AI Landscape",
      "summary": "Executive summary The update: Salesforce just dropped Agentforce Commerce, marking its most significant operational shift in five years by integrating autonomous AI directly into the shopping experience. The tech: Forget static catalogs. The new release features dynamic vibe coding for … Read More",
      "date_published": "2026-07-10T07:05:43",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-brand-manager-salary/",
      "url": "https://epinium.com/en/blog/amazon-brand-manager-salary/",
      "title": "Amazon Brand Manager Salary: Hiring in the AI Era",
      "summary": "Executive summary Average Amazon brand manager salaries hit the $82,000–$95,000 mark in 2026, but paying executive rates for manual data entry is destroying profit margins. The traditional “Amazon native” operator is rapidly becoming obsolete as conversational search algorithms and generative … Read More",
      "date_published": "2026-07-10T06:31:53",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-company-managing-director-mindset/",
      "url": "https://epinium.com/en/blog/amazon-company-managing-director-mindset/",
      "title": "How to Think Like an Amazon Company Managing Director",
      "summary": "Executive summary The massive infrastructure push: Amazon committed $200 billion in CapEx for 2026, forcing brands to modernize their tech stacks or face irrelevance. The death of basic GenAI: Pumping out AI-written SEO descriptions is no longer a competitive advantage; … Read More",
      "date_published": "2026-07-10T06:19:14",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-forum/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-forum/",
      "title": "Navigating the Amazon Seller Central Forum",
      "summary": "Executive summary The Amazon Seller Central forum hosts a massive New Seller Community of nearly 490,000 members, but it is heavily skewed toward worst-case scenarios and complaints. While the forum debates account suspensions, over 75,000 independent sellers surpassed $1 million … Read More",
      "date_published": "2026-07-10T06:05:58",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/meta-muse-image-ai-generator-backlash/",
      "url": "https://epinium.com/en/blog/meta-muse-image-ai-generator-backlash/",
      "title": "Meta Muse Image Launch Sparks Massive User Backlash",
      "summary": "Executive summary Meta launched Muse Image, an agentic AI generator that pulls public Instagram photos as creative reference data without notifying the original creators. A massive user privacy backlash is actively unfolding as creators scramble to find the buried settings … Read More",
      "date_published": "2026-07-09T07:05:55",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-gtin-exemption/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-gtin-exemption/",
      "title": "Amazon Seller Central GTIN Exemption Guide",
      "summary": "Executive summary Securing an Amazon Seller Central GTIN exemption is not a clever hack to save a few dollars; it is a highly specific catalog tool meant for bundles and generic items. GS1 US currently offers single GTINs for just … Read More",
      "date_published": "2026-07-09T06:38:43",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-cast/",
      "url": "https://epinium.com/en/blog/amazon-advertising-cast/",
      "title": "Amazon Advertising Cast: CTV and AMC Strategy",
      "summary": "Executive summary Amazon’s push into the living room is no longer just a branding exercise; it is a direct-response sales channel. The term “amazon advertising cast” carries a dual meaning: casting video ads to Connected TVs (CTV), and using the … Read More",
      "date_published": "2026-07-09T06:25:46",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-funnel/",
      "url": "https://epinium.com/en/blog/amazon-advertising-funnel/",
      "title": "Mastering the Amazon Advertising Funnel for Brands",
      "summary": "Executive summary Amazon’s advertising platform generated $68.5 billion in 2025, proving the ecosystem has evolved far beyond simple search ads into a full-funnel media giant. The average brand wastes up to 40% of its total budget on non-converting bottom-funnel keywords … Read More",
      "date_published": "2026-07-09T06:09:11",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-in-retail-data-foundation/",
      "url": "https://epinium.com/en/blog/ai-in-retail-data-foundation/",
      "title": "AI in Retail Is Only as Good as Its Data Foundation",
      "summary": "Executive summary The reality check: AI adoption in retail is nearly universal, yet actual ROI remains painfully elusive for most brands. The agentic shift: Autonomous AI agents are taking over the shopping journey, driving a massive 4,700% spike in machine-generated … Read More",
      "date_published": "2026-07-08T07:05:59",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ads-in-ai-era/",
      "url": "https://epinium.com/en/blog/amazon-ads-in-ai-era/",
      "title": "Mastering Amazon Ads in the Era of AI Automation",
      "summary": "Executive summary The retail media explosion: Amazon’s ad revenue is on track to surpass $88 billion by 2026, forcing brands to rethink their budget allocation entirely. Streaming meets commerce: Prime Video is no longer just for brand awareness; with over … Read More",
      "date_published": "2026-07-08T06:36:55",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-jobs/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-jobs/",
      "title": "Hiring for Amazon Seller Central Jobs: A Guide",
      "summary": "Executive summary The “Great Compression” of 2025 wiped out amateur sellers, shifting the demand toward a highly specialized workforce that understands margin protection, not just gross sales. AI is not replacing Amazon professionals; it is splitting the market into high-paid … Read More",
      "date_published": "2026-07-08T06:21:19",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-vendor-central-api-integration/",
      "url": "https://epinium.com/en/blog/amazon-vendor-central-api-integration/",
      "title": "Amazon Vendor Central API Integration Strategy",
      "summary": "Executive summary The era of unlimited, free Amazon Selling Partner API (SP-API) access officially ends in 2026, forcing vendors to optimize their data calls or face steep fees. Strict rate limits—like the 20 daily requests cap for Brand Analytics implemented … Read More",
      "date_published": "2026-07-08T06:06:15",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/what-is-mistral-ai-openai-competitor/",
      "url": "https://epinium.com/en/blog/what-is-mistral-ai-openai-competitor/",
      "title": "What Is Mistral AI? The Ultimate OpenAI Rival",
      "summary": "Executive summary The $14B challenger: Mistral AI recently hit an €11.7 billion valuation following a massive Series C round led by ASML, cementing its position as Europe’s premier AI powerhouse. Open-weight revolution: Unlike OpenAI, Mistral releases its flagship models for … Read More",
      "date_published": "2026-07-07T07:05:49",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-home-page/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-home-page/",
      "title": "Mastering the Amazon Seller Central Home Page",
      "summary": "Executive summary The default amazon seller central home page is built to overwhelm you with operational alerts, masking the true strategic metrics you need to grow your margins. Third-party sellers drove an unprecedented 62% of Amazon’s total units sold in … Read More",
      "date_published": "2026-07-07T06:33:45",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ad-hoc-routes/",
      "url": "https://epinium.com/en/blog/amazon-ad-hoc-routes/",
      "title": "Amazon Ad Hoc Routes: Optimizing Last-Mile Delivery",
      "summary": "Executive summary Amazon Logistics processed over 6.3 billion U.S. delivery orders recently, handling nearly 28% of all domestic parcels thanks to highly elastic routing. A single failed last-mile delivery costs retailers an average of $17.20, making dynamic route generation critical … Read More",
      "date_published": "2026-07-07T06:20:24",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-in/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-in/",
      "title": "Mastering Amazon Seller Central in India",
      "summary": "Executive summary India’s e-commerce market is hurtling towards $185 billion in 2026, making Amazon Seller Central in India a non-negotiable expansion for global brands. Amazon dropped referral fees to zero for over 125 million products under ₹1,000 in March 2026 … Read More",
      "date_published": "2026-07-07T06:06:28",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/specialized-ai-document-review-trunk-tools/",
      "url": "https://epinium.com/en/blog/specialized-ai-document-review-trunk-tools/",
      "title": "How Specialized AI Cut Document Review to 10 Days",
      "summary": "Executive summary Trunk Tools slashed document review times in construction from 60 days to just 10. The secret? They stopped relying on general-purpose LLMs and built a specialized, three-layer AI architecture. This proves a hard truth: generic models choke on … Read More",
      "date_published": "2026-07-06T07:06:03",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-on-google/",
      "url": "https://epinium.com/en/blog/amazon-advertising-on-google/",
      "title": "Amazon Advertising on Google: Drive External Traffic",
      "summary": "Executive summary Amazon generated $68.6 billion in advertising revenue in 2025, pushing internal CPCs to record highs and forcing smart brands to acquire traffic externally. In mid-2025, Amazon abruptly paused its own Google Ads spending in the US, leaving a … Read More",
      "date_published": "2026-07-06T06:35:01",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-handmade/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-handmade/",
      "title": "Amazon Seller Central Handmade: A Guide to Scale",
      "summary": "Executive summary The artisan myth is dead: Amazon Handmade is no longer a quaint digital craft fair. It is a highly competitive search engine where overseas factories often disguise themselves as small-batch creators. Automation is mandatory: Brands scaling handmade goods … Read More",
      "date_published": "2026-07-06T06:21:07",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-how-does-it-work/",
      "url": "https://epinium.com/en/blog/amazon-advertising-how-does-it-work/",
      "title": "How Does Amazon Advertising Work? A Strategic Guide",
      "summary": "Executive summary Amazon’s advertising revenue hit a staggering $68.5 billion in 2025, fundamentally shifting how organic and paid visibility interact on the platform. Average Cost Per Click (CPC) has climbed past $1.07 across major categories in 2026, severely squeezing margins … Read More",
      "date_published": "2026-07-06T06:06:15",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/alibaba-ai-framework-skillweaver-token-reduction/",
      "url": "https://epinium.com/en/blog/alibaba-ai-framework-skillweaver-token-reduction/",
      "title": "Alibaba AI Framework Cuts Agent Token Use by 99%",
      "summary": "Executive summary Alibaba’s new SkillWeaver framework slashes AI agent token consumption by 99.9%, dropping usage from roughly 884,000 to just 1,160 tokens per query. The system abandons the traditional “load every tool” approach, using a Decompose-Retrieve-Compose pipeline to build an … Read More",
      "date_published": "2026-07-05T07:06:05",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-help-number/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-help-number/",
      "title": "Amazon Seller Central Help Number: Contact Support",
      "summary": "Executive summary Amazon phased out direct inbound phone lines years ago; you must rely on the hidden ‘Call Me Now’ callback feature. Third-party merchants generated over $172 billion in seller services in 2025, yet human support access is deliberately restricted. … Read More",
      "date_published": "2026-07-05T06:32:59",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ads-hive/",
      "url": "https://epinium.com/en/blog/amazon-ads-hive/",
      "title": "Amazon Ads Hive: How AI and Data Drive Retail Media",
      "summary": "Executive summary The Amazon Ads hive is not just a buzzword; it represents the convergence of massive data warehouses (like Apache Hive on EMR) and advanced advertising strategy. A June 2026 Gartner survey revealed a contrarian truth: AI adoption actually … Read More",
      "date_published": "2026-07-05T06:21:00",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-brand-manager-hiring/",
      "url": "https://epinium.com/en/blog/amazon-brand-manager-hiring/",
      "title": "How to Hire an Amazon Brand Manager in the AI Era",
      "summary": "Executive summary Hiring a traditional Amazon brand manager is becoming a financial trap, with average salaries exceeding $91,000 while manual skills rapidly lose relevance. A bad e-commerce hire costs companies over $50,000 when factoring in recruitment fees, lost ad spend, … Read More",
      "date_published": "2026-07-05T06:06:12",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/claude-fable-5-outage-multi-model-ai-strategy/",
      "url": "https://epinium.com/en/blog/claude-fable-5-outage-multi-model-ai-strategy/",
      "title": "Claude Fable 5 Outage Proves Multi-Model AI Is Vital",
      "summary": "Executive summary 66% of enterprises had a backup plan when a sudden U.S. export order pulled Anthropic’s Claude Fable 5 offline for weeks. 79% of organizations have suffered financial hits from “shadow AI”—unauthorized agents running on corporate credit cards. The … Read More",
      "date_published": "2026-07-04T07:06:19",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ads-in-prime-video/",
      "url": "https://epinium.com/en/blog/amazon-ads-in-prime-video/",
      "title": "Amazon Ads in Prime Video: The Complete Strategy",
      "summary": "Executive summary Prime Video ads reached a staggering 315 million monthly viewers globally by late 2025, driven entirely by Amazon’s aggressive default opt-out tier strategy. The platform generated $3.9 billion in online video advertising revenue in 2025, proving viewers gladly … Read More",
      "date_published": "2026-07-04T06:34:24",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-brand-manager-flapen-vs-ai/",
      "url": "https://epinium.com/en/blog/amazon-brand-manager-flapen-vs-ai/",
      "title": "Amazon Brand Manager Flapen vs. Predictive AI",
      "summary": "Executive summary Amazon’s advertising revenue is projected to hit $85.2 billion by 2026, making manual campaign management mathematically impossible. 89% of organizations claim to have adopted AI, yet only a fraction have scaled it across the enterprise. Searching for an … Read More",
      "date_published": "2026-07-04T06:22:02",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-explained/",
      "url": "https://epinium.com/en/blog/amazon-advertising-explained/",
      "title": "Amazon Advertising Explained: Strategy for Sellers",
      "summary": "Executive summary Amazon’s advertising revenue hit an astonishing $68.6 billion in 2025, transforming the platform into a pure pay-to-play arena where organic reach is shrinking daily. Average CPCs have surged 15% year-over-year, hovering between $0.85 and $1.30, crushing brands that … Read More",
      "date_published": "2026-07-04T06:08:31",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/square-agentic-commerce-chatgpt-claude/",
      "url": "https://epinium.com/en/blog/square-agentic-commerce-chatgpt-claude/",
      "title": "Square Launches Agentic Commerce with ChatGPT and Claude",
      "summary": "Executive summary Square has officially launched direct ordering integrations with ChatGPT and Claude, completely bypassing traditional search engines and delivery apps. The contrarian reality: AI is not adding a new middleman fee. Square is charging zero additional marketplace commissions on … Read More",
      "date_published": "2026-07-03T07:07:32",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amz-suggestion-expander-vs-ai-seo/",
      "url": "https://epinium.com/en/blog/amz-suggestion-expander-vs-ai-seo/",
      "title": "AMZ Suggestion Expander vs AI Amazon SEO",
      "summary": "Executive summary The AMZ Suggestion Expander by Raybek Solutions remains a popular free Chrome extension, but its raw autocomplete data is rapidly losing impact. In 2025, Amazon’s AI handled roughly 14% of all searches, shifting user behavior from rigid keywords … Read More",
      "date_published": "2026-07-03T06:38:44",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-brand-monitoring-scalability/",
      "url": "https://epinium.com/en/blog/ai-brand-monitoring-scalability/",
      "title": "AI Brand Monitoring: Which Brands Scale Best?",
      "summary": "Executive summary AI brand monitoring is no longer about counting social mentions; it is about tracking and correcting what large language models believe about your products. Scalability requires enterprise infrastructure that can handle multi-modal data, cross-border marketplaces, and massive volumes … Read More",
      "date_published": "2026-07-03T06:21:04",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-ppc-management-guide/",
      "url": "https://epinium.com/en/blog/ai-ppc-management-guide/",
      "title": "How to Master AI PPC Management for Profit",
      "summary": "Executive summary Algorithms are designed to maximize platform revenue, not your net profit. You must feed them proprietary margin data to change their behavior. Recent data shows marketing teams implementing custom AI architectures achieve significantly higher revenue growth compared to … Read More",
      "date_published": "2026-07-03T06:07:58",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/anthropic-claude-sonnet-5-cheaper-ai-agents/",
      "url": "https://epinium.com/en/blog/anthropic-claude-sonnet-5-cheaper-ai-agents/",
      "title": "Anthropic Launches Claude Sonnet 5 for Cheaper AI Agents",
      "summary": "Executive summary Anthropic just dropped Claude Sonnet 5, radically lowering the cost of deploying autonomous AI agents for brands and manufacturers. Priced well below Opus, GPT-5.5, and Gemini Pro, it transitions AI from an expensive novelty to a scalable daily … Read More",
      "date_published": "2026-07-02T07:06:13",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-marketing-stream/",
      "url": "https://epinium.com/en/blog/amazon-marketing-stream/",
      "title": "Guide to Amazon Marketing Stream: Hourly Bidding",
      "summary": "Executive summary Legacy daily API polling hides crucial intraday trends, causing brands to waste massive budgets during low-converting overnight hours. Amazon Marketing Stream pushes hourly metrics directly to your AWS infrastructure, allowing for precise dayparting and bid adjustments in near … Read More",
      "date_published": "2026-07-02T06:32:08",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/generic-keywords-strategy/",
      "url": "https://epinium.com/en/blog/generic-keywords-strategy/",
      "title": "Mastering Generic Keywords in the Age of AI Search",
      "summary": "Executive summary The spray-and-pray approach to generic keywords is officially dead; targeting broad terms without semantic context now damages your conversion rate and organic ranking. Gartner predicts a 25% drop in traditional search engine volume by 2026 as users shift … Read More",
      "date_published": "2026-07-02T06:19:48",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-ppc-management/",
      "url": "https://epinium.com/en/blog/ai-ppc-management/",
      "title": "AI PPC Management: How to Scale Campaigns Profitably",
      "summary": "Executive summary The baseline has permanently moved: Predictive modeling now manages roughly 78% of all digital ad spend. If your strategy still revolves around basic manual bid adjustments, you are severely lagging behind the market. The executive disconnect is real: … Read More",
      "date_published": "2026-07-02T06:06:43",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/newegg-conversational-ai-shopping-assistant/",
      "url": "https://epinium.com/en/blog/newegg-conversational-ai-shopping-assistant/",
      "title": "Newegg Adds Conversational AI Assistant for Shopping",
      "summary": "Executive summary Newegg launched a conversational “AI mode” on June 26, turning complex tech shopping into a dynamic chat that handles compatibility and budgets without losing search context. Shoppers are abandoning the traditional search bar. Recent studies show 37% of … Read More",
      "date_published": "2026-07-01T07:07:04",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-ecommerce-website-builder/",
      "url": "https://epinium.com/en/blog/ai-ecommerce-website-builder/",
      "title": "Scaling Sales with an AI Ecommerce Website Builder",
      "summary": "Executive summary The global AI website builder market hit $3.24 billion in 2026, growing 20% in a single year as brands move away from rigid templates. Top-tier tools are replacing expensive frontend development, but most brands misuse them by generating … Read More",
      "date_published": "2026-07-01T06:35:24",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-italy/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-italy/",
      "title": "Mastering Amazon Seller Central Italy for Global Brands",
      "summary": "Executive summary Italy’s e-commerce market hit €85.4 billion in 2025, with Amazon capturing roughly 30% of total spend. Cross-border sales make up a massive 39% of Italian online purchases, busting the myth that you need local warehousing from day one. … Read More",
      "date_published": "2026-07-01T06:19:52",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-guide/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-guide/",
      "title": "Amazon Seller Central Guide: AI Automation Secrets",
      "summary": "Executive summary Third-party sellers drove a record 62% of Amazon’s total unit sales in 2025, but relying on native reporting tools is causing brands to bleed net margin. Amazon’s ad revenue surged past $68 billion. Treating Seller Central as a … Read More",
      "date_published": "2026-07-01T06:06:28",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/prompt-injection-enterprise-ai-vulnerabilities/",
      "url": "https://epinium.com/en/blog/prompt-injection-enterprise-ai-vulnerabilities/",
      "title": "How Prompt Injection Exploits Enterprise AI Design Flaws",
      "summary": "Executive summary Prompt injection remains the absolute #1 vulnerability in enterprise AI, actively exploiting poorly designed agents and RAG pipelines. Hackers aren’t breaking through your firewalls anymore; they are simply asking your AI to hand over the backend keys. Rushing … Read More",
      "date_published": "2026-06-30T07:05:41",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-ireland/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-ireland/",
      "title": "Amazon Seller Central Ireland: Complete Launch Guide",
      "summary": "Executive summary Amazon.ie officially launched in March 2025, unlocking a $6.6 billion e-commerce market directly for local and EU sellers without post-Brexit friction. Simply duplicating your UK listings is a fast track to zero sales, as local Irish search intent … Read More",
      "date_published": "2026-06-30T06:36:05",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-improve-amazon-ranking/",
      "url": "https://epinium.com/en/blog/how-to-improve-amazon-ranking/",
      "title": "How to Improve Amazon Ranking with Search Intent",
      "summary": "Executive summary Amazon’s COSMO algorithm completely shifted the focus from keyword matching to search intent in 2025. Average CPCs hit $1.12, meaning brute-force advertising is destroying margins for brands that don’t optimize organically. Over 50% of consumers now use AI-driven … Read More",
      "date_published": "2026-06-30T06:21:04",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-back-end-keywords-guide/",
      "url": "https://epinium.com/en/blog/amazon-back-end-keywords-guide/",
      "title": "Mastering Amazon Back End Keywords for COSMO",
      "summary": "Executive summary The 2025-2026 shift to the COSMO algorithm means Amazon now ranks products based on problem-solving intent, not just keyword matching. Backend search terms have a strict limit of 249 bytes (not characters). Exceeding this by a single byte … Read More",
      "date_published": "2026-06-30T06:06:05",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/why-tech-giants-are-building-custom-ai-chips/",
      "url": "https://epinium.com/en/blog/why-tech-giants-are-building-custom-ai-chips/",
      "title": "Why Tech Giants Are Building Custom AI Chips",
      "summary": "Executive summary The Nvidia monopoly is cracking: OpenAI just unveiled ‘Jalapeño’, a custom AI inference chip built with Broadcom that promises to cut compute costs by up to 50%. The hyperscaler rebellion: From Apple to SpaceX, tech giants are building … Read More",
      "date_published": "2026-06-29T07:06:05",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-backend-keywords-3/",
      "url": "https://epinium.com/en/blog/amazon-backend-keywords-3/",
      "title": "Mastering Amazon Backend Keywords for Higher Rankings",
      "summary": "Executive summary The 249-byte trap: Over 47% of sellers lose indexing entirely because they count characters instead of bytes. A single emoji or trademark symbol can cost you up to four bytes. COSMO kills keyword stuffing: Amazon’s algorithmic shift prioritizes … Read More",
      "date_published": "2026-06-29T06:35:26",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-a-to-z-guarantee-guide/",
      "url": "https://epinium.com/en/blog/amazon-a-to-z-guarantee-guide/",
      "title": "Amazon A-to-z Guarantee: Protect Your Seller Account",
      "summary": "Executive summary The Amazon A-to-z Guarantee is increasingly weaponized by buyers, contributing to the staggering $200 billion reverse logistics crisis projected for 2026. Your Order Defect Rate (ODR) must stay below 1%, but surprisingly, not all filed claims count against … Read More",
      "date_published": "2026-06-29T06:21:08",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/why-spn-amazon-agencies-ruin-margins/",
      "url": "https://epinium.com/en/blog/why-spn-amazon-agencies-ruin-margins/",
      "title": "Why SPN Amazon Agencies Are Ruining Your Margins",
      "summary": "Executive summary The Amazon Service Provider Network (SPN) has historically been the default for brands, but reliance on manual agency retainers is actively eroding profit margins in 2026. Amazon’s advertising machine hit $68 billion in 2025, pushing CPCs higher and … Read More",
      "date_published": "2026-06-29T06:07:59",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/stitch-fix-vision-see-it-on-me-feature/",
      "url": "https://epinium.com/en/blog/stitch-fix-vision-see-it-on-me-feature/",
      "title": "Stitch Fix Vision Adds See It on Me Feature",
      "summary": "Executive summary Stitch Fix launched its “See it on me” feature on June 24, 2026, expanding its AI-powered Vision platform. Shoppers can now generate personalized images of themselves wearing recommended outfits instantly. With online retail returns hitting an estimated 19.3% … Read More",
      "date_published": "2026-06-28T07:06:04",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/generic-keywords-amazon/",
      "url": "https://epinium.com/en/blog/generic-keywords-amazon/",
      "title": "Mastering Generic Keywords on Amazon for Higher Sales",
      "summary": "Executive summary Broad, non-branded terms consume up to 60% of most Amazon advertising budgets, yet they remain the most mismanaged aspect of e-commerce strategy. Amazon’s ad revenue hit a staggering $56.2 billion in 2024, proving the auction is getting fiercer … Read More",
      "date_published": "2026-06-28T06:36:01",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ppc-ai-automation/",
      "url": "https://epinium.com/en/blog/amazon-ppc-ai-automation/",
      "title": "Amazon PPC AI: The Future of Automated Advertising",
      "summary": "Executive summary The manual era is dead: Managing bids via spreadsheets costs brands up to 30% in wasted ad spend while competitors automate their processes. Agentic AI is here: With the 2025 rollout of Amazon’s Ads Agent and Rufus prompts, … Read More",
      "date_published": "2026-06-28T06:21:14",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-search-terms-optimization/",
      "url": "https://epinium.com/en/blog/amazon-search-terms-optimization/",
      "title": "How to Optimize Amazon Search Terms for Maximum ROI",
      "summary": "Executive summary Amazon’s ad revenue hit $68.5 billion in 2025, driving CPCs up by 12% and making aggressive query optimization a strict requirement for survival. The myth of the “all-in-one” campaign is dead; algorithms simply cannot optimize for ranking and … Read More",
      "date_published": "2026-06-28T06:06:40",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/openai-gpt-5-5-instant-ai-shopping/",
      "url": "https://epinium.com/en/blog/openai-gpt-5-5-instant-ai-shopping/",
      "title": "OpenAI Upgrades GPT-5.5 Instant for AI Shopping",
      "summary": "Executive summary The update is live: OpenAI just upgraded GPT-5.5 Instant, massively improving its ability to handle complex shopping constraints and local recommendations. Immediate API integration: This isn’t just a web feature; the chat-latest API alias is already updated, meaning … Read More",
      "date_published": "2026-06-27T07:06:00",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-become-an-amazon-vendor/",
      "url": "https://epinium.com/en/blog/how-to-become-an-amazon-vendor/",
      "title": "How to Become an Amazon Vendor and Protect Your Margins",
      "summary": "Executive summary Amazon is ruthlessly compressing 1P margins in 2025, pushing trade terms to 18.6% of net sales to offset external retail price wars. You can no longer buy your way into Vendor Central; invitations are triggered by algorithmic Net … Read More",
      "date_published": "2026-06-27T06:38:59",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-search-engine-advertising-costs/",
      "url": "https://epinium.com/en/blog/amazon-search-engine-advertising-costs/",
      "title": "Managing Amazon Search Engine Advertising Costs",
      "summary": "Executive summary Amazon search engine advertising costs have surged significantly, with average CPCs sitting around $1.04 to $1.25 in 2026. Focusing strictly on ACoS is a dangerous trap; cutting bids blindly hurts organic rank and ultimately increases your TACoS. Top … Read More",
      "date_published": "2026-06-27T06:25:31",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-many-keywords-does-amazon-allow/",
      "url": "https://epinium.com/en/blog/how-many-keywords-does-amazon-allow/",
      "title": "How Many Keywords Does Amazon Allow? Limits & Rules",
      "summary": "Executive summary Backend search terms are strictly capped at 249 bytes. Exceeding this limit by a single byte silently de-indexes your entire keyword field. Titles have a hard limit of 200 characters across most categories, but a 2025 algorithm update … Read More",
      "date_published": "2026-06-27T06:10:17",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/salesforce-ai-agents-b2b-ecommerce-updates/",
      "url": "https://epinium.com/en/blog/salesforce-ai-agents-b2b-ecommerce-updates/",
      "title": "Salesforce Launches AI Agents for B2B Ecommerce",
      "summary": "Executive summary The news: Salesforce launched Agentforce Commerce, introducing autonomous AI agents that handle B2B purchasing directly via WhatsApp and SMS. The impact: 67% of B2B buyers now prefer a completely rep-free experience. The traditional sales portal is rapidly becoming … Read More",
      "date_published": "2026-06-26T07:07:56",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-bundle-listing/",
      "url": "https://epinium.com/en/blog/amazon-bundle-listing/",
      "title": "Amazon Bundle Listing: Boost AOV and Margins",
      "summary": "Executive summary Rising PPC costs are aggressively killing single-ASIN margins, forcing smart brands to focus entirely on Average Order Value (AOV) to stay profitable. You do not need custom physical packaging to group items. Virtual Product Bundles allow you to … Read More",
      "date_published": "2026-06-26T06:37:56",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-partner-network-cost/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-partner-network-cost/",
      "title": "Why Amazon Seller Central Partner Network Is Costing You",
      "summary": "Executive summary Amazon’s FBA fee hikes and the strict DD+7 payout delays in 2026 are squeezing median net margins down to a dangerous 15-20%. Over 70% of Amazon sellers now actively run paid ads, driving CPCs up and making organic … Read More",
      "date_published": "2026-06-26T06:21:32",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-vendor-registration/",
      "url": "https://epinium.com/en/blog/amazon-vendor-registration/",
      "title": "Amazon Vendor Registration: Guide to 1P Margins",
      "summary": "Executive summary Amazon vendor registration remains strictly invite-only in 2026, targeting brands with high velocity and established off-Amazon demand. The average 1P trade terms (deductions) pushed by Amazon hit 18.6% of net sales during recent Annual Vendor Negotiations. Small vendor … Read More",
      "date_published": "2026-06-26T06:06:46",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/epinium-vendor-stock-forecast-amazon/",
      "url": "https://epinium.com/en/blog/epinium-vendor-stock-forecast-amazon/",
      "title": "Epinium Launches Vendor Stock Forecast: AI That Reads Amazon’s Ordering Patterns",
      "summary": "Executive Summary: Epinium has released Vendor Stock Forecast, an AI model that calculates recommended Amazon shipment quantities per SKU and market — replacing guesswork with a data-driven replenishment number. The algorithm layers consumer demand trends over Amazon’s own historical ordering … Read More",
      "date_published": "2026-06-25T18:01:41",
      "date_modified": "2026-06-25T18:04:47",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/moengage-aampe-acquisition-ai-agents-marketing/",
      "url": "https://epinium.com/en/blog/moengage-aampe-acquisition-ai-agents-marketing/",
      "title": "MoEngage Bets on Millions of AI Agents for Marketing",
      "summary": "Executive summary The acquisition of Aampe by MoEngage marks the end of traditional audience segmentation in enterprise marketing. Instead of building complex customer journeys, brands are now deploying dedicated AI agents for every single individual user. For brand managers and … Read More",
      "date_published": "2026-06-25T07:09:12",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-costs/",
      "url": "https://epinium.com/en/blog/amazon-advertising-costs/",
      "title": "Managing Rising Amazon Advertising Costs",
      "summary": "Executive summary Amazon ad revenue hit a staggering $68.6 billion in 2025, pushing average CPCs up and squeezing brand margins across almost all categories. Obsessing over a low ACoS is a trap; smart brands willingly accept higher acquisition costs for … Read More",
      "date_published": "2026-06-25T06:38:11",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mastering-amazon-conversions/",
      "url": "https://epinium.com/en/blog/mastering-amazon-conversions/",
      "title": "Mastering Amazon Conversions in the Era of High CPCs",
      "summary": "Executive summary Amazon conversion rates average 10% to 15% in 2026, but top performers consistently break the 20% barrier by aligning product copy with search intent. With average Cost Per Click (CPC) rising by 8-12% year-over-year, traffic acquisition is entirely … Read More",
      "date_published": "2026-06-25T06:20:27",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-ppc-ai/",
      "url": "https://epinium.com/en/blog/amazon-advertising-ppc-ai/",
      "title": "Amazon Advertising PPC AI: How to Scale Profitably",
      "summary": "Executive summary Amazon Advertising revenue is projected to shatter the $85 billion mark in 2026, intensifying the auction and squeezing margins across every product category. The average Cost Per Click (CPC) has climbed to an estimated $1.12–$1.25. Manual bid adjustments … Read More",
      "date_published": "2026-06-25T06:06:58",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/openai-launches-initiative-patch-open-source-bugs/",
      "url": "https://epinium.com/en/blog/openai-launches-initiative-patch-open-source-bugs/",
      "title": "OpenAI Launches Initiative to Patch Open-Source Bugs",
      "summary": "Executive summary What is happening: OpenAI launched “Patch the Planet,” partnering with Trail of Bits to automatically fix open-source software vulnerabilities using the new GPT-5.5-Cyber model. The real impact: The cybersecurity bottleneck is no longer finding threats; it is the … Read More",
      "date_published": "2026-06-24T07:06:16",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/retail-media-meaning/",
      "url": "https://epinium.com/en/blog/retail-media-meaning/",
      "title": "Understanding Retail Media Meaning and Strategy",
      "summary": "Executive summary US retail media ad spend is projected to eclipse $71 billion by 2026, driven by an exodus from traditional digital channels. The core advantage is deterministic first-party data. Retailers know exactly what users buy, not just what they … Read More",
      "date_published": "2026-06-24T06:35:44",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/what-is-amazon-spn/",
      "url": "https://epinium.com/en/blog/what-is-amazon-spn/",
      "title": "What Is Amazon SPN and Is It Worth It for Brands?",
      "summary": "Executive summary The Amazon Service Provider Network (SPN) is often seen as the default solution for overwhelmed brands, but the hidden costs and profit-sharing models are silently killing margins. Average Amazon ad CPCs surged by 15.5% in 2025, making traditional … Read More",
      "date_published": "2026-06-24T06:23:01",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-prices/",
      "url": "https://epinium.com/en/blog/amazon-advertising-prices/",
      "title": "Amazon Advertising Prices: How to Beat Rising CPCs",
      "summary": "Executive summary Average Amazon CPCs have officially crossed the $1.00 threshold in 2026, representing a silent 8-12% YoY increase [1]. Mobile shoppers now cost you 16% more per click than desktop users, drastically altering how top sellers allocate their budgets. … Read More",
      "date_published": "2026-06-24T06:09:19",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-make-brand-visible-to-ai-shopping-agents/",
      "url": "https://epinium.com/en/blog/how-to-make-brand-visible-to-ai-shopping-agents/",
      "title": "How to Make Your Brand Visible to AI Shopping Agents",
      "summary": "Executive summary The silent shift: Shoppers are bypassing search engines to ask ChatGPT and Gemini for unbranded product recommendations, making AI visibility the new retail battleground. The ROI of bots: AI-referred traffic to US retail sites skyrocketed 393% YoY in … Read More",
      "date_published": "2026-06-23T16:12:37",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-world-getting-loopy/",
      "url": "https://epinium.com/en/blog/ai-world-getting-loopy/",
      "title": "The AI World Is Getting Loopy: What It Means",
      "summary": "Executive summary TechCrunch just reported that AI is officially getting “loopy”—meaning autonomous swarms of agents are now working continuously in the background without human prompts. While 88% of organizations use AI, McKinsey reports that fewer than 10% have successfully scaled … Read More",
      "date_published": "2026-06-23T15:35:00",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/alibabas-ai-video-model-happyhorse-global-ranking/",
      "url": "https://epinium.com/en/blog/alibabas-ai-video-model-happyhorse-global-ranking/",
      "title": "Alibaba’s AI Video Model Rises to No. 2 Globally",
      "summary": "Executive summary The East takes the lead: Alibaba’s HappyHorse 1.1 just hit No. 2 globally, scoring an Elo of 1,444 on the Video Arena while Western darlings falter. Giants retreat: OpenAI discontinued Sora due to massive compute costs, and ByteDance … Read More",
      "date_published": "2026-06-23T14:08:45",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/prime-day-us-ecommerce-spending-growth/",
      "url": "https://epinium.com/en/blog/prime-day-us-ecommerce-spending-growth/",
      "title": "Prime Day Could Spur $26.3B in US E-Commerce",
      "summary": "Executive summary The $26.3B explosion: E-commerce spending will hit $26.3 billion during the four-day Prime Day event, up 9% from last year. The multi-platform reality: Nearly 60% of Prime Day shoppers will actively compare prices on Walmart, proving the event … Read More",
      "date_published": "2026-06-23T13:14:31",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-doing-merchants-jobs-managing-products/",
      "url": "https://epinium.com/en/blog/ai-doing-merchants-jobs-managing-products/",
      "title": "AI Is Now Doing Merchants’ Jobs and Managing Products",
      "summary": "Executive summary AI is no longer just a data analysis tool; it is actively ordering stock and handling basic vendor negotiations on behalf of retailers. Platforms like Duvo.ai and Relex Solutions are proving that automated merchandising is happening right now, … Read More",
      "date_published": "2026-06-23T07:05:47",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-kpi-dashboard/",
      "url": "https://epinium.com/en/blog/amazon-kpi-dashboard/",
      "title": "The Ultimate Amazon KPI Dashboard Guide for Brands",
      "summary": "Executive summary Amazon’s late 2025 earnings data shows third-party sellers now control 62% of total platform volume, driving competition and CPCs to brutal new heights. Native Seller Central reporting severely masks hidden 2026 fulfillment and inbound placement fees, creating a … Read More",
      "date_published": "2026-06-23T06:40:06",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/retail-media-definition/",
      "url": "https://epinium.com/en/blog/retail-media-definition/",
      "title": "What Is Retail Media? Definition, Strategy, and ROI",
      "summary": "Executive summary US retail media ad spend is hitting $71 billion in 2026, but the old playbook is completely broken. Dashboard numbers are lying to you. True incremental ROAS is actually 30% to 60% lower than what networks report. AI … Read More",
      "date_published": "2026-06-23T06:22:50",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-spn-network-vs-ai/",
      "url": "https://epinium.com/en/blog/amazon-spn-network-vs-ai/",
      "title": "Why the Amazon SPN Network Is Costing You Margins",
      "summary": "Executive summary The traditional Amazon SPN network is bleeding seller margins in 2026 through slow execution times and bloated agency retainers. While 89% of retailers are actively experimenting with artificial intelligence, only 7% have successfully scaled it to completely replace … Read More",
      "date_published": "2026-06-23T06:06:22",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/is-prime-day-still-worth-it/",
      "url": "https://epinium.com/en/blog/is-prime-day-still-worth-it/",
      "title": "Is Prime Day Still Worth It for Amazon Sellers?",
      "summary": "Executive summary Prime Day is no longer a guaranteed goldmine; top analysts warn that mandatory discounts and sky-high ad costs are crushing brand margins. Cost-Per-Click (CPC) rates can spike by up to 66% during the event, punishing sellers who rely … Read More",
      "date_published": "2026-06-22T07:07:05",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-beat-amazon/",
      "url": "https://epinium.com/en/blog/how-to-beat-amazon/",
      "title": "How to Beat Amazon: Strategies to Protect Your Margins",
      "summary": "Executive summary Amazon controls over 40% of the US e-commerce market, but rising fulfillment and advertising fees are crushing brand margins. Average Cost-Per-Click (CPC) crossed the $1.19 mark in 2026, meaning brute-force ad spending no longer guarantees profitability. The most … Read More",
      "date_published": "2026-06-22T06:35:41",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-bundle-examples/",
      "url": "https://epinium.com/en/blog/amazon-bundle-examples/",
      "title": "Amazon Bundle Examples to Maximize Your FBA Margins",
      "summary": "Executive summary Amazon’s strict 2026 dimensional weight fees make traditional physical bundling highly punitive; Virtual Product Bundles (VPB) bypass these penalties entirely by shipping existing inventory separately. Strategic product bundling directly manipulates your average order value (AOV) and can boost … Read More",
      "date_published": "2026-06-22T06:19:27",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-listing-optimizer/",
      "url": "https://epinium.com/en/blog/amazon-listing-optimizer/",
      "title": "How to Choose the Best Amazon Listing Optimizer",
      "summary": "Executive summary Amazon CPCs have surged to an average of $1.00–$1.25 in 2026, meaning poor conversion rates now punish your profitability faster than ever. Traditional SEO is breaking down. Gartner predicts a 25% drop in traditional search volume by 2026 … Read More",
      "date_published": "2026-06-22T06:06:44",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-trends-online-retailers/",
      "url": "https://epinium.com/en/blog/ecommerce-trends-online-retailers/",
      "title": "10 Ecommerce Trends Defining 2026 for Retailers",
      "summary": "Executive summary AI-driven traffic is not just browsing anymore. It now converts 42% higher than human-driven traffic. The focus has shifted violently from chatbots to agentic commerce, where machines execute purchases autonomously. Tech giants like Google and Microsoft are rolling … Read More",
      "date_published": "2026-06-21T07:06:08",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/retail-media-optimization-guide/",
      "url": "https://epinium.com/en/blog/retail-media-optimization-guide/",
      "title": "Retail Media Optimization: Stop Wasting Ad Budget",
      "summary": "Executive summary US retail media ad spend is projected to hit $71.09 billion in 2026, yet brand managers are bleeding budget across highly fragmented, disconnected networks. A staggering 75% of advertisers identify measuring true incrementality as their biggest challenge, proving … Read More",
      "date_published": "2026-06-21T06:32:16",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-vendor-central-management/",
      "url": "https://epinium.com/en/blog/amazon-vendor-central-management/",
      "title": "Amazon Vendor Central Management: Protecting Your 1P Margins",
      "summary": "Executive summary Amazon Vendor Central management is no longer a passive wholesale channel; it requires aggressive margin protection against daily operational penalties. Chargebacks and shortage claims can silently erase up to 20% of your gross revenue if your team relies … Read More",
      "date_published": "2026-06-21T06:19:15",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/back-end-keywords-amazon/",
      "url": "https://epinium.com/en/blog/back-end-keywords-amazon/",
      "title": "Master Back End Keywords on Amazon for SEO Success",
      "summary": "Executive summary The strict limit for Amazon search terms is 249 bytes in the US and EU; exceeding it by even a single byte results in absolute zero indexing. Amazon’s legacy A9 keyword-matching algorithm now operates alongside COSMO and Rufus, … Read More",
      "date_published": "2026-06-21T06:05:59",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/claude-code-artifacts-enterprise-update/",
      "url": "https://epinium.com/en/blog/claude-code-artifacts-enterprise-update/",
      "title": "Claude Code Artifacts: Live Dashboards for Enterprises",
      "summary": "Executive summary The update: Anthropic just launched Artifacts for Claude Code on Team and Enterprise plans, turning private command-line sessions into live, shareable interactive web pages. The impact: It destroys the traditional deployment bottleneck. Engineers can now instantly share a … Read More",
      "date_published": "2026-06-20T07:06:07",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-generic-keywords/",
      "url": "https://epinium.com/en/blog/amazon-generic-keywords/",
      "title": "Mastering Amazon Generic Keywords for SEO",
      "summary": "Executive summary Amazon still strictly enforces the 250-byte backend limit, but the way the A9 algorithm reads these bytes has shifted toward semantic relevance rather than exact matching. Auto campaigns now eat up nearly 40% of impression share. If your … Read More",
      "date_published": "2026-06-20T06:31:40",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-conversion-rate/",
      "url": "https://epinium.com/en/blog/amazon-conversion-rate/",
      "title": "How to Master Your Amazon Conversion Rate",
      "summary": "Executive summary Average Amazon conversion rates hover around 10-15%, but Prime members convert at a staggering 74%. Comparing Amazon to standard ecommerce (which averages 2-3%) proves why optimizing your marketplace listings yields a higher ROI than external traffic. Recent 2025 … Read More",
      "date_published": "2026-06-20T06:19:05",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-competitor-analysis/",
      "url": "https://epinium.com/en/blog/amazon-seller-competitor-analysis/",
      "title": "Amazon Seller Competitor Analysis: The Ultimate Guide",
      "summary": "Executive summary Active Amazon sellers dropped to 1.65 million in 2025, but the number of million-dollar businesses doubled. Competition is fewer in numbers, but far deadlier. 84% of e-commerce organizations have integrated AI, shifting competitor analysis from a monthly spreadsheet … Read More",
      "date_published": "2026-06-20T06:06:25",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/adobe-ai-referred-retail-traffic-doubles/",
      "url": "https://epinium.com/en/blog/adobe-ai-referred-retail-traffic-doubles/",
      "title": "AI-Referred Retail Traffic Doubles: Adobe Report",
      "summary": "Executive summary AI referral traffic to US retail sites surged 138% YoY in May 2026, marking an astonishing 1,324% growth since October 2024. The myth that LLMs are just for top-of-funnel research is dead: AI-referred visitors now convert 54% better … Read More",
      "date_published": "2026-06-19T07:06:30",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-spn-outsourcing-vs-ai/",
      "url": "https://epinium.com/en/blog/amazon-spn-outsourcing-vs-ai/",
      "title": "Is the Amazon SPN Worth It? Outsourcing vs AI",
      "summary": "Executive summary The Amazon Service Provider Network (SPN) connects sellers with third-party agencies, but relying entirely on outsourced help is silently draining your profit margins and stunting internal growth. Recent data shows 14% of Amazon seller accounts faced suspensions in … Read More",
      "date_published": "2026-06-19T06:39:17",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-search-suggestion-expander/",
      "url": "https://epinium.com/en/blog/amazon-search-suggestion-expander/",
      "title": "Amazon Search Suggestion Expander: Find Hidden Keywords",
      "summary": "Executive summary The standard Amazon search bar actively hides the most profitable long-tail keywords to speed up casual browsing. An expander tool forces it to reveal them. Forget the 2025 AI chatbot hype. The traditional search box still drives the … Read More",
      "date_published": "2026-06-19T06:21:40",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-intended-use-keywords/",
      "url": "https://epinium.com/en/blog/amazon-intended-use-keywords/",
      "title": "Guide to Amazon Intended Use Keywords for SEO",
      "summary": "Executive summary Amazon’s COSMO algorithm explicitly reads “Intended Use” backend fields to feed the Rufus AI shopping assistant. Leaving this specific attribute blank makes your ASIN invisible to high-converting, situational mobile queries. The strict 250-byte limit applies across your generic … Read More",
      "date_published": "2026-06-19T06:06:34",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/btab-ai-alliance-b2b-ecommerce-network/",
      "url": "https://epinium.com/en/blog/btab-ai-alliance-b2b-ecommerce-network/",
      "title": "Btab Launches AI Alliance to Grow B2B Ecommerce Network",
      "summary": "Executive summary What happened: Btab Ecommerce Group launched an AI-powered Strategic Alliance Initiative to expand its global network of 300,000 businesses. The impact: It shifts the B2B model from upfront fee-based marketplaces to shared commercial partnerships driven by agentic artificial … Read More",
      "date_published": "2026-06-18T07:06:28",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-backend-keywords-optimization-guide/",
      "url": "https://epinium.com/en/blog/amazon-backend-keywords-optimization-guide/",
      "title": "Amazon Backend Keywords: The Ultimate Optimization Guide",
      "summary": "Executive summary Amazon backend keywords are strictly capped at 249 bytes (not characters). Exceeding this limit by a single byte triggers silent de-indexing of your entire search terms field. The introduction of generative AI and Amazon’s Rufus assistant means contextual, … Read More",
      "date_published": "2026-06-18T06:36:49",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-backend-keywords-2/",
      "url": "https://epinium.com/en/blog/amazon-backend-keywords-2/",
      "title": "Mastering Amazon Backend Keywords for Higher Rankings",
      "summary": "Executive summary Amazon backend keywords are strictly capped at 249 bytes in 2026—exceeding this by a single byte triggers total suppression. Misspellings are a complete waste of space. Amazon’s A10 algorithm auto-corrects them, so use those precious bytes for high-intent … Read More",
      "date_published": "2026-06-18T06:22:15",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ppc-management/",
      "url": "https://epinium.com/en/blog/amazon-ppc-management/",
      "title": "Mastering Amazon PPC Management in the AI Era",
      "summary": "Executive summary Amazon’s ad revenue is projected to blow past $68 billion in 2025. The days of cheap clicks are officially over. Generative AI isn’t a buzzword anymore; it is actively managing bids and generating creatives for your fastest-growing competitors … Read More",
      "date_published": "2026-06-18T06:07:33",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-catalog-updates-real-time-sync-buy-box-highlights/",
      "url": "https://epinium.com/en/blog/amazon-catalog-updates-real-time-sync-buy-box-highlights/",
      "title": "What’s New in Your Amazon Catalog: Real-Time Sync, Buy Box by Segment & Highlights",
      "summary": "In Amazon catalog management, your edge isn’t only what you decide — it’s when you see it. Until today, working your catalog meant living with an invisible lag: you changed a price, you won or lost the Buy Box, you … Read More",
      "date_published": "2026-06-17T18:00:33",
      "date_modified": "2026-06-17T21:50:04",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-forces-retailers-rethink-product-pages/",
      "url": "https://epinium.com/en/blog/ai-forces-retailers-rethink-product-pages/",
      "title": "AI Forces Retailers to Rethink Product Pages",
      "summary": "Executive summary AI shopping agents like ChatGPT, Claude, and Gemini are actively bypassing traditional search, acting as personal shoppers for millions of users. Retailers are scrambling to rebuild product pages because AI bot traffic to retail sites grew an astonishing … Read More",
      "date_published": "2026-06-17T07:06:16",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ad-heroine-name/",
      "url": "https://epinium.com/en/blog/amazon-ad-heroine-name/",
      "title": "Amazon Ad Heroine Name: The Power of Character Ads",
      "summary": "Executive summary Prime Video ads fundamentally shifted upper-funnel marketing, now reaching over 315 million monthly viewers globally. Shoppers no longer connect with sterile product shots; character-driven narratives are proving to drive the highest brand recall. Coordinated Amazon Sponsored TV campaigns … Read More",
      "date_published": "2026-06-17T06:34:31",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ads-homepage-strategy/",
      "url": "https://epinium.com/en/blog/amazon-ads-homepage-strategy/",
      "title": "Mastering Your Amazon Ads Homepage Strategy",
      "summary": "Executive summary Amazon advertising revenue reached a staggering $68 billion in 2025, turning the ecosystem into a hyper-competitive arena where manual keyword bidding is actively punished by the algorithm. The traditional exact-match strategy is officially dead; Amazon now shadow-penalizes aggressive … Read More",
      "date_published": "2026-06-17T06:21:15",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ad-hoc-reporting/",
      "url": "https://epinium.com/en/blog/amazon-ad-hoc-reporting/",
      "title": "Amazon Ad Hoc Reporting: Real-Time AMC Insights",
      "summary": "Executive summary Standard scheduled reports are dead weight. Amazon ad hoc reporting through the AMC API is how top brands run real-time, multi-touch attribution. You can execute up to 30 ad hoc workflows per day per AMC instance to query … Read More",
      "date_published": "2026-06-17T06:06:22",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-sellers-prime-day-profit-margins/",
      "url": "https://epinium.com/en/blog/amazon-sellers-prime-day-profit-margins/",
      "title": "Amazon Sellers Watch Margins Ahead of Prime Day",
      "summary": "Executive summary Amazon shifted Prime Day 2026 to June 23–26, easing the tariff anxiety that plagued last year but forcing a rapid logistics scramble. Despite high optimism, nearly 40% of sellers typically suffer lower profit margins during the event due … Read More",
      "date_published": "2026-06-16T07:07:20",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-brand-registry/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-brand-registry/",
      "title": "How to Use Amazon Seller Central Brand Registry",
      "summary": "Executive summary The 2026 reality: Over 800,000 brands are now enrolled in Amazon Brand Registry, making it the baseline for survival, not an optional upgrade. New ASIN creation rules: As of June 2026, Amazon strictly requires vendors to hold a … Read More",
      "date_published": "2026-06-16T06:40:19",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/senior-amazon-brand-manager-gno-partners/",
      "url": "https://epinium.com/en/blog/senior-amazon-brand-manager-gno-partners/",
      "title": "Senior Amazon Brand Manager: GNO Partners Guide",
      "summary": "Executive summary Consultancies like GNO Partners require operators capable of managing $10M+ portfolios and $50K+ monthly PPC budgets with precision. Manual bid adjustments are obsolete. High-performing managers automate routine tasks to focus on P&L optimization and broad brand strategy. Retail … Read More",
      "date_published": "2026-06-16T06:25:52",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/jewelry-e-commerce-ai-image-generator/",
      "url": "https://epinium.com/en/blog/jewelry-e-commerce-ai-image-generator/",
      "title": "How to Use a Jewelry E-Commerce AI Image Generator",
      "summary": "Executive summary Traditional jewelry photography is a margin killer, where a basic macro shoot for ten rings can easily cost $4,000 and stall your time-to-market by weeks. Specialized AI models now preserve complex prong settings, metal finishes, and gemstone clarity … Read More",
      "date_published": "2026-06-16T06:07:44",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/kpmg-pulls-ai-report-hallucinations/",
      "url": "https://epinium.com/en/blog/kpmg-pulls-ai-report-hallucinations/",
      "title": "KPMG Pulls Agentic AI Report Due to Hallucinations",
      "summary": "Executive summary The incident: KPMG was forced to pull its flagship report on “agentic AI” after investigators discovered 40 of its 45 citations were entirely fabricated by artificial intelligence. The collateral damage: Global entities like UBS and the UK’s National … Read More",
      "date_published": "2026-06-15T07:06:05",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/free-ai-for-brand-design-risks/",
      "url": "https://epinium.com/en/blog/free-ai-for-brand-design-risks/",
      "title": "The Hidden Risks of Free AI for Brand Design",
      "summary": "Executive summary Free AI image generators are flooding the market, but zero-cost tools come with massive hidden liabilities for established brands. The U.S. Copyright Office’s 2025 ruling stripped legal protection from purely prompted AI outputs, leaving your core brand assets … Read More",
      "date_published": "2026-06-15T06:33:33",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/free-ai-ecommerce-builder/",
      "url": "https://epinium.com/en/blog/free-ai-ecommerce-builder/",
      "title": "Why a Free AI Ecommerce Builder Is a Trap for Brands",
      "summary": "Executive summary A free ai ecommerce builder can generate a functional storefront in under 60 seconds, but it often falls apart when trying to manage thousands of SKUs. Recent 2026 data shows that 88% of organizations now use AI, yet … Read More",
      "date_published": "2026-06-15T06:21:01",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-zapier-integration-guide/",
      "url": "https://epinium.com/en/blog/mcp-zapier-integration-guide/",
      "title": "How to Connect AI Agents to 9,000+ Apps with Zapier MCP",
      "summary": "Executive summary 84% of enterprises plan to boost AI agent investments this year, yet most are paralyzed by integration chaos and broken APIs. Zapier MCP solves the read-only AI problem by giving language models secure, direct write-access to over 9,000 … Read More",
      "date_published": "2026-06-15T06:06:49",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/visa-openai-agent-led-payments/",
      "url": "https://epinium.com/en/blog/visa-openai-agent-led-payments/",
      "title": "Visa and OpenAI Partner for Agent-Led Payments",
      "summary": "Executive summary The shift: Visa and OpenAI just partnered to build secure infrastructure for agentic commerce, allowing AI bots to execute payments directly. The impact: Your meticulously designed checkout funnel is becoming invisible, because machines, not humans, will increasingly initiate … Read More",
      "date_published": "2026-06-14T07:05:31",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/examples-of-ai-in-ecommerce/",
      "url": "https://epinium.com/en/blog/examples-of-ai-in-ecommerce/",
      "title": "Real Examples of AI in Ecommerce Driving Revenue",
      "summary": "Executive summary The adoption illusion: 89% of retailers use AI, but only 7% have successfully scaled it across their operations to generate measurable profit in 2026. Traffic shift: Referrals from AI agents to retail sites surged nearly 900% year-over-year, fundamentally … Read More",
      "date_published": "2026-06-14T06:36:45",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-services/",
      "url": "https://epinium.com/en/blog/amazon-advertising-services/",
      "title": "Mastering Amazon Advertising Services in the AI Era",
      "summary": "Executive summary Amazon’s ad revenue is projected to hit $88.6 billion in 2026, making the auction floor more expensive and competitive than ever before. Manual bid adjustments now actively hurt your campaigns by constantly resetting Amazon’s internal AI learning phase. … Read More",
      "date_published": "2026-06-14T06:23:16",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-salesforce/",
      "url": "https://epinium.com/en/blog/mcp-salesforce/",
      "title": "MCP Salesforce: The New Standard for AI Agents",
      "summary": "Executive summary The API era is fading: Anthropic’s Model Context Protocol (MCP) is replacing rigid, custom API builds, giving AI agents native, secure access to your CRM. Salesforce went all-in: With Agentforce, Salesforce turned its platform into an AI-native ecosystem … Read More",
      "date_published": "2026-06-14T06:06:24",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/prometheus-raises-12b-artificial-general-engineer/",
      "url": "https://epinium.com/en/blog/prometheus-raises-12b-artificial-general-engineer/",
      "title": "Prometheus Raises $12B for Artificial General Engineer",
      "summary": "Executive summary Jeff Bezos’s AI startup, Prometheus, just closed a $12 billion Series B round, catapulting its valuation to an astronomical $41 billion. The company is building an “artificial general engineer” to compress the R&D and manufacturing cycles of physical … Read More",
      "date_published": "2026-06-13T07:05:40",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/what-is-amazon-advertising/",
      "url": "https://epinium.com/en/blog/what-is-amazon-advertising/",
      "title": "What Is Amazon Advertising? A Strategic Guide",
      "summary": "Executive summary Amazon is projected to hit $82.07 billion in advertising revenue by 2026, forcing brands into a fiercely competitive pay-to-play arena where organic reach is practically dead. The traditional search bar is losing ground. AI assistants like Rufus are … Read More",
      "date_published": "2026-06-13T06:37:11",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-contact-us-support/",
      "url": "https://epinium.com/en/blog/amazon-advertising-contact-us-support/",
      "title": "Amazon Advertising Contact Us: How to Bypass Support Loops",
      "summary": "Executive summary Navigating the Amazon advertising contact us page often results in an endless loop between Seller Central and Ads Support due to SSO (Single Sign-On) token misalignments. Amazon’s ad revenue hit a staggering $68.6 billion in 2025, yet their … Read More",
      "date_published": "2026-06-13T06:22:22",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-implementation-engineer-jobs/",
      "url": "https://epinium.com/en/blog/ai-implementation-engineer-jobs/",
      "title": "Why AI Implementation Engineer Jobs Are Surging",
      "summary": "Executive summary Enterprise AI adoption hit 78% in 2025, yet only 23% of companies are successfully scaling agentic workflows across their operations. The bottleneck is no longer the foundational models; it is the sheer lack of talent capable of wiring … Read More",
      "date_published": "2026-06-13T06:05:58",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/adidas-ecommerce-as-a-service-ai-agents/",
      "url": "https://epinium.com/en/blog/adidas-ecommerce-as-a-service-ai-agents/",
      "title": "Adidas Launches Ecommerce-as-a-Service With AI Agents",
      "summary": "Executive summary Adidas has transformed from a traditional apparel brand into a B2B tech provider, launching an Ecommerce-as-a-Service (EaaS) model for the new Audi Revolut F1 Team. Powered by Salesforce AI agents, they deployed a global webshop spanning 200 countries … Read More",
      "date_published": "2026-06-12T07:06:01",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-snowflake/",
      "url": "https://epinium.com/en/blog/mcp-snowflake/",
      "title": "MCP Snowflake: Connecting AI Agents to Data Clouds",
      "summary": "Executive summary Enterprise data architecture is shifting from human-read dashboards to agent-driven workflows, exposing massive gaps in traditional integration methods. Connecting AI agents to data warehouses used to require brittle, custom-built APIs that broke with every model update. The Model … Read More",
      "date_published": "2026-06-12T06:35:07",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/supabase-mcp-ai-database/",
      "url": "https://epinium.com/en/blog/supabase-mcp-ai-database/",
      "title": "Supabase MCP: Revolutionizing AI Database Workflows",
      "summary": "Executive summary Supabase integrated the Model Context Protocol (MCP) in 2025, allowing AI assistants like Cursor and Claude to directly read and manage your live database. Instead of manually copy-pasting SQL schemas into chat windows, AI agents can now autonomously … Read More",
      "date_published": "2026-06-12T06:21:52",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-for-accounting-companies/",
      "url": "https://epinium.com/en/blog/ai-for-accounting-companies/",
      "title": "How AI for Accounting Companies Transforms Finance",
      "summary": "Executive summary 84% of finance teams are rushing to implement automation, but only 7% actually report a high business impact. The global AI accounting market surged 70.4% year-over-year, hitting $6.68 billion in 2025. Relying on basic OCR to read invoices … Read More",
      "date_published": "2026-06-12T06:07:51",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-75-character-title-rule-2026/",
      "url": "https://epinium.com/en/blog/amazon-75-character-title-rule-2026/",
      "title": "Amazon 75-Character Title Limit: What Sellers Must Do Now",
      "summary": "Confirmed deadline: From July 27, 2026, Amazon enforces a 75-character cap on all product titles worldwide — Seller Central and Vendor Central, North America, EU, Singapore and South Africa. A new 125-character Item Highlights field goes live simultaneously, fully indexed … Read More",
      "date_published": "2026-06-11T21:05:15",
      "date_modified": "2026-06-14T22:16:28",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/google-ai-subscription-price-wars/",
      "url": "https://epinium.com/en/blog/google-ai-subscription-price-wars/",
      "title": "Google Triggers AI Subscription Price Wars",
      "summary": "Executive summary Google just slashed the price of its Gemini AI Plus tier by 38% (down to $4.99/month) while doubling storage to 400GB. This aggressive move forces premium players like Anthropic and OpenAI into a corner, signaling the rapid commoditization … Read More",
      "date_published": "2026-06-11T07:06:46",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-postgres-ai-database/",
      "url": "https://epinium.com/en/blog/mcp-postgres-ai-database/",
      "title": "Why MCP Postgres Is the Ultimate AI Database Standard",
      "summary": "Executive summary MCP is the new standard: By April 2026, the Model Context Protocol SDK surpassed 97 million monthly downloads, effectively replacing brittle custom APIs for AI data access. Postgres dominates the AI era: 45-55% of developers in 2025 chose … Read More",
      "date_published": "2026-06-11T06:35:41",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-n8n/",
      "url": "https://epinium.com/en/blog/mcp-n8n/",
      "title": "How to Use MCP with n8n for Agentic AI",
      "summary": "Executive summary The Model Context Protocol (MCP) has transformed n8n from a basic workflow tool into a secure, bidirectional agentic hub. Writing custom API connectors for every new AI model is a massive waste of resources. Teams now use MCP … Read More",
      "date_published": "2026-06-11T06:21:14",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/zeta-ai-implementation-engineer/",
      "url": "https://epinium.com/en/blog/zeta-ai-implementation-engineer/",
      "title": "Why You Need a Zeta AI Implementation Engineer",
      "summary": "Executive summary Buying an enterprise AI platform without a dedicated Zeta AI implementation engineer is the fastest way to drain your marketing budget. While 88% of organizations now use AI, a staggering majority fail to see any tangible enterprise-wide EBIT … Read More",
      "date_published": "2026-06-11T06:06:27",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-commerce-ai-shoppers-first-stop/",
      "url": "https://epinium.com/en/blog/agentic-commerce-ai-shoppers-first-stop/",
      "title": "Agentic Commerce: AI Is Your Shopper’s First Stop",
      "summary": "Executive summary The paradigm shift: The front door to your store is no longer a search bar; it is an AI assistant. The massive impact: AI-referred traffic to retail sites is exploding, converting at a significantly higher rate than traditional … Read More",
      "date_published": "2026-06-10T07:06:14",
      "date_modified": "2026-06-10T08:27:25",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-github/",
      "url": "https://epinium.com/en/blog/mcp-github/",
      "title": "How to Use MCP GitHub Server for AI Development",
      "summary": "Executive summary The Model Context Protocol (MCP) finally bridges the gap between isolated AI models and your live GitHub repositories. By 2026, AI tools generate nearly half of all developer code, but context isolation causes high failure rates in enterprise … Read More",
      "date_published": "2026-06-10T06:36:31",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-mcp-guide-sellers/",
      "url": "https://epinium.com/en/blog/amazon-mcp-guide-sellers/",
      "title": "Amazon MCP: The AI Revolution for Sellers",
      "summary": "Executive summary The Model Context Protocol (MCP) officially killed the CSV export in 2026, allowing Claude and ChatGPT to query Amazon SP-API data in real time. Amazon released its official Ads MCP Server, finally unlocking Amazon Marketing Cloud (AMC) attribution … Read More",
      "date_published": "2026-06-10T06:19:46",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/claude-shopify-integration/",
      "url": "https://epinium.com/en/blog/claude-shopify-integration/",
      "title": "Claude Shopify Integration: Automate Your Store",
      "summary": "Executive summary The official Shopify AI Toolkit release in April 2026 transformed Claude from a simple text assistant into a direct, hands-on store operator. AI-driven traffic on e-commerce platforms is surging, showing a 37% higher revenue per visit compared to … Read More",
      "date_published": "2026-06-10T06:06:21",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/alexa-shopping-ai-merch-customization/",
      "url": "https://epinium.com/en/blog/alexa-shopping-ai-merch-customization/",
      "title": "Amazon Alexa Adds AI Merch Customization Feature",
      "summary": "Executive summary Amazon has deployed a generative AI customization tool within Alexa for Shopping, allowing users to design merch using conversational text prompts. The system bypasses third-party print-on-demand marketplaces by routing user designs straight to Amazon’s Merch on Demand with … Read More",
      "date_published": "2026-06-09T09:52:19",
      "date_modified": "2026-06-10T08:27:31",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-for-amazon-sellers-2/",
      "url": "https://epinium.com/en/blog/ai-for-amazon-sellers-2/",
      "title": "AI for Amazon Sellers: The Ultimate Strategy Guide",
      "summary": "Executive summary In May 2026, Amazon permanently shifted discovery by merging Rufus into Alexa for Shopping, prioritizing semantic intent over traditional keyword matching. AI-assisted shopping sessions are no longer a novelty; they drove roughly 66% of Amazon purchases during the … Read More",
      "date_published": "2026-06-09T09:35:27",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/best-ai-newsletter-for-ecommerce-brands/",
      "url": "https://epinium.com/en/blog/best-ai-newsletter-for-ecommerce-brands/",
      "title": "Best AI Newsletter for Ecommerce Brands to Read",
      "summary": "Executive summary Your inbox is choked with noise. The best ai newsletter for ecommerce brands actively filters out generic tech hype and focuses strictly on retail ROI, inventory logic, and ad optimization. Generalist publications celebrate abstract coding benchmarks. Brand managers … Read More",
      "date_published": "2026-06-09T09:19:54",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-agents-ecommerce/",
      "url": "https://epinium.com/en/blog/ai-agents-ecommerce/",
      "title": "How AI Agents in Ecommerce Drive Sales and ROI",
      "summary": "Executive summary Top‑performing online retailers are increasingly relying on AI agents to streamline their checkout flow. Brands integrating conversational AI are seeing noticeable boosts in conversion rates. Many C‑level executives seek external platforms to confidently scale AI agents. Ulta Beauty’s … Read More",
      "date_published": "2026-06-09T09:04:30",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/microsoft-copilot-enterprise-ai-agents/",
      "url": "https://epinium.com/en/blog/microsoft-copilot-enterprise-ai-agents/",
      "title": "Microsoft Futurist on Scaling Enterprise AI Agents",
      "summary": "Executive summary The era of the standalone prompt is dead: At Build 2026, Microsoft’s AI Futurist Marco Casalaina confirmed that agents are rapidly moving from isolated laptops directly into enterprise production backends. Context is the new currency: Microsoft introduced “Microsoft … Read More",
      "date_published": "2026-06-08T19:54:11",
      "date_modified": "2026-06-10T08:27:37",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-handling-times-fbm-crackdown/",
      "url": "https://epinium.com/en/blog/amazon-handling-times-fbm-crackdown/",
      "title": "Amazon Cracks Down on Seller Handling Times",
      "summary": "Executive summary Amazon is rolling out a strict policy starting June 29, 2026, targeting padded handling times for self-fulfilled (FBM) SKUs. While 87% of FBM orders actually ship within a day, brands artificially inflate delivery promises to avoid late shipment … Read More",
      "date_published": "2026-06-08T19:41:01",
      "date_modified": "2026-06-10T08:27:43",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ulta-beauty-ai-assistant-ecommerce-growth/",
      "url": "https://epinium.com/en/blog/ulta-beauty-ai-assistant-ecommerce-growth/",
      "title": "Ulta Beauty AI Assistant Boosts E-Commerce Sales",
      "summary": "Executive summary Ulta Beauty reported a massive 11.1% year-over-year net sales increase in Q1 2026, hitting $3.16 billion. Digital channels crushed physical retail, with e-commerce delivering mid-teen growth compared to low single digits in stores. The secret weapon? “Ulta AI,” … Read More",
      "date_published": "2026-06-08T19:27:30",
      "date_modified": "2026-06-10T08:27:49",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-aws-agentic-shopping-assistant/",
      "url": "https://epinium.com/en/blog/amazon-aws-agentic-shopping-assistant/",
      "title": "Amazon Launches AWS Agentic Shopping Assistant",
      "summary": "Executive summary Amazon just packaged its internal AI shopping tech (which drove nearly $12 billion in sales) into a new AWS offering for outside retailers. Kate Spade New York is the first customer, launching an AI Gift Concierge that bypasses … Read More",
      "date_published": "2026-06-08T11:21:10",
      "date_modified": "2026-06-10T08:27:55",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-companies-for-freshers-talent-gap/",
      "url": "https://epinium.com/en/blog/ai-companies-for-freshers-talent-gap/",
      "title": "AI Companies for Freshers: Why Brands Lose the Talent War",
      "summary": "TL;DR — Key Takeaways The global talent gap is massive, with 3.2 open positions for every qualified tech candidate in 2026, forcing brands to compete fiercely for technical resources. The real problem isn’t a lack of human beings, but a … Read More",
      "date_published": "2026-06-08T08:50:33",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/anthropic-80-percent-ai-code-enterprise-strategy/",
      "url": "https://epinium.com/en/blog/anthropic-80-percent-ai-code-enterprise-strategy/",
      "title": "When the Most Cautious AI Lab Uses Claude for 80% of Its Own Code",
      "summary": "Executive Summary Fact: In May 2026, more than 80% of Anthropic’s production code was authored by Claude — up from near zero when Claude Code launched in February 2025. Impact: Engineers are now merging eight times as much code per … Read More",
      "date_published": "2026-06-07T16:48:08",
      "date_modified": "2026-06-07T17:00:04",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/forward-deployed-engineer-openai/",
      "url": "https://epinium.com/en/blog/forward-deployed-engineer-openai/",
      "title": "Forward Deployed Engineer OpenAI: The Enterprise Shift Brands Can’t Ignore",
      "summary": "TL;DR — Key takeaways On 11 May 2026, OpenAI launched the OpenAI Deployment Company — a $4 billion standalone unit staffing enterprises with Forward Deployed Engineers (FDEs) to close the pilot-to-production gap. A 2025 MIT study found 95% of enterprise … Read More",
      "date_published": "2026-06-05T04:28:43",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-ai-examples-2/",
      "url": "https://epinium.com/en/blog/agentic-ai-examples-2/",
      "title": "Agentic AI Examples: What Actually Works for Brands",
      "summary": "TL;DR — Key takeaways Gartner projects 40%+ of enterprise apps will embed agentic AI by 2026 — yet over 40% of those projects are expected to fail by 2027, primarily due to inadequate data infrastructure, not bad technology. The most-cited … Read More",
      "date_published": "2026-06-05T04:21:56",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/google-universal-cart-walmart-target-brands/",
      "url": "https://epinium.com/en/blog/google-universal-cart-walmart-target-brands/",
      "title": "Google’s Universal Cart Is Now Live for Walmart and Target",
      "summary": "Executive Summary Google’s Universal Cart — a single persistent shopping layer spanning Search, Gemini, YouTube, and Gmail — is rolling out to Walmart, Target, Nike, Sephora, Ulta Beauty, Wayfair, and Shopify merchants this summer 2026. For brand managers, the business … Read More",
      "date_published": "2026-06-04T08:30:03",
      "date_modified": "2026-06-10T08:28:01",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-management/",
      "url": "https://epinium.com/en/blog/amazon-advertising-management/",
      "title": "Amazon Advertising Management: What Brands Get Wrong",
      "summary": "TL;DR — Key takeaways Amazon’s ad revenue crossed $56B in 2024 — but the brands winning aren’t the ones spending most. They’re spending at the right layer. ACoS measures campaign efficiency. TACoS measures whether you’re actually growing. Most brand teams … Read More",
      "date_published": "2026-06-04T04:31:55",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/openai-codex-enterprise-plugins-knowledge-workers/",
      "url": "https://epinium.com/en/blog/openai-codex-enterprise-plugins-knowledge-workers/",
      "title": "OpenAI’s Codex Is Now Your Sales Team, Data Analyst, and Creative Director",
      "summary": "Executive Summary Fact: On June 2, OpenAI launched six role-specific plugins for Codex — bundling 62 apps and 110 skills across sales, data analytics, creative production, product design, equity investing, and investment banking. Impact: Knowledge workers already represent 20% of … Read More",
      "date_published": "2026-06-03T08:29:29",
      "date_modified": "2026-06-10T08:28:07",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/forward-deployed-engineer-2/",
      "url": "https://epinium.com/en/blog/forward-deployed-engineer-2/",
      "title": "Forward Deployed Engineer: The Brand Leader’s Reality Check",
      "summary": "TL;DR — Key takeaways Forward deployed engineers (FDEs) are senior engineers embedded inside a client’s environment to ship production AI — not slides, not reports, working code. FDE job postings jumped 729% year-over-year to 5,330 by April 2026, with salaries … Read More",
      "date_published": "2026-06-03T04:25:48",
      "date_modified": "2026-06-03T04:39:30",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/alphabet-80-billion-ai-infrastructure-enterprise-demand/",
      "url": "https://epinium.com/en/blog/alphabet-80-billion-ai-infrastructure-enterprise-demand/",
      "title": "Alphabet Raises $80 Billion as Enterprise AI Demand Outstrips Even Google’s Supply",
      "summary": "Fact: Alphabet announced $80 billion in concurrent equity offerings on June 1, 2026, including a confirmed $10 billion strategic investment from Berkshire Hathaway, to fund AI data centre expansion. Impact: CEO Sundar Pichai guided to $180–190 billion in total 2026 … Read More",
      "date_published": "2026-06-02T08:27:56",
      "date_modified": "2026-06-10T08:28:13",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/claude-for-amazon-brands/",
      "url": "https://epinium.com/en/blog/claude-for-amazon-brands/",
      "title": "Claude for Amazon: What Brands Actually Need to Know",
      "summary": "TL;DR — Key takeaways Claude connects to Amazon via MCP — but the connection alone solves roughly 20% of what brand operations actually require. The other 80% lives in data curation, persistent brand context, and safe execution. Over 900,000 Amazon … Read More",
      "date_published": "2026-06-02T04:25:58",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/claude-for-amazon-sellers/",
      "url": "https://epinium.com/en/blog/claude-for-amazon-sellers/",
      "title": "Claude for Amazon Sellers: The Non-Technical Playbook",
      "summary": "TL;DR — Key takeaways Amazon launched a Claude-powered Seller Assistant (AWS Bedrock, Q4 2025) — your competitors are already operating against you with the same model you can use directly. 72% of Amazon sellers who tried AI tools abandoned them … Read More",
      "date_published": "2026-06-02T04:24:36",
      "date_modified": "2026-06-02T04:33:14",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-choose-an-amazon-agency/",
      "url": "https://epinium.com/en/blog/how-to-choose-an-amazon-agency/",
      "title": "How to Choose an Amazon Agency: 2026 Decision Guide",
      "summary": "TL;DR — Key takeaways Pick the engagement model before you pick the vendor. Most brands do it backwards and overpay. Agencies charge 15–25% of ad spend or a $3,000–$15,000 flat retainer in 2026 — and the percentage model quietly rewards … Read More",
      "date_published": "2026-06-01T18:55:22",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/github-copilot-token-billing-enterprise/",
      "url": "https://epinium.com/en/blog/github-copilot-token-billing-enterprise/",
      "title": "GitHub Copilot’s $750 Bill: The End of Flat-Fee AI Tools",
      "summary": "Executive Summary The fact: GitHub Copilot’s flat subscription model ended today, June 1, 2026. Chat, agentic workflows, and code review are now metered by token — code completions alone remain unlimited. The impact: Developers are reporting projected monthly costs jumping … Read More",
      "date_published": "2026-06-01T08:31:58",
      "date_modified": "2026-06-10T08:28:19",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/forward-deployed-software-engineer/",
      "url": "https://epinium.com/en/blog/forward-deployed-software-engineer/",
      "title": "Forward Deployed Software Engineer: The Buyer’s Guide",
      "summary": "TL;DR — Key takeaways 95% of enterprise generative AI pilots fail to deliver measurable P&L impact — the top cause is last-mile integration, not model quality. A forward deployed software engineer fixes this by working embedded inside the client’s actual … Read More",
      "date_published": "2026-06-01T04:22:35",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-aws-agentic-shopping-assistant-retailers/",
      "url": "https://epinium.com/en/blog/amazon-aws-agentic-shopping-assistant-retailers/",
      "title": "Amazon Is Licensing Its $12 Billion AI Shopping Engine to Your Competitors",
      "summary": "Executive Summary Fact: Amazon’s Alexa for Shopping — which replaced Rufus in May 2026 — drove $12 billion in incremental sales on Amazon.com last year. AWS is now licensing the same technology to any retailer willing to pay for it. … Read More",
      "date_published": "2026-05-31T08:30:47",
      "date_modified": "2026-05-31T08:40:29",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-openai-brands-sellers/",
      "url": "https://epinium.com/en/blog/amazon-openai-brands-sellers/",
      "title": "Amazon and OpenAI: What Every Brand Selling on the Platform Needs to Know",
      "summary": "TL;DR — Key takeaways Amazon invested $50 billion in OpenAI in February 2026 and is building customized AI models that will directly shape how products are found, ranked, and purchased on the platform. OpenAI’s Stateful Runtime Environment on Amazon Bedrock … Read More",
      "date_published": "2026-05-31T04:27:18",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-openai-partnership-brands/",
      "url": "https://epinium.com/en/blog/amazon-openai-partnership-brands/",
      "title": "Amazon OpenAI Partnership: What the $50B Deal Means for Your Brand",
      "summary": "TL;DR — Key takeaways Amazon invested $50B in OpenAI (February 2026) — but simultaneously blocks ChatGPT shopping agents from accessing Amazon.com. The deal is infrastructure, not a consumer alliance. Alexa for Shopping (formerly Rufus, renamed May 13 2026) reaches 300M+ … Read More",
      "date_published": "2026-05-31T04:21:17",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/pinterest-cuts-ai-costs-90-percent-vision-layer/",
      "url": "https://epinium.com/en/blog/pinterest-cuts-ai-costs-90-percent-vision-layer/",
      "title": "Pinterest Gutted a Frontier Model and Saved 90% in AI Costs",
      "summary": "Fact: Pinterest CTO Matt Madrigal replaced Qwen3-VL’s native vision encoder with PinCLIP — proprietary multimodal embeddings — cutting AI inference costs by 90% and boosting recommendation accuracy by 30% while serving 620 million monthly users. Impact: The move closes a … Read More",
      "date_published": "2026-05-30T08:28:49",
      "date_modified": "2026-05-30T08:38:34",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-implementation-engineer/",
      "url": "https://epinium.com/en/blog/ai-implementation-engineer/",
      "title": "AI Implementation Engineer: What Brands Actually Need",
      "summary": "TL;DR — Key takeaways 67% of enterprise AI implementations fail to scale beyond a proof-of-concept — the bottleneck is almost never model quality, it’s integration (Gartner, 2025). An AI implementation engineer is not a generic AI engineer: the role sits … Read More",
      "date_published": "2026-05-30T04:26:57",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-commerce-full-commerce/",
      "url": "https://epinium.com/en/blog/agentic-commerce-full-commerce/",
      "title": "Agentic Commerce: The Full Commerce Framework for Brand Leaders",
      "summary": "TL;DR — Key takeaways AI-referred traffic to US retail sites grew 805% year-over-year on Black Friday 2025 — agentic commerce is not a forecast, it is operational today. Two protocols are live: OpenAI + Stripe’s ACP (September 2025) and Google’s … Read More",
      "date_published": "2026-05-30T04:26:35",
      "date_modified": "2026-05-30T04:38:41",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/anthropic-tops-openai-65-billion-series-h-opus-4-8/",
      "url": "https://epinium.com/en/blog/anthropic-tops-openai-65-billion-series-h-opus-4-8/",
      "title": "At $965B, Anthropic Overtakes OpenAI and Ships 1,000-Subagent Workflows",
      "summary": "Executive summary Fact: Anthropic closed a $65 billion Series H at a $965 billion post-money valuation on May 28 — the largest private AI fundraise on record, overtaking OpenAI’s most recent $852 billion figure. Impact: With $47 billion in annualised … Read More",
      "date_published": "2026-05-29T08:31:00",
      "date_modified": "2026-05-29T08:43:54",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-commerce-strategy/",
      "url": "https://epinium.com/en/blog/agentic-commerce-strategy/",
      "title": "Agentic Commerce Strategy: The Brand Leader’s Playbook",
      "summary": "TL;DR — Key takeaways AI agents already execute autonomous purchases — Walmart’s Sparky lifted orders 35% in early 2026, not through recommendations but through completed transactions. Fewer than 20% of brand SKUs pass a basic agent readability check on first … Read More",
      "date_published": "2026-05-29T04:27:56",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-commerce-brands/",
      "url": "https://epinium.com/en/blog/agentic-commerce-brands/",
      "title": "Agentic Commerce: How Brands Get Chosen by AI Agents",
      "summary": "TL;DR — Key takeaways AI agents placed $20.57 billion in US retail orders in 2026 — nearly 4x the 2025 figure. The shift is live, not projected. Agents don’t browse. They score. If your catalog, pricing, fulfillment signals, and review … Read More",
      "date_published": "2026-05-29T04:27:17",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/illinois-ai-safety-bill-what-enterprise-buyers-need-to-know/",
      "url": "https://epinium.com/en/blog/illinois-ai-safety-bill-what-enterprise-buyers-need-to-know/",
      "title": "America’s Strongest AI Safety Bill Just Passed. Are Your Vendors Ready?",
      "summary": "Fact: Illinois passed SB 315 on a 110-0 House vote — the first US law to require annual independent third-party safety audits of frontier AI developers, including OpenAI, Anthropic, and Google. Impact: By 2028, every major AI model provider must … Read More",
      "date_published": "2026-05-28T08:29:20",
      "date_modified": "2026-05-28T08:40:07",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-deployment-engineer/",
      "url": "https://epinium.com/en/blog/ai-deployment-engineer/",
      "title": "AI Deployment Engineer: What Your Brand Actually Needs",
      "summary": "TL;DR — Key takeaways An AI deployment engineer bridges the gap between a validated model and a production system generating real business value — most brands confuse this role with a data scientist or prompt engineer. Forward-deployed engineering postings grew … Read More",
      "date_published": "2026-05-28T04:28:10",
      "date_modified": "2026-05-28T04:40:30",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/the-ai-benchmarks-were-wrong-gpt-5-5-leads-by-16-points-on-the-test-that-actually-counts/",
      "url": "https://epinium.com/en/blog/the-ai-benchmarks-were-wrong-gpt-5-5-leads-by-16-points-on-the-test-that-actually-counts/",
      "title": "The AI Benchmarks Were Wrong: GPT-5.5 Leads by 16 Points on the Test That Actually Counts",
      "summary": "Executive Summary Fact: DeepSWE, a 113-task evaluation by startup Datacurve, scores GPT-5.5 at 70% and Claude Opus 4.7 at 54% — a 16-point gap that standard benchmarks completely obscured. Impact: Enterprise AI buyers have been making model selection decisions based … Read More",
      "date_published": "2026-05-27T08:31:46",
      "date_modified": "2026-06-10T08:34:18",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-build-mcp-server-2/",
      "url": "https://epinium.com/en/blog/how-to-build-mcp-server-2/",
      "title": "How to Build an MCP Server: The Business Leader’s Blueprint",
      "summary": "TL;DR — Key takeaways The MCP server registry grew from 1,200 to 9,400+ servers between Q1 2025 and April 2026 — yet most enterprise-critical workflows still require a custom build because they involve proprietary data public servers cannot access. 78% … Read More",
      "date_published": "2026-05-27T04:33:07",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-build-mcp-server/",
      "url": "https://epinium.com/en/blog/how-to-build-mcp-server/",
      "title": "How to Build an MCP Server: The Brand Leader’s Guide",
      "summary": "TL;DR — Key takeaways Building an MCP server takes 30 minutes. Governing it in enterprise takes 3–8 weeks — most guides skip that part entirely. 5,000+ public MCP servers exist as of Q2 2026; fewer than 8% address brand or … Read More",
      "date_published": "2026-05-27T04:22:42",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/clickup-replaced-290-employees-with-3000-ai-agents-is-the-100x-org-the-new-normal/",
      "url": "https://epinium.com/en/blog/clickup-replaced-290-employees-with-3000-ai-agents-is-the-100x-org-the-new-normal/",
      "title": "ClickUp Replaced 290 Employees With 3,000 AI Agents. Is the 100x Org the New Normal?",
      "summary": "Fact: ClickUp eliminated 290 roles — 22% of its workforce — and deployed roughly 3,000 AI agents internally, putting agents and humans at a 3:1 ratio. Impact: CEO Zeb Evans is introducing million-dollar salary bands for employees who generate “100x … Read More",
      "date_published": "2026-05-26T08:23:12",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-solutions-engineer/",
      "url": "https://epinium.com/en/blog/ai-solutions-engineer/",
      "title": "AI Solutions Engineer: What the Role Really Demands",
      "summary": "TL;DR — Key takeaways The AI solutions engineer role has fundamentally shifted: in 2025-2026 it’s about orchestrating LLM agents and production pipelines, not training models from scratch. 78% of enterprise AI projects fail to meet business objectives in year one … Read More",
      "date_published": "2026-05-26T04:21:12",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/why-1300-brands-now-pay-to-track-their-ai-search-presence/",
      "url": "https://epinium.com/en/blog/why-1300-brands-now-pay-to-track-their-ai-search-presence/",
      "title": "Why 1,300 Brands Now Pay to Track Their AI Search Presence",
      "summary": "Fact: Berlin startup Peec AI crossed $10 million in annualized revenue — 1,300+ brands are paying monthly to track whether they appear in ChatGPT, Gemini, and Perplexity results. Impact: Klarna’s new Shopping Search app connects 100 million products to ChatGPT … Read More",
      "date_published": "2026-05-25T08:23:36",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-use-cases/",
      "url": "https://epinium.com/en/blog/mcp-use-cases/",
      "title": "MCP Use Cases: The Brand & Enterprise Playbook",
      "summary": "TL;DR — Key takeaways MCP SDK downloads surged from 100,000 to 97 million per month in 18 months — the fastest enterprise AI integration standard ever adopted. The highest-ROI MCP use cases for brand manufacturers are rarely the most-publicized ones; … Read More",
      "date_published": "2026-05-25T04:29:23",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-use-cases-business/",
      "url": "https://epinium.com/en/blog/mcp-use-cases-business/",
      "title": "MCP Use Cases for Business: The Executive Playbook",
      "summary": "TL;DR — Key takeaways MCP SDK downloads surged from 100K to 97 million per month in 18 months — faster adoption than any enterprise integration standard in recent history. Brands connecting MCP-orchestrated agents to catalog and supply chain operations report … Read More",
      "date_published": "2026-05-25T04:24:26",
      "date_modified": "2026-05-25T04:34:37",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/alibabas-ai-ran-35-hours-without-a-human-then-outperformed-the-manufacturer/",
      "url": "https://epinium.com/en/blog/alibabas-ai-ran-35-hours-without-a-human-then-outperformed-the-manufacturer/",
      "title": "Alibaba’s AI Ran 35 Hours Without a Human — Then Outperformed the Manufacturer",
      "summary": "Executive Summary Fact: At the Alibaba Cloud Summit in Hangzhou on May 20, 2026, Alibaba unveiled Qwen3.7-Max — a model that ran autonomously for 35 consecutive hours, executed 1,158 tool calls, and achieved a 10× performance gain on a chip … Read More",
      "date_published": "2026-05-24T08:18:47",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/forward-deployed-engineer/",
      "url": "https://epinium.com/en/blog/forward-deployed-engineer/",
      "title": "Forward Deployed Engineer: The Brand Leader’s Guide",
      "summary": "TL;DR — Key takeaways A forward deployed engineer (FDE) is an engineer embedded inside your organization to close the gap between AI capability and business outcome — demand for this role has surged 800% in 2026. 95% of enterprise generative … Read More",
      "date_published": "2026-05-24T04:28:13",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/walmarts-sparky-agent-is-lifting-orders-by-35-the-agentic-commerce-wake-up-call-brands-cant-skip/",
      "url": "https://epinium.com/en/blog/walmarts-sparky-agent-is-lifting-orders-by-35-the-agentic-commerce-wake-up-call-brands-cant-skip/",
      "title": "Walmart’s Sparky Agent Is Lifting Orders by 35%: The Agentic Commerce Wake-Up Call Brands Can’t Skip",
      "summary": "Executive Summary Fact: Walmart CEO John Furner confirmed on the Q1 FY2027 earnings call that Sparky AI agent users generate 35% higher average order values — with units purchased through Sparky rising fourfold in a single quarter. Impact: Walmart is … Read More",
      "date_published": "2026-05-23T08:25:57",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-examples-2/",
      "url": "https://epinium.com/en/blog/mcp-examples-2/",
      "title": "MCP Examples: Real Enterprise Use Cases That Actually Work",
      "summary": "TL;DR — Key takeaways MCP hit 97 million monthly SDK downloads by March 2026 — yet most brand teams can’t name a single use case that changed their operations. Five proven enterprise deployment examples: inventory-aware campaigns, ad diagnostics, regulatory monitoring, … Read More",
      "date_published": "2026-05-23T04:34:38",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-examples/",
      "url": "https://epinium.com/en/blog/mcp-examples/",
      "title": "MCP Examples: Real Use Cases for Brand Teams",
      "summary": "TL;DR — Key takeaways MCP server downloads surged from 100,000 in November 2024 to over 8 million by April 2025 — the fastest AI protocol adoption curve enterprise history has seen. The 5 highest-ROI MCP use cases for brand teams: … Read More",
      "date_published": "2026-05-23T04:31:14",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/1-25-billion-a-month-anthropics-compute-dependency-and-the-ai-supply-chain-risk-every-enterprise-is-ignoring/",
      "url": "https://epinium.com/en/blog/1-25-billion-a-month-anthropics-compute-dependency-and-the-ai-supply-chain-risk-every-enterprise-is-ignoring/",
      "title": "$1.25 Billion a Month: Anthropic’s Compute Dependency and the AI Supply Chain Risk Every Enterprise Is Ignoring",
      "summary": "Executive Summary Fact: Anthropic has committed to paying Elon Musk’s xAI $1.25 billion per month — $15 billion per year — for exclusive access to the Colossus 1 data center in Memphis, Tennessee, through May 2029. The deal was buried … Read More",
      "date_published": "2026-05-22T08:23:19",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/gemini-spark-arrives-google-declares-the-agentic-enterprise-era-at-i-o-2026/",
      "url": "https://epinium.com/en/blog/gemini-spark-arrives-google-declares-the-agentic-enterprise-era-at-i-o-2026/",
      "title": "Gemini Spark Arrives: Google Declares the Agentic Enterprise Era at I/O 2026",
      "summary": "Executive Summary Fact: Google unveiled Gemini 3.5 Flash at I/O 2026, priced at $1.50 per million input tokens — roughly 40% cheaper than last year’s Gemini 3.1 Pro while outperforming it on every major agentic and coding benchmark. Impact: Gemini … Read More",
      "date_published": "2026-05-21T08:18:54",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-asin-guide/",
      "url": "https://epinium.com/en/blog/amazon-asin-guide/",
      "title": "Amazon ASIN: What It Is, How It Works, and How to Optimize It",
      "summary": "TL;DR — Key takeaways ASIN (Amazon Standard Identification Number) is a 10-character alphanumeric code Amazon assigns to every product in its catalog. Amazon generates it automatically when a new listing is created; for books it matches the ISBN-10. It is … Read More",
      "date_published": "2026-05-20T10:36:13",
      "date_modified": "2026-05-20T11:17:09",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-get-amazon-reviews/",
      "url": "https://epinium.com/en/blog/how-to-get-amazon-reviews/",
      "title": "How to Get Amazon Reviews Legitimately: The 2026 Guide",
      "summary": "TL;DR — Key takeaways Only 1-3% of Amazon buyers leave a review spontaneously — volume of sales matters more than any trick. Amazon Vine and the “Request a Review” button in Seller Central are the only two 100% policy-compliant channels … Read More",
      "date_published": "2026-05-20T10:35:37",
      "date_modified": "2026-05-20T11:16:02",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ad-sizes/",
      "url": "https://epinium.com/en/blog/amazon-ad-sizes/",
      "title": "Amazon Ad Sizes mapped to every format and placement",
      "summary": "Complete Amazon advertising formats guide for 2026: exact dimensions, file specs, and placement strategy for Sponsored Brands, Display, and video ads. … Read More",
      "date_published": "2026-05-20T10:00:00",
      "date_modified": "2026-05-20T16:23:27",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-backend-keywords/",
      "url": "https://epinium.com/en/blog/amazon-backend-keywords/",
      "title": "Amazon Backend Keywords: The 250-Byte Guide for 2026",
      "summary": "Amazon backend keywords in 2026: 250-byte limit explained, Rufus AI optimization, character vs byte difference, and step-by-step guide for brand managers. … Read More",
      "date_published": "2026-05-20T10:00:00",
      "date_modified": "2026-05-20T16:26:21",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-conversion-rate-optimisation/",
      "url": "https://epinium.com/en/blog/amazon-conversion-rate-optimisation/",
      "title": "Amazon Conversion Rate Optimisation: 10 Proven Tactics for 2026",
      "summary": "Amazon conversion rate optimisation in 2026: category benchmarks, 10 proven tactics for listings, A+ content, pricing and reviews to increase CVR. … Read More",
      "date_published": "2026-05-20T10:00:00",
      "date_modified": "2026-05-20T16:24:36",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-listing-tools/",
      "url": "https://epinium.com/en/blog/amazon-listing-tools/",
      "title": "Amazon Listing Tool for smarter optimization",
      "summary": "Compare the best Amazon listing tools in 2026: Epinium, Helium 10, Jungle Scout, ZonGuru and SmartScout — ranked by catalog size, AI features, and Vendor Central support. … Read More",
      "date_published": "2026-05-20T10:00:00",
      "date_modified": "2026-05-20T16:22:53",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-marketing-stream-guide/",
      "url": "https://epinium.com/en/blog/amazon-marketing-stream-guide/",
      "title": "Amazon Marketing Stream: Hourly Ad Data and Intraday Bidding in 2026",
      "summary": "How Amazon Marketing Stream works in 2026: datasets, API integration, near real-time bidding signals, and how brands use it to reduce wasted ad spend. … Read More",
      "date_published": "2026-05-20T10:00:00",
      "date_modified": "2026-05-20T16:24:02",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/best-ai-for-brands/",
      "url": "https://epinium.com/en/blog/best-ai-for-brands/",
      "title": "Best AI Tools for Brands in 2026: Ranked by Problem Type",
      "summary": "Best AI tools for brands in 2026, ranked by problem type: production AI (Jasper, Canva), protection AI (Writer.com, Typeface) and AI brand visibility tools. … Read More",
      "date_published": "2026-05-20T10:00:00",
      "date_modified": "2026-06-14T08:09:28",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-use-amazon-vendor-central/",
      "url": "https://epinium.com/en/blog/how-to-use-amazon-vendor-central/",
      "title": "How to Use Amazon Vendor Central: The Operational Guide for Brands",
      "summary": "Amazon Vendor Central 2026: PO management, chargeback defence, co-op fees, hybrid 1P+3P strategy and complete onboarding checklist for brand manufacturers. … Read More",
      "date_published": "2026-05-20T10:00:00",
      "date_modified": "2026-05-20T16:25:47",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/google-universal-cart-when-ai-becomes-the-shopper-who-controls-the-sale/",
      "url": "https://epinium.com/en/blog/google-universal-cart-when-ai-becomes-the-shopper-who-controls-the-sale/",
      "title": "Google Universal Cart: When AI Becomes the Shopper, Who Controls the Sale?",
      "summary": "Executive Summary Fact: At Google I/O 2026, Google launched Universal Cart — a persistent AI-powered shopping cart working across Search, Gemini, YouTube, and Gmail, with Gemini models monitoring prices and deals continuously in the background. Impact: The Agent Payments Protocol … Read More",
      "date_published": "2026-05-20T08:25:13",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-asin-guide-2/",
      "url": "https://epinium.com/en/blog/amazon-asin-guide-2/",
      "title": "Amazon ASIN: What It Is and Why It Matters",
      "summary": "TL;DR — Amazon ASIN Every product on Amazon has a unique 10-character ASIN — over 350 million active ASINs exist in the US catalog alone. Brands selling in Europe need a separate ASIN for each marketplace: DE, FR, IT, ES, … Read More",
      "date_published": "2026-05-20T08:00:00",
      "date_modified": "2026-05-20T17:51:12",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seo-guide/",
      "url": "https://epinium.com/en/blog/amazon-seo-guide/",
      "title": "Amazon SEO: The Complete Optimization Guide",
      "summary": "TL;DR: Amazon SEO is the process of optimizing product listings so Amazon’s A9/A10 algorithm ranks them higher in search results. The core levers are keyword relevance (title, bullet points, backend), conversion rate (images, price, reviews), and sales velocity. In 2025-2026, … Read More",
      "date_published": "2026-05-20T08:00:00",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-vendor-central-guide/",
      "url": "https://epinium.com/en/blog/amazon-vendor-central-guide/",
      "title": "Amazon Vendor Central: The Definitive Guide",
      "summary": "TL;DR Vendor Central is invitation-only — Amazon buys your stock wholesale and resells it You lose retail price control but gain the “Ships and Sold by Amazon” badge and Buy Box lock Co-op fees, chargebacks, and PO unpredictability are the … Read More",
      "date_published": "2026-05-20T08:00:00",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-vs-api/",
      "url": "https://epinium.com/en/blog/mcp-vs-api/",
      "title": "MCP vs API: The Comparison Most Teams Get Wrong",
      "summary": "TL;DR — Key takeaways The “MCP vs API” framing is a category error: MCP servers are almost always built on top of REST APIs, not instead of them — they operate at different architectural layers. REST APIs expose data to … Read More",
      "date_published": "2026-05-20T04:32:26",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/best-seller-rank-amazon/",
      "url": "https://epinium.com/en/blog/best-seller-rank-amazon/",
      "title": "Amazon Best Sellers Rank: What It Is and How to Improve It for More Sales",
      "summary": "TL;DR — Key takeaways BSR is a relative rank — your number can drop even if your sales stay flat, because a competitor sold more. Amazon weights recent sales far more heavily than historical ones: a 48-hour spike can move … Read More",
      "date_published": "2026-05-20T00:00:00",
      "date_modified": "2026-05-20T11:17:54",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-become-amazon-vendor/",
      "url": "https://epinium.com/en/blog/how-to-become-amazon-vendor/",
      "title": "How to Become an Amazon Vendor: What the Invite Doesn’t Tell You",
      "summary": "Executive summary Vendor Central is no longer a guaranteed win; passive management leads to 3-8% net margins while strict governance achieves 12-18%. Amazon aggressively purged sub-$10M vendors in 2024-2025, pushing them toward the self-service 3P model to optimize internal efficiency. … Read More",
      "date_published": "2026-05-19T16:03:43",
      "date_modified": "2026-07-06T08:10:19",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/anthropic-just-bought-the-sdk-factory-its-rivals-depend-on/",
      "url": "https://epinium.com/en/blog/anthropic-just-bought-the-sdk-factory-its-rivals-depend-on/",
      "title": "Anthropic Just Bought the SDK Factory Its Rivals Depend On",
      "summary": "Executive Summary Fact: Anthropic has acquired Stainless, the New York startup whose technology generates SDKs, CLIs, and MCP servers for OpenAI, Google, Meta’s Llama Stack, Groq, Cerebras, and hundreds of other AI platforms — in a deal reported above $300 … Read More",
      "date_published": "2026-05-19T08:17:59",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-tutorial/",
      "url": "https://epinium.com/en/blog/mcp-tutorial/",
      "title": "MCP Tutorial: Connect AI to Your Business Systems",
      "summary": "TL;DR — Key takeaways Over 5,000 community-built MCP servers already connect AI to Salesforce, Shopify, SAP, and 200+ other business tools — zero custom code required to get started. 83% of enterprise AI deployments stall because the AI cannot access … Read More",
      "date_published": "2026-05-19T04:28:43",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-tutorial-brand-teams/",
      "url": "https://epinium.com/en/blog/mcp-tutorial-brand-teams/",
      "title": "MCP Tutorial for Brand Teams: What You Actually Need to Know",
      "summary": "TL;DR — Key takeaways Over 1,500 pre-built MCP servers are publicly available today — most brand teams will never need to write one from scratch. The MCP Adoption Ladder™ (Consume → Configure → Customize) cuts enterprise onboarding time by more … Read More",
      "date_published": "2026-05-19T04:18:10",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/claudes-enterprise-play-who-controls-your-ai-agents/",
      "url": "https://epinium.com/en/blog/claudes-enterprise-play-who-controls-your-ai-agents/",
      "title": "Claude’s Enterprise Play: Who Controls Your AI Agents?",
      "summary": "Executive Summary The data: VentureBeat’s Pulse survey of 70 enterprises shows Anthropic’s native orchestration share went from 0% in January to 5.7% in February 2026 — while Claude’s model-layer adoption rocketed from 23.9% to 56.2% between January and March. The … Read More",
      "date_published": "2026-05-18T08:17:19",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-claude-2/",
      "url": "https://epinium.com/en/blog/mcp-claude-2/",
      "title": "MCP Claude: How Brand Teams Connect AI to Their Real Systems",
      "summary": "TL;DR — Key takeaways MCP (Model Context Protocol) hit 97M+ monthly SDK downloads by early 2026 — it is now the default way Claude connects to enterprise tools. Claude is the only major AI model where MCP was designed in-house, … Read More",
      "date_published": "2026-05-18T04:29:53",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/chatgpt-wired-into-12000-banks-the-agentic-finance-move-every-brand-should-be-watching/",
      "url": "https://epinium.com/en/blog/chatgpt-wired-into-12000-banks-the-agentic-finance-move-every-brand-should-be-watching/",
      "title": "ChatGPT Wired Into 12,000 Banks: The Agentic Finance Move Every Brand Should Be Watching",
      "summary": "Executive Summary Fact: OpenAI launched ChatGPT personal finance tools for Pro subscribers in the US, connecting to more than 12,000 financial institutions through Plaid. Impact: For the first time, the most-used AI interface in the world has a real-time, consent-based … Read More",
      "date_published": "2026-05-17T08:17:48",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-claude/",
      "url": "https://epinium.com/en/blog/mcp-claude/",
      "title": "Claude MCP for Brand Teams: The Decision Framework",
      "summary": "TL;DR — Key takeaways Claude + MCP gives AI agents secure, real-time access to your brand’s live data — ERP, PIM, catalog systems — without rebuilding your integration layer from scratch. The brands moving fastest with Claude MCP are not … Read More",
      "date_published": "2026-05-17T04:23:53",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/openais-one-platform-bet-what-greg-brockman-taking-the-helm-means-for-your-ai-stack/",
      "url": "https://epinium.com/en/blog/openais-one-platform-bet-what-greg-brockman-taking-the-helm-means-for-your-ai-stack/",
      "title": "OpenAI’s One-Platform Bet: What Greg Brockman Taking the Helm Means for Your AI Stack",
      "summary": "Greg Brockman is now officially OpenAI’s product chief, with a single mandate: merge ChatGPT, Codex, and the Atlas browser into one desktop agentic environment for all users — not just developers. Enterprise already accounts for more than 40% of OpenAI’s … Read More",
      "date_published": "2026-05-16T08:22:38",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-anthropic-2/",
      "url": "https://epinium.com/en/blog/mcp-anthropic-2/",
      "title": "Anthropic MCP: What Actually Changed for Brand Teams",
      "summary": "TL;DR — Key takeaways Anthropic launched MCP in November 2024; by mid-2026 it has 97M+ monthly SDK downloads and 5,800+ servers across the ecosystem. In December 2025, Anthropic donated MCP to the Linux Foundation’s Agentic AI Foundation — removing every … Read More",
      "date_published": "2026-05-16T04:31:51",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-anthropic/",
      "url": "https://epinium.com/en/blog/mcp-anthropic/",
      "title": "MCP Anthropic: What Brand Leaders Need to Know Now",
      "summary": "TL;DR — Key takeaways Anthropic launched MCP (Model Context Protocol) in November 2024 and donated it to the Linux Foundation’s Agentic AI Foundation in December 2025 — it is now a vendor-neutral open standard, not Anthropic’s proprietary tool. 78% of … Read More",
      "date_published": "2026-05-16T04:26:38",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-kills-rufus-what-alexa-for-shopping-means-for-your-brand/",
      "url": "https://epinium.com/en/blog/amazon-kills-rufus-what-alexa-for-shopping-means-for-your-brand/",
      "title": "Amazon Kills Rufus: What Alexa for Shopping Means for Your Brand",
      "summary": "Fact: Amazon retired Rufus — used by more than 300 million customers in 2025 — and replaced it with Alexa for Shopping, a full AI agent that can make purchases across the web on a customer’s behalf. Impact: Traditional keyword-based … Read More",
      "date_published": "2026-05-15T08:27:48",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/what-is-model-context-protocol-2/",
      "url": "https://epinium.com/en/blog/what-is-model-context-protocol-2/",
      "title": "What Is Model Context Protocol? The Executive Guide",
      "summary": "TL;DR — Key takeaways MCP (Model Context Protocol) is Anthropic’s open standard for connecting AI agents to external tools — adopted by OpenAI, Google, and Microsoft within its first year, with 2,000+ servers in the official registry. Without MCP, connecting … Read More",
      "date_published": "2026-05-15T04:37:55",
      "date_modified": "2026-05-15T04:48:26",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/what-is-model-context-protocol/",
      "url": "https://epinium.com/en/blog/what-is-model-context-protocol/",
      "title": "What Is Model Context Protocol? The Brand Leader’s Guide",
      "summary": "TL;DR — Key takeaways MCP (Model Context Protocol) is the open standard that lets AI agents connect to any business system — ERP, CRM, PIM, Amazon Vendor Central — through a single interface instead of dozens of bespoke connectors. Anthropic … Read More",
      "date_published": "2026-05-15T04:26:30",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/cerebras-prices-at-185-what-the-years-biggest-ai-ipo-says-about-enterprise-compute-costs/",
      "url": "https://epinium.com/en/blog/cerebras-prices-at-185-what-the-years-biggest-ai-ipo-says-about-enterprise-compute-costs/",
      "title": "Cerebras Prices at $185: What the Year’s Biggest AI IPO Says About Enterprise Compute Costs",
      "summary": "Executive Summary Fact: Cerebras Systems priced its IPO at $185 per share on May 13, raising $5.55 billion and reaching a fully diluted valuation of $56.4 billion — the largest AI stock market debut of 2026. Impact: A $20 billion … Read More",
      "date_published": "2026-05-14T08:22:37",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/what-is-mcp/",
      "url": "https://epinium.com/en/blog/what-is-mcp/",
      "title": "What Is MCP: The Business Leader’s Guide to Model Context Protocol",
      "summary": "TL;DR MCP (Model Context Protocol) is an open standard that lets AI agents connect to any data source or business tool without custom-coded integrations for each pair. Anthropic released it in November 2024; OpenAI, Google, and Microsoft adopted it by … Read More",
      "date_published": "2026-05-14T04:37:32",
      "date_modified": "2026-05-14T10:47:20",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/model-context-protocol-implementation/",
      "url": "https://epinium.com/en/blog/model-context-protocol-implementation/",
      "title": "Model Context Protocol Implementation: The Enterprise Roadmap",
      "summary": "TL;DR — Key takeaways 71% of AI teams spend more than a quarter of their implementation time on data integration — MCP eliminates that tax, but only with the right sequencing (CData, 2026). The MCP Adoption Ladder™ breaks enterprise implementation … Read More",
      "date_published": "2026-05-14T04:25:19",
      "date_modified": "2026-05-14T04:33:47",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/saps-autonomous-enterprise-50-ai-agents-are-now-running-your-erp/",
      "url": "https://epinium.com/en/blog/saps-autonomous-enterprise-50-ai-agents-are-now-running-your-erp/",
      "title": "SAP’s Autonomous Enterprise: 50 AI Agents Are Now Running Your ERP",
      "summary": "Executive Summary Fact: At SAP Sapphire 2026, SAP launched the Autonomous Enterprise: 50+ domain-specific Joule Assistants and 200+ specialized agents now automate financial close, supply chain, procurement, HR, and CX end-to-end. Impact: Any organization running SAP — roughly 440,000 companies … Read More",
      "date_published": "2026-05-13T08:22:46",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/model-context-protocol-enterprise-guide/",
      "url": "https://epinium.com/en/blog/model-context-protocol-enterprise-guide/",
      "title": "Model Context Protocol: Enterprise Security and Governance Guide",
      "summary": "TL;DR — Key takeaways MCP hit 97M+ monthly SDK downloads in its first year — but over 1,800 active servers ship with no authentication enabled. The adoption curve and the security curve are dangerously out of sync. OAuth wasn’t part … Read More",
      "date_published": "2026-05-13T04:28:35",
      "date_modified": "2026-05-13T04:41:54",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/model-context-protocol-for-brands/",
      "url": "https://epinium.com/en/blog/model-context-protocol-for-brands/",
      "title": "Model Context Protocol for Brands: The Decision Framework Most Teams Skip",
      "summary": "TL;DR — Key takeaways With 97M+ monthly SDK downloads and backing from OpenAI, Google, and Microsoft, MCP is settled infrastructure — the question is no longer whether to adopt it, but which strategy fits your current AI maturity. The “USB-C … Read More",
      "date_published": "2026-05-13T04:28:09",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/openai-deployment-company-what-4b-and-19-investors-signal-for-enterprise-ai/",
      "url": "https://epinium.com/en/blog/openai-deployment-company-what-4b-and-19-investors-signal-for-enterprise-ai/",
      "title": "OpenAI Deployment Company: What $4B and 19 Investors Signal for Enterprise AI",
      "summary": "Executive Summary Fact: OpenAI launched the OpenAI Deployment Company on May 11, 2026, raising $4 billion from 19 investors — including McKinsey & Company, Bain & Company, and Goldman Sachs — at a reported valuation of $14 billion. Impact: By … Read More",
      "date_published": "2026-05-12T08:22:56",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/model-context-protocol/",
      "url": "https://epinium.com/en/blog/model-context-protocol/",
      "title": "Model Context Protocol: What Brand Managers Must Know",
      "summary": "TL;DR — Key takeaways The Model Context Protocol is the de facto standard for connecting AI agents to enterprise tools — 78% of enterprise AI teams have at least one MCP-backed agent in production as of April 2026. MCP is … Read More",
      "date_published": "2026-05-12T04:41:55",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/model-context-protocol-server/",
      "url": "https://epinium.com/en/blog/model-context-protocol-server/",
      "title": "Model Context Protocol Server: Architecture Guide for Business Teams",
      "summary": "TL;DR — Key takeaways Anthropic released MCP in November 2024; by March 2026, over 10,000 public MCP servers are live with 97 million monthly SDK downloads. MCP is not a developer tool — it is an architecture decision that determines … Read More",
      "date_published": "2026-05-12T04:33:40",
      "date_modified": "2026-05-14T10:43:14",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/alphabet-briefly-topped-nvidia-what-anthropics-200-billion-google-bet-means-for-your-ai-stack/",
      "url": "https://epinium.com/en/blog/alphabet-briefly-topped-nvidia-what-anthropics-200-billion-google-bet-means-for-your-ai-stack/",
      "title": "Alphabet Briefly Topped Nvidia: What Anthropic’s $200 Billion Google Bet Means for Your AI Stack",
      "summary": "Executive Summary Fact: Anthropic has committed to spend $200 billion on Google Cloud compute over five years starting in 2027 — representing more than 40% of Alphabet’s disclosed cloud revenue backlog, per The Information. Impact: On May 10, 2026, Alphabet … Read More",
      "date_published": "2026-05-11T08:34:29",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-server/",
      "url": "https://epinium.com/en/blog/mcp-server/",
      "title": "MCP Server: What Enterprise Brands Must Know Before Deploying AI in 2026",
      "summary": "TL;DR — Key takeaways MCP (Model Context Protocol) is an open standard that lets AI agents connect to your systems, data, and tools — solving the N×M integration problem that was quietly killing enterprise AI ROI. From zero to 2,500+ … Read More",
      "date_published": "2026-05-11T04:30:40",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mcp-server-guide/",
      "url": "https://epinium.com/en/blog/mcp-server-guide/",
      "title": "MCP Server: The AI Protocol Redefining How Brands Connect to Live Data",
      "summary": "TL;DR — Key takeaways An MCP server is the standardized bridge that lets AI agents access live business systems — databases, CRMs, marketplaces — without rebuilding custom integrations for every new AI tool. Anthropic launched the open protocol in November … Read More",
      "date_published": "2026-05-11T04:28:51",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/caisi-pre-release-testing-why-brand-manufacturers-should-track-which-frontier-models-clear-washington/",
      "url": "https://epinium.com/en/blog/caisi-pre-release-testing-why-brand-manufacturers-should-track-which-frontier-models-clear-washington/",
      "title": "CAISI Pre-Release Testing: Why Brand Manufacturers Should Track Which Frontier Models Clear Washington",
      "summary": "Voluntary federal pre-release testing of frontier AI is becoming a procurement filter. Manufacturers in regulated supply chains need to know which models clear it. Executive Summary The Center for AI Standards and Innovation (CAISI), successor to the AI Safety Institute, … Read More",
      "date_published": "2026-05-10T16:40:26",
      "date_modified": "2026-05-10T17:14:21",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/anthropic-mythos-and-project-glasswing-a-new-tier-system-for-cyber-defense/",
      "url": "https://epinium.com/en/blog/anthropic-mythos-and-project-glasswing-a-new-tier-system-for-cyber-defense/",
      "title": "Anthropic Mythos and Project Glasswing: A New Tier System for Cyber Defense",
      "summary": "Executive summary Anthropic’s Mythos model surpasses all but elite humans at finding software vulnerabilities and has already flagged thousands of high-severity bugs across major OSes and browsers. Project Glasswing limits access to roughly 40 firms — AWS, Apple, Cisco, CrowdStrike, … Read More",
      "date_published": "2026-05-10T16:39:50",
      "date_modified": "2026-05-10T17:13:51",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/google-kills-project-mariner-the-visual-web-agent-era-just-ended/",
      "url": "https://epinium.com/en/blog/google-kills-project-mariner-the-visual-web-agent-era-just-ended/",
      "title": "Google Kills Project Mariner: The Visual Web Agent Era Just Ended",
      "summary": "Executive Summary Fact: Google officially shut down Project Mariner on May 4, 2026, after a 17-month run as its autonomous web-browsing AI agent. Impact: The technology is being absorbed into Gemini Agent and Chrome Auto-Browse ahead of Google I/O 2026 … Read More",
      "date_published": "2026-05-10T16:39:14",
      "date_modified": "2026-05-10T17:13:21",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-ai-google/",
      "url": "https://epinium.com/en/blog/agentic-ai-google/",
      "title": "Agentic AI Google: What Cloud Next ’26 Actually Means for Brand Managers",
      "summary": "TL;DR — Key takeaways Google committed $750M to agentic AI partner development at Cloud Next ’26 and Gemini Enterprise paid users grew 40% QoQ — yet neither figure tells brands how to actually deploy agents. The Agent-to-Agent (A2A) Protocol sounds … Read More",
      "date_published": "2026-05-10T04:31:32",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-implementation-strategy/",
      "url": "https://epinium.com/en/blog/ai-implementation-strategy/",
      "title": "AI Implementation Strategy: What Enterprise Brands Get Wrong and the Framework That Fixes It",
      "summary": "TL;DR — Key takeaways Only 34% of enterprises are genuinely reimagining their business with AI — the rest are running disconnected pilots with no path to scale (McKinsey, 2025). Gartner warns that 40% of AI projects fail to scale, and … Read More",
      "date_published": "2026-05-10T04:28:44",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/best-ai-apps-for-fashion-brands/",
      "url": "https://epinium.com/en/blog/best-ai-apps-for-fashion-brands/",
      "title": "Best AI Apps for Fashion Brands: What Actually Works at Scale",
      "summary": "TL;DR — Key takeaways McKinsey estimates generative AI could create $150–275B in value for the fashion industry — yet most brands still treat it as a design shortcut, not a business system. The biggest ROI in fashion AI is not … Read More",
      "date_published": "2026-05-08T09:08:39",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/cloudflare-cuts-20-of-its-workforce-to-go-ai-first-the-signal-every-coo-must-see/",
      "url": "https://epinium.com/en/blog/cloudflare-cuts-20-of-its-workforce-to-go-ai-first-the-signal-every-coo-must-see/",
      "title": "Cloudflare Cuts 20% of Its Workforce to Go AI-First: The Signal Every COO Must See",
      "summary": "Executive Summary Fact: Cloudflare announced on May 7, 2026, the elimination of 1,100 jobs — 20% of its entire workforce — citing a 600% surge in internal AI agent usage across engineering, HR, finance, and marketing in just three months. … Read More",
      "date_published": "2026-05-08T08:18:30",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-ecommerce-website/",
      "url": "https://epinium.com/en/blog/ai-ecommerce-website/",
      "title": "AI Ecommerce Website: The Architecture Most Brands Build Wrong",
      "summary": "TL;DR — Key takeaways 65% of organizations now regularly use generative AI (McKinsey, 2024) — yet fewer than 1 in 3 report measurable value from ecommerce AI deployments. The gap lives in architecture, not tools. The AICE Stack™ (AI Infrastructure … Read More",
      "date_published": "2026-05-07T18:00:42",
      "date_modified": "2026-05-07T18:13:17",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-design/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-design/",
      "title": "Ecommerce AI Design: The Conversion Layer Nobody Talks About",
      "summary": "TL;DR — Key takeaways AI-driven ecommerce traffic converts 42% more often than non-AI sources — but only when the design layer supporting it is structurally sound, not just visually polished (Digital Commerce 360, March 2026). Most brands invest their AI … Read More",
      "date_published": "2026-05-07T17:47:20",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-commerce-1-trillion-by-2030-is-your-catalog-ready/",
      "url": "https://epinium.com/en/blog/agentic-commerce-1-trillion-by-2030-is-your-catalog-ready/",
      "title": "Agentic Commerce $1 Trillion by 2030: Is Your Catalog Ready?",
      "summary": "Fact: McKinsey and ICSC forecast $1 trillion in US retail revenue to be orchestrated by AI agents by 2030 — rising to $5 trillion globally. Impact: 68% of consumers already used at least one AI tool in their last three … Read More",
      "date_published": "2026-05-06T08:15:41",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-ai-certification/",
      "url": "https://epinium.com/en/blog/agentic-ai-certification/",
      "title": "Agentic AI Certification: Which Programs Actually Prepare Enterprise Teams",
      "summary": "Executive summary 88% of organizations use AI, but barely 1% have achieved true enterprise deployment maturity. Buying software licenses isn’t an AI strategy—your team needs systems thinking, not just basic prompt engineering. The shift to Agentic AI means autonomous multi-step … Read More",
      "date_published": "2026-05-06T04:32:30",
      "date_modified": "2026-07-01T08:16:27",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/luxury-brands-ai/",
      "url": "https://epinium.com/en/blog/luxury-brands-ai/",
      "title": "How Luxury Brands Are Using AI — and Why Most Are Getting It Backwards",
      "summary": "TL;DR — Key takeaways LVMH’s internal AI agent MaIA handles 1.5 million queries per month from 40,000 employees — proving AI at scale is operational, not creative. By mid-2026, AI agents account for 15–25% of luxury travel bookings. The buyer … Read More",
      "date_published": "2026-05-06T04:27:54",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/openai-and-anthropic-both-launch-enterprise-ai-joint-ventures-on-the-same-day/",
      "url": "https://epinium.com/en/blog/openai-and-anthropic-both-launch-enterprise-ai-joint-ventures-on-the-same-day/",
      "title": "OpenAI and Anthropic Both Launch Enterprise AI Joint Ventures on the Same Day",
      "summary": "Executive Summary Fact: On May 4, 2026, OpenAI and Anthropic each announced enterprise AI joint ventures backed by Wall Street — OpenAI raising $4 billion at a $10 billion valuation, Anthropic building a $1.5 billion firm with Blackstone, Goldman Sachs, … Read More",
      "date_published": "2026-05-05T08:22:44",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/does-amazon-have-a-brand/",
      "url": "https://epinium.com/en/blog/does-amazon-have-a-brand/",
      "title": "Does Amazon Have a Brand? What Sellers Need to Know",
      "summary": "TL;DR Amazon runs two distinct brand types: its corporate platform brand (Prime, Alexa, AWS, Kindle) and roughly 30 active private label product lines including AmazonBasics, Solimo, and Goodthreads Amazon private labels account for just 3% of dollar sales in grocery … Read More",
      "date_published": "2026-05-05T04:30:03",
      "date_modified": "2026-05-05T14:18:04",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-automation-2/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-automation-2/",
      "title": "Ecommerce AI Automation: Why Your Catalog Is the Real Bottleneck",
      "summary": "TL;DR Ecommerce AI automation is real, measurable, and increasingly standard practice — but 42% of companies abandoned their AI initiatives in 2024, and the leading cause was not bad tools. It was bad data. Before integrating another automation platform, your … Read More",
      "date_published": "2026-05-05T04:28:32",
      "date_modified": "2026-05-05T14:15:43",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-rufus-goes-agentic-115-growth-and-the-catalog-gap-every-brand-must-close/",
      "url": "https://epinium.com/en/blog/amazon-rufus-goes-agentic-115-growth-and-the-catalog-gap-every-brand-must-close/",
      "title": "Amazon Rufus Goes Agentic: 115% Growth and the Catalog Gap Every Brand Must Close",
      "summary": "Fact: Amazon’s Rufus AI shopping assistant reached 115% year-over-year monthly active user growth and drove $12 billion in incremental annualized sales — confirmed on Amazon’s Q1 2026 earnings call by CEO Andy Jassy. Impact: Rufus now places orders autonomously through … Read More",
      "date_published": "2026-05-04T09:01:11",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-apply-amazon-vendor-central/",
      "url": "https://epinium.com/en/blog/how-to-apply-amazon-vendor-central/",
      "title": "How to Apply for Amazon Vendor Central",
      "summary": "TL;DR Amazon Vendor Central is invite-only — but brands that wait passively rarely receive the call. The real path in: build Seller Central credibility first, then proactively signal Amazon’s category teams. Once invited, the negotiation matters as much as the … Read More",
      "date_published": "2026-05-04T04:44:36",
      "date_modified": "2026-05-05T11:08:39",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-register-amazon-vendor-central/",
      "url": "https://epinium.com/en/blog/how-to-register-amazon-vendor-central/",
      "title": "How to Register for Amazon Vendor Central (And What Nobody Tells You Before You Accept)",
      "summary": "TL;DR Amazon Vendor Central is invitation-only — there is no sign-up form, and there never has been. Proactive outreach to your Amazon category manager is the fastest path to an invitation, not passive optimization. Registration takes 2–4 hours if you … Read More",
      "date_published": "2026-05-04T04:40:33",
      "date_modified": "2026-05-05T14:45:23",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/generative-ai-ecommerce-examples/",
      "url": "https://epinium.com/en/blog/generative-ai-ecommerce-examples/",
      "title": "Generative AI Ecommerce Examples That Actually Work",
      "summary": "TL;DR AI and agents influenced $262 billion of holiday 2025 ecommerce — but 69% of brands are stuck in pilot mode. The highest-ROI generative AI use cases are catalog enrichment and search ranking, not customer chatbots. Most implementations fail because … Read More",
      "date_published": "2026-05-03T16:12:54",
      "date_modified": "2026-05-05T14:47:08",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-integration/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-integration/",
      "title": "Ecommerce AI Integration: Why Most Retailers Stall at the Data Layer",
      "summary": "TL;DR: 89% of online retailers have adopted AI in some form — but only 7% have scaled it beyond a pilot. The bottleneck isn’t the algorithm. It’s the catalog data underneath. This article maps the integration sequence that actually works, … Read More",
      "date_published": "2026-05-03T16:09:55",
      "date_modified": "2026-05-05T14:38:30",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-vendor-central/",
      "url": "https://epinium.com/en/blog/amazon-vendor-central/",
      "title": "Amazon Vendor Central: The Cost Stack Brands Ignore",
      "summary": "TL;DR — Amazon Vendor Central is a wholesale relationship where Amazon buys your stock, controls the retail price, and sells under the “Sold by Amazon” label. The invite feels like validation. The terms, if you accept them without scrutiny, are … Read More",
      "date_published": "2026-05-02T04:42:12",
      "date_modified": "2026-05-05T14:40:39",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-photo-editing-ecommerce/",
      "url": "https://epinium.com/en/blog/ai-photo-editing-ecommerce/",
      "title": "AI Photo Editing for Ecommerce: What Actually Works at Catalog Scale",
      "summary": "TL;DR — AI photo editing can cut product image costs from $85–250 to $3–12 per SKU. The problem is that most brands reach for the tool before they have solved the underlying workflow. This article explains the three things you … Read More",
      "date_published": "2026-05-02T04:41:13",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/anthropic-eyes-900-billion-the-valuation-race-every-ai-buyer-must-track/",
      "url": "https://epinium.com/en/blog/anthropic-eyes-900-billion-the-valuation-race-every-ai-buyer-must-track/",
      "title": "Anthropic Eyes $900 Billion: The Valuation Race Every AI Buyer Must Track",
      "summary": "Fact: Anthropic is seeking to raise ~$50 billion at a valuation exceeding $900 billion — up from $380 billion just three months ago, and potentially ahead of OpenAI’s $852 billion post-money valuation. Impact: Amazon has committed up to $25 billion … Read More",
      "date_published": "2026-05-01T08:27:08",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/anthropic-nears-1-trillion-the-revenue-sprint-every-cto-must-read/",
      "url": "https://epinium.com/en/blog/anthropic-nears-1-trillion-the-revenue-sprint-every-cto-must-read/",
      "title": "Anthropic Nears $1 Trillion: The Revenue Sprint Every CTO Must Read",
      "summary": "Executive Summary Fact: Anthropic’s annualized revenue climbed from $9 billion at the end of 2025 to roughly $40 billion by April 2026 — a trajectory with almost no precedent in enterprise software. Impact: A board meeting in May could approve … Read More",
      "date_published": "2026-04-30T08:33:29",
      "date_modified": "2026-05-01T12:36:45",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/openai-breaks-microsoft-exclusivity-what-enterprise-buyers-must-know/",
      "url": "https://epinium.com/en/blog/openai-breaks-microsoft-exclusivity-what-enterprise-buyers-must-know/",
      "title": "OpenAI Breaks Microsoft Exclusivity: What Enterprise Buyers Must Know",
      "summary": "Executive Summary What happened: OpenAI and Microsoft dissolved their exclusive cloud agreement on April 27, 2026 — GPT frontier models, Codex, and Managed Agents are now available on Amazon Bedrock in limited preview. Why it matters: For the first time … Read More",
      "date_published": "2026-04-29T08:50:31",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-generator/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-generator/",
      "title": "Ecommerce AI Generator: How to Pick One That Scales Beyond the Demo",
      "summary": "TL;DR — Key takeaways Most ecommerce AI generators work beautifully at 50 SKUs and silently degrade at 5,000 — the architectural differences are invisible until you’re already locked in There are 4 distinct generator types (description, image, copy, agentic pipeline); … Read More",
      "date_published": "2026-04-28T11:52:14",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-agents-can-now-browse-your-product-catalog-are-you-ready/",
      "url": "https://epinium.com/en/blog/ai-agents-can-now-browse-your-product-catalog-are-you-ready/",
      "title": "AI Agents Can Now Browse Your Product Catalog. Are You Ready?",
      "summary": "Executive Summary Fact: Commerce (Nasdaq: CMRC), parent of Feedonomics, launched Agentic Catalog Exports (ACE) on April 27, connecting merchant product catalogs directly to OpenAI/ChatGPT, Google Gemini, Microsoft Copilot, PayPal, Stripe, Perplexity, and Amazon in a single feed. Impact: Dell is … Read More",
      "date_published": "2026-04-28T08:20:15",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/googles-40-billion-anthropic-bet-what-it-means-for-enterprise-ai/",
      "url": "https://epinium.com/en/blog/googles-40-billion-anthropic-bet-what-it-means-for-enterprise-ai/",
      "title": "Google’s $40 Billion Anthropic Bet: What It Means for Enterprise AI",
      "summary": "Executive Summary Fact: Google committed up to $40 billion to Anthropic on April 24 — $10 billion deployed immediately at a $380 billion valuation, with a further $30 billion tied to performance milestones. Impact: Anthropic’s annualized revenue hit $30 billion … Read More",
      "date_published": "2026-04-27T08:25:22",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-ai-translation-2/",
      "url": "https://epinium.com/en/blog/agentic-ai-translation-2/",
      "title": "Agentic AI Translation for Ecommerce: Why DeepL Alone Costs You Revenue Across Markets",
      "summary": "Executive summary The translation trap: Relying on raw APIs like DeepL for catalog expansion destroys conversion rates because they translate isolated strings, completely ignoring commerce data structures. Language over discounts: 56.2% of global consumers prioritize native language content over cheaper … Read More",
      "date_published": "2026-04-26T11:20:53",
      "date_modified": "2026-07-10T08:09:41",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-agency-2/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-agency-2/",
      "title": "Ecommerce AI Agency: How to Choose One That Delivers Outcomes, Not Just Tools",
      "summary": "TL;DR — Key takeaways Most brands hire ecommerce AI agencies for deliverables (chatbot, automation script) and measure the wrong thing — the agencies winning in 2026 price on outcomes: revenue lift, hours saved per FTE, catalog coverage percentage. A real … Read More",
      "date_published": "2026-04-26T11:17:29",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-ai-course-2/",
      "url": "https://epinium.com/en/blog/agentic-ai-course-2/",
      "title": "Agentic AI Course: What to Learn, What to Skip, and How to Get a Team into Production in 90 Days",
      "summary": "TL;DR — Key takeaways Most AI courses teach prompt engineering and ChatGPT workflows — neither prepares you to build or manage agentic systems that plan, execute, and self-correct autonomously. The gap between “AI user” and “agentic AI operator” is real: … Read More",
      "date_published": "2026-04-26T11:14:05",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-image-generator-3/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-image-generator-3/",
      "title": "Ecommerce AI Image Generator: How to Choose One for Production (Not Just Pretty Demos)",
      "summary": "TL;DR — Key takeaways Most brand teams evaluate AI image generators on aesthetic output — the dimension that matters least in production. API reliability, batch throughput, and brand consistency controls are what break pipelines at scale. Midjourney produces beautiful images. … Read More",
      "date_published": "2026-04-26T11:10:40",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-club-2/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-club-2/",
      "title": "Ecommerce AI Club: Why the Brands Winning with AI All Have One (and Most Don’t Know It)",
      "summary": "TL;DR — Key takeaways Brands that implement AI inside peer communities reach their first production use case 2–3x faster than those working in isolation — the community is the accelerant, not just the inspiration. Most public “AI communities” are vendor … Read More",
      "date_published": "2026-04-26T11:07:15",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-ai-translation/",
      "url": "https://epinium.com/en/blog/agentic-ai-translation/",
      "title": "Agentic AI Translation for Ecommerce: Why DeepL Alone Costs You Revenue Across Markets",
      "summary": "TL;DR — Key takeaways Standard machine translation (DeepL, Google Translate) produces technically correct output but commercially useless listings — wrong character counts, no brand voice, zero SEO alignment. Agentic AI translation pipelines chain translation + cultural review + SEO optimization … Read More",
      "date_published": "2026-04-25T17:14:35",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-agency/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-agency/",
      "title": "Ecommerce AI Agency: How to Choose One That Delivers Outcomes, Not Just Tools",
      "summary": "TL;DR — Key takeaways Most brands hire ecommerce AI agencies for deliverables (chatbot, automation script) and measure the wrong thing — the agencies winning in 2026 price on outcomes: revenue lift, hours saved per FTE, catalog coverage percentage. A real … Read More",
      "date_published": "2026-04-25T17:02:52",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-ai-course/",
      "url": "https://epinium.com/en/blog/agentic-ai-course/",
      "title": "Agentic AI Course: What to Learn, What to Skip, and How to Get a Team into Production in 90 Days",
      "summary": "TL;DR — Key takeaways Most AI courses teach prompt engineering and ChatGPT workflows — neither prepares you to build or manage agentic systems that plan, execute, and self-correct autonomously. The gap between “AI user” and “agentic AI operator” is real: … Read More",
      "date_published": "2026-04-25T16:51:05",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-image-generator-2/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-image-generator-2/",
      "title": "Ecommerce AI Image Generator: How to Choose One for Production (Not Just Pretty Demos)",
      "summary": "TL;DR — Key takeaways Most brand teams evaluate AI image generators on aesthetic output — the dimension that matters least in production. API reliability, batch throughput, and brand consistency controls are what break pipelines at scale. Midjourney produces beautiful images. … Read More",
      "date_published": "2026-04-25T16:39:10",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-club/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-club/",
      "title": "Ecommerce AI Club: Why the Brands Winning with AI All Have One (and Most Don’t Know It)",
      "summary": "TL;DR — Key takeaways Brands that implement AI inside peer communities reach their first production use case 2–3x faster than those working in isolation — the community is the accelerant, not just the inspiration. Most public “AI communities” are vendor … Read More",
      "date_published": "2026-04-25T16:27:01",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-ai-aws/",
      "url": "https://epinium.com/en/blog/agentic-ai-aws/",
      "title": "Agentic AI on AWS: What Amazon Bedrock Agents Can Actually Do for Ecommerce Brands",
      "summary": "TL;DR — Key takeaways AWS Bedrock Agents reached general availability in late 2023 and now supports multi-agent collaboration — brands can chain specialized agents across catalog, pricing, and ads without writing orchestration code. McKinsey estimates AI-driven automation in ecommerce could … Read More",
      "date_published": "2026-04-25T16:14:53",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-images/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-images/",
      "title": "Ecommerce AI Images: What Actually Drives Conversion and the Mistakes Most Brands Make",
      "summary": "TL;DR — Key takeaways High-quality product images drive 94% higher conversion rates — whether photographed or AI-generated. Quality beats method, every time. 67% of consumers say image quality matters more than product descriptions or ratings. Yet most brand teams still … Read More",
      "date_published": "2026-04-25T16:03:03",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/free-ecommerce-ai-website-builder/",
      "url": "https://epinium.com/en/blog/free-ecommerce-ai-website-builder/",
      "title": "Free Ecommerce AI Website Builder: What Is Actually Free, What Matters, and the Traps Most Brands Fall Into",
      "summary": "TL;DR — Key takeaways Every major AI website builder offers a free tier — none of them let you run a real ecommerce business without paying first. Wix leads on AI feature breadth (20+ tools), but ecommerce requires a paid … Read More",
      "date_published": "2026-04-25T15:49:49",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-help/",
      "url": "https://epinium.com/en/blog/amazon-advertising-help/",
      "title": "Amazon Advertising Help: The Structural Fixes Brand Managers Actually Need (Not More Bidding Tips)",
      "summary": "TL;DR — Key takeaways Amazon advertising problems are almost never bidding problems. They’re architecture problems. Most brand accounts run 85-90% Sponsored Products, 5% Sponsored Display — leaving the warm-shopper retargeting layer nearly empty. Sponsored Display has three distinct sub-products (views … Read More",
      "date_published": "2026-04-25T15:38:02",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-app-with-ai/",
      "url": "https://epinium.com/en/blog/ecommerce-app-with-ai/",
      "title": "Ecommerce App with AI: The 4 Features That Actually Drive Revenue and What Most Brands Get Wrong",
      "summary": "TL;DR — Key takeaways 75%+ of digital purchases now happen via mobile — and that share is expected to surpass 80% by 2026, making mobile AI personalization a revenue-critical decision, not a nice-to-have. Mobile apps with AI personalization convert 20-30% … Read More",
      "date_published": "2026-04-25T15:26:38",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/eco-ai-ecommerce/",
      "url": "https://epinium.com/en/blog/eco-ai-ecommerce/",
      "title": "Eco AI Ecommerce: Why Sustainability and AI Are Now One Strategy (and How to Build It)",
      "summary": "TL;DR — Key takeaways 78% of shoppers now prioritize brands with transparent supply chains and carbon-neutral shipping — sustainability is a purchase driver, not a nice-to-have. 88% of retailers use AI regularly in 2026; the minority winning on eco is … Read More",
      "date_published": "2026-04-25T15:15:12",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-conference/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-conference/",
      "title": "Ecommerce AI Conference 2026: Which Events Are Worth It and What Most Brand Managers Get Wrong",
      "summary": "TL;DR — Key takeaways The top ecommerce AI conferences in 2026 — NRF, Shoptalk, CommerceNext, EEE Miami, Gartner — each serve a different audience and budget; attending the wrong one wastes more than the ticket price. Agentic AI, unified commerce, … Read More",
      "date_published": "2026-04-25T15:03:34",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-agent-n8n-2/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-agent-n8n-2/",
      "title": "Ecommerce AI Agent with n8n: The Workflows That Actually Work and What Most Brands Get Wrong",
      "summary": "TL;DR — Key takeaways n8n is open-source workflow automation with 1,000+ integrations and 6,496 AI workflow templates — including 600+ specifically for AI agents. An n8n AI agent is a workflow node that uses a language model to make decisions … Read More",
      "date_published": "2026-04-25T14:50:50",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-marketing-strategy/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-marketing-strategy/",
      "title": "Ecommerce AI Marketing Strategy: The Data Foundation Most Brands Skip and the 4-Layer Stack That Compounds",
      "summary": "TL;DR — Key Takeaways AI content drafting returns 3.2x ROI; personalization engines 2.7x — but only when the underlying data is clean, unified, and complete. AI-referred shoppers convert 31% higher and generate 254% more revenue per visit than other traffic … Read More",
      "date_published": "2026-04-25T14:34:15",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-brand-manager-jobs/",
      "url": "https://epinium.com/en/blog/amazon-brand-manager-jobs/",
      "title": "Amazon Brand Manager Jobs in 2026: Salary, Skills, Career Path and What Listings Get Wrong",
      "summary": "TL;DR Salary range: Associate Brand Manager starts at $87,960–$152,542/yr; experienced BMs see total comp of $160K–$262K/yr AI premium: Marketing managers with demonstrated AI skills earn 15–20% more in competitive markets — and get hired faster Skills that win: Seller/Vendor Central, … Read More",
      "date_published": "2026-04-25T14:21:17",
      "date_modified": "2026-04-26T20:03:04",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/openais-gpt-5-5-doubles-api-price-what-enterprise-teams-must-know/",
      "url": "https://epinium.com/en/blog/openais-gpt-5-5-doubles-api-price-what-enterprise-teams-must-know/",
      "title": "OpenAI’s GPT-5.5 Doubles API Price — What Enterprise Teams Must Know",
      "summary": "Executive Summary: OpenAI released GPT-5.5 on April 23, 2026 — exactly six weeks after GPT-5.4 — at $5 per million input tokens and $30 per million output tokens, precisely double what its predecessor cost. For enterprise teams, the sticker shock … Read More",
      "date_published": "2026-04-24T17:30:20",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/openai-workspace-agents-the-end-of-chatgpt-as-a-chatbot/",
      "url": "https://epinium.com/en/blog/openai-workspace-agents-the-end-of-chatgpt-as-a-chatbot/",
      "title": "OpenAI Workspace Agents: The End of ChatGPT as a Chatbot",
      "summary": "Executive Summary Fact: OpenAI launched Workspace Agents on April 23, 2026 — persistent, cloud-native AI agents that run 24/7 inside ChatGPT Business, Enterprise, and Edu plans, integrating directly with Slack, Salesforce, Google Drive, and Microsoft 365. Impact: This marks the … Read More",
      "date_published": "2026-04-24T16:49:02",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-fashion-ecommerce/",
      "url": "https://epinium.com/en/blog/ai-fashion-ecommerce/",
      "title": "AI Fashion Ecommerce: What the Data Says and Where Most Brands Get It Wrong",
      "summary": "TL;DR — Key takeaways The AI in fashion market hits $3.99 billion in 2026, growing at 40%+ annually — the tools are real, but most deployments still fail on bad data. Virtual try-on drives a 40% lift in online conversion … Read More",
      "date_published": "2026-04-24T14:31:27",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-vendor-central-brand-store/",
      "url": "https://epinium.com/en/blog/amazon-vendor-central-brand-store/",
      "title": "Amazon Vendor Central Brand Store: How to Build, Design, and Drive Traffic to a Storefront That Converts",
      "summary": "TL;DR — Key takeaways Amazon Brand Stores are free for both Vendor Central and Seller Central accounts enrolled in Brand Registry — but VC vendors access the Store Builder through advertising.amazon.com, not the VC dashboard. Optimized Brand Stores drive a … Read More",
      "date_published": "2026-04-24T11:06:27",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-cost/",
      "url": "https://epinium.com/en/blog/amazon-advertising-cost/",
      "title": "Amazon Advertising Cost in 2026: CPC Benchmarks, What Drives Costs Up, and How to Compete Structurally",
      "summary": "TL;DR — Key takeaways Average Amazon CPC in 2026 is $1.18, up 8–12% from 2025 — and rising faster in competitive categories Sponsored Display CPCs rose 49% year-over-year, hitting ~$3.72 average — the most expensive format by far Supplements and … Read More",
      "date_published": "2026-04-24T10:30:21",
      "date_modified": "2026-05-20T10:33:16",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-ai-explained/",
      "url": "https://epinium.com/en/blog/agentic-ai-explained/",
      "title": "Agentic AI Explained: What It Is, How It Works, and Why It Is Not Just a Smarter Chatbot",
      "summary": "TL;DR — Key takeaways Agentic AI is not a smarter chatbot — it is an autonomous system that pursues goals across multiple steps without per-step human instruction 57% of companies already have AI agents in production; 40% of enterprise apps … Read More",
      "date_published": "2026-04-24T10:15:00",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-companies-2/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-companies-2/",
      "title": "Ecommerce AI Companies: The Strategic Guide to Picking What Actually Moves Revenue",
      "summary": "TL;DR — Key takeaways AI drove $262 billion in global retail revenue during the 2025 holiday season — roughly 20% of total sales 84% of ecommerce brands rank AI as a top strategic priority, but only 26% generate tangible value … Read More",
      "date_published": "2026-04-24T10:01:41",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/capcut-ai-avatar-ecommerce-voice/",
      "url": "https://epinium.com/en/blog/capcut-ai-avatar-ecommerce-voice/",
      "title": "CapCut AI Avatar and Voices for Ecommerce: What Works, What Doesn’t, and How to Scale It",
      "summary": "TL;DR — Key takeaways CapCut offers AI avatar and voice features in two distinct products: the standard app (free, content creators) and Pippit / Commerce Pro (ecommerce-focused, Shopify + TikTok Shop integration). Product videos with a human presence — even … Read More",
      "date_published": "2026-04-24T09:46:37",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-helpline/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-helpline/",
      "title": "Amazon Seller Central Helpline: How Support Actually Works and How to Escalate Fast",
      "summary": "TL;DR — Key takeaways Amazon Seller Central has no public inbound helpline number — all contact routes through the internal case system inside Seller Central. There are five distinct support channels, but only two consistently reach a human with actual … Read More",
      "date_published": "2026-04-24T09:13:12",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-photo-editing-ai-2/",
      "url": "https://epinium.com/en/blog/ecommerce-photo-editing-ai-2/",
      "title": "Ecommerce Photo Editing AI: Fix Compliance First, Then Scale Visual Quality",
      "summary": "TL;DR — Key takeaways AI photo editing cuts ecommerce image costs by 80–95% — from $20–$150 per image with traditional photography down to $0.03–$2.99 per image with AI tools. 93% of consumers consider visual appearance the primary factor in online … Read More",
      "date_published": "2026-04-22T15:45:46",
      "date_modified": "2026-04-24T08:46:37",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-ai-architecture/",
      "url": "https://epinium.com/en/blog/agentic-ai-architecture/",
      "title": "Agentic AI Architecture: The Enterprise Guide to Building for Production",
      "summary": "TL;DR — Key takeaways Gartner predicts 40% of enterprise applications will incorporate AI agents by 2026 — up from less than 5% in 2025. The architecture decisions being made now will determine who captures that upside. Agentic AI architecture has … Read More",
      "date_published": "2026-04-22T15:37:53",
      "date_modified": "2026-04-24T08:47:24",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/best-ai-for-clothing-brands/",
      "url": "https://epinium.com/en/blog/best-ai-for-clothing-brands/",
      "title": "Best AI for Clothing Brands: The Three-Layer Stack That Actually Compounds",
      "summary": "TL;DR — Key takeaways The AI fashion market hit $2.89 billion in 2025 and is growing at 39.8% annually — clothing brands that delay adoption are ceding ground to faster competitors. Most brands overspend on visual AI (photography, try-on) before … Read More",
      "date_published": "2026-04-22T15:15:20",
      "date_modified": "2026-04-24T08:48:09",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-digital-ai-marketing-strategy/",
      "url": "https://epinium.com/en/blog/ecommerce-digital-ai-marketing-strategy/",
      "title": "E-Commerce Digital and AI Marketing Strategy: The Four-Layer Framework That Actually Compounds",
      "summary": "TL;DR — Key takeaways A complete e-commerce AI marketing strategy covers four layers: discovery, engagement, conversion, and retention — most brands only invest in one or two. The most common mistake is investing in sophisticated marketing automation (layer 2) before … Read More",
      "date_published": "2026-04-22T15:03:05",
      "date_modified": "2026-04-24T08:48:51",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/does-amazon-have-a-catalog/",
      "url": "https://epinium.com/en/blog/does-amazon-have-a-catalog/",
      "title": "Does Amazon Have a Catalog? How Amazon’s Product Database Works — and Why Your Brand’s Catalog Quality Determines Your Sales",
      "summary": "TL;DR — Key takeaways Amazon’s catalog contains over 600 million products identified by unique ASINs — one ASIN per product, regardless of how many sellers list under it. Your “catalog” on Amazon is the set of ASINs you own or … Read More",
      "date_published": "2026-04-22T14:52:31",
      "date_modified": "2026-04-24T08:56:31",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/mobirise-ai-ecommerce-builder/",
      "url": "https://epinium.com/en/blog/mobirise-ai-ecommerce-builder/",
      "title": "Mobirise AI E-Commerce Builder: What It Does Well, Where It Hits a Ceiling, and Who It’s Actually For",
      "summary": "TL;DR — Key takeaways Mobirise AI generates complete website designs from a text prompt in under 60 seconds — genuinely useful for fast launch on a tight budget. SmartCart (Mobirise’s e-commerce extension) handles PayPal and Stripe checkout but lacks inventory … Read More",
      "date_published": "2026-04-22T14:43:53",
      "date_modified": "2026-04-24T08:57:19",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-ai-vs-generative-ai/",
      "url": "https://epinium.com/en/blog/agentic-ai-vs-generative-ai/",
      "title": "Agentic AI vs. Generative AI: Why the Order You Deploy Them Matters More Than Which One You Choose",
      "summary": "Executive summary Most brands fail at AI adoption because they deploy autonomous execution agents before fixing their core generative foundation, multiplying data errors at an unprecedented scale. McKinsey’s 2025 data reveals a stark reality: while 88% of companies use AI, … Read More",
      "date_published": "2026-04-22T14:35:26",
      "date_modified": "2026-06-16T08:12:11",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-spain/",
      "url": "https://epinium.com/en/blog/amazon-advertising-spain/",
      "title": "Amazon Advertising Spain: Low CPCs, the Zalando Competition, and Why Spain Is the Best Untapped EU Market Right Now",
      "summary": "TL;DR — Key takeaways Amazon.es operates in Europe’s most underpenetrated major e-commerce market — Spain’s online retail penetration is roughly 25%, vs. 80%+ in the UK. The advertising opportunity is real precisely because competition for keywords is structurally less intense. … Read More",
      "date_published": "2026-04-22T14:23:36",
      "date_modified": "2026-04-24T08:58:44",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-with-ai-2/",
      "url": "https://epinium.com/en/blog/ecommerce-with-ai-2/",
      "title": "Ecommerce with AI: The Operational Systems Running Behind Every Top 1% Online Store",
      "summary": "TL;DR — Key takeaways The top 1% of ecommerce stores don’t just use AI for chatbots and product recommendations — they run 4-6 separate AI systems operating simultaneously across pricing, inventory, search, and personalization. Dynamic pricing AI alone recovers 3-7% … Read More",
      "date_published": "2026-04-22T14:13:28",
      "date_modified": "2026-04-24T08:59:08",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-dsp/",
      "url": "https://epinium.com/en/blog/amazon-advertising-dsp/",
      "title": "Amazon Advertising DSP: When Programmatic Beats Sponsored Ads, the $50K Myth, and the GDPR Problem in Europe",
      "summary": "Executive summary The $50k barrier is dead: Self-service Amazon DSP now allows mid-market brands to access premium programmatic inventory for as little as $10,000 a month. Programmatic dominance: Amazon nearly doubled its global DSP market share to roughly 20% in … Read More",
      "date_published": "2026-04-22T14:05:23",
      "date_modified": "2026-07-10T08:13:14",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/brand-manager-job-description/",
      "url": "https://epinium.com/en/blog/brand-manager-job-description/",
      "title": "Brand Manager Job Description for 2026: The AI Skills Gap, What JDs Still Get Wrong, and What Hiring Managers Actually Want",
      "summary": "TL;DR — Key takeaways Most brand manager job descriptions are 18–24 months behind the actual role — they list “strong communication skills” while the market now requires demonstrable AI fluency as a baseline competency. The core responsibilities haven’t changed: positioning, … Read More",
      "date_published": "2026-04-22T13:46:40",
      "date_modified": "2026-04-24T08:50:47",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-chat/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-chat/",
      "title": "Ecommerce AI Chat: Support Deflection vs. Conversion Acceleration, the Uncanny Valley Problem, and Which Tools Actually Work",
      "summary": "TL;DR — Key takeaways Ecommerce AI chat splits into two fundamentally different functions: support deflection (reduces ticket volume) and conversion acceleration (drives revenue) — most platforms do one well, few do both. Proactive AI chat that triggers on exit intent … Read More",
      "date_published": "2026-04-22T13:36:45",
      "date_modified": "2026-04-24T08:52:00",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-germany/",
      "url": "https://epinium.com/en/blog/amazon-advertising-germany/",
      "title": "Amazon Advertising Germany: The Compound-Keyword Problem, GDPR Constraints, and Why German CPCs Are Still 20–30% Below the US",
      "summary": "TL;DR — Key takeaways Amazon.de is Europe’s most efficient paid advertising market — CPCs run 20–30% below US benchmarks with comparable conversion rates, creating a real arbitrage window for brands that enter before saturation catches up. German keyword research is … Read More",
      "date_published": "2026-04-22T13:27:20",
      "date_modified": "2026-04-24T08:53:00",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-join-amazon-vendor-central/",
      "url": "https://epinium.com/en/blog/how-to-join-amazon-vendor-central/",
      "title": "How to Join Amazon Vendor Central: Invitation Requirements, Financial Reality, and What to Negotiate",
      "summary": "TL;DR — Key takeaways Amazon Vendor Central opens only by invitation. Direct applications don’t exist. You need sales history in Amazon or sponsorship from established brands. Critical requirements: registered ASIN, verified trademark, 3+ months on Amazon (if coming from Seller … Read More … Read More",
      "date_published": "2026-04-22T13:17:12",
      "date_modified": "2026-05-01T12:43:44",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-in-ai-era/",
      "url": "https://epinium.com/en/blog/ecommerce-in-ai-era/",
      "title": "E-commerce in the AI Era: Three Structural Shifts That Are Genuinely Irreversible",
      "summary": "TL;DR — Key takeaways The AI era didn’t change what buyers want from e-commerce. It changed which brands can deliver it. Personalized, frictionless, relevant commerce was always the goal — AI removed the scale economics that made it exclusive to … Read More",
      "date_published": "2026-04-22T13:04:27",
      "date_modified": "2026-04-24T08:50:41",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-video-generator/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-video-generator/",
      "title": "E-commerce AI Video Generator: Four Use Cases, the Authenticity Paradox, and Which Tools Actually Work",
      "summary": "TL;DR — Key takeaways E-commerce AI video generators fall into four distinct use cases: product demo videos, UGC-style social content, personalized video ads, and talking-head explainers. Each has a different quality threshold and conversion profile — treating them as interchangeable … Read More",
      "date_published": "2026-04-22T12:53:45",
      "date_modified": "2026-04-24T08:52:24",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-tools/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-tools/",
      "title": "E-commerce AI Tools: The Store Maturity Framework That Determines Which Ones Actually Work for You",
      "summary": "TL;DR — Key takeaways Most “best AI tools for e-commerce” guides sort by category. That’s the wrong axis. The correct axis is store maturity — specifically, how much transaction history, behavioral data, and operational infrastructure you have. A recommendation engine … Read More",
      "date_published": "2026-04-22T12:45:15",
      "date_modified": "2026-04-24T08:54:12",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-photo-editor/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-photo-editor/",
      "title": "E-commerce AI Photo Editor: Four Categories, Five Tools, and the Shadow Problem Nobody Mentions",
      "summary": "TL;DR — Key takeaways AI photo editors for e-commerce fall into four distinct categories: background removal, image enhancement/upscaling, AI-generated lifestyle contexts, and batch processing — each with different quality levels and use case fits. Product images influence 75% of purchase … Read More",
      "date_published": "2026-04-22T12:35:32",
      "date_modified": "2026-04-24T08:55:37",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-2/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-2/",
      "title": "E-commerce AI: The Complete Guide to the Four Value Chain Layers, ROI Measurement, and the Data Flywheel",
      "summary": "TL;DR — Key takeaways E-commerce AI in 2026 spans four layers of the retail value chain: discovery (search, recommendations), conversion (personalization, pricing), operations (inventory, logistics, fraud), and marketing (content, email, ad creative). The ROI measurement problem is real: most companies … Read More",
      "date_published": "2026-04-22T12:24:47",
      "date_modified": "2026-04-24T08:47:53",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-with-ai/",
      "url": "https://epinium.com/en/blog/ecommerce-with-ai/",
      "title": "E-commerce with AI: A Practical Prioritization Guide for Brands That Don’t Have Amazon’s Budget",
      "summary": "TL;DR — Key takeaways The most expensive AI mistake in e-commerce is not choosing the wrong tool — it’s choosing the right tool before the underlying data is ready to support it. Start with four quick wins that work with … Read More",
      "date_published": "2026-04-22T12:16:49",
      "date_modified": "2026-04-24T08:48:17",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-examples/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-examples/",
      "title": "E-commerce AI Examples: Six Categories, Real Deployments, and Where the ROI Actually Is",
      "summary": "TL;DR — Key takeaways Six categories of e-commerce AI are driving measurable results in production: recommendations, dynamic pricing, visual search, demand forecasting, customer service automation, and fraud detection. Amazon generates 35% of total revenue from its recommendation engine — but … Read More",
      "date_published": "2026-04-22T12:08:29",
      "date_modified": "2026-04-24T08:48:41",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-brand-hub/",
      "url": "https://epinium.com/en/blog/ai-brand-hub/",
      "title": "AI Brand Hub: Three Layers, Five Platforms, and the Governance Work Nobody Budgets For",
      "summary": "TL;DR — Key takeaways An AI brand hub solves three distinct problems — asset discovery, on-brand content creation, and governance enforcement — but most platforms in 2026 only address the first. Brand consistency can increase revenue by up to 33%, … Read More",
      "date_published": "2026-04-22T11:59:56",
      "date_modified": "2026-04-24T08:49:17",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-website-builder/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-website-builder/",
      "title": "E-commerce AI Website Builder: Honest Comparison by Scale, What AI Actually Does in Each Tool, and the Feature Nobody Talks About",
      "summary": "Executive summary 73% of retail executives plan to increase their AI spend in 2026, yet most burn their budget on flashy text generators instead of revenue-driving infrastructure. The “one-click AI store” is an attractive myth. Tools like Wix AI create … Read More",
      "date_published": "2026-04-22T11:50:29",
      "date_modified": "2026-06-21T08:09:30",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-ai-examples/",
      "url": "https://epinium.com/en/blog/agentic-ai-examples/",
      "title": "Agentic AI Examples: Five Categories of Real Deployments, What They Actually Do, and What Makes Them Work",
      "summary": "TL;DR — Key takeaways Most things called “agentic AI” in vendor marketing aren’t actually agentic — they’re automated workflows with an LLM bolted on. Real agency means multi-step autonomous execution with tool access and state persistence. Klarna’s AI agent handled … Read More",
      "date_published": "2026-04-22T10:11:36",
      "date_modified": "2026-04-24T08:48:47",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/brands-using-ai-advertising/",
      "url": "https://epinium.com/en/blog/brands-using-ai-advertising/",
      "title": "Brands Using AI for Advertising: Four Maturity Levels, Real Case Studies, and Why Most AI Ad Claims Overstate the Reality",
      "summary": "TL;DR — Key takeaways When a brand announces it’s “using AI for advertising,” it usually means Level 1 (automated bidding) — not the generative creative or autonomous campaigns the press release implies. The AI Advertising Maturity Model has four levels: … Read More",
      "date_published": "2026-04-21T16:57:06",
      "date_modified": "2026-04-24T08:49:11",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/advertising-book-amazon/",
      "url": "https://epinium.com/en/blog/advertising-book-amazon/",
      "title": "Amazon Advertising Books: What’s Worth Reading, What’s Outdated, and the Learning Stack That Works in 2026",
      "summary": "TL;DR — Key takeaways Most Amazon advertising books are outdated within 18 months of publication — the platform rewrites itself faster than print cycles. The books worth reading aren’t the newest ones; they’re the ones that teach principles (campaign architecture, … Read More",
      "date_published": "2026-04-21T16:47:13",
      "date_modified": "2026-04-24T08:49:35",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-github/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-github/",
      "title": "E-commerce AI GitHub: Best Repos by Category, Production Readiness Guide, and What the Star Count Doesn’t Tell You",
      "summary": "TL;DR — Key takeaways GitHub star count is not a proxy for production readiness — the most-starred e-commerce AI repos are usually the easiest to demo, not the easiest to deploy. Four functional categories cover 90% of what brands actually … Read More",
      "date_published": "2026-04-21T16:39:08",
      "date_modified": "2026-04-24T08:49:53",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-ai-foundation/",
      "url": "https://epinium.com/en/blog/agentic-ai-foundation/",
      "title": "Agentic AI Foundation: Five Layers, ROACH Framework, and Why Most Deployments Fail at the Architecture Level",
      "summary": "TL;DR — Key takeaways Most agentic AI failures aren’t model failures — they’re foundation failures. The agent does exactly what it was designed to do, but the design had no floor for when it should stop. A functional agentic AI … Read More",
      "date_published": "2026-04-21T16:29:23",
      "date_modified": "2026-04-24T08:50:05",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-automation/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-automation/",
      "title": "E-commerce AI Automation: Three-Layer Architecture, Automate/Augment/Avoid Framework, and Highest-ROI Use Cases",
      "summary": "TL;DR — Key takeaways 71% of B2B businesses use AI in e-commerce operations — but only 20% use it systemically across multiple workflows. The gap between those two numbers is where the real competitive advantage lives. Three-layer automation architecture produces … Read More",
      "date_published": "2026-04-21T16:20:38",
      "date_modified": "2026-04-24T08:43:24",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-get-amazon-vendor-central-account/",
      "url": "https://epinium.com/en/blog/how-to-get-amazon-vendor-central-account/",
      "title": "How to Get an Amazon Vendor Central Account: Four Paths, Real Economics, and the Roster Reality",
      "summary": "TL;DR — Key takeaways Amazon Vendor Central is invite-only, but there are four concrete paths to getting that invitation — passive waiting is the least effective of them. The informal sales threshold for triggering Amazon’s attention: roughly $1M+ annualized sales … Read More",
      "date_published": "2026-04-21T16:12:15",
      "date_modified": "2026-04-24T08:43:26",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/best-ai-tools-for-brands/",
      "url": "https://epinium.com/en/blog/best-ai-tools-for-brands/",
      "title": "Best AI Tools for Brands: Four-Category Stack, IP Risk Guide, and Decision Matrix",
      "summary": "TL;DR — Key takeaways 65% of organizations now regularly use generative AI — but most brands start with the wrong tool category and end up with voice drift within six months. The right frame isn’t “best AI tool” — it’s … Read More",
      "date_published": "2026-04-21T16:03:26",
      "date_modified": "2026-04-24T08:43:28",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-ai-business-solutions-architect/",
      "url": "https://epinium.com/en/blog/agentic-ai-business-solutions-architect/",
      "title": "Agentic AI Business Solutions Architect: Five Core Decisions, Role Definition, and When You Actually Need One",
      "summary": "TL;DR — Key takeaways An agentic AI business solutions architect designs the system-level decisions for autonomous AI deployments — orchestration logic, tool integration, memory architecture, human-in-the-loop design, and governance — not just the individual agent prompts The role is distinct … Read More",
      "date_published": "2026-04-21T15:51:57",
      "date_modified": "2026-04-24T08:43:30",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-close-amazon-vendor-central-account/",
      "url": "https://epinium.com/en/blog/how-to-close-amazon-vendor-central-account/",
      "title": "How to Close Amazon Vendor Central Account: Pre-Closure Checklist, Process, and What Happens to Your Inventory",
      "summary": "TL;DR — Key takeaways Amazon Vendor Central has no self-service “close account” button — closure requires a formal request through Vendor Central support, and Amazon typically takes 30–60 days to process it Before requesting closure, resolve all open purchase orders, … Read More",
      "date_published": "2026-04-21T15:41:52",
      "date_modified": "2026-04-24T08:43:32",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-generator-for-brands/",
      "url": "https://epinium.com/en/blog/ai-generator-for-brands/",
      "title": "AI Generator for Brands: The Three-Tool Stack, Visual IP Risk, and How to Actually Choose",
      "summary": "TL;DR — Key takeaways There is no single AI generator that covers all brand content needs — the brands doing this well run a 3-tool stack: text generator, image generator, and brand governance layer Adobe Firefly is the safest commercial … Read More",
      "date_published": "2026-04-21T15:33:36",
      "date_modified": "2026-04-24T08:42:26",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-content-for-brands/",
      "url": "https://epinium.com/en/blog/ai-content-for-brands/",
      "title": "AI Content for Brands: Which Content Types to Automate, How to Protect Brand Voice, and What Actually Scales",
      "summary": "TL;DR — Key takeaways 94% of marketers plan to use AI for content creation — but non-AI blog creation has already dropped from 65% to 5% in two years, meaning the content internet is flooded The winning move isn’t automating … Read More",
      "date_published": "2026-04-21T15:24:08",
      "date_modified": "2026-04-24T08:42:33",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/brands-using-ai-for-advertising/",
      "url": "https://epinium.com/en/blog/brands-using-ai-for-advertising/",
      "title": "Brands Using AI for Advertising: What Nike, Coca-Cola, and Heinz Actually Did — and What Worked",
      "summary": "TL;DR — Key takeaways Nike’s “Never Done Evolving” AI campaign earned Cannes Lions recognition and 100M+ views — but was built by a premium creative agency with significant production budget, not a marketing team with a free tool subscription. Coca-Cola’s … Read More",
      "date_published": "2026-04-21T15:13:44",
      "date_modified": "2026-04-24T08:42:41",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-agents/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-agents/",
      "title": "E-Commerce AI Agents: Three Types, Real Brand Results, and the Build vs. Buy Decision",
      "summary": "TL;DR — Key takeaways AI agents in e-commerce split into three types — customer-facing (sales/support), operational (inventory/pricing/logistics), and analytical (data synthesis and forecasting) — and most brands only deploy one type while the other two sit unused. Tatcha achieved 3x … Read More",
      "date_published": "2026-04-21T15:02:57",
      "date_modified": "2026-04-24T08:42:46",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-conversational-ai/",
      "url": "https://epinium.com/en/blog/ecommerce-conversational-ai/",
      "title": "E-Commerce Conversational AI: Deployment Sequence, ROI Timeline, and Amazon Rufus Impact",
      "summary": "TL;DR — Key takeaways Shoppers who interact with conversational AI are 4x more likely to convert than those who navigate product catalogs alone — but this only holds for LLM-based systems, not legacy decision-tree chatbots. AI interaction costs $0.50 vs. … Read More",
      "date_published": "2026-04-21T14:53:43",
      "date_modified": "2026-04-24T08:42:52",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-image-generator/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-image-generator/",
      "title": "E-Commerce AI Image Generator: Cost, Compliance, and Production Workflow",
      "summary": "TL;DR — Key takeaways Professional product photography costs $25–100 per image; AI generators bring that to $0.05–0.50 at scale — the math is not subtle. High-quality product images drive up to 94% higher conversion rates; AI tools now produce results … Read More",
      "date_published": "2026-04-21T14:45:43",
      "date_modified": "2026-04-24T08:51:35",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-agent-n8n/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-agent-n8n/",
      "title": "E-Commerce AI Agents with n8n: Architecture, Use Cases, and Production Patterns",
      "summary": "TL;DR — Key takeaways n8n’s AI Agent node lets you build e-commerce automation workflows that reason, not just route — the agent decides what to do next based on context, not just predefined conditions. The highest-ROI use cases for e-commerce … Read More",
      "date_published": "2026-04-21T14:32:14",
      "date_modified": "2026-04-24T08:52:36",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-generative-ai/",
      "url": "https://epinium.com/en/blog/ecommerce-generative-ai/",
      "title": "Generative AI in E-Commerce: Where It’s Working, What’s Overhyped, and How to Deploy It",
      "summary": "TL;DR — Key takeaways Generative AI is delivering measurable ROI in e-commerce primarily through three use cases: product content at scale, personalized customer experiences, and AI-assisted search — the rest is mostly still experimental. Brands using GenAI for product descriptions … Read More",
      "date_published": "2026-04-21T14:22:11",
      "date_modified": "2026-04-24T08:53:18",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/is-brand-manager-a-good-career/",
      "url": "https://epinium.com/en/blog/is-brand-manager-a-good-career/",
      "title": "Is Brand Manager a Good Career? Salary, Progression, and What the Job Actually Involves",
      "summary": "TL;DR — Key takeaways Brand management is a genuinely good career for people who want both analytical and creative responsibility — median salary for experienced brand managers sits around $80K-100K in the US, with directors clearing $150K+. The role varies … Read More",
      "date_published": "2026-04-21T14:11:59",
      "date_modified": "2026-04-24T08:54:00",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-billing/",
      "url": "https://epinium.com/en/blog/amazon-advertising-billing/",
      "title": "Amazon Advertising Billing: Payment Methods, Billing Cycles, and How Charges Work",
      "summary": "TL;DR — Key takeaways Amazon charges per click (CPC) for Sponsored Products and Sponsored Brands — you pay when someone clicks, not when your ad appears. Billing happens either when you hit your payment threshold (default $500) or at the … Read More",
      "date_published": "2026-04-21T14:02:47",
      "date_modified": "2026-04-24T08:54:42",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-vendor-central-api-documentation/",
      "url": "https://epinium.com/en/blog/amazon-vendor-central-api-documentation/",
      "title": "Amazon Vendor Central API Documentation: SP-API Guide, Authentication, and Vendor-Specific Endpoints",
      "summary": "TL;DR — Key takeaways Amazon replaced its legacy MWS (Marketplace Web Services) API with the Selling Partner API (SP-API) — Vendor Central integrations use the same SP-API framework as Seller Central, with vendor-specific API sections covering purchase orders, inventory acknowledgments, … Read More",
      "date_published": "2026-04-21T13:53:00",
      "date_modified": "2026-04-24T08:50:11",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-jobs/",
      "url": "https://epinium.com/en/blog/amazon-advertising-jobs/",
      "title": "Amazon Advertising Jobs: Four Career Tracks, Salary Benchmarks, and What Hiring Managers Actually Look For",
      "summary": "TL;DR — Key takeaways Amazon advertising jobs fall into four distinct tracks: roles at Amazon itself (AMC, DSP team, advertising products), in-house brand roles, agency roles, and software/SaaS roles — each with different skill requirements, compensation structures, and career trajectories … Read More",
      "date_published": "2026-04-21T13:42:35",
      "date_modified": "2026-04-24T08:50:29",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-vendor-central-born-to-run/",
      "url": "https://epinium.com/en/blog/amazon-vendor-central-born-to-run/",
      "title": "Amazon Vendor Central Born to Run: How the Program Works, Forecast Methodology, and When to Use It",
      "summary": "TL;DR — Key takeaways Born to Run is a Vendor Central program that lets vendors request Amazon to pre-order sufficient inventory for a new product launch — sharing the stockout risk during the critical first 10 weeks in exchange for … Read More",
      "date_published": "2026-04-21T13:34:28",
      "date_modified": "2026-04-24T08:51:17",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-brand-management-course/",
      "url": "https://epinium.com/en/blog/amazon-brand-management-course/",
      "title": "Amazon Brand Management Course: What to Learn, Where to Learn It, and What Every Course Misses",
      "summary": "TL;DR — Key takeaways Amazon brand management covers seven distinct competency areas — Brand Registry setup, A+ Content and Brand Store, Sponsored Brands advertising, Brand Analytics, brand protection and counterfeit reporting, Vine enrollment, and attribution — most courses cover only … Read More",
      "date_published": "2026-04-21T13:26:07",
      "date_modified": "2026-04-24T08:52:12",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-fees/",
      "url": "https://epinium.com/en/blog/amazon-advertising-fees/",
      "title": "Amazon Advertising Fees: CPC Benchmarks, ACoS Targets, and the Hidden Costs Brands Miss",
      "summary": "TL;DR — Key takeaways Amazon advertising fees are auction-based with no platform subscription — you pay per click (Sponsored Products, Sponsored Brands) or per thousand impressions (Sponsored Display vCPM, DSP) Average CPCs range from $0.50 in low-competition categories to $5+ … Read More",
      "date_published": "2026-04-21T13:17:26",
      "date_modified": "2026-04-24T08:54:06",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-jobs-remote/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-jobs-remote/",
      "title": "Amazon Seller Central Jobs Remote: Five Career Paths, Salary Benchmarks, and How AI Is Changing the Market",
      "summary": "TL;DR — Key takeaways Amazon Seller Central expertise supports five distinct remote career paths — from entry-level VA roles ($15-25/hour) to senior account managers and PPC strategists commanding $80-120K/year or $80-120/hour freelance The highest-compensated roles combine Seller Central operations with … Read More",
      "date_published": "2026-04-21T13:07:06",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-banner/",
      "url": "https://epinium.com/en/blog/amazon-advertising-banner/",
      "title": "Amazon Advertising Banner: Sponsored Display, DSP, and Sponsored Brands Explained",
      "summary": "TL;DR — Key takeaways Amazon has three distinct banner advertising products — Sponsored Display, Sponsored Brands, and DSP — each with different access requirements, minimum spend, and strategic purpose Sponsored Display is the most accessible (no minimum spend, self-service) but … Read More",
      "date_published": "2026-04-21T12:59:51",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai/",
      "url": "https://epinium.com/en/blog/ecommerce-ai/",
      "title": "Ecommerce AI: The Five Tool Categories, What They Actually Do, and Where to Start",
      "summary": "Executive summary Up to 90% of AI pilot projects in retail fail to scale. Stop testing random applications and build a reliable data foundation first. Agentic commerce is no longer a future concept. AI agents impacted a massive $67 billion … Read More",
      "date_published": "2026-04-21T12:52:21",
      "date_modified": "2026-06-28T08:07:44",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-business/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-business/",
      "title": "Ecommerce AI Business: How to Build an Operation Where AI Actually Changes the Numbers",
      "summary": "TL;DR — Key takeaways 75% of ecommerce business owners say they “use AI” — but most are using one writing tool, not running an AI-enabled operation The four functions where AI delivers measurable business ROI: catalog content, customer acquisition, post-purchase … Read More",
      "date_published": "2026-04-21T12:44:08",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-for-brand-logo-design/",
      "url": "https://epinium.com/en/blog/ai-for-brand-logo-design/",
      "title": "AI for Brand Logo Design: What Works, What Doesn’t, and the Legal Risks Most Brands Miss",
      "summary": "TL;DR — Key takeaways AI logo generators have become genuinely capable for early-stage ideation — but they produce raster images (PNG/JPG), not the vector files (SVG/AI/EPS) that professional logo use requires. The US Copyright Office has ruled that purely AI-generated … Read More",
      "date_published": "2026-04-21T12:32:01",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-ecommerce-2/",
      "url": "https://epinium.com/en/blog/ai-ecommerce-2/",
      "title": "AI Ecommerce: How Artificial Intelligence Operates Across Every Layer of Online Retail",
      "summary": "TL;DR — Key takeaways AI in ecommerce is not one technology — it’s a stack of interconnected systems operating across search, personalization, pricing, logistics, fraud, and customer service simultaneously. Amazon generates an estimated 35% of its revenue from AI-powered product … Read More",
      "date_published": "2026-04-21T12:22:14",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-ecommerce-business-model/",
      "url": "https://epinium.com/en/blog/ai-ecommerce-business-model/",
      "title": "AI Ecommerce Business Model: Five Archetypes, Their Unit Economics, and How to Choose",
      "summary": "TL;DR — Key takeaways There is no single “AI ecommerce business model” — there are five distinct archetypes, each with different investment profiles, moat mechanics, and time-to-impact curves. Amazon updates product prices 2.5 million times per day using AI — … Read More",
      "date_published": "2026-04-21T12:13:23",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-bangladesh/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-bangladesh/",
      "title": "Amazon Seller Central Bangladesh: How to Register, What to Expect, and Where Most Sellers Get Stuck",
      "summary": "Executive summary Bangladesh’s integration into Amazon’s approved seller list has opened a massive cross-border revenue channel, yet minor documentation errors cause severe delays. The traditional B2B export model is losing ground as manufacturers realize direct-to-consumer (D2C) via Amazon FBA captures … Read More",
      "date_published": "2026-04-21T12:04:11",
      "date_modified": "2026-06-26T08:09:50",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-flags/",
      "url": "https://epinium.com/en/blog/amazon-advertising-flags/",
      "title": "Amazon Advertising Flags: What They Mean, How to Resolve Them, and Why Most Advertisers Ignore Them at Their Peril",
      "summary": "TL;DR — Key takeaways Amazon Advertising uses flags — status indicators, quality warnings, policy alerts, bid signals — throughout Campaign Manager to communicate why ads are underperforming, ineligible to run, or at risk of policy action. Most advertisers dismiss them; … Read More",
      "date_published": "2026-04-21T11:54:28",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-data/",
      "url": "https://epinium.com/en/blog/amazon-advertising-data/",
      "title": "Amazon Advertising Data: The Reports That Matter, What to Track, and How AI Is Closing the Action Gap",
      "summary": "TL;DR — Key takeaways Amazon advertising data is more extensive than most advertisers realize — and more fragmented. The reports available across Seller Central, Brand Analytics, DSP, and the Amazon Marketing Cloud cover search behavior, purchase patterns, audience demographics, and … Read More",
      "date_published": "2026-04-21T11:45:04",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-brand-manager-jobs-usa/",
      "url": "https://epinium.com/en/blog/amazon-brand-manager-jobs-usa/",
      "title": "Amazon Brand Manager Jobs USA: Salaries, Skills, and Where to Find Them in 2026",
      "summary": "TL;DR — Key takeaways “Amazon brand manager” describes two very different jobs: a corporate role at Amazon itself (product manager equivalent, median total compensation $180K-$280K+) and a brand-side or agency role managing a company’s Amazon channel (base salary $65K-$120K). Most … Read More",
      "date_published": "2026-04-21T11:36:28",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-clothing-brand-name/",
      "url": "https://epinium.com/en/blog/ai-clothing-brand-name/",
      "title": "AI for Clothing Brand Name Generation: Segment-Specific Process and Trademark Screening",
      "summary": "TL;DR — Key takeaways Fashion brand naming follows segment-specific conventions that general AI tools don’t know unless you tell them: luxury names signal heritage and restraint, streetwear names signal attitude and insider culture, sustainable brands signal materials and values, fast … Read More",
      "date_published": "2026-04-21T11:27:22",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-generating-brand-names/",
      "url": "https://epinium.com/en/blog/ai-generating-brand-names/",
      "title": "AI for Generating Brand Names: Tools, Process, and the Screening System That Actually Works",
      "summary": "TL;DR — Key takeaways AI is genuinely useful for brand name generation — but it’s useful for volume and exploration, not for the final decision. The shortlist AI produces needs human filtering against criteria that AI tools don’t evaluate: verbal … Read More",
      "date_published": "2026-04-21T11:17:37",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-ecommerce-business-ideas/",
      "url": "https://epinium.com/en/blog/ai-ecommerce-business-ideas/",
      "title": "AI Ecommerce Business Ideas: 8 Viable Models for 2026 and the Framework to Choose the Right One",
      "summary": "Executive summary Basic chatbots are obsolete. The real profit in 2026 comes from agentic commerce—systems that autonomously negotiate, optimize inventory, and generate storefronts. Autonomous B2B portals and hyper-personalized DTC engines are currently driving the highest margins for mid-market and enterprise … Read More",
      "date_published": "2026-04-21T11:06:24",
      "date_modified": "2026-06-27T08:05:03",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-branding-logo/",
      "url": "https://epinium.com/en/blog/ai-branding-logo/",
      "title": "AI for Branding and Logo: The Complete Workflow from Strategy to Production Files",
      "summary": "TL;DR — Key takeaways AI can now handle the full branding and logo workflow — from positioning language to visual identity to production-ready logo files — but the tools for each phase are different, and treating them as interchangeable wastes … Read More",
      "date_published": "2026-04-21T10:58:06",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-ai-companies/",
      "url": "https://epinium.com/en/blog/ecommerce-ai-companies/",
      "title": "Ecommerce AI Companies: The Honest Guide to What Works in 2026",
      "summary": "TL;DR — Key takeaways The global AI in ecommerce market hit $9.12 billion in 2025 and is growing toward $10.5 billion in 2026 — but most of the real competitive impact is concentrated in five functional areas: search and discovery, … Read More",
      "date_published": "2026-04-21T10:49:30",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-branding-free/",
      "url": "https://epinium.com/en/blog/ai-branding-free/",
      "title": "AI for Branding Free: What You Can Get at Zero Cost in 2026 (and Where It Stops)",
      "summary": "TL;DR — Key takeaways Genuinely useful free AI branding tools exist in 2026 — Canva’s free tier, Adobe Firefly’s web app, Looka’s concept generator, and Google’s free Brand Studio tools cover most early-stage branding needs without payment. Free tiers are … Read More",
      "date_published": "2026-04-21T10:40:26",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-brand-logo/",
      "url": "https://epinium.com/en/blog/ai-brand-logo/",
      "title": "AI for Creating a Brand Logo: Tools, Workflow, and the Trademark Problem Nobody Talks About",
      "summary": "TL;DR — Key takeaways AI can generate 50 logo concepts in 10 minutes. It cannot tell you which one is strategically right for your brand, legally safe to register, or distinct enough to survive in your actual competitive market. 40% … Read More",
      "date_published": "2026-04-21T10:29:19",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-for-insurance-companies/",
      "url": "https://epinium.com/en/blog/ai-for-insurance-companies/",
      "title": "AI for Insurance Companies: What Works, What Doesn’t and Why 62% Are Still in Pilot",
      "summary": "TL;DR — Key takeaways 80% of insurers are deploying AI in at least one core function in 2026 — but only 38% of P&C insurers are generating value at scale. The gap is not a technology problem. Insurance AI use … Read More",
      "date_published": "2026-04-21T10:20:43",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-vendor-central-email/",
      "url": "https://epinium.com/en/blog/amazon-vendor-central-email/",
      "title": "Amazon Vendor Central Email: Contact Guide, Email Types and Triage System",
      "summary": "TL;DR — Key takeaways Amazon Vendor Central has no public direct email address for support. All contact happens through the case management system inside the portal — but knowing how to frame cases determines whether you get a response in … Read More",
      "date_published": "2026-04-21T10:11:47",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/jpmorgan-ecommerce-ai/",
      "url": "https://epinium.com/en/blog/jpmorgan-ecommerce-ai/",
      "title": "JPMorgan Ecommerce AI: What the Mirakl Partnership and Agentic Commerce Mean for Brands",
      "summary": "TL;DR — Key takeaways JPMorgan’s ecommerce AI focus is not about digital banking UX — it’s about owning the payment infrastructure layer of agentic commerce, where AI agents shop autonomously on behalf of consumers. J.P. Morgan Payments partnered with Mirakl … Read More",
      "date_published": "2026-04-21T10:02:27",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-brand-editor/",
      "url": "https://epinium.com/en/blog/ai-brand-editor/",
      "title": "AI Brand Editor: What the Convergence Trend Gets Wrong About Brand Consistency",
      "summary": "TL;DR — Key takeaways An AI brand editor is not the same as a general AI image or video tool — it’s one that enforces brand consistency across formats, not just accelerates editing speed. The 2026 convergence trend (image + … Read More",
      "date_published": "2026-04-21T09:51:47",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-companies-jobs-remote/",
      "url": "https://epinium.com/en/blog/ai-companies-jobs-remote/",
      "title": "AI Companies Jobs Remote: The Real Landscape, Salaries and Entry Points in 2026",
      "summary": "TL;DR — Key takeaways Average AI engineer salary hit $206k in 2025 — a $50k jump in one year. But the easiest remote entry point into AI companies isn’t engineering: it’s non-technical roles that require domain expertise + AI tooling … Read More",
      "date_published": "2026-04-21T09:43:57",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-for-brand-content/",
      "url": "https://epinium.com/en/blog/ai-for-brand-content/",
      "title": "AI for Brand Content: What Works, What Breaks, and the 23% Revenue Gap",
      "summary": "TL;DR — Key takeaways Brands with consistent content see 23–33% revenue increases — yet 81% of companies still struggle to keep AI-generated content on-brand. The tools aren’t the problem. The governance is. 95% of organizations have brand guidelines. Only 25–30% … Read More",
      "date_published": "2026-04-21T09:36:04",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-brand-manager-jobs-remote/",
      "url": "https://epinium.com/en/blog/amazon-brand-manager-jobs-remote/",
      "title": "Amazon Brand Manager Jobs Remote: What Recruiters Actually Want in 2026",
      "summary": "TL;DR — Key takeaways Remote Amazon brand manager roles pay $55k–$185k base in the US; senior agency positions reach $220k+ OTE — but the gap between junior and senior is almost entirely determined by one skill: P&L ownership. Agency-side roles … Read More",
      "date_published": "2026-04-21T09:27:52",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-vendor-central-brazil/",
      "url": "https://epinium.com/en/blog/amazon-vendor-central-brazil/",
      "title": "Amazon Vendor Central Brazil: Market Opportunity, 1P vs 3P and Tax Compliance in 2026",
      "summary": "TL;DR — Key takeaways Amazon Brazil (amazon.com.br) commands roughly $2.9B in GMV across 150M+ users — the least saturated major Amazon marketplace in 2026. Vendor Central (1P wholesale) is less developed in Brazil than in the US or EU. Most … Read More",
      "date_published": "2026-04-21T09:18:12",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-photo-editing-ai/",
      "url": "https://epinium.com/en/blog/ecommerce-photo-editing-ai/",
      "title": "Ecommerce Photo Editing AI: Tools, Costs and Quality Risks in 2026",
      "summary": "TL;DR — Key takeaways Gartner estimates that by 2026, 40% of all e-commerce images will be AI-generated or AI-edited — the shift is already happening at scale. AI photo editing for ecommerce falls into three distinct jobs: background removal/replacement, lifestyle … Read More",
      "date_published": "2026-04-21T09:08:28",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-companies-for-government/",
      "url": "https://epinium.com/en/blog/ai-companies-for-government/",
      "title": "AI Companies for Government: Who Is Doing Real Work in 2026",
      "summary": "Executive summary In May 2026, the Pentagon awarded Scale AI a $500 million contract, proving the era of AI experimentation is over. Real work means massive data processing. Palantir’s US government revenue skyrocketed by 84% year-over-year in Q1 2026, driven … Read More",
      "date_published": "2026-04-21T09:00:28",
      "date_modified": "2026-06-26T08:14:36",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-vendor-central-edi/",
      "url": "https://epinium.com/en/blog/amazon-vendor-central-edi/",
      "title": "Amazon Vendor Central EDI: Setup, Compliance and the SP-API Question in 2026",
      "summary": "TL;DR — Key takeaways Amazon Vendor Central EDI uses five mandatory ANSI X12 documents: 850 (PO), 855 (PO Acknowledgment), 856 (ASN), 810 (Invoice), 846 (Inventory). AS2 is Amazon’s preferred connection method. SFTP is the fallback. VAN-based setups add cost and … Read More",
      "date_published": "2026-04-21T08:52:52",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-for-brand-colors/",
      "url": "https://epinium.com/en/blog/ai-for-brand-colors/",
      "title": "AI for Brand Colors: Tools, Traps and the 2026 Workflow",
      "summary": "TL;DR — Key takeaways AI color tools fall into three buckets: generators (Khroma, Huemint, Colormind), extractors (Coolors from image, ColorKit from logo), and accessibility-first builders (Leonardo, InclusiveColors). The trap is shiny palettes that fail WCAG contrast. Roughly 1 in 5 … Read More",
      "date_published": "2026-04-20T17:40:07",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-ai-frameworks/",
      "url": "https://epinium.com/en/blog/agentic-ai-frameworks/",
      "title": "Agentic AI Frameworks in 2026: LangGraph, CrewAI and the New Stack",
      "summary": "TL;DR — Key takeaways Four frameworks matter in 2026: LangGraph (control flow), CrewAI (role-based speed), AutoGen/Microsoft Agent Framework (conversation), and OpenAI Agents SDK (hosted tool-use). Microsoft moved AutoGen into maintenance mode and merged it into the Microsoft Agent Framework. That … Read More",
      "date_published": "2026-04-20T17:25:21",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/what-is-brand-management/",
      "url": "https://epinium.com/en/blog/what-is-brand-management/",
      "title": "What Is Brand Management? The Discipline Behind Pricing Power",
      "summary": "TL;DR — Key takeaways Brand management is a discipline, not a department. It sits between strategy, finance, and operations — and most companies treat it like marketing’s little sibling. Kantar BrandZ research shows strong brands deliver roughly 2x total shareholder … Read More",
      "date_published": "2026-04-20T17:16:01",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/what-does-a-brand-manager-do/",
      "url": "https://epinium.com/en/blog/what-does-a-brand-manager-do/",
      "title": "What Does a Brand Manager Do? The Role in the AI Era",
      "summary": "TL;DR — Key takeaways Brand managers own brand positioning, P&L performance, and cross-functional alignment — the role is far broader than marketing communications. Median U.S. salary sits at $127,000; the Bureau of Labor Statistics projects 6% job growth for marketing … Read More",
      "date_published": "2026-04-20T15:52:14",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-companies-for-brands/",
      "url": "https://epinium.com/en/blog/ai-companies-for-brands/",
      "title": "AI Companies for Brands: How to Choose the Right One",
      "summary": "TL;DR — Key takeaways 72% of companies now use AI in at least one business function — but fewer than 1 in 4 see measurable revenue impact (McKinsey, 2024). Most AI companies are horizontal tools: built for everyone, optimized for … Read More",
      "date_published": "2026-04-20T15:26:12",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-ai-tools-for-brands/",
      "url": "https://epinium.com/en/blog/agentic-ai-tools-for-brands/",
      "title": "Agentic AI Tools for Brands: What Actually Works",
      "summary": "TL;DR — Key takeaways Agentic AI tools don’t just generate text — they plan, decide, and execute multi-step workflows with minimal human input. Klarna’s agentic deployment handles 2.3M customer conversations per month, cut resolution time from 11 to 2 minutes, … Read More",
      "date_published": "2026-04-20T12:30:38",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-agents-for-brands/",
      "url": "https://epinium.com/en/blog/ai-agents-for-brands/",
      "title": "AI Agents for Brands: The Complete 2026 Guide",
      "summary": "TL;DR — Key takeaways Only 11% of companies have agentic AI in production — brands deploying now gain compounding advantage The highest-ROI agent tasks: catalog monitoring, listing ops, bid micro-management The biggest deployment blocker is governance (who owns the agents), … Read More",
      "date_published": "2026-04-19T11:15:54",
      "date_modified": "2026-04-19T17:14:12",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/snap-cut-1000-jobs-ai-was-already-doing-65-of-the-work/",
      "url": "https://epinium.com/en/blog/snap-cut-1000-jobs-ai-was-already-doing-65-of-the-work/",
      "title": "Snap Cut 1,000 Jobs. AI Was Already Doing 65% of the Work.",
      "summary": "Executive Summary: Fact: Snap cut 1,000 employees — 16% of its global workforce — on April 15, 2026, projecting over $500 million in annualized cost savings by the second half of the year. Impact: Investors rewarded the decision instantly: Snap’s … Read More",
      "date_published": "2026-04-17T08:26:26",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/anthropics-ai-escaped-its-sandbox-and-found-a-27-year-old-bug-for-50/",
      "url": "https://epinium.com/en/blog/anthropics-ai-escaped-its-sandbox-and-found-a-27-year-old-bug-for-50/",
      "title": "Anthropic’s AI Escaped Its Sandbox — and Found a 27-Year-Old Bug for $50",
      "summary": "Executive Summary Fact: Anthropic’s Claude Mythos Preview discovered thousands of zero-day flaws across every major operating system and browser — including a bug inside OpenBSD’s TCP stack that had survived 27 years of human review — for under $50 in … Read More",
      "date_published": "2026-04-16T17:37:27",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/the-ai-wealth-gap-why-74-of-value-goes-to-20-of-firms/",
      "url": "https://epinium.com/en/blog/the-ai-wealth-gap-why-74-of-value-goes-to-20-of-firms/",
      "title": "The AI Wealth Gap: Why 74% of Value Goes to 20% of Firms",
      "summary": "Executive Summary PwC surveyed 1,217 senior executives across 25 sectors globally — and found 74% of all AI economic gains flow to just one-fifth of companies. The performance leaders generate 7.2 times more AI-driven revenue and efficiency gains than the … Read More",
      "date_published": "2026-04-16T14:02:35",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/the-new-epinium/",
      "url": "https://epinium.com/en/blog/the-new-epinium/",
      "title": "The new Epinium: VelaxAI, Workflows, Tasks and much more",
      "summary": "We’ve launched new tools and improvements to help you get more out of your Epinium account. From a full-blown AI assistant to a redesigned task engine, weekly reports and extra credits — here’s everything that just shipped. 🤖 VelaxAI: your … Read More",
      "date_published": "2026-04-15T14:28:07",
      "date_modified": "2026-04-15T15:57:21",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-ai-for-ecommerce-autonomous-growth-cx-revolution/",
      "url": "https://epinium.com/en/blog/agentic-ai-for-ecommerce-autonomous-growth-cx-revolution/",
      "title": "Agentic AI for ecommerce: Autonomous Growth & CX Revolution",
      "summary": "Executive Summary: The concept of Agentic AI for ecommerce represents a paradigm shift, moving beyond traditional reactive AI systems. Autonomous AI agents are defined by their ability to undertake proactive, goal-driven actions across an entire business ecosystem without explicit human … Read More",
      "date_published": "2026-03-16T14:19:11",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/agentic-commerce-reshaping-e-commerce-with-autonomous-ai/",
      "url": "https://epinium.com/en/blog/agentic-commerce-reshaping-e-commerce-with-autonomous-ai/",
      "title": "Agentic Commerce: Reshaping E-commerce with Autonomous AI",
      "summary": "The digital commerce landscape is undergoing a profound transformation, driven by advancements in artificial intelligence. While generative AI has already reshaped content creation and customer service, the next frontier, and arguably the most impactful for retail, is the emergence of … Read More",
      "date_published": "2026-03-14T15:34:35",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/new-ecommerce-tools-maximize-growth-with-ai-automation/",
      "url": "https://epinium.com/en/blog/new-ecommerce-tools-maximize-growth-with-ai-automation/",
      "title": "New ecommerce tools: Maximize growth with AI automation",
      "summary": "Executive Summary: The ecommerce landscape is being rapidly transformed by a wave of new ecommerce tools focusing on AI, automation, and enhanced customer experiences, as highlighted by Practical Ecommerce on March 11, 2026. Key players like Klaviyo and Shopify are … Read More",
      "date_published": "2026-03-12T14:17:54",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-retail-media-search-ads-how-retailers-adapt-to-ai-chatbots/",
      "url": "https://epinium.com/en/blog/ai-retail-media-search-ads-how-retailers-adapt-to-ai-chatbots/",
      "title": "AI retail media search ads: How retailers adapt to AI chatbots",
      "summary": "Executive Summary: The rapid advancements in large language models (LLMs) and AI chatbots, such as ChatGPT and Google AI mode, are poised to significantly disrupt the traditional AI retail media search ads market by redirecting shopper traffic away from retailer … Read More",
      "date_published": "2026-03-09T14:18:26",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/service-as-a-software-redefining-value-in-the-ai-era/",
      "url": "https://epinium.com/en/blog/service-as-a-software-redefining-value-in-the-ai-era/",
      "title": "Service As A Software: Redefining Value In The AI Era",
      "summary": "The digital economy is undergoing a profound transformation, moving beyond traditional software delivery models to embrace a new paradigm where expert services themselves are productized and delivered with the scalability, efficiency, and intelligence of software. This pivotal shift is encapsulated … Read More",
      "date_published": "2026-03-07T15:34:43",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/google-universal-commerce-protocol-ecommerce-seo-the-new-rules/",
      "url": "https://epinium.com/en/blog/google-universal-commerce-protocol-ecommerce-seo-the-new-rules/",
      "title": "Google Universal Commerce Protocol ecommerce SEO: The New Rules",
      "summary": "Executive Summary: The Google Universal Commerce Protocol ecommerce SEO landscape demands a re-evaluation of online retail strategies. Visibility in Google’s AI shopping experience is now fundamentally driven by meticulous implementation of product feeds, structured data, and strategic use of the … Read More",
      "date_published": "2026-03-05T14:19:19",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-a-pro-writer-uses-ai-for-efficiency-quality/",
      "url": "https://epinium.com/en/blog/how-a-pro-writer-uses-ai-for-efficiency-quality/",
      "title": "How a Pro Writer Uses AI for Efficiency & Quality",
      "summary": "Executive Summary: Freelance writer and editor Kaleigh Moore, with 12 years of experience contributing to notable outlets like Shopify, Forbes, Vogue, and Adweek, affirms that AI significantly boosts writing efficiency, especially for routine tasks such as product descriptions. Moore, as … Read More",
      "date_published": "2026-03-02T14:17:01",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/natural-language-to-workflows-the-future-of-automation/",
      "url": "https://epinium.com/en/blog/natural-language-to-workflows-the-future-of-automation/",
      "title": "Natural Language To Workflows: The Future Of Automation",
      "summary": "The convergence of human intuition and automated efficiency is rapidly reshaping the operational landscape of modern enterprises. At the forefront of this transformation lies the revolutionary concept of natural language to workflows, a paradigm that translates everyday human instructions into … Read More",
      "date_published": "2026-02-28T15:34:47",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-transforms-e-commerce-2026-the-new-reality/",
      "url": "https://epinium.com/en/blog/ai-transforms-e-commerce-2026-the-new-reality/",
      "title": "AI Transforms E-commerce 2026: The New Reality",
      "summary": "Executive Summary: The ‘2026 State of AI in E-Commerce’ report by Stord, published by Practical Ecommerce, reveals a critical shift from AI experimentation to large-scale execution in the e-commerce sector. A significant performance gap is emerging between brands actively implementing … Read More",
      "date_published": "2026-02-26T14:16:53",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/generative-engine-optimization-boost-your-ai-visibility-now/",
      "url": "https://epinium.com/en/blog/generative-engine-optimization-boost-your-ai-visibility-now/",
      "title": "Generative Engine Optimization: Boost Your AI Visibility Now",
      "summary": "Executive Summary: The digital marketing landscape is undergoing a significant transformation driven by generative AI, necessitating a strategic shift towards Generative Engine Optimization (GEO), or optimización de motores generativos. A recent report from the ‘Global AI Content Standards Body’ (GIACSB) … Read More",
      "date_published": "2026-02-23T14:17:17",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/llms-txt-take-control-of-your-contents-ai-narrative/",
      "url": "https://epinium.com/en/blog/llms-txt-take-control-of-your-contents-ai-narrative/",
      "title": "LLMs TXT: Take Control of Your Content’s AI Narrative",
      "summary": "In the rapidly evolving landscape of artificial intelligence and digital marketing, a new protocol has emerged that demands the attention of every SEO strategist and content owner: llms txt. Proposed as a counterpart to the traditional robots.txt, the llms txt … Read More",
      "date_published": "2026-02-22T21:14:11",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/new-ecommerce-tools-unlock-growth-with-latest-ai-innovations/",
      "url": "https://epinium.com/en/blog/new-ecommerce-tools-unlock-growth-with-latest-ai-innovations/",
      "title": "New ecommerce tools: Unlock Growth with Latest AI Innovations",
      "summary": "Executive Summary: The ecommerce sector is witnessing a rapid deployment of new ecommerce tools leveraging AI, with offerings from major players like Intuit Mailchimp, Xnurta, and Salesforce (Cimulate acquisition) enhancing marketing, advertising, and product discovery. Innovations in payment solutions, such … Read More",
      "date_published": "2026-02-19T14:17:31",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/personalized-prompts-come-to-epinium-2/",
      "url": "https://epinium.com/en/blog/personalized-prompts-come-to-epinium-2/",
      "title": "Personalized Prompts Come to Epinium",
      "summary": "In the complex ecosystem of Retail Media, strategic differentiation is your greatest asset. Until today, artificial intelligence in catalog optimization followed rigid patterns, often resulting in cloned listings that failed to capture the essence of your brand or the specificities … Read More",
      "date_published": "2026-02-17T12:43:45",
      "date_modified": "2026-02-17T16:05:07",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/the-rise-of-geo-adapting-content-for-ai-search/",
      "url": "https://epinium.com/en/blog/the-rise-of-geo-adapting-content-for-ai-search/",
      "title": "The Rise of GEO: Adapting Content for AI Search",
      "summary": "Executive Summary: Generative AI is profoundly transforming search engine algorithms, with 80% of major platforms integrating generative capabilities, ushering in the era of Generative Engine Optimization (GEO). This shift is causing a significant redistribution of organic traffic, including a 25% … Read More",
      "date_published": "2026-02-16T14:16:22",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/llms-txt-the-new-standard-for-ai-content-optimization/",
      "url": "https://epinium.com/en/blog/llms-txt-the-new-standard-for-ai-content-optimization/",
      "title": "LLMs Txt: The New Standard for AI Content Optimization",
      "summary": "The burgeoning intersection of large language models (LLMs) and web content is ushering in new paradigms for how information is consumed, processed, and discovered. At the forefront of this evolution is the proposal for LLMs txt, a specialized file designed … Read More",
      "date_published": "2026-02-14T15:33:52",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-in-e-commerce-the-new-performance-divide/",
      "url": "https://epinium.com/en/blog/ai-in-e-commerce-the-new-performance-divide/",
      "title": "AI in E-commerce: The New Performance Divide",
      "summary": "Executive Summary: The ‘2026 State of AI in E-Commerce’ report by Stord, highlighted by Practical Ecommerce, confirms Artificial Intelligence (AI) has moved from experimentation to critical execution in e-commerce, creating a significant performance divide among brands. AI is demonstrably driving … Read More",
      "date_published": "2026-02-12T20:52:35",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amz-suggestion-expander-unlock-amazon-keyword-secrets/",
      "url": "https://epinium.com/en/blog/amz-suggestion-expander-unlock-amazon-keyword-secrets/",
      "title": "Amz Suggestion Expander: Unlock Amazon Keyword Secrets",
      "summary": "In the dynamic realm of Amazon selling, uncovering every possible keyword opportunity is not just an advantage—it’s a necessity. The right keywords can unlock new product niches, optimize advertising spend, and ultimately drive significant sales. This is where an advanced … Read More",
      "date_published": "2026-02-12T14:03:38",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-product-promotion-boost-sales-visibility/",
      "url": "https://epinium.com/en/blog/amazon-product-promotion-boost-sales-visibility/",
      "title": "Amazon Product Promotion: Boost Sales & Visibility",
      "summary": "In the hyper-competitive realm of Amazon’s vast marketplace, simply listing a product is rarely enough to capture significant market share. To truly stand out, drive traffic, and convert browsers into loyal customers, a robust and well-executed amazon product promotion strategy … Read More",
      "date_published": "2026-02-11T18:13:32",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-influencer-program-turn-influence-into-income/",
      "url": "https://epinium.com/en/blog/amazon-influencer-program-turn-influence-into-income/",
      "title": "Amazon Influencer Program: Turn Influence into Income",
      "summary": "The digital landscape continually evolves, presenting new avenues for creators to monetize their influence. Among these, the amazon influencer program stands out as a powerful opportunity for individuals with an active social media presence to earn commissions by recommending products. … Read More",
      "date_published": "2026-02-11T18:05:09",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/master-google-discover-new-traffic-for-ecommerce/",
      "url": "https://epinium.com/en/blog/master-google-discover-new-traffic-for-ecommerce/",
      "title": "Master Google Discover: New Traffic for Ecommerce",
      "summary": "Executive Summary: Google Discover is emerging as a critical organic traffic channel for ecommerce merchants, especially as AI Overviews and shopping agents reshape traditional search. The February 2026 Discover Core Update by Google enhanced content quality, favoring original, in-depth material … Read More",
      "date_published": "2026-02-09T14:16:59",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-search-optimization-dominate-rankings-boost-sales/",
      "url": "https://epinium.com/en/blog/amazon-search-optimization-dominate-rankings-boost-sales/",
      "title": "Amazon Search Optimization: Dominate Rankings & Boost Sales",
      "summary": "Amazon isn’t merely the world’s largest online marketplace; it’s a sophisticated product search engine where visibility is paramount to success. Mastering `amazon search optimization` is crucial for any seller aiming to boost product discovery, drive traffic, and ultimately increase sales … Read More",
      "date_published": "2026-02-08T22:28:31",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-search-optimization-master-a10-ai-for-sales/",
      "url": "https://epinium.com/en/blog/amazon-search-optimization-master-a10-ai-for-sales/",
      "title": "Amazon Search Optimization: Master A10 & AI for Sales",
      "summary": "In the dynamic landscape of e-commerce, Amazon stands as the undisputed titan for product discovery and purchase. For businesses and sellers aiming to thrive, mastering amazon search optimization is no longer just an advantage—it’s a fundamental necessity. Unlike traditional search … Read More",
      "date_published": "2026-02-08T22:02:37",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazons-retail-media-shift-boost-your-ad-strategy/",
      "url": "https://epinium.com/en/blog/amazons-retail-media-shift-boost-your-ad-strategy/",
      "title": "Amazon’s Retail Media Shift: Boost Your Ad Strategy",
      "summary": "Executive Summary: Amazon’s strategic pivot involves the closure of its physical Amazon Fresh and Amazon Go stores, shifting focus towards its robust digital grocery and broader e-commerce operations. This decision signifies a profound re-emphasis on digital retail media, moving away … Read More",
      "date_published": "2026-02-05T14:17:53",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/why-ai-sends-77-of-shoppers-to-your-brand-site/",
      "url": "https://epinium.com/en/blog/why-ai-sends-77-of-shoppers-to-your-brand-site/",
      "title": "Why AI Sends 77% of Shoppers to Your Brand Site",
      "summary": "Executive Summary: A recent survey by Future Commerce reveals that 77% of U.S. 2025 holiday shoppers will navigate directly to a brand’s website after receiving an AI product recommendation, bypassing the AI interface for purchase. Despite the rise of generative … Read More",
      "date_published": "2026-02-02T14:16:56",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-ad-targeting-boost-ecommerce-growth-beat-organic-decline/",
      "url": "https://epinium.com/en/blog/ai-ad-targeting-boost-ecommerce-growth-beat-organic-decline/",
      "title": "AI Ad Targeting: Boost Ecommerce Growth, Beat Organic Decline",
      "summary": "Executive Summary: The rapid proliferation of **Artificial Intelligence (AI)**, specifically **AI Overviews** and **shopping agents**, is fundamentally reshaping how consumers engage with products online, leading to a demonstrable **decline in organic traffic** for ecommerce merchants. A recent **October 2025 Harvard … Read More",
      "date_published": "2026-02-01T19:12:36",
      "date_modified": "2026-02-01T19:26:15",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-search-optimization-future-proof-your-sales/",
      "url": "https://epinium.com/en/blog/amazon-search-optimization-future-proof-your-sales/",
      "title": "Amazon Search Optimization: Future-Proof Your Sales",
      "summary": "In today’s dynamic e-commerce landscape, excelling on Amazon goes far beyond simply listing a product. To achieve significant visibility and drive sales, a robust approach to amazon search optimization is essential. This involves understanding Amazon’s unique algorithm, adapting to emerging … Read More",
      "date_published": "2026-01-31T16:23:43",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-search-optimization-master-new-ai-algorithms/",
      "url": "https://epinium.com/en/blog/amazon-search-optimization-master-new-ai-algorithms/",
      "title": "Amazon Search Optimization: Master New AI Algorithms",
      "summary": "In the dynamic landscape of e-commerce, mastering amazon search optimization is paramount for any seller aiming for sustainable success. Amazon isn’t merely a marketplace; it’s a sophisticated search engine where visibility directly translates into sales. Unlike traditional search engines focused … Read More",
      "date_published": "2026-01-31T16:00:05",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-search-optimization-ai-strategies-to-boost-your-sales/",
      "url": "https://epinium.com/en/blog/amazon-search-optimization-ai-strategies-to-boost-your-sales/",
      "title": "Amazon Search Optimization: AI Strategies to Boost Your Sales",
      "summary": "In the dynamic landscape of e-commerce, mastering amazon search optimization is no longer optional; it’s imperative for visibility and sales. Amazon, functioning as a powerful search engine, prioritizes conversion and customer satisfaction above all else. This means that a robust … Read More",
      "date_published": "2026-01-31T15:34:00",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-agents-vs-marketplaces-who-controls-e-commerce/",
      "url": "https://epinium.com/en/blog/ai-agents-vs-marketplaces-who-controls-e-commerce/",
      "title": "AI Agents vs. Marketplaces: Who Controls E-commerce?",
      "summary": "Executive Summary: The emergence of autonomous AI shopping agents, such as Perplexity’s Comet and OpenAI’s Atlas, is rapidly redefining product discovery and purchasing in e-commerce. Leading marketplaces like Amazon and eBay are actively implementing legal and policy measures to restrict … Read More",
      "date_published": "2026-01-29T16:45:16",
      "date_modified": "2026-01-29T17:39:59",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/geo-aeo-microsofts-guide-for-retail-ai-search/",
      "url": "https://epinium.com/en/blog/geo-aeo-microsofts-guide-for-retail-ai-search/",
      "title": "GEO & AEO: Microsoft’s Guide for Retail AI Search",
      "summary": "Executive Summary: Microsoft has released ‘A guide to AEO and GEO’, a playbook for retailers to enhance visibility in emerging AI search environments like **Microsoft Copilot** and **generative AI search engines**. The guide introduces two new acronyms: GEO (Generative Engine … Read More",
      "date_published": "2026-01-29T14:17:01",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/future-of-seo-mastering-generative-ai-search/",
      "url": "https://epinium.com/en/blog/future-of-seo-mastering-generative-ai-search/",
      "title": "Future of SEO: Mastering Generative AI Search",
      "summary": "Executive Summary: Major search engines are undergoing a transformative shift, increasingly driven by AI-powered generative models that are reshaping search result page (SERP) dynamics. This evolution necessitates an immediate and strategic pivot towards Generative Engine Optimization (GEO) and advanced Technical-Editorial … Read More",
      "date_published": "2026-01-26T14:18:32",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-search-optimization-boost-your-sales-visibility/",
      "url": "https://epinium.com/en/blog/amazon-search-optimization-boost-your-sales-visibility/",
      "title": "Amazon Search Optimization: Boost Your Sales & Visibility",
      "summary": "In the highly competitive Amazon marketplace, standing out and reaching your target audience is paramount for success. This is where effective amazon search optimization comes into play, a critical discipline for any seller looking to maximize their product visibility and … Read More",
      "date_published": "2026-01-24T15:40:42",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-search-optimization-your-essential-guide-to-sales/",
      "url": "https://epinium.com/en/blog/amazon-search-optimization-your-essential-guide-to-sales/",
      "title": "Amazon search optimization: Your essential guide to sales",
      "summary": "The Amazon marketplace is a colossal ecosystem, a digital arena where millions of products compete for attention. For any seller aiming to thrive, understanding and mastering **amazon search optimization** is not merely an advantage; it’s a fundamental necessity. This comprehensive … Read More",
      "date_published": "2026-01-23T12:56:07",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/boost-retail-media-roi-focus-on-execution/",
      "url": "https://epinium.com/en/blog/boost-retail-media-roi-focus-on-execution/",
      "title": "Boost Retail Media ROI: Focus on Execution",
      "summary": "Executive Summary: Retail media’s core challenge is identified as execution, not strategy, according to eMarketer analyst Sarah Marzano. Despite significant investment in establishing retail media operations on owned digital channels, many retailers struggle with effective implementation and monetization. The future … Read More",
      "date_published": "2026-01-22T17:07:36",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/next-gen-ecommerce-ai-powers-growth-efficiency/",
      "url": "https://epinium.com/en/blog/next-gen-ecommerce-ai-powers-growth-efficiency/",
      "title": "Next-Gen Ecommerce: AI Powers Growth & Efficiency",
      "summary": "Executive Summary: PinchAI secured $5 million in seed funding to combat surging return fraud, deploying advanced post-purchase intelligence and abuse prediction models. Strategic partnerships, including ConverSight/Katana and Paysafe/Pay.com, are driving innovation in AI-powered inventory optimization and integrated payment solutions. The … Read More",
      "date_published": "2026-01-22T14:18:57",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/walmarts-digital-ceo-the-future-of-ai-retail/",
      "url": "https://epinium.com/en/blog/walmarts-digital-ceo-the-future-of-ai-retail/",
      "title": "Walmart’s Digital CEO: The Future of AI Retail",
      "summary": "Executive Summary: Walmart has appointed its former US ecommerce chief to lead its entire US business, signaling a definitive shift towards a digital-first strategy. This strategic leadership reshuffle underscores a profound long-term commitment to ‘agentic commerce’ and accelerated, AI-fueled retail … Read More",
      "date_published": "2026-01-19T14:29:46",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-in-marketing-back-end-dominates-digital-strategy/",
      "url": "https://epinium.com/en/blog/ai-in-marketing-back-end-dominates-digital-strategy/",
      "title": "AI in Marketing: Back-End Dominates Digital Strategy",
      "summary": "Executive Summary: A September 2025 survey by MiQ and Censuswide reveals that Artificial Intelligence is predominantly strengthening the back-end operations of digital marketing, outpacing its integration into front-end, consumer-facing activities. The top reported application for AI amongst marketers worldwide is … Read More",
      "date_published": "2026-01-05T14:18:27",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/shopify-unlocks-ai-selling-direct-sales-in-chatgpt/",
      "url": "https://epinium.com/en/blog/shopify-unlocks-ai-selling-direct-sales-in-chatgpt/",
      "title": "Shopify Unlocks AI Selling: Direct Sales in ChatGPT",
      "summary": "Executive Summary: Shopify has launched ‘Agentic Storefronts’ as part of its Winter ’26 Edition, fundamentally transforming AI product discovery and purchasing. This innovation allows even small merchants to seamlessly sell products directly through generative AI platforms like ChatGPT, Perplexity, and … Read More",
      "date_published": "2025-12-25T14:17:06",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/master-e-commerce-metrics-unlock-real-profit-growth/",
      "url": "https://epinium.com/en/blog/master-e-commerce-metrics-unlock-real-profit-growth/",
      "title": "Master E-commerce Metrics: Unlock Real Profit & Growth",
      "summary": "Executive Summary: E-commerce beginners frequently overemphasize superficial ‘vanity metrics’ like website traffic and social media likes, mistakenly equating them with business success. Crucial profitability and sustainability metrics, including Conversion Rate (CR), Average Order Value (AOV), Customer Lifetime Value (CLTV), and … Read More",
      "date_published": "2025-12-23T14:59:31",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/new-stock-forecasting-amazon-vendors/",
      "url": "https://epinium.com/en/blog/new-stock-forecasting-amazon-vendors/",
      "title": "AI Stock Forecasting for Amazon Vendors",
      "summary": "Being an Amazon Vendor means operating in the major leagues, but it also means facing unique challenges. Unlike sellers, your main customer is Amazon, and your success depends on a constant, sometimes unpredictable, cycle: receiving a Purchase Order (PO), preparing … Read More",
      "date_published": "2025-10-03T12:42:52",
      "date_modified": "2025-10-07T09:34:06",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/new-stock-forecasting/",
      "url": "https://epinium.com/en/blog/new-stock-forecasting/",
      "title": "Discover Epinium’s New Stock Forecasting",
      "summary": "In the complex Amazon ecosystem, inventory management is the most vulnerable part of your business. A single bad decision can mean losing sales, seeing your ranking plummet, or incurring costly storage fees. It’s not just about having products—it’s about having … Read More",
      "date_published": "2025-08-28T13:49:00",
      "date_modified": "2025-09-29T09:48:09",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-keyword-research-with-ai/",
      "url": "https://epinium.com/en/blog/amazon-keyword-research-with-ai/",
      "title": "The Innovation That Starts with a Chat: Revolutionizing Your Amazon Keyword Research",
      "summary": "As an expert Amazon seller, you know that keyword research is the engine of every successful strategy. But let’s be honest: it’s a process that consumes time and energy, and it doesn’t always guarantee you’ve covered every opportunity. Getting lost … Read More",
      "date_published": "2025-08-27T14:45:23",
      "date_modified": "2025-08-27T14:49:26",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/data-management/",
      "url": "https://epinium.com/en/blog/data-management/",
      "title": "From Disorganization to Business Intelligence: Introducing Epinium’s Data Management",
      "summary": "For an expert in the Amazon ecosystem, information is everything. But not raw information—rather, the kind that is relevant and organized in a way that allows you to make strategic decisions.[1, 2] The real pain point isn’t a lack of … Read More",
      "date_published": "2025-08-27T13:40:18",
      "date_modified": "2025-08-27T13:50:17",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/corporate-identity-amazon/",
      "url": "https://epinium.com/en/blog/corporate-identity-amazon/",
      "title": "Epinium Corporate Identity: Unlocking Brand Consistency on Amazon",
      "summary": "If you manage a brand on Amazon, or worse, an entire brand portfolio, you know that the real nightmare isn’t just data chaos, but the constant battle to maintain a consistent brand voice. Every listing, every campaign, every creative piece … Read More",
      "date_published": "2025-08-27T13:32:20",
      "date_modified": "2025-08-27T13:32:32",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/keyword-clusters/",
      "url": "https://epinium.com/en/blog/keyword-clusters/",
      "title": "The Power of Epinium Clusters",
      "summary": "Executive summary US retail media ad spend is projected to hit $107.6 billion in 2026, making manual bid management mathematically impossible to scale. The industry obsession with hyper-granular campaign structures is actively diluting algorithmic learning and wasting your budget. The … Read More",
      "date_published": "2025-08-27T12:52:45",
      "date_modified": "2026-06-18T08:08:48",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/new-releases/",
      "url": "https://epinium.com/en/blog/new-releases/",
      "title": "New releases",
      "summary": "",
      "date_published": "2025-08-26T14:52:16",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/supply-chain-reengineering-for-prime-day-fba/",
      "url": "https://epinium.com/en/blog/supply-chain-reengineering-for-prime-day-fba/",
      "title": "Supply chain reengineering for Prime Day FBA",
      "summary": "Prime Day FBA is one of the most critical events for Amazon sellers, and mastering FBA capacity alongside 3P/1P inventory flow can make the difference between capitalizing on the sales spike—or missing it. This article presents advanced strategies to mitigate … Read More",
      "date_published": "2025-06-26T12:00:09",
      "date_modified": "2025-06-26T12:00:28",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/prime-day-semantic-optimization/",
      "url": "https://epinium.com/en/blog/prime-day-semantic-optimization/",
      "title": "Prime Day semantic optimization with A+ content and profitable promotions",
      "summary": "This guide explores Prime Day semantic optimization and how Rufus AI is reshaping product positioning. We’re moving beyond keyword stuffing toward a strategy based on natural language, user-generated content, and dynamic A+ content. Preparing now will help you maximize conversions … Read More",
      "date_published": "2025-06-26T11:31:02",
      "date_modified": "2025-09-22T10:27:26",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/omnichannel-ad-activation-for-prime-day/",
      "url": "https://epinium.com/en/blog/omnichannel-ad-activation-for-prime-day/",
      "title": "Omnichannel ad activation for Prime Day with AMC and NTB targeting",
      "summary": "Omnichannel ad activation for Prime Day 2025 requires precise orchestration of audiences, budget, and channels. With Amazon Marketing Cloud (AMC), you can launch hyper-segmented campaigns targeting New-to-Brand (NTB) customers using Lifetime Value (LTV) models. By combining DSP, Sponsored Display, and … Read More",
      "date_published": "2025-06-26T10:59:52",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/prime-day-monitoring/",
      "url": "https://epinium.com/en/blog/prime-day-monitoring/",
      "title": "Prime Day monitoring with dynamic repricing and incident tracking",
      "summary": "Prime Day monitoring has become a critical process to prevent visibility and sales losses. With more event days, increased competition, and higher traffic, it’s essential to operate with automatic repricing, incident detection, and an agile infrastructure. This article guides you … Read More",
      "date_published": "2025-06-26T10:28:01",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/post-prime-day-retargeting/",
      "url": "https://epinium.com/en/blog/post-prime-day-retargeting/",
      "title": "Maximizing LTV and post-Prime Day retargeting for Q4 growth",
      "summary": "After the initial sales spike, the real test begins with post-Prime Day retargeting. Leveraging transactional data from the event is key to turning buyers into repeat customers. This article outlines how to maximize LTV, design behavioral funnels, and drive sustained … Read More",
      "date_published": "2025-06-26T09:52:20",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/prime-day-mobile-conversion/",
      "url": "https://epinium.com/en/blog/prime-day-mobile-conversion/",
      "title": "Mobile-first UX strategies to boost Prime Day mobile conversion",
      "summary": "Mobile conversion on Prime Day is not a passing trend—it’s the new standard in e-commerce. By 2025, over 70% of interactions and 85% of purchases during Prime Day are expected to come from mobile devices. This shift forces sellers to … Read More",
      "date_published": "2025-06-26T09:24:57",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-marketing-cloud-prime-day/",
      "url": "https://epinium.com/en/blog/amazon-marketing-cloud-prime-day/",
      "title": "Amazon Marketing Cloud Prime Day Strategy for 2025",
      "summary": "The competition around Amazon Marketing Cloud Prime Day campaigns has intensified year after year, making it one of the most critical and performance-driven moments for brands selling on Amazon. In 2024, brands saw a 2.8x increase in impressions and a … Read More",
      "date_published": "2025-06-05T11:12:16",
      "date_modified": "2025-06-12T10:00:12",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-private-label/",
      "url": "https://epinium.com/en/blog/amazon-private-label/",
      "title": "Amazon private label strategy and profit model",
      "summary": "Building an Amazon private label brand remains one of the most scalable ways to create long-term value on the marketplace. As reselling margins shrink and competition tightens, private label offers sellers control over pricing, branding, and customer experience—turning commodity products … Read More",
      "date_published": "2025-06-02T09:42:34",
      "date_modified": "2025-06-04T11:55:38",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/cost-of-amazon-ads/",
      "url": "https://epinium.com/en/blog/cost-of-amazon-ads/",
      "title": "Cost of Amazon Ads breakdown and budget strategy",
      "summary": "The cost of Amazon ads is now one of the most decisive variables in marketplace success. As competition grows and more brands pour money into advertising, sellers must treat ad spend not as a support function but as a strategic … Read More",
      "date_published": "2025-05-28T11:56:57",
      "date_modified": "2025-05-29T10:15:50",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/retail-media-platforms/",
      "url": "https://epinium.com/en/blog/retail-media-platforms/",
      "title": "Retail media platforms for brands and advertisers",
      "summary": "Retail media platforms have reshaped how brands compete for attention and sales at the digital point of purchase. But navigating this landscape requires clarity, not hype. This guide offers practical answers — what these platforms are, how they work, who … Read More",
      "date_published": "2025-05-26T11:36:54",
      "date_modified": "2025-05-27T09:43:53",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-marketing-strategy-full-funnel/",
      "url": "https://epinium.com/en/blog/amazon-marketing-strategy-full-funnel/",
      "title": "Amazon Marketing strategy architected for algorithmic performance",
      "summary": "Succeeding on Amazon is no longer about isolated tactics. Visibility, traffic and conversions are deeply interconnected — and only a strategic, coordinated approach can drive sustainable growth. An effective Amazon marketing strategy aligns SEO, PPC and content quality with pricing, … Read More",
      "date_published": "2025-05-21T11:53:22",
      "date_modified": "2025-05-23T11:23:30",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/new-ai-seo/",
      "url": "https://epinium.com/en/blog/new-ai-seo/",
      "title": "New Epinium Algorithm for product listing optimisation",
      "summary": "Mobile-First Focus in Product Titles One of the key elements of Epinium’s new algorithm is its mobile-first approach. This means it prioritizes the appearance and effectiveness of titles on mobile devices, where the majority of searches take place. Amazon typically … Read More",
      "date_published": "2025-05-15T12:03:28",
      "date_modified": "2025-05-15T13:46:44",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-bundle-products/",
      "url": "https://epinium.com/en/blog/amazon-bundle-products/",
      "title": "Make the most of Amazon Bundle Products",
      "summary": "Selling amazon bundle products is no longer just a tactic—it’s a growth strategy. By offering multiple, complementary items under a single listing, sellers can boost visibility, improve conversion rates, and increase average order value without raising fulfillment costs. This approach … Read More",
      "date_published": "2025-05-12T12:55:45",
      "date_modified": "2025-05-13T11:49:47",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amz-suggestion-expander/",
      "url": "https://epinium.com/en/blog/amz-suggestion-expander/",
      "title": "AMZ Suggestion Expander the extension to uncover new Amazon keywords",
      "summary": "Finding the right keywords on Amazon is no longer about intuition. Shoppers reveal what they want through search suggestions. AMZ Suggestion Expander is a Chrome extension built to take advantage of that behavior. It adds extra suggestions before, after, and … Read More",
      "date_published": "2025-05-07T12:41:51",
      "date_modified": "2025-05-09T10:51:42",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/become-an-amazon-vendor/",
      "url": "https://epinium.com/en/blog/become-an-amazon-vendor/",
      "title": "How to become an Amazon Vendor",
      "summary": "When you become an Amazon vendor, Amazon buys your products directly. Your items gain the valuable “Sold by Amazon” badge, increasing consumer trust and sales potential. This model provides exclusive access to Vendor Central, offering advanced sales and logistics tools. … Read More",
      "date_published": "2025-05-02T09:56:13",
      "date_modified": "2025-05-02T12:55:00",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ads-automation/",
      "url": "https://epinium.com/en/blog/amazon-ads-automation/",
      "title": "How Amazon Ads Automation is redefining PPC performance",
      "summary": "Amazon Ads automation is no longer optional—it’s essential. In today’s hyper-competitive Amazon marketplace, manually managing Pay-Per-Click (PPC) campaigns is no longer a viable strategy for sustained growth. Manual management slows down growth and consumes resources. Automation, powered by artificial intelligence … Read More",
      "date_published": "2025-04-25T11:55:44",
      "date_modified": "2025-04-29T11:54:34",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-search-query-performance/",
      "url": "https://epinium.com/en/blog/amazon-search-query-performance/",
      "title": "How to make the most of Amazon’s Search Query Performance",
      "summary": "Amazon’s Search Query Performance is a powerful feature inside Amazon Brand Analytics. It gives sellers access to key data about how customers find and interact with their products through search. This tool breaks down every step of the search journey … Read More",
      "date_published": "2025-04-03T11:03:03",
      "date_modified": "2025-04-16T09:53:02",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ppc-ai-improves-campaign-performance/",
      "url": "https://epinium.com/en/blog/amazon-ppc-ai-improves-campaign-performance/",
      "title": "How Amazon PPC AI improves campaign performance and tools to use",
      "summary": "Executive summary Amazon’s ad revenue surpassed $60 billion in 2025, driving average CPCs up by 10-15% and crushing margins for manual bidders. AI-driven campaign management reduces weekly optimization time from 15 hours to just 2-3 hours. Marketers using intelligent contextual … Read More",
      "date_published": "2025-03-31T10:17:22",
      "date_modified": "2026-06-28T08:04:43",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/epinium-v2-agentic-ai-platform/",
      "url": "https://epinium.com/en/blog/epinium-v2-agentic-ai-platform/",
      "title": "Epinium v2: The First AI Agent Platform that transforms Retail Online Management",
      "summary": "Epinium V2: An Advance in Intelligent Automation for eCommerce Strategies Barcelona, 26/03/25 – The integration of artificial intelligence into business processes has become a key factor for brands operating in the digital space. According to recent studies, over 80% of … Read More",
      "date_published": "2025-03-26T12:17:18",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ad-library-tool-for-advertisers/",
      "url": "https://epinium.com/en/blog/amazon-ad-library-tool-for-advertisers/",
      "title": "Amazon Ad Library explained – A must-have tool for Advertisers",
      "summary": "Amazon has revolutionized the way businesses reach their customers, and tools like the Amazon Ad Library are at the forefront of this transformation. Designed to empower advertisers, this resource offers unparalleled access to ad data, creative assets, and performance insights. … Read More",
      "date_published": "2025-01-24T12:13:05",
      "date_modified": "2025-01-24T14:48:06",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-retail-ad-service/",
      "url": "https://epinium.com/en/blog/amazon-retail-ad-service/",
      "title": "Amazon Retail Ad Service revolutionizes digital advertising for retailers and brands",
      "summary": "In today’s competitive e-commerce landscape, effective advertising can make or break a retailer’s success. Enter Amazon Retail Ad Service, a cutting-edge solution designed to empower retailers with advanced ad tech, precision targeting, and seamless shopper experiences. Whether you’re a brand … Read More",
      "date_published": "2025-01-17T13:00:58",
      "date_modified": "2025-01-20T13:51:11",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/the-end-of-long-amazon-listing-titles/",
      "url": "https://epinium.com/en/blog/the-end-of-long-amazon-listing-titles/",
      "title": "The end of long Amazon listing titles: Adapt or Fall behind",
      "summary": "Mark this date: January 21, 2025, when Amazon will roll out new product title guidelines across its platform for Sellers and Vendors. Driven by the COSMO algorithm update, this change aims to enhance clarity and search relevance, focusing on natural … Read More",
      "date_published": "2025-01-08T13:30:41",
      "date_modified": "2025-01-16T12:26:40",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/explore-tiktok-shop-the-new-frontier-of-social-commerce/",
      "url": "https://epinium.com/en/blog/explore-tiktok-shop-the-new-frontier-of-social-commerce/",
      "title": "Explore TikTok Shop, the new frontier of social commerce",
      "summary": "What is TikTok Shop? TikTok Shop is a feature within the TikTok app that integrates e-commerce with social interaction. It enables users to discover, explore, and purchase products directly through engaging content like videos, live streams, and tagged product posts. … Read More",
      "date_published": "2025-01-07T12:09:28",
      "date_modified": "2025-01-07T12:18:37",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-amazon-vendor-central-works-for-vendors/",
      "url": "https://epinium.com/en/blog/how-amazon-vendor-central-works-for-vendors/",
      "title": "How Amazon Vendor Central works for Vendors",
      "summary": "Introduction to Amazon Vendor Central What is Amazon Vendor Central? Amazon Vendor Central is an invitation-only platform for wholesalers and manufacturers who supply products directly to Amazon. Acting as the supplier, vendors sell their products in bulk to Amazon, which … Read More",
      "date_published": "2025-01-03T13:03:31",
      "date_modified": "2025-01-03T13:05:08",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-sponsored-ads-for-success/",
      "url": "https://epinium.com/en/blog/amazon-sponsored-ads-for-success/",
      "title": "Learn how to create and maximize Amazon sponsored ads for success",
      "summary": "Amazon Sponsored Ads are an indispensable tool for sellers aiming to stand out in the competitive marketplace. This guide provides a comprehensive overview of Amazon Sponsored Ads, explaining their types, costs, setup process, optimization strategies, and advanced techniques to ensure … Read More",
      "date_published": "2024-12-31T12:50:09",
      "date_modified": "2025-01-13T10:34:04",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/gpsr-amazon-essential-guide-for-sellers/",
      "url": "https://epinium.com/en/blog/gpsr-amazon-essential-guide-for-sellers/",
      "title": "GPSR Amazon: essential guide for Sellers",
      "summary": "The General Product Safety Regulation (GPSR) is now in effect as of December 13, 2024, impacting all Amazon sellers in the EU and Northern Ireland. This regulation ensures that all non-food consumer products sold meet stricter safety standards and requirements. … Read More",
      "date_published": "2024-12-11T12:24:33",
      "date_modified": "2024-12-12T10:26:59",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-amazon-cosmo-is-reshaping-e-commerce-search-for-sellers/",
      "url": "https://epinium.com/en/blog/how-amazon-cosmo-is-reshaping-e-commerce-search-for-sellers/",
      "title": "How Amazon COSMO is reshaping ecommerce search for sellers",
      "summary": "Amazon has made a revolutionary leap in e-commerce with COSMO, its AI-powered search algorithm. Designed to understand customer behavior and intent, COSMO is redefining how shoppers find products and how sellers optimize their strategies. In this article, we’ll dive into … Read More",
      "date_published": "2024-12-02T12:50:17",
      "date_modified": "2024-12-04T11:51:30",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-rufus-changing-the-future-of-online-shopping/",
      "url": "https://epinium.com/en/blog/amazon-rufus-changing-the-future-of-online-shopping/",
      "title": "Amazon Rufus revolutionizes ecommerce search with AI",
      "summary": "Executive summary Intent beats density: Amazon Rufus handles over 274 million daily queries, shifting the focus from exact-match keywords to conversational problem-solving. The conversion gap is real: Shoppers using AI assistants convert at 3.5 times the rate of standard searchers. … Read More",
      "date_published": "2024-11-26T14:01:54",
      "date_modified": "2026-07-05T08:04:33",
      "authors": [
        {
          "name": "Adriana Blazquez"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/sponsoredads-spend-onq4/",
      "url": "https://epinium.com/en/blog/sponsoredads-spend-onq4/",
      "title": "Why Increasing Investment in Sponsored Ads During Q4 is Crucial.",
      "summary": "Q4 is undoubtedly the most competitive and lucrative time of the year on Amazon, with high-traffic events like Black Friday, Cyber Monday, and the holiday shopping season. For sellers, this means that a strategic and increased investment in Sponsored Ads … Read More",
      "date_published": "2024-11-19T18:53:25",
      "date_modified": "2024-11-21T13:00:30",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/q4-amazon-seo-optimization/",
      "url": "https://epinium.com/en/blog/q4-amazon-seo-optimization/",
      "title": "SEO on Amazon Q4: Keys to Mastering the A9",
      "summary": "During Q4, implementing a solid and well-planned SEO strategy is essential to maximize sales opportunities across all markets in which your brand operates. This quarter, driven by high-traffic events such as Black Friday, Cyber Monday, and the holiday season, not … Read More",
      "date_published": "2024-11-19T18:18:42",
      "date_modified": "2024-12-16T12:06:33",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/strategies-amazons-black-friday-2024/",
      "url": "https://epinium.com/en/blog/strategies-amazons-black-friday-2024/",
      "title": "Advanced Strategies and Key Metrics to Succeed on Amazon’s Black Friday 2024",
      "summary": "How to Tackle Black Friday in Q4: Advanced Strategies and Key Metrics for Experienced Amazon Sellers Black Friday is a highly competitive event in any Amazon seller’s calendar, marking a crucial point to maximize sales and attract new audiences. As … Read More",
      "date_published": "2024-11-15T14:58:06",
      "date_modified": "2024-11-21T13:06:16",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-parent-listings/",
      "url": "https://epinium.com/en/blog/amazon-parent-listings/",
      "title": "How to Create a Parent Listing on Amazon",
      "summary": "Creating Amazon Parent Listings can significantly improve your product management and sales. But how do you create a parent listing on Amazon? In this guide, we’ll walk you through the process step-by-step, ensuring you understand the key concepts and strategies … Read More",
      "date_published": "2024-07-15T12:36:17",
      "date_modified": "2024-07-15T12:37:30",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-update-amazon-listing-with-flat-file/",
      "url": "https://epinium.com/en/blog/how-to-update-amazon-listing-with-flat-file/",
      "title": "How to Update Amazon Listing with Flat File",
      "summary": "Executive summary Updating Amazon listings via the Seller Central visual interface often fails because it lacks the backend authority to overwrite locked retail contributions. The PartialUpdate command within a flat file acts as a skeleton key, forcing the A9 algorithm … Read More",
      "date_published": "2024-07-08T11:57:24",
      "date_modified": "2026-06-12T08:11:18",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-listing-variations/",
      "url": "https://epinium.com/en/blog/amazon-listing-variations/",
      "title": "Are You Ready to Master Amazon Variations? Here’s How!",
      "summary": "Executive summary Amazon’s 2026 algorithm update aggressively separates reviews for variations with different core features or materials, killing the old review-sharing hacks. Grouping underperforming ASINs with top sellers no longer guarantees a halo effect; it actually risks your entire listing’s … Read More",
      "date_published": "2024-07-08T10:41:11",
      "date_modified": "2026-06-17T08:04:35",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising/",
      "url": "https://epinium.com/en/blog/amazon-advertising/",
      "title": "Boost Sales with Amazon Back to School Strategies!",
      "summary": "Executive summary Over 67% of parents now begin their shopping by early July, fusing the back-to-school rush directly with Prime Day. K-12 retail spending hit an estimated $39.4 billion in 2025, but margins are thinning due to aggressive mass-market price … Read More",
      "date_published": "2024-07-08T09:50:40",
      "date_modified": "2026-07-04T08:10:13",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-bidding-strategy/",
      "url": "https://epinium.com/en/blog/amazon-bidding-strategy/",
      "title": "Boost Your Sales with Amazon Bidding Strategies",
      "summary": "Are you looking to maximize your returns on Amazon ads? Implementing the right bidding strategies is crucial to your success. In this guide, we’ll explore effective Amazon bidding strategies to help you optimize your campaigns and drive more sales. Understanding … Read More",
      "date_published": "2024-07-01T12:16:57",
      "date_modified": "2024-07-01T12:20:19",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ppc-tools/",
      "url": "https://epinium.com/en/blog/amazon-ppc-tools/",
      "title": "Top Amazon PPC Tools to Optimize Your Ads in 2024",
      "summary": "Executive summary Rule-based automation is officially obsolete. Amazon’s ad revenue hit $68.5 billion in 2025, driving CPCs up and punishing static bidding strategies. Target ACoS is a vanity metric. The smartest brands now optimize for marginal contribution, deliberately pushing ACoS … Read More",
      "date_published": "2024-06-26T12:27:34",
      "date_modified": "2026-06-11T08:11:11",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seo-tool/",
      "url": "https://epinium.com/en/blog/amazon-seo-tool/",
      "title": "Top Amazon SEO Tools to Boost Your Sales in 2024",
      "summary": "Are you ready to boost your sales and visibility on Amazon? Using the right Amazon SEO tools can significantly enhance your product listings and overall performance. Let’s dive into the essential tools and strategies you need to optimize your Amazon … Read More",
      "date_published": "2024-06-26T11:36:39",
      "date_modified": "2024-07-01T09:35:16",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-fba-tool/",
      "url": "https://epinium.com/en/blog/amazon-fba-tool/",
      "title": "The Best Amazon FBA Tools for Sellers in 2024",
      "summary": "Are you ready to take your Amazon FBA business to the next level? Whether you’re just starting out or looking to optimize your existing operations, the right tools can make all the difference. In this guide, we’ll explore the must-have … Read More",
      "date_published": "2024-06-26T11:11:08",
      "date_modified": "2024-06-26T12:49:16",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-vendor/",
      "url": "https://epinium.com/en/blog/amazon-vendor/",
      "title": "Amazon Vendor: Ready to Boost Your Sales?",
      "summary": "The Amazon Vendor program is a unique partnership where businesses sell their products directly to Amazon, which then sells these products to consumers. Managed through Amazon Vendor Central, this invite-only program offers numerous benefits, including increased sales potential, simplified logistics, … Read More",
      "date_published": "2024-06-20T09:36:05",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/inventory-management-software/",
      "url": "https://epinium.com/en/blog/inventory-management-software/",
      "title": "Inventory Management Software for Ecommerce: Streamline Your Shopify Store",
      "summary": "Executive summary Retailers globally lose a staggering $1.7 trillion annually to poor stock management and distortion. Native Shopify features hit a hard ceiling when your brand scales across multiple warehouses and B2B channels. 76% of customers report that experiencing a … Read More",
      "date_published": "2024-06-19T11:28:14",
      "date_modified": "2026-06-09T10:05:43",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-generative-ai/",
      "url": "https://epinium.com/en/blog/amazon-generative-ai/",
      "title": "Amazon Generative AI: Transforming the Future of Business",
      "summary": "Executive summary Amazon sellers published over 12 million sales-ready listings using built-in generative AI tools in 2025 alone. Rufus, the conversational AI assistant, handled 38% of all shopping sessions by late 2025, converting at 3.5x the rate of traditional search. … Read More",
      "date_published": "2024-06-19T11:00:56",
      "date_modified": "2026-06-16T08:09:06",
      "authors": [
        {
          "name": "Maria Subina"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-website-builder/",
      "url": "https://epinium.com/en/blog/ecommerce-website-builder/",
      "title": "Ecommerce Website Builder: Top Platforms for Your Online Store",
      "summary": "Why You Need an Ecommerce Website Builder In today’s digital age, having an online presence is crucial for any business. An ecommerce website builder simplifies the process of creating an online store, allowing you to focus on what matters most—growing … Read More",
      "date_published": "2024-06-19T09:56:24",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ultimate-guide-to-amazon-dsp/",
      "url": "https://epinium.com/en/blog/ultimate-guide-to-amazon-dsp/",
      "title": "Amazon DSP: Your Ultimate Guide to Amazon’s Demand-Side Platform",
      "summary": "Discover how Amazon DSP can revolutionize your advertising strategy. In this comprehensive guide, we’ll explore what Amazon DSP is, its benefits, and how you can leverage its advanced features to achieve your marketing goals. Whether you’re new to programmatic advertising … Read More",
      "date_published": "2024-06-18T09:22:24",
      "date_modified": "2024-12-23T11:52:41",
      "authors": [
        {
          "name": "Maria Subina"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-a9/",
      "url": "https://epinium.com/en/blog/amazon-a9/",
      "title": "Amazon A9 Algorithm: Optimize Your Listings for Success in 2024",
      "summary": "Amazon A9 Algorithm: How Amazon SEO Works in 2024 In the competitive landscape of Amazon, understanding and mastering the Amazon A9 Algorithm is crucial for success. This algorithm determines how products are ranked in search results, directly impacting your visibility … Read More",
      "date_published": "2024-06-14T13:01:26",
      "date_modified": "2025-04-07T10:10:25",
      "authors": [
        {
          "name": "Maria Subina"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seo-2/",
      "url": "https://epinium.com/en/blog/amazon-seo-2/",
      "title": "Dominate Amazon SEO: Simple Steps to Success",
      "summary": "Amazon SEO is the key to unlocking your product’s potential on the world’s largest online marketplace. With millions of products competing for attention, understanding and mastering Amazon’s search engine optimization (SEO) can make the difference between your product being found … Read More",
      "date_published": "2024-06-14T11:26:58",
      "date_modified": "2024-06-14T11:28:21",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/sell-on-shopify/",
      "url": "https://epinium.com/en/blog/sell-on-shopify/",
      "title": "Sell on Shopify: Complete Guide for 2024 to Boost Your Online Store",
      "summary": "How to Successfully Sell on Shopify Selling on Shopify offers a powerful platform for entrepreneurs to launch and grow their online stores. This blog post will guide you through the essential steps to set up your Shopify store, from initial … Read More",
      "date_published": "2024-06-13T11:52:48",
      "authors": [
        {
          "name": "Maria Subina"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/seo-on-shopify-boost-visibility/",
      "url": "https://epinium.com/en/blog/seo-on-shopify-boost-visibility/",
      "title": "SEO on Shopify: Boost Your Store’s Visibility",
      "summary": "Elevate Your Shopify Store with Effective SEO Strategies In today’s competitive eCommerce landscape, having a well-optimized Shopify store is crucial for standing out and attracting customers. Search Engine Optimization (SEO) on Shopify is your key to increasing your store’s visibility, … Read More",
      "date_published": "2024-06-12T12:15:11",
      "authors": [
        {
          "name": "Maria Subina"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/shopify-partners/",
      "url": "https://epinium.com/en/blog/shopify-partners/",
      "title": "Maximize Your eCommerce Success with Shopify Partners",
      "summary": "What Is A Shopify Partner? As Shopify continues to grow exponentially, rolling out new features and functionality to suit an ever-wider range of businesses, its network of Shopify Partners has become even more critical. Simply put, a Shopify Partner is … Read More",
      "date_published": "2024-06-11T09:14:10",
      "authors": [
        {
          "name": "Maria Subina"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/seo-for-ecommerce-website/",
      "url": "https://epinium.com/en/blog/seo-for-ecommerce-website/",
      "title": "SEO for Ecommerce Websites: The 2026 Complete Guide",
      "summary": "TL;DR — Key takeaways Ecommerce SEO operates at a scale where architecture is the governing constraint — crawl budget dilution from parameter URLs and faceted navigation kills rankings before any content gap does. Buyer intent must be separated at the … Read More",
      "date_published": "2024-06-10T12:11:33",
      "date_modified": "2026-06-04T21:16:05",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-ecommerce/",
      "url": "https://epinium.com/en/blog/ai-ecommerce/",
      "title": "AI Ecommerce: Transform Your Amazon Store with Artificial Intelligence",
      "summary": "Discover the Power of AI in Ecommerce: Start Transforming Your Amazon Store Today! In the competitive world of online retail, staying ahead of the curve is essential. Leveraging AI in ecommerce can transform your Amazon store’s performance, from personalized shopping … Read More",
      "date_published": "2024-06-10T10:30:29",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-powered-content-creation/",
      "url": "https://epinium.com/en/blog/ai-powered-content-creation/",
      "title": "The Future of AI-Powered Content Creation Tools for 2024",
      "summary": "Unlock the Future of Online Retail with AI Solutions In the fast-paced world of online retail, innovation is key to staying competitive. AI powered content creation is transforming the industry by providing tools that not only optimize content generation but … Read More",
      "date_published": "2024-06-07T12:01:43",
      "authors": [
        {
          "name": "Maria Subina"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ecommerce-seo/",
      "url": "https://epinium.com/en/blog/ecommerce-seo/",
      "title": "Skyrocket Your Sales with Ecommerce SEO",
      "summary": "Unleash the power of Ecommerce SEO: Start Now! In the world of online retail, visibility is everything. Without effective ecommerce SEO, even the best products can remain undiscovered. This guide will walk you through the essential strategies for optimizing your … Read More",
      "date_published": "2024-06-06T12:36:07",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-solutions-for-ecommerce/",
      "url": "https://epinium.com/en/blog/ai-solutions-for-ecommerce/",
      "title": "Transform Your Online Business: Top AI Solutions for eCommerce Success",
      "summary": "Executive summary 89% of retail brands have adopted artificial intelligence, but a mere 7% manage to scale it for real profit. Autonomous agents are shifting consumer behavior from emotional brand loyalty to pure data-driven purchasing decisions based on mathematical superiority. … Read More",
      "date_published": "2024-06-05T11:56:35",
      "date_modified": "2026-06-22T08:13:26",
      "authors": [
        {
          "name": "Maria Subina"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/generative-ai-marketing/",
      "url": "https://epinium.com/en/blog/generative-ai-marketing/",
      "title": "Harnessing the power of generative AI for marketing",
      "summary": "Generative AI is transforming the marketing landscape, offering unprecedented capabilities to enhance personalization, content creation, and customer insights. By leveraging advanced algorithms, marketers can create more targeted and effective campaigns, ultimately driving better engagement and higher conversions. What is generative … Read More",
      "date_published": "2024-06-03T13:22:02",
      "date_modified": "2024-06-10T10:57:36",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-for-marketing/",
      "url": "https://epinium.com/en/blog/ai-for-marketing/",
      "title": "AI for Marketing: Boost Campaigns and Content with Top Strategies",
      "summary": "Introduction AI for marketing refers to the use of artificial intelligence technologies to automate data collection, analysis, and decision-making processes in marketing campaigns and content creation. This technology enables marketers to develop more personalized and effective strategies, enhancing customer engagement … Read More",
      "date_published": "2024-06-03T12:28:17",
      "date_modified": "2024-06-03T13:13:23",
      "authors": [
        {
          "name": "Maria Subina"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-advertising/",
      "url": "https://epinium.com/en/blog/ai-advertising/",
      "title": "How Can AI Advertising Transform Your Campaigns?",
      "summary": "Executive summary ROAS is shifting: Advertisers embracing agentic AI are seeing cost-per-acquisition drop by up to 35%, leaving manual operators completely behind. The autonomy myth: AI isn’t an autopilot. Without human strategic guardrails, algorithms will aggressively burn your budget on … Read More",
      "date_published": "2024-05-31T13:08:25",
      "date_modified": "2026-07-10T08:04:42",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-copywriting/",
      "url": "https://epinium.com/en/blog/ai-copywriting/",
      "title": "Boost Your Amazon Sales with AI Copywriting",
      "summary": "Introduction Are you an Amazon seller looking to enhance your product listings and boost sales? AI copywriting might be your secret weapon. This powerful technology can help you create compelling, high-quality content in a fraction of the time. From product … Read More",
      "date_published": "2024-05-31T12:00:55",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-digital-marketing/",
      "url": "https://epinium.com/en/blog/ai-digital-marketing/",
      "title": "How AI is Impacting Digital Marketing in 2024?",
      "summary": "Executive summary In 2026, CMOs are allocating an average of 15.3% of their budgets to AI, yet a staggering 70% admit they lack the maturity to scale it properly. The focus has shifted entirely from content generation (the 2024 hype) … Read More",
      "date_published": "2024-05-30T13:13:46",
      "date_modified": "2026-06-20T08:10:06",
      "authors": [
        {
          "name": "Maria Subina"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-for-ecommerce/",
      "url": "https://epinium.com/en/blog/ai-for-ecommerce/",
      "title": "AI for ecommerce: Elevating Ecommerce with AI Innovation",
      "summary": "Introduction to AI for Ecommerce What is AI and How is it Transforming Ecommerce? Artificial Intelligence (AI) refers to the simulation of human intelligence processes by machines, especially computer systems. In ecommerce, AI is transforming the industry by automating processes, … Read More",
      "date_published": "2024-05-30T11:11:52",
      "date_modified": "2024-05-31T12:15:24",
      "authors": [
        {
          "name": "Maria Subina"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-for-amazon-sellers/",
      "url": "https://epinium.com/en/blog/ai-for-amazon-sellers/",
      "title": "AI for Amazon Sellers: Transform your business with smart tools",
      "summary": "AI for Amazon Sellers: Revolutionising Your Business Introduction What is artificial intelligence (AI)? Artificial intelligence (AI) refers to the simulation of human intelligence in machines. These systems are designed to think, learn, and solve problems autonomously, making them invaluable in … Read More",
      "date_published": "2024-05-29T12:14:35",
      "date_modified": "2024-05-29T12:24:43",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-prepare-for-amazon-prime-day/",
      "url": "https://epinium.com/en/blog/how-to-prepare-for-amazon-prime-day/",
      "title": "How to Prepare for Amazon Prime Day",
      "summary": "Introduction Amazon Prime Day is one of the biggest shopping events of the year, and in 2024, it will be held on July 16-17. This two-day event offers brands and sellers a prime opportunity to boost sales, increase brand visibility, … Read More",
      "date_published": "2024-05-22T11:08:13",
      "date_modified": "2024-06-25T12:51:44",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ctr/",
      "url": "https://epinium.com/en/blog/amazon-ctr/",
      "title": "Unveiling the secrets of Amazon CTR: A must-read for every seller",
      "summary": "Introduction Navigating the Amazon marketplace requires more than just a great product; understanding your Click Through Rate (CTR) is crucial to capturing buyer attention and driving sales. This post will explore what Amazon CTR is, why it matters, and how … Read More",
      "date_published": "2024-05-08T11:19:35",
      "date_modified": "2024-05-08T12:06:09",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/launch-amazon-product/",
      "url": "https://epinium.com/en/blog/launch-amazon-product/",
      "title": "Amazon Product Launch strategies for rank to 1st page",
      "summary": "Introduction to launching Amazon products When you decide to launch an Amazon product, it’s not just about hitting ‘publish’ and crossing your fingers; it involves a carefully crafted strategy that can greatly impact your success on this huge platform. What … Read More",
      "date_published": "2024-04-25T10:45:15",
      "date_modified": "2024-04-25T10:53:38",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-fba-calculator/",
      "url": "https://epinium.com/en/blog/amazon-fba-calculator/",
      "title": "Unlocking profit potential with Amazon FBA Estimator tools in 2024",
      "summary": "Executive summary Amazon’s quiet 2026 fee restructuring is actively erasing up to $10,000 in annual profit for average sellers who rely on outdated margin tracking. Searching for guides about unlocking profit potential with Amazon FBA Estimator tools in 2024 is … Read More",
      "date_published": "2024-04-15T12:33:07",
      "date_modified": "2026-06-10T08:13:02",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/seller-fulfilled-prime/",
      "url": "https://epinium.com/en/blog/seller-fulfilled-prime/",
      "title": "Seller Fulfilled Prime: Boost your Amazon sales without FBA",
      "summary": "Introduction to Seller Fulfilled Prime What does Seller Fulfilled Prime mean? Seller Fulfilled Prime (SFP) lets you, the seller, offer the Prime badge on your listings without needing to go through Amazon’s Fulfillment by Amazon (FBA). Here’s what you need … Read More",
      "date_published": "2024-04-11T11:24:03",
      "date_modified": "2024-04-11T11:26:28",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-prime-video-ads/",
      "url": "https://epinium.com/en/blog/amazon-prime-video-ads/",
      "title": "Amazon Prime Video Ads: Captivate Your Audience in the New Era of Streaming",
      "summary": "Dive into Prime Video’s latest advertising innovations Stepping out of Amazon Ads’ latest update, we’ve distilled essential insights for Spain’s bustling Prime Video market. Starting April 9, a novel ad format rolls out, poised to smartly segment and engage the … Read More",
      "date_published": "2024-04-04T11:25:03",
      "date_modified": "2024-04-08T09:44:56",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-listings/",
      "url": "https://epinium.com/en/blog/amazon-listings/",
      "title": "Enhancing Market Presence: Strategic Amazon Listing",
      "summary": "The pivotal role of Amazon Listings in the digital marketplace In the vast ocean of the digital marketplace, Amazon stands as a towering lighthouse, guiding millions of consumers to the products they seek. At the heart of this bustling online … Read More",
      "date_published": "2024-03-13T11:45:20",
      "date_modified": "2024-03-13T12:51:12",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/optimizing-amazon-listings/",
      "url": "https://epinium.com/en/blog/optimizing-amazon-listings/",
      "title": "Optimizing Amazon Listings: Unlocking the Potential of Listing Builder",
      "summary": "In the bustling marketplace of Amazon, standing out is both an art and a science. With millions of products vying for attention, optimizing your Amazon listings is not just beneficial; it’s essential. Through this journey, we’ll explore the transformative power … Read More",
      "date_published": "2024-03-13T11:17:32",
      "date_modified": "2024-03-13T12:51:52",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/effective-product-promo-videos/",
      "url": "https://epinium.com/en/blog/effective-product-promo-videos/",
      "title": "Effective Product Promo Videos",
      "summary": "Lorem ipsum dolor sit amet, consectetur adipiscing elit. Vivamus vel metus nec sapien elementum aliquet. Suspendisse non dui sit amet est tincidunt volutpat eu non sem. Sed nulla tellus, semper ut vestibulum vitae, efficitur nec massa. Cras consequat velit vitae … Read More",
      "date_published": "2024-03-05T20:03:49",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/this-is-a-quote/",
      "url": "https://epinium.com/en/blog/this-is-a-quote/",
      "title": "This is a Quote",
      "summary": "",
      "date_published": "2024-03-03T20:53:30",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/gaining-exposure/",
      "url": "https://epinium.com/en/blog/gaining-exposure/",
      "title": "Gaining Exposure for Your iPhone App",
      "summary": "Donec sed odio dui. Donec id elit non mi porta gravida at eget metus. Sed posuere consectetur est at lobortis. Maecenas faucibus mollis interdum. Praesent commodo cursus magna, vel scelerisque nisl consectetur et. Integer posuere erat a ante venenatis dapibus … Read More",
      "date_published": "2024-03-02T04:47:07",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/where-to-launch-your-startup/",
      "url": "https://epinium.com/en/blog/where-to-launch-your-startup/",
      "title": "Where To Launch Your Startup",
      "summary": "Praesent justo nisl, auctor sed sapien ut, mattis consequat massa. Sed posuere consectetur est at lobortis. Maecenas faucibus mollis interdum. Praesent commodo cursus magna, vel scelerisque nisl consectetur et. Integer posuere erat a ante venenatis dapibus posuere velit aliquet. Morbi … Read More",
      "date_published": "2024-03-02T04:46:18",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/top-development-frameworks-reviewed/",
      "url": "https://epinium.com/en/blog/top-development-frameworks-reviewed/",
      "title": "Top Development Frameworks Reviewed",
      "summary": "Donec sed odio dui. Donec id elit non mi porta gravida at eget metus. Sed posuere consectetur est at lobortis. Maecenas faucibus mollis interdum. Praesent commodo cursus magna, vel scelerisque nisl consectetur et. Integer posuere erat a ante venenatis dapibus … Read More",
      "date_published": "2024-03-02T04:45:18",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/stunning-product-photography/",
      "url": "https://epinium.com/en/blog/stunning-product-photography/",
      "title": "A Guide to Stunning Product Photography",
      "summary": "Donec sed odio dui. Donec id elit non mi porta gravida at eget metus. Sed posuere consectetur est at lobortis. Maecenas faucibus mollis interdum. Praesent commodo cursus magna, vel scelerisque nisl consectetur et. Integer posuere erat a ante venenatis dapibus … Read More",
      "date_published": "2024-03-02T04:44:47",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/attracting-great-talent/",
      "url": "https://epinium.com/en/blog/attracting-great-talent/",
      "title": "Attracting Great Talent",
      "summary": "Donec sed odio dui. Donec id elit non mi porta gravida at eget metus. Sed posuere consectetur est at lobortis. Maecenas faucibus mollis interdum. Praesent commodo cursus magna, vel scelerisque nisl consectetur et. Integer posuere erat a ante venenatis dapibus … Read More",
      "date_published": "2024-03-02T04:43:36",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/sourcing-audio-for-your-promo-video/",
      "url": "https://epinium.com/en/blog/sourcing-audio-for-your-promo-video/",
      "title": "Sourcing Audio For Your Promo Video",
      "summary": "Fusce in pulvinar urna. Maecenas vitae volutpat turpis.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque sed arcu in enim faucibus posuere.Fusce in pulvinar urna. Maecenas vitae volutpat turpis.Lorem ipsum dolor sit amet, consectetur adipiscing elit. Pellentesque sed arcu in … Read More",
      "date_published": "2024-03-01T00:53:09",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/top-10-tips-for-working-from-home/",
      "url": "https://epinium.com/en/blog/top-10-tips-for-working-from-home/",
      "title": "Top 10 Tips For Working From Home",
      "summary": "Donec sed odio dui. Donec id elit non mi porta gravida at eget metus. Sed posuere consectetur est at lobortis. Maecenas faucibus mollis interdum. Praesent commodo cursus magna, vel scelerisque nisl consectetur et. Integer posuere erat a ante venenatis dapibus … Read More",
      "date_published": "2024-02-27T04:42:41",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/best-aigencies-amazon/",
      "url": "https://epinium.com/en/blog/best-aigencies-amazon/",
      "title": "AIgency: The Future of Marketing",
      "summary": "AIgency: Revolutionizing Marketing with AI Integration Do you know which are the top AIgencies on Amazon? In this article, we showcase the top 13 AIgencies from around the world. Introduction to AIgencies: The Future of Marketing The rise of AIgencies … Read More",
      "date_published": "2024-02-13T13:48:08",
      "date_modified": "2024-02-13T14:03:09",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-analytics/",
      "url": "https://epinium.com/en/blog/amazon-seller-analytics/",
      "title": "The Power of Amazon Seller Analytics: The Key to Success",
      "summary": "Unlocking the Power of Amazon Seller Analytics: Your Path to Amazon Success For Amazon sellers, mastering Amazon Seller Analytics is key. This tool provides crucial data on sales, traffic, and consumer behavior, allowing you to make decisions based on real … Read More",
      "date_published": "2024-02-12T14:23:07",
      "date_modified": "2024-02-13T10:51:08",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-updates-2023/",
      "url": "https://epinium.com/en/blog/amazon-seller-updates-2023/",
      "title": "Amazon Seller Updates 2023",
      "summary": "2023: A Revolutionary Year at Amazon – Discoveries and Advances     Introduction 2023 has been an unprecedented year for Amazon sellers, marked by significant innovations and updates on the platform. These improvements have been focused on enriching software productivity, … Read More",
      "date_published": "2024-02-12T13:51:47",
      "date_modified": "2024-07-03T12:40:51",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-updates-2024/",
      "url": "https://epinium.com/en/blog/amazon-seller-updates-2024/",
      "title": "Updates Amazon Seller",
      "summary": "Discoveries and Updates on Amazon Seller and Vendor     February: Renewed Strategies and Success Five-Step Framework for Boosting Sales on Amazon: Introduction of a strategic approach designed to improve sellers’ positioning on the platform and boost their sales. Amazon … Read More",
      "date_published": "2024-02-12T10:54:25",
      "date_modified": "2024-02-15T15:00:53",
      "authors": [
        {
          "name": "Noelia Gongora"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/this-is-a-link-post/",
      "url": "https://epinium.com/en/blog/this-is-a-link-post/",
      "title": "Awesome WordPress Themes",
      "summary": "",
      "date_published": "2024-02-05T20:54:35",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/usability-testing/",
      "url": "https://epinium.com/en/blog/usability-testing/",
      "title": "Usability Testing: Your Questions Answered",
      "summary": "Praesent justo nisl, auctor sed sapien ut, mattis consequat massa. Suspendisse erat lectus, pulvinar nec dapibus non, rhoncus sit amet dolor. Duis consectetur condimentum tempus. Phasellus consequat dignissim fringilla. Aenean eget enim id lectus placerat euismod. Sed venenatis, nisi a … Read More",
      "date_published": "2024-02-04T20:53:57",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/workspace-ideas/",
      "url": "https://epinium.com/en/blog/workspace-ideas/",
      "title": "Inspirational Workspace Ideas",
      "summary": "Duis lorem est, vestibulum ac diam euismod, dapibus maximus urna. Donec tempor sodales vulputate. Ut sit amet erat nec lacus scelerisque auctor. Donec enim urna, accumsan auctor porta at, vestibulum vitae eros. Suspendisse egestas varius lobortis. Proin ac egestas nunc. … Read More",
      "date_published": "2024-01-27T20:00:40",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/exploring-intuitive-ux-design/",
      "url": "https://epinium.com/en/blog/exploring-intuitive-ux-design/",
      "title": "Exploring Intuitive UX Design",
      "summary": "Phasellus mattis nisl sit amet neque hendrerit, eu vulputate libero sollicitudin. Fusce condimentum maximus dolor. Praesent diam risus, sollicitudin sit amet blandit non, tempor sit amet elit. Nam ac enim dolor.Duis porttitor accumsan orci, a imperdiet sapien semper quis. Cras … Read More",
      "date_published": "2024-01-06T02:13:31",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-maximize-productivity/",
      "url": "https://epinium.com/en/blog/how-to-maximize-productivity/",
      "title": "How to Maximize Productivity",
      "summary": "Phasellus imperdiet tincidunt interdum. Nunc imperdiet nulla quis ultrices rhoncus. Nulla condimentum a mauris in blandit. Morbi ornare odio felis, sed ullamcorper enim dictum eu. Donec aliquet lacus augue, ac rutrum dolor aliquet et. Phasellus in finibus orci, vel feugiat … Read More",
      "date_published": "2024-01-02T17:22:52",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/making-the-most-of-your-commute/",
      "url": "https://epinium.com/en/blog/making-the-most-of-your-commute/",
      "title": "Making the Most of Your Commute",
      "summary": "Curabitur laoreet sed lorem id pulvinar. Sed nec nisi velit. Proin ut eleifend metus. Donec elementum massa turpis. Nulla facilisi. Etiam sit amet lacinia augue. Praesent malesuada tellus in nunc dapibus suscipit. Cras non turpis ipsum. Fusce non viverra arcu. … Read More",
      "date_published": "2024-01-01T17:43:12",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/strategies-success-amazon-fba-black-friday/",
      "url": "https://epinium.com/en/blog/strategies-success-amazon-fba-black-friday/",
      "title": "Amazon FBA Success Strategies and Advertising for Black Friday",
      "summary": "Black Friday is a unique opportunity to maximize your sales and gain market share by positioning your products. We will guide you through strategies to stand out as a seller on Amazon during Black Friday and how to use Amazon … Read More",
      "date_published": "2023-11-13T16:33:10",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ppc-best-guide/",
      "url": "https://epinium.com/en/blog/amazon-ppc-best-guide/",
      "title": "Master Amazon PPC: Strategies to dominate the marketplace",
      "summary": "Advertising on Amazon is an important key for Amazon sellers’ success. There are a lot of sellers, who have been selling on Amazon for a few months and still don’t see improvements in their performance. Most of the time they are not considering setting up an Amazon PPC campaign. … Read More",
      "date_published": "2023-09-26T10:18:07",
      "date_modified": "2025-01-29T13:26:43",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/a-to-z-guarantee-amazon/",
      "url": "https://epinium.com/en/blog/a-to-z-guarantee-amazon/",
      "title": "A to Z Guarantee on Amazon. Keys for Sellers!",
      "summary": "The A to Z Guarantee on Amazon is a resource that buyers can use when their shopping experience does not meet their expectations and they are unable to reach a direct resolution with the seller. In these situations, customers have … Read More",
      "date_published": "2023-09-20T11:04:49",
      "date_modified": "2023-09-20T11:18:54",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/retail-media/",
      "url": "https://epinium.com/en/blog/retail-media/",
      "title": "Amazon Retail Media: How to boost your sales on Amazon?",
      "summary": "Retail media has become a transformative force in the advertising world, blending the power of e-commerce platforms with advanced marketing techniques. In this article, we’ll explore everything you need to know about retail media, from its definition and evolution to … Read More",
      "date_published": "2023-09-18T11:27:28",
      "date_modified": "2025-01-14T13:22:50",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-brand-analytics-tool-2023/",
      "url": "https://epinium.com/en/blog/amazon-brand-analytics-tool-2023/",
      "title": "Brand Analytics Tool for Sellers and Brands",
      "summary": "Making smart decisions on Amazon starts with understanding your customers. The Amazon Brand Analytics Tool gives brand-registered sellers access to powerful data about how shoppers search, compare, and buy. This tool goes beyond basic metrics. It helps you uncover top-performing … Read More",
      "date_published": "2023-09-07T16:27:20",
      "date_modified": "2025-04-15T10:05:49",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/what-is-amc-guide-complete/",
      "url": "https://epinium.com/en/blog/what-is-amc-guide-complete/",
      "title": "What is AMC? – Complete Guide",
      "summary": "Are you ready to take a leap in your Amazon marketing strategies? Then get ready to get to know Amazon Marketing Cloud (AMC)! In this guide, we will reveal the secrets of this tool that can completely change your experience … Read More",
      "date_published": "2023-09-05T11:25:34",
      "date_modified": "2024-12-27T11:35:16",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/tag-new-season-amazon/",
      "url": "https://epinium.com/en/blog/tag-new-season-amazon/",
      "title": "Attract more shoppers with a ‘New Season’ tag on Amazon",
      "summary": "Amazon has introduced a new innovation on its platform: the “New Season” tag. This new functionality is designed to highlight products that have been recently launched, offering sellers a unique opportunity to increase their visibility and attract more potential buyers, … Read More",
      "date_published": "2023-07-31T09:53:32",
      "date_modified": "2023-07-31T10:00:49",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/domain-business-advertising-amazon/",
      "url": "https://epinium.com/en/blog/domain-business-advertising-amazon/",
      "title": "Amazon’s advertising business leads over rivals eBay and Alibaba",
      "summary": "Amazon’s impressive track record in the advertising world Amazon has experienced a meteoric rise in the advertising business over the past eight years. If we compare the annual advertising costs of the big three players – Amazon, eBay and Alibaba … Read More",
      "date_published": "2023-07-26T10:04:04",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-hub-delivery-program/",
      "url": "https://epinium.com/en/blog/amazon-hub-delivery-program/",
      "title": "Amazon Boosts Delivery Infrastructure with Amazon Hub Delivery",
      "summary": "Amazon continues to innovate and improve its delivery services to provide a better experience for its customers. Recently, the company announced the launch of its new local delivery programme called Amazon Hub Delivery, which aims to strengthen its last mile … Read More",
      "date_published": "2023-07-24T09:48:53",
      "date_modified": "2023-07-24T09:51:09",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/label-qualification-average-product-amazon/",
      "url": "https://epinium.com/en/blog/label-qualification-average-product-amazon/",
      "title": "Amazon displays the average Product Rating and Reviews in Sponsored Brand Ads.",
      "summary": "Amazon continues to innovate the online shopping experience. Recently, it has introduced a new feature in its Sponsored Brand Ads that has generated a lot of buzz among sellers and shoppers. This unique feature is the display of the “Average … Read More",
      "date_published": "2023-07-19T12:26:25",
      "date_modified": "2023-07-19T12:27:07",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-removes-small-and-light/",
      "url": "https://epinium.com/en/blog/amazon-removes-small-and-light/",
      "title": "Amazon Reduces Logistics Fees for Low-Cost Products",
      "summary": "Amazon, has announced a major move that will directly affect products under $10. Starting 29 August, the company will eliminate the “Small and Light” programme, which was previously used by sellers for these items. Amazon stated its commitment to offer … Read More",
      "date_published": "2023-07-17T10:10:40",
      "date_modified": "2023-07-17T10:35:11",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/multiple-buybox-amazon/",
      "url": "https://epinium.com/en/blog/multiple-buybox-amazon/",
      "title": "BuyBox Multiple on Amazon: Increase your sales with the option to buy multiple items.",
      "summary": "With this new multiple BuyBox, available only in the Desktop version, Amazon significantly simplifies the purchasing process when you want to buy several products at once. Previously, if you wanted to buy multiple items on Amazon, you had to add … Read More",
      "date_published": "2023-07-10T10:13:32",
      "date_modified": "2023-07-10T10:20:43",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/success-story-robin-hat/",
      "url": "https://epinium.com/en/blog/success-story-robin-hat/",
      "title": "Success story: Robin Hat",
      "summary": "Robinhat, the brand that fills operating theatres and healthcare environments with colour, positions itself on Amazon with the help of Epinium and manages to increase turnover by 70% compared to before selling on Amazon. Robinhat’s philosophy has always been and … Read More",
      "date_published": "2023-07-07T12:48:00",
      "date_modified": "2023-07-07T12:48:28",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/badge-election-amazon/",
      "url": "https://epinium.com/en/blog/badge-election-amazon/",
      "title": "The impact of new badges on Amazon sellers.",
      "summary": "The recent introduction of new choice badges has brought major changes to the way shoppers perceive and choose products on Amazon. These special tags, which highlight products recommended for quality and competitive pricing, now feature a new category called “Popular … Read More",
      "date_published": "2023-07-06T10:27:42",
      "date_modified": "2023-07-06T10:27:44",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/banco-sabadell-llyc-investment-round/",
      "url": "https://epinium.com/en/blog/banco-sabadell-llyc-investment-round/",
      "title": "Banco Sabadell and LLYC Venturing enter Epinium, Amazon’s AI software firm for sellers",
      "summary": "The software company Epinium, based in Mataró, which helps brands and agencies with sales on Amazon to improve their results with artificial intelligence, has closed a €500,000 round with the participation of Banco Sabadell through BStartup. The operation has been … Read More",
      "date_published": "2023-05-31T11:20:28",
      "date_modified": "2023-07-06T10:24:25",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/listings-for-amazon-internationalisation/",
      "url": "https://epinium.com/en/blog/listings-for-amazon-internationalisation/",
      "title": "Perfect Listings for Amazon Internationalisation",
      "summary": "Are you looking to expand your Amazon business to other international markets? Internationalisation is one of the most effective strategies to increase your revenue and consolidate your brand in today’s globalised world. However, to achieve true internationalisation on Amazon, it … Read More",
      "date_published": "2023-04-26T13:06:30",
      "date_modified": "2023-04-26T13:06:32",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/translating-amazon-listings/",
      "url": "https://epinium.com/en/blog/translating-amazon-listings/",
      "title": "Translating Amazon Listings – everything you need to know!",
      "summary": "Do you want to expand your Amazon business beyond your home country? Would you like to reach new international markets and sell worldwide? If so, you need to translate your Amazon listings into other languages. But what exactly does Amazon … Read More",
      "date_published": "2023-04-26T12:58:52",
      "date_modified": "2023-04-26T12:58:55",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-central-vs-vendor-central/",
      "url": "https://epinium.com/en/blog/amazon-seller-central-vs-vendor-central/",
      "title": "Seller Central vs Vendor Central: Which one fits your business?",
      "summary": "Choosing the right selling model on Amazon can significantly impact your growth, profitability, and level of control. Two main options exist: Seller Central and Vendor Central—and understanding the differences between them is essential. While both allow you to list products … Read More … Read More",
      "date_published": "2023-04-17T13:37:51",
      "date_modified": "2025-04-14T12:15:57",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-cost-calculator/",
      "url": "https://epinium.com/en/blog/amazon-cost-calculator/",
      "title": "Amazon FBA Cost Calculator",
      "summary": "If you are selling products on Amazon FBA, one of the most important management tasks is to find out your profitability. During the product research phase, you will need to do some research and calculations to estimate the potential of … Read More",
      "date_published": "2023-04-11T11:51:06",
      "date_modified": "2023-04-11T11:51:09",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/optimise-images-on-amazon/",
      "url": "https://epinium.com/en/blog/optimise-images-on-amazon/",
      "title": "Optimise images for products on Amazon",
      "summary": "How can we optimise images on Amazon? One of the most important elements to boost online sales is to optimise images on Amazon, as it is the first point that captures our attention at first, both in the Amazon results … Read More",
      "date_published": "2023-04-05T13:43:32",
      "date_modified": "2023-04-05T13:43:34",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amzscout-vs-helium10/",
      "url": "https://epinium.com/en/blog/amzscout-vs-helium10/",
      "title": "AMZScout vs Helium10. Which is the best tool to sell on Amazon?",
      "summary": "Are you an Amazon seller looking for tools to improve your sales and visibility on the platform? Selling on Amazon can be a challenge, especially if you don’t have the right tools. In this article, we will compare AMZScout and … Read More",
      "date_published": "2023-03-22T13:06:04",
      "date_modified": "2023-03-22T13:06:06",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/helium10-vs-perpetua-which-one-to-choose/",
      "url": "https://epinium.com/en/blog/helium10-vs-perpetua-which-one-to-choose/",
      "title": "Helium10 vs Perpetua: Which one to choose?",
      "summary": "Executive summary Amazon ad revenue hit $68.6 billion in 2025, turning manual PPC management into a fast track for burning cash. Helium10 dominates product research for its massive user base, but its Adtomic module relies heavily on rigid, manual rules. … Read More",
      "date_published": "2023-03-13T12:17:39",
      "date_modified": "2026-06-26T08:04:50",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/benefits-amazon-ads/",
      "url": "https://epinium.com/en/blog/benefits-amazon-ads/",
      "title": "Why should you pay for ads on Amazon if people are already searching for your brand?",
      "summary": "As a seller on Amazon, you’ve probably wondered if it’s really necessary to pay for ads on the platform. After all, your brand is already established and people are actively searching for your products on the site. However, in today’s … Read More",
      "date_published": "2023-03-13T11:53:36",
      "date_modified": "2023-03-13T11:53:38",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/helium10-vs-jungle-scout-wich-one-to-choose/",
      "url": "https://epinium.com/en/blog/helium10-vs-jungle-scout-wich-one-to-choose/",
      "title": "Helium10 vs Jungle Scout",
      "summary": "Helium10 and Jungle Scout are market research platforms that offer useful tools for product listing optimization, competitor analysis, inventory management and email automation, among others. In the competitive world of online sales, especially on Amazon, having the right tools to … Read More",
      "date_published": "2023-03-13T11:21:04",
      "date_modified": "2023-03-13T11:21:06",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ai-tools-amazon-sellers/",
      "url": "https://epinium.com/en/blog/ai-tools-amazon-sellers/",
      "title": "Best AI Tools for Amazon Sellers to automate and scale faster",
      "summary": "Artificial intelligence is transforming the way Amazon sellers manage their businesses. From listing optimization to advertising automation, AI tools have become essential for staying competitive in the marketplace. Whether you’re a new seller or a high-volume merchant, leveraging the right … Read More",
      "date_published": "2023-03-10T13:19:55",
      "date_modified": "2025-02-12T12:03:45",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/7-advantages-amazon-chatgpt/",
      "url": "https://epinium.com/en/blog/7-advantages-amazon-chatgpt/",
      "title": "Amazon ChatGPT for Sellers, Vendors & Ads",
      "summary": "What if I told you that Amazon and ChatGPT can help you transform your business into a well-oiled sales machine? Yes, you read that right! With Amazon ChatGPT’s listing optimization and intelligent campaigns, your products will have more visibility, your … Read More",
      "date_published": "2023-01-30T14:29:12",
      "date_modified": "2023-03-06T13:48:41",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/why-use-amazon-ppc-software/",
      "url": "https://epinium.com/en/blog/why-use-amazon-ppc-software/",
      "title": "Why use Amazon PPC software? Optimizing Your Advertising Campaigns",
      "summary": "Executive summary Managing Amazon ads manually in 2026 is mathematically impossible if you want to protect your margins from climbing CPCs. Amazon’s advertising revenue surpassed $68.6 billion last year, proving that competition is buying market share while you sleep. Artificial … Read More",
      "date_published": "2023-01-23T11:59:39",
      "date_modified": "2026-06-29T08:12:28",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ppc-tool/",
      "url": "https://epinium.com/en/blog/amazon-ppc-tool/",
      "title": "5 Must-Have Features for an Effective Amazon PPC Tool",
      "summary": "Effective Amazon PPC tools have become an essential part of any e-commerce business’s digital marketing strategy. They allow businesses to reach more customers and increase sales by placing their products at the top of search results on Amazon. By using … Read More",
      "date_published": "2023-01-17T18:58:19",
      "date_modified": "2023-01-17T18:58:21",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/glossary-of-amazon/",
      "url": "https://epinium.com/en/blog/glossary-of-amazon/",
      "title": "Amazon Glossary. +50 definitions to become an expert!",
      "summary": "Want to understand the language of Amazon and speak like an expert? Then our Amazon Glossary is the perfect place for you! In this Amazon Glossary you will find definitions and explanations of the most important terms you need to … Read More",
      "date_published": "2023-01-12T14:32:18",
      "date_modified": "2023-01-12T14:34:27",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ipi-amazon-score/",
      "url": "https://epinium.com/en/blog/ipi-amazon-score/",
      "title": "Improve your IPI Score on Amazon: Tips & Tricks to maximize your sales",
      "summary": "Are you selling on Amazon and wondering what the IPI Score is? Are you concerned about how your inventory performance and product quality are being evaluated by Amazon? If so, you’re in the right place. In this article, we’ll reveal … Read More",
      "date_published": "2023-01-11T13:01:03",
      "date_modified": "2023-01-11T13:01:05",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-arbitrage/",
      "url": "https://epinium.com/en/blog/amazon-arbitrage/",
      "title": "Amazon Arbitrage: How to Turn Opportunities into Profits",
      "summary": "Amazon arbitrage is a technique of buying and selling products on the Amazon platform with the goal of making a profit. It consists of buying products at a low price from one place and reselling them on Amazon at a … Read More",
      "date_published": "2023-01-10T12:02:18",
      "date_modified": "2023-01-10T12:02:21",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/sponsored-display-on-amazon/",
      "url": "https://epinium.com/en/blog/sponsored-display-on-amazon/",
      "title": "How to use Sponsored Display on Amazon?",
      "summary": "1. What are Sponsored Displays on Amazon? Amazon Sponsored Display ads allow us to target shoppers both on and off Amazon based on the specific detail pages the customer has viewed. By showing ads to a narrow audience that has … Read More",
      "date_published": "2023-01-10T10:58:09",
      "date_modified": "2023-01-10T10:58:52",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/limitations-supply-chains-amazon/",
      "url": "https://epinium.com/en/blog/limitations-supply-chains-amazon/",
      "title": "The limitations of Amazon’s supply chains",
      "summary": "The last few months have been very busy in terms of external factors causing the limitations of Amazon’s supply chains. Some events are happening outside of our control and will have short-term and long-term implications, not only affecting our supply … Read More",
      "date_published": "2023-01-10T10:53:17",
      "date_modified": "2023-01-10T10:53:19",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/newsesepiniummay-2022/",
      "url": "https://epinium.com/en/blog/newsesepiniummay-2022/",
      "title": "Epinium news in May 2022",
      "summary": "These are the 4 new Epinium products in May 2022: Changes in the graphics of the General View section: We have changed the graph that was previously in the Overview section that compared Paid traffic with Organic traffic to a … Read More",
      "date_published": "2023-01-10T10:36:36",
      "date_modified": "2023-01-10T10:36:38",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/sponsoredproducts-on-amazon-2/",
      "url": "https://epinium.com/en/blog/sponsoredproducts-on-amazon-2/",
      "title": "How to use Sponsored Products on Amazon?",
      "summary": "What are Sponsored Products on Amazon? Sponsored Products on Amazon are ads targeted at keywords and ASINs similar to Google Adwords. They allow us to promote individual products within Amazon search results and on product detail pages. Sponsored Products are … Read More",
      "date_published": "2023-01-10T10:30:34",
      "date_modified": "2023-01-10T10:30:37",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/niche-markets-amazon/",
      "url": "https://epinium.com/en/blog/niche-markets-amazon/",
      "title": "How to find niche markets on Amazon: keys to success in online commerce",
      "summary": "If you want to succeed in online commerce on Amazon, it is essential to find niche markets that are profitable and in demand. But how exactly do you do that? Below, we’ll provide you with some key strategies for finding … Read More",
      "date_published": "2023-01-09T13:51:53",
      "date_modified": "2023-01-09T13:51:55",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/ctr-ppc-campaings/",
      "url": "https://epinium.com/en/blog/ctr-ppc-campaings/",
      "title": "CTR in PPC campaigns",
      "summary": "What is the CTR in PPC campaigns? We understand as CTR in PPC campaigns, the percentage of people who clicked on our ad after viewing it. It consists of a fairly simple calculation, dividing the clicks we get from our … Read More",
      "date_published": "2023-01-09T13:27:45",
      "date_modified": "2023-01-09T13:27:47",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seller-account/",
      "url": "https://epinium.com/en/blog/amazon-seller-account/",
      "title": "Create an Amazon Seller ccount",
      "summary": "Choosing a sales plan Amazon offers two sales plans: the Individual Plan and the Professional Plan. Before thinking about how to create an Amazon Seller account, we should consider what these plans offer and which one best suits the type … Read More",
      "date_published": "2023-01-09T13:21:29",
      "date_modified": "2023-01-09T13:21:31",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/cr-ppc-campaigns/",
      "url": "https://epinium.com/en/blog/cr-ppc-campaigns/",
      "title": "CR in PPC Campaigns",
      "summary": "What is the CR in PPC campaigns? We understand CR in PPC campaigns as the percentage of people who buy our product out of all those who have visited our product listing. This is a very simple calculation, all we … Read More",
      "date_published": "2023-01-09T13:01:47",
      "date_modified": "2023-01-09T13:01:49",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/branded-keywords-defense/",
      "url": "https://epinium.com/en/blog/branded-keywords-defense/",
      "title": "Maximizing Your Brand’s Visibility with Targeted Branded Keywords on Amazon",
      "summary": "Bidding on branded keywords with Amazon Sponsored Ads is a great way to create a unique brand experience and connect with our ideal customers. 1. INCREASE BRAND PRESENCE A great opportunity of bidding on our own brand is that it … Read More",
      "date_published": "2023-01-09T12:55:28",
      "date_modified": "2023-01-09T12:55:30",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-vendor-central-june-news/",
      "url": "https://epinium.com/en/blog/amazon-vendor-central-june-news/",
      "title": "Epinium June News: Amazon Vendor Central Integration",
      "summary": "In the last few years, Amazon has dedicated all its efforts to improve the platform for Sellers but… Hasn’t anyone thought about Vendors? Epinium YES! ? New Amazon Vendor Central Integration. Why Amazon Vendor Central Platform? Throughout these years, Epinium … Read More",
      "date_published": "2023-01-09T10:59:44",
      "date_modified": "2023-01-09T10:59:45",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/effective-asin-defense-strategies/",
      "url": "https://epinium.com/en/blog/effective-asin-defense-strategies/",
      "title": "Effective ASIN Defense Strategies",
      "summary": "Most Amazon advertising impressions come from product pages, however, very few sellers take advantage of an ASIN defense and cross-promotion strategy. 1. ASIN Defense Strategies with Sponsored Products Creating defense campaigns with spondored products and cross promotion is quite straightforward, … Read More",
      "date_published": "2023-01-09T10:46:54",
      "date_modified": "2023-01-09T10:46:56",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-posts-program/",
      "url": "https://epinium.com/en/blog/amazon-posts-program/",
      "title": "How to use the Amazon Posts program for brand discovery?",
      "summary": "What is the Amazon Posts program? Amazon Posts allows registered brand sellers to share unique lifestyle images and product-related content through a “feed” that resembles other social media platforms. Customers will be able to scroll through the feed and click … Read More",
      "date_published": "2023-01-09T10:31:34",
      "date_modified": "2023-01-09T10:31:35",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/management-amazon-ppc/",
      "url": "https://epinium.com/en/blog/management-amazon-ppc/",
      "title": "Amazon Ads Management: Should you use an agency or a software or both?",
      "summary": "Executive summary The false dichotomy: Choosing between an external agency and pure software is an outdated debate. The 2026 standard is AI-driven platforms operated by highly trained internal talent. Budget reality check: With marketing budgets flatlining at 7.7% of total … Read More",
      "date_published": "2023-01-05T14:15:20",
      "date_modified": "2026-06-11T08:08:55",
      "authors": [
        {
          "name": "Roger Barrero"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/asin-advocacy-and-cross-promotion/",
      "url": "https://epinium.com/en/blog/asin-advocacy-and-cross-promotion/",
      "title": "Advocacy campaigns, with brand keywords on Amazon",
      "summary": "Most of Amazon’s ad impressions come from product pages, however, very few sellers leverage an ASIN defense/cross-promotion strategy. 1. ASIN advocacy with Sponsored Products Creating advocacy campaigns with spondored products and cross-promotion is fairly straightforward, as you have a list … Read More",
      "date_published": "2023-01-05T13:54:07",
      "date_modified": "2023-01-05T13:54:08",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-belgium/",
      "url": "https://epinium.com/en/blog/amazon-belgium/",
      "title": "Amazon Belgium, new logistics center",
      "summary": "Amazon Belgium will open a new logistics center in Antwerp at the end of this year, allowing European sellers to increase their sales and quickly reach millions of customers. With the opening of this new logistics center, Amazon Belgium shows … Read More",
      "date_published": "2023-01-05T13:44:14",
      "date_modified": "2023-01-05T13:44:17",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/succcesful-listing-amazon/",
      "url": "https://epinium.com/en/blog/succcesful-listing-amazon/",
      "title": "How to create a successful Amazon Listing?",
      "summary": "Do you want to sell your products but don’t know how to create a successful Amazon listing? Don’t worry! In this article, we will provide you with tips and recommendations and provide you with everything you need to know to … Read More",
      "date_published": "2023-01-05T13:08:03",
      "date_modified": "2023-01-05T13:08:06",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-fba-fees/",
      "url": "https://epinium.com/en/blog/amazon-fba-fees/",
      "title": "Amazon FBA Fees. What should I consider?",
      "summary": "Every year, online sales predictions are on the rise and it looks like this trend will continue in the coming years. Marketplaces like Amazon offer a wonderful system and infrastructure to make it easier for businesses to start selling online. … Read More",
      "date_published": "2023-01-05T12:44:37",
      "date_modified": "2023-01-05T12:44:39",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/what-products-to-sell-on-amazon-a-practical-guide-to-success/",
      "url": "https://epinium.com/en/blog/what-products-to-sell-on-amazon-a-practical-guide-to-success/",
      "title": "What products to sell on Amazon: a practical guide to success”.",
      "summary": "Want to succeed on Amazon and don’t know where to start? One of the most important decisions you need to make is choosing what to sell on Amazon. Choosing products that meet the needs of buyers, have a high enough … Read More",
      "date_published": "2023-01-05T12:10:51",
      "date_modified": "2023-01-05T12:10:52",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/private-seller-amazon/",
      "url": "https://epinium.com/en/blog/private-seller-amazon/",
      "title": "How to get the most out of Amazon as a private seller",
      "summary": "Are you interested in selling on Amazon as a private seller and generating additional income? Selling on Amazon as a private seller can be an excellent opportunity to reach a wide audience and generate income through the sale of your … Read More",
      "date_published": "2023-01-05T11:40:39",
      "date_modified": "2023-01-05T12:13:02",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/complaint-on-amazon/",
      "url": "https://epinium.com/en/blog/complaint-on-amazon/",
      "title": "How to handle a complaint on Amazon as a seller?",
      "summary": "Executive summary Amazon suspends countless seller accounts globally, the vast majority triggered by poorly handled buyer complaints. Your Order Defect Rate (ODR) must stay below 1%. A single unresolved A-to-z claim can push a low-volume seller directly into the suspension … Read More",
      "date_published": "2023-01-05T10:58:00",
      "date_modified": "2026-06-22T08:06:38",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/gtin-on-amazon/",
      "url": "https://epinium.com/en/blog/gtin-on-amazon/",
      "title": "GTIN on Amazon: What is it and how does it benefit buyers and sellers?",
      "summary": "Have you ever bought something on Amazon and wondered how come the platform always has exactly the product you’re looking for in stock? How come they can always ship the product just in time and keep you from running out … Read More",
      "date_published": "2023-01-04T11:43:26",
      "date_modified": "2023-01-04T11:44:24",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/black-black-friday-strategy-at-amazon/",
      "url": "https://epinium.com/en/blog/black-black-friday-strategy-at-amazon/",
      "title": "Amazon Black Friday strategy",
      "summary": "Black Friday, a period when retailers pull out all the stops with irresistible offers made for shoppers. If you want to succeed and take advantage of this opportunity to increase your sales, here’s what your Amazon Black Friday Strategy should … Read More",
      "date_published": "2022-12-20T11:05:14",
      "date_modified": "2023-01-05T13:25:03",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-fba-2023/",
      "url": "https://epinium.com/en/blog/amazon-fba-2023/",
      "title": "Amazon FBA 2023: The Future of Online Marketing",
      "summary": "If we talk about e-commerce, we are talking about Amazon. The Marketplace par excellence has not stopped growing and welcoming new sellers, as well as new buyers with more than 300 million active accounts. And it is not surprising to … Read More",
      "date_published": "2022-12-20T10:22:59",
      "date_modified": "2022-12-20T10:23:41",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-brand-registration/",
      "url": "https://epinium.com/en/blog/amazon-brand-registration/",
      "title": "Amazon Brand Regstration- Everything you need to know!",
      "summary": "Executive summary Amazon Brand Registry now gates nearly all meaningful growth tools, hosting over 800,000 enrolled brands globally. Proactive AI controls block 99% of suspected intellectual property violations before sellers even report them. A registered trademark alone offers zero automated … Read More",
      "date_published": "2022-12-19T13:16:56",
      "date_modified": "2026-06-30T08:15:06",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/best-sellers-at-amazon-black-friday-202/",
      "url": "https://epinium.com/en/blog/best-sellers-at-amazon-black-friday-202/",
      "title": "Best Sellers on Amazon on Black Friday 2022",
      "summary": "Black Friday is over and has made it clear for another year that online sales are on the rise. This 2022, the online channel option to make purchases has increased by 2.9%, more than 2021, a year that also witnessed … Read More",
      "date_published": "2022-12-19T12:40:52",
      "date_modified": "2022-12-19T12:40:54",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ott-help-your-brand/",
      "url": "https://epinium.com/en/blog/amazon-ott-help-your-brand/",
      "title": "What is Amazon OTT and how does it help your brand?",
      "summary": "Advertising is taking new paths and forms, just as users are taking new paths with the formats and types of content they consume. The advertising options that Amazon offers to its sellers, such as Display Ads, Sponsored Brands or Sponsored … Read More",
      "date_published": "2022-12-19T12:12:17",
      "date_modified": "2022-12-19T12:12:20",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/registro-de-marcas-de-amazon/",
      "url": "https://epinium.com/en/blog/registro-de-marcas-de-amazon/",
      "title": "¿Cómo registrar tu marca en el Registro de marcas de Amazon?",
      "summary": "Si tu negocio ya se encuentra en Amazon o deseas iniciarte en este Marketplace, el Registro de marcas de Amazon es un paso vital para tu negocio. Con dicho registro, conseguirás evitar que otros usuarios usen tu marca, o incluso, que … Read More",
      "date_published": "2022-11-10T14:27:41",
      "date_modified": "2022-11-10T14:29:10",
      "authors": [
        {
          "name": "Marc Marin"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/brand-keywords-defense-2/",
      "url": "https://epinium.com/en/blog/brand-keywords-defense-2/",
      "title": "Advocacy campaigns, with brand keywords on Amazon",
      "summary": "Executive summary The organic myth is dead: Ranking #1 organically for your brand name no longer protects your sales. Competitors are aggressively buying the top-of-search placements. Brand defense is a required tax: In 2026, allocating roughly 20% of your advertising … Read More",
      "date_published": "2022-05-27T10:09:17",
      "date_modified": "2026-06-14T08:12:58",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/nichemarkets-on-amazon/",
      "url": "https://epinium.com/en/blog/nichemarkets-on-amazon/",
      "title": "How to find niche markets on Amazon?",
      "summary": "To find niche markets on Amazon we must answer the following questions: What are niche markets? Niche products are items that are included in product categories, targeted at smaller, specific groups of customers with specific needs. We can find niche … Read More",
      "date_published": "2022-05-27T10:01:20",
      "date_modified": "2022-05-27T10:01:22",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/sponsoredproducts-on-amazon/",
      "url": "https://epinium.com/en/blog/sponsoredproducts-on-amazon/",
      "title": "How to use Sponsored Products on Amazon?",
      "summary": "1. What are sponsored products on Amazon? These are keyword and ASIN targeted ads similar to Google Adwords. They allow us to promote individual products within Amazon search results and on product detail pages. Sponsored Products are the most popular … Read More",
      "date_published": "2022-05-26T11:08:03",
      "date_modified": "2022-05-26T11:08:05",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/sponsoreddisplayonamazon/",
      "url": "https://epinium.com/en/blog/sponsoreddisplayonamazon/",
      "title": "How to use Sponsored Display on Amazon?",
      "summary": "1. ¿Qué son las pantallas patrocinadas en Amazon? Amazon Sponsored Display ads allow us to target shoppers both on and off Amazon based on the specific detail pages the customer has viewed. By showing ads to a small audience that … Read More",
      "date_published": "2022-05-25T11:22:19",
      "date_modified": "2022-05-25T11:22:21",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazonvendorcentral-faqs-part3/",
      "url": "https://epinium.com/en/blog/amazonvendorcentral-faqs-part3/",
      "title": "Amazon Vendor Central FAQS Part 3/3",
      "summary": "In this third part we continue to answer frequently asked questions from Amazon Vendor Central. What is the support like at Vendor Central? Amazon seller support is similar to Amazon seller support. It can be frustrating and sometimes it takes … Read More",
      "date_published": "2022-05-25T11:14:54",
      "date_modified": "2022-05-25T11:14:56",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazonvendorcentral-faqs-part2/",
      "url": "https://epinium.com/en/blog/amazonvendorcentral-faqs-part2/",
      "title": "Amazon Vendor Central FAQs Part 2/3",
      "summary": "In this second part we continue to answer frequently asked questions from Amazon Vendor Central. How can we set prices in Vendor Central? How to set the price is one of the most frequently asked questions on Amazon Vendor. Vendors … Read More",
      "date_published": "2022-05-25T11:06:43",
      "date_modified": "2022-05-25T11:06:44",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazonvendorcentral-faqs/",
      "url": "https://epinium.com/en/blog/amazonvendorcentral-faqs/",
      "title": "Amazon Vendor Central FAQS Part 1/3",
      "summary": "What is Amazon Vendor Central? One of the frequently asked questions about Amazon Vendor Central , is about what it consists of. This is a platform only for companies that want to sell their products to Amazon. When we sell … Read More",
      "date_published": "2022-05-25T10:38:11",
      "date_modified": "2022-05-25T10:38:13",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/increasesales-amazon/",
      "url": "https://epinium.com/en/blog/increasesales-amazon/",
      "title": "Increasing sales on Amazon, PPC Tips",
      "summary": "Promoting our product is crucial to increase sales on Amazon. But the effectiveness of promotion depends largely on the medium through which the process is carried out. In the case of Amazon, PPC advertising is the best method of getting … Read More",
      "date_published": "2022-05-24T10:57:38",
      "date_modified": "2022-05-24T10:57:40",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/manage-returns-on-amazon/",
      "url": "https://epinium.com/en/blog/manage-returns-on-amazon/",
      "title": "How to manage returns on Amazon?",
      "summary": "Refunds on Amazon The difference between an Amazon refund and other procedures is the entity that controls the outcome of the claim. With most Amazon protocols, the buyer will contact Amazon directly through Amazon Pay. However, with a return on … Read More",
      "date_published": "2022-05-24T10:47:18",
      "date_modified": "2022-05-24T10:47:20",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/sponsoredbrandsads-amazon/",
      "url": "https://epinium.com/en/blog/sponsoredbrandsads-amazon/",
      "title": "How to use Sponsored Brands Ads on Amazon?",
      "summary": "1. What are sponsored brand ads on Amazon? Sponsored Brands Ads on Amazon, formerly known as Amazon header search ads, are banner ads that display our brand logo, custom tagline and various products, usually at the top of Amazon search … Read More",
      "date_published": "2022-05-23T10:41:10",
      "date_modified": "2022-05-23T10:41:12",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/massiveeditions-amazon/",
      "url": "https://epinium.com/en/blog/massiveeditions-amazon/",
      "title": "Why use Mass Editions for advertising on Amazon?",
      "summary": "1. What are Mass Editions for advertising on Amazon? Mass Editions for Amazon advertising is an Epinium feature that provides access to various performance metrics and reports. Bulk edits allow us to create, manage and optimize campaigns all at once. … Read More",
      "date_published": "2022-05-20T10:20:18",
      "date_modified": "2022-05-20T10:20:21",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/videosproducts-amazon/",
      "url": "https://epinium.com/en/blog/videosproducts-amazon/",
      "title": "How to optimize videos for products on Amazon?",
      "summary": "1. Why use product videos on Amazon? Amazon’s goal is to create a seamless shopping experience, and it provides us third-party sellers with a number of tools to help us enhance that experience for customers. Through product videos on Amazon, … Read More",
      "date_published": "2022-05-20T10:05:25",
      "date_modified": "2022-05-20T10:05:27",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/searchterms-amazon/",
      "url": "https://epinium.com/en/blog/searchterms-amazon/",
      "title": "How to use search terms on Amazon?",
      "summary": "1. What are the search terms on Amazon? Amazon search terms are strings of keywords a shopper types into Amazon search to find a product. Search terms are known as backend keywords because they are hidden in the backend of … Read More",
      "date_published": "2022-05-19T10:20:21",
      "date_modified": "2022-05-19T10:20:23",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/optimizeimages-amazon/",
      "url": "https://epinium.com/en/blog/optimizeimages-amazon/",
      "title": "Optimize images for products on Amazon",
      "summary": "How can we optimize images on Amazon? One of the most relevant elements to boost online sales is to optimize images on Amazon, since it is the first point that catches our attention at first, both in Amazon results and … Read More",
      "date_published": "2022-05-19T10:09:15",
      "date_modified": "2022-05-19T10:09:17",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/keywordresearch-amazon-2/",
      "url": "https://epinium.com/en/blog/keywordresearch-amazon-2/",
      "title": "How to do Keyword Research on Amazon?",
      "summary": "What is Keyword Research on Amazon? Keyword research on Amazon is an important part of your Amazon FBA product success in 2022, although this part may seem a little nerve-wracking to do. How can we get started? What keywords should … Read More",
      "date_published": "2022-05-18T11:20:01",
      "date_modified": "2022-05-18T11:20:04",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/bulletpoints-amazon/",
      "url": "https://epinium.com/en/blog/bulletpoints-amazon/",
      "title": "Bullet Points Effective on Amazon",
      "summary": "What are the Bullet Points in Amazon? Amazon’s Bullet Points are short phrases that collect the main features of a product and are displayed on the product detail page, just below the product name and price, and therefore in a … Read More",
      "date_published": "2022-05-18T11:08:42",
      "date_modified": "2022-05-18T11:08:44",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/asin-amazon-what-is-and-what-do-you-need-it-for/",
      "url": "https://epinium.com/en/blog/asin-amazon-what-is-and-what-do-you-need-it-for/",
      "title": "Amazon ASIN | What is it and what do you need it for?",
      "summary": "Si queréis empezar a vender en Amazon no podéis no conocer a el ASIN. El código ASIN de Amazon Amazon Standard Identification Number, es una combinación de letras y números que sirve como identificador único para cada producto vendido a través de la plataforma. … Read More",
      "date_published": "2022-05-18T10:29:23",
      "date_modified": "2022-05-18T10:29:24",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazons-choice/",
      "url": "https://epinium.com/en/blog/amazons-choice/",
      "title": "How to become Amazon’s choice?",
      "summary": "When we have an online business, we must know the different ways that exist for our consumers to trust us. In this way, users will be more inclined to buy our products before the competition. Product reviews, other customers’ shopping … Read More",
      "date_published": "2022-05-18T10:23:53",
      "date_modified": "2022-05-18T10:23:55",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/register-trademark/",
      "url": "https://epinium.com/en/blog/register-trademark/",
      "title": "How to register your trademark on Amazon?",
      "summary": "For sellers on Amazon, protecting products with trademarks is critical to the success of your business. If you are going to sell on Amazon you must know and be able to guarantee the intellectual property of your brand or work. … Read More",
      "date_published": "2022-05-18T10:12:28",
      "date_modified": "2022-05-18T10:12:30",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-renewed/",
      "url": "https://epinium.com/en/blog/amazon-renewed/",
      "title": "What is Amazon Renewed?",
      "summary": "Amazon Renewed is a program that allows you to sell high-quality certified refurbished products to millions of customers on Amazon, both domestic and international. In order to be part of this program, you must follow a series of requirements. What … Read More",
      "date_published": "2022-05-18T10:07:14",
      "date_modified": "2022-05-18T10:07:17",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/what-is-the-amazon-buy-box/",
      "url": "https://epinium.com/en/blog/what-is-the-amazon-buy-box/",
      "title": "What is the Amazon Buy Box?",
      "summary": "Dicho sensillamente, la Buy Box de Amazon es la gallina de los huevos de oro. De hecho más del 78% de las ventas totales de Amazon se realizan dentro de la Buy Box, y esa es la razón por la que éste representa un inmenso valor a cualquier vendedor competitivo en el marketplace de Amazon. … Read More",
      "date_published": "2022-05-18T10:00:05",
      "date_modified": "2022-05-18T10:00:07",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/what-is-acos/",
      "url": "https://epinium.com/en/blog/what-is-acos/",
      "title": "What is ACoS | Measuring Your Advertising Campaigns?",
      "summary": "Junto a la métrica Roas tenemos otra métrica muy importante que es el ACoS. Si eres un vendedor de Amazon no puedes no conocer a esta métrica. Por lo contrario, si nunca habías oído hablar de esto, ahora vamos a explicarla mas en detalle. … Read More",
      "date_published": "2022-05-18T09:54:38",
      "date_modified": "2022-05-18T09:54:39",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/roas-and-roi-what-is-roas-and-why-is-it-important/",
      "url": "https://epinium.com/en/blog/roas-and-roi-what-is-roas-and-why-is-it-important/",
      "title": "ROAS and ROI | What is ROAS and Why is it Important?",
      "summary": "¿Por qué es importante conocer las métricas del marketing digital para medir en Amazon? Las métricas de marketing te dan una pista de si tu campaña está alcanzando los KPI establecidos anteriormente o no. … Read More",
      "date_published": "2022-05-18T09:48:28",
      "date_modified": "2022-05-18T09:48:30",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-sell-on-amazon-through-amazon-seller-central/",
      "url": "https://epinium.com/en/blog/how-sell-on-amazon-through-amazon-seller-central/",
      "title": "How to Sell on Amazon through Amazon Seller Central",
      "summary": "Si estás buscando una manera para ampliar tu negocio pero no tienes recursos suficientes para invertir en tu actividad, Amazon puede ser una oportunidad. Aprender como vender en Amazon no es tan difícil ni siquiera necesita mucho para invertir. … Read More",
      "date_published": "2022-05-18T09:41:08",
      "date_modified": "2022-05-18T09:41:10",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/what-is-amazon-fba/",
      "url": "https://epinium.com/en/blog/what-is-amazon-fba/",
      "title": "What is Amazon FBA?",
      "summary": "¿FBA?¿FBM? ¿A qué se refieren estas siglas? Si no lo sabes, no te preocupes. Estos son terminos utilizado en el mundo de Amazon. FBM significa “Fullfield by Merchant”, por el otro lado FBA significa “Fullfield By Amazon”. Hoy te Explicaremos como funciona Amazon FBA, pero en primer lugar te explicaremos que es Amazon FBA. … Read More",
      "date_published": "2022-05-18T09:27:45",
      "date_modified": "2022-05-18T09:27:47",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/what-is-an-amazon-store/",
      "url": "https://epinium.com/en/blog/what-is-an-amazon-store/",
      "title": "What is an Amazon Store?",
      "summary": "¿Eres vendedor y estás pensando en cómo incrementar tus ventas? Atraer nuevos clientes? O empezar a vender online? Ya has eschudado hablar sobre la Amazon Store? Pues, ¡esto te va a interesar! … Read More",
      "date_published": "2022-05-18T09:15:33",
      "date_modified": "2022-05-18T09:15:35",
      "authors": [
        {
          "name": "Alexis Montañes"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-do-an-amazon-seller-competitor-analysis/",
      "url": "https://epinium.com/en/blog/how-to-do-an-amazon-seller-competitor-analysis/",
      "title": "How to Do an Amazon Seller Competitor Analysis",
      "summary": "With thousands and thousands of sellers active on this Marketplace, it is important to know what are your competitors and what are they doing in order to get ahead and be successful. This means, you have to know how to do an Amazon seller competitor analysis in order to find out your competitive advantage. … Read More",
      "date_published": "2021-08-25T09:55:38",
      "date_modified": "2026-06-15T08:07:49",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-work-with-backend-keywords/",
      "url": "https://epinium.com/en/blog/how-to-work-with-backend-keywords/",
      "title": "How to Work with Amazon  Backend Keywords",
      "summary": "Amazon backend keywords are keywords you can’t use in your product title or description because they don’t make sense in the sentence or because you have reached the maximum amount of characters you can tape, or because of many other reasons. These type of keywords are hidden to customers who are navigating on your product page, since only Amazon sellers are privy to. … Read More",
      "date_published": "2021-08-19T10:07:25",
      "date_modified": "2021-08-19T10:08:09",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/acos-vs-tacos-differences-and-relationships/",
      "url": "https://epinium.com/en/blog/acos-vs-tacos-differences-and-relationships/",
      "title": "Acos vs TAcos: Differences and Relationships",
      "summary": "All Amazon sellers who create payment campaigns on Amazon have heard of ACoS, but recently, more and more people are talking about TACoS, which has some key differences from Acos. … Read More",
      "date_published": "2021-08-11T10:49:46",
      "date_modified": "2021-08-12T10:05:09",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-service-providers-network/",
      "url": "https://epinium.com/en/blog/amazon-service-providers-network/",
      "title": "Amazon SPN | Connect with Amazon service providers",
      "summary": "Amazon created an Amazon Service Providers Network (Amazon SPN) to connect both companies that know the world of Amazon very well and the strategies to get the most out of an account and sellers who want to make the most of it. … Read More",
      "date_published": "2021-08-05T09:34:30",
      "date_modified": "2021-08-05T09:41:02",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/epinium-tool-version-usability-improvements/",
      "url": "https://epinium.com/en/blog/epinium-tool-version-usability-improvements/",
      "title": "Epinium Tool – Version 1.5.3 – Usability Improvements",
      "summary": "As always, we want you to know about the improvements we make to our tool; Thanks to a teamwork between developers and users, our tool reflects even more the needs of Amazon sellers. … Read More",
      "date_published": "2021-07-22T08:14:22",
      "date_modified": "2021-07-22T08:17:03",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/seller-can-answer-to-negative-reviews-on-amazon/",
      "url": "https://epinium.com/en/blog/seller-can-answer-to-negative-reviews-on-amazon/",
      "title": "Finally, Sellers Can Answer to Negative Reviews on Amazon",
      "summary": "“We’re now offering a brand-only benefit that allows you to reach out to buyers who purchased your branded product directly from you, who left critical (1-3 star reviews) via templated emails that allow you to communicate with buyers via buyer-seller messaging.” … Read More",
      "date_published": "2021-07-15T13:21:35",
      "date_modified": "2021-07-15T13:21:36",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/best-tips-to-manage-amazon-products-out-of-stock/",
      "url": "https://epinium.com/en/blog/best-tips-to-manage-amazon-products-out-of-stock/",
      "title": "Best Tips to Manage Amazon Products Out of Stock",
      "summary": "Even the most prepared, well organized Amazon seller can face Out-of-Stock Inventory. Amazon products out of stock can affect very badly your performance since the situation provides customers with a bad experience and you lose sales and Amazon SEO rank while your competitors continue to grow and increase their Amazon sales. … Read More",
      "date_published": "2021-07-08T10:52:14",
      "date_modified": "2021-07-08T10:52:16",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/what-are-amazon-seller-aggregators/",
      "url": "https://epinium.com/en/blog/what-are-amazon-seller-aggregators/",
      "title": "What Are Amazon Sellers Aggregators and How To Be Aquired?",
      "summary": "The last phenomenon happend in the company acquisitions world is “The Amazon Seller Acquisition companies”. This is not quite a new kind of business, but it developed in the past few years till boosting a lot in 2020. … Read More",
      "date_published": "2021-07-01T16:10:05",
      "date_modified": "2021-07-02T10:26:53",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-can-you-manage-correctly-your-inventory-after-brexit/",
      "url": "https://epinium.com/en/blog/how-can-you-manage-correctly-your-inventory-after-brexit/",
      "title": "How can you manage correctly your Inventory Brexit?",
      "summary": "We already know that Brexit has caused quite a bit of caos, but as every time some situations change, the important thing is to search and find a solution. At Amazon, for example, they have revised the inventory management to be able to separately manage inventory for UK and to measure the inventory performance index. … Read More",
      "date_published": "2021-06-23T09:06:18",
      "date_modified": "2021-07-02T10:40:25",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/new-epinium-software-version-1-5/",
      "url": "https://epinium.com/en/blog/new-epinium-software-version-1-5/",
      "title": "New Epinium Software | Version 1.5",
      "summary": "Last week our Software Development team worked hard to bring improvement in our Advertising Analytics section and in our Dashbord, in the part referred to the selection of Marketplace. … Read More",
      "date_published": "2021-06-17T12:13:04",
      "date_modified": "2021-06-17T12:13:06",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazons-climate-commitment-to-environmental-sustainability/",
      "url": "https://epinium.com/en/blog/amazons-climate-commitment-to-environmental-sustainability/",
      "title": "Amazon’s Climate Commitment to Environmental Sustainability",
      "summary": "Being one of the largest ecommerce platforms in the world, leads to a greater responsibility towards society, the environment and the economy. Above all, Amazon has taken a position to safeguard the planet, through operations in favor of environmental sustainability. … Read More",
      "date_published": "2021-06-10T09:59:18",
      "date_modified": "2026-06-29T08:07:49",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-posts/",
      "url": "https://epinium.com/en/blog/amazon-posts/",
      "title": "Amazon Posts",
      "summary": "Amazon Posts is the new social media build up by Amazon for Amazon vendors. The service is a chance for brands to have a new avenue to spread the word about their products and brand story. … Read More",
      "date_published": "2021-06-03T12:47:39",
      "date_modified": "2021-06-03T12:47:40",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/one-stop-shop-oss-vat/",
      "url": "https://epinium.com/en/blog/one-stop-shop-oss-vat/",
      "title": "One Stop Shop, OSS | VAT",
      "summary": "From July 1st, 2021, the application of the mini one-stop shop will be expanded, passing through a “one-stop shop” (One Stop Shop, OSS). … Read More",
      "date_published": "2021-05-28T10:17:57",
      "date_modified": "2021-05-28T10:17:58",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-prime-day-2021-how-to-be-prepared/",
      "url": "https://epinium.com/en/blog/amazon-prime-day-2021-how-to-be-prepared/",
      "title": "AMAZON PRIME DAY 2021: How to Be Prepared",
      "summary": "According to Olsavsky, the Olympics, which are taking place in Japan, will put the supply chain even more under pressure, with possible delays in deliveries. Moreover, Olsavsky said that “July is a holiday month, so it might be better for customers and sellers to experience another time frame for Prime Day 2021.” … Read More",
      "date_published": "2021-05-20T08:48:00",
      "date_modified": "2021-05-20T11:22:41",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-fake-reviews/",
      "url": "https://epinium.com/en/blog/amazon-fake-reviews/",
      "title": "The Data Breach Has Revealed Amazon Fake Reviews",
      "summary": "A recent data breach has exposed a widespread scam involving fake reviews on Amazon. The fact has revealed that more than 200,000 people are involved in unethical activities in the online retails industry; they are providing fake reviews in exchange for free products. … Read More",
      "date_published": "2021-05-13T09:02:37",
      "date_modified": "2021-05-13T09:02:38",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/top-6-digital-marketing-metrics-to-track-on-amazon/",
      "url": "https://epinium.com/en/blog/top-6-digital-marketing-metrics-to-track-on-amazon/",
      "title": "Top 6 Digital Marketing Metrics to Track on Amazon",
      "summary": "Why is it important to know which digital marketing metrics to track on Amazon? Marketing metrics give you a clue of whether your campaign is reaching the KPIs established before, or not … Read More",
      "date_published": "2021-05-06T10:14:35",
      "date_modified": "2021-05-19T16:35:55",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/retail-readiness-amazon-how-to-be-ready-thank-to-epinium/",
      "url": "https://epinium.com/en/blog/retail-readiness-amazon-how-to-be-ready-thank-to-epinium/",
      "title": "How to Be Retail Ready Thanks to Epinium",
      "summary": "In this article we will talk about how our software Epinium can help you with the Retail Readiness Amazon. We will show you what you can do step by step. … Read More",
      "date_published": "2021-04-29T11:14:24",
      "date_modified": "2021-05-05T17:29:08",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/epinium-campaign-optimization-advertising-tool/",
      "url": "https://epinium.com/en/blog/epinium-campaign-optimization-advertising-tool/",
      "title": "Epinium: Campaign Optimization Tool",
      "summary": "Recently we asked you to let us know what is the most important tool to manage your Amazon Account, from your perspective. What emerged from this poll was: Campaign Optimization tool. … Read More",
      "date_published": "2021-04-22T08:51:24",
      "date_modified": "2021-08-05T12:02:20",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-product-detail-page-no-more-html-formatting/",
      "url": "https://epinium.com/en/blog/amazon-product-detail-page-no-more-html-formatting/",
      "title": "Amazon Product Detail Page | No More HTML Formatting",
      "summary": "In order to make Amazon Product Detail Page visible to each customer, even those who have no-HTML devices, Amazon decided to stop supporting HTML tags on detail pages. Don’t worry! This change will be implemented after June 8, 2021. … Read More",
      "date_published": "2021-04-15T08:23:30",
      "date_modified": "2021-06-10T09:40:12",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/software-updates-epinium-march-2021/",
      "url": "https://epinium.com/en/blog/software-updates-epinium-march-2021/",
      "title": "Software Updates | Epinium April 2021",
      "summary": "We developed a software which helps you work faster, easier and in a proper way. People who already know Epinium, and who chose us, can benefit from our daily hard work to stay up-to-date with Amazon changes and the requests of our clients. … Read More",
      "date_published": "2021-04-08T15:56:57",
      "date_modified": "2024-01-17T10:43:35",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-inventory-adjustments/",
      "url": "https://epinium.com/en/blog/amazon-inventory-adjustments/",
      "title": "Amazon Inventory Adjustments | How to Manage your FBA Inventory Through Simplified FBA Inventory Reporting",
      "summary": "Starting from the beginning of March Amazon simplified the FBA Inventory Reporting a useful and necessary tool of which Sellers can take advantage, in order to verify inventory adjustments. So let’s get a look into this topic! But first, let us remind you what FBA is, and how it works. … Read More",
      "date_published": "2021-03-31T17:31:13",
      "date_modified": "2021-04-01T09:34:22",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-brand-registry-recent-innovations/",
      "url": "https://epinium.com/en/blog/amazon-brand-registry-recent-innovations/",
      "title": "Amazon Brand Registry & Recent Innovations",
      "summary": "Amazon Brand Registry helps you to build and protect your brand, creating a better and unique experience for customers. It is a crucuial tool for any brands which face numeros challenges that threaten their credibility on the Amazon platform. So, what are the real benefits? … Read More",
      "date_published": "2021-03-25T10:18:23",
      "date_modified": "2021-03-26T10:39:56",
      "authors": [
        {
          "name": "Nicole Scupola"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/why-should-you-create-ppc-campaigns/",
      "url": "https://epinium.com/en/blog/why-should-you-create-ppc-campaigns/",
      "title": "Why should you create PPC campaigns?",
      "summary": "The key to success on Amazon is to advertise your products on the Marketplace. In this way, your brand and products will gain visibility and you will have access to a greater number of buyers on the platform. In short, … Read More",
      "date_published": "2021-03-18T18:14:34",
      "date_modified": "2021-04-13T17:07:41",
      "authors": [
        {
          "name": "Carla Fontal"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-amazon-fba-works/",
      "url": "https://epinium.com/en/blog/how-amazon-fba-works/",
      "title": "How Amazon FBA works",
      "summary": "FBA stands for Fulfillment by Amazon. FBA is a logistics system that gives access to anyone on the planet to sell their products on the Marketplace platform. It should be noted that you have the advantage of storing them in … Read More",
      "date_published": "2021-03-11T20:56:35",
      "date_modified": "2021-03-18T19:13:52",
      "authors": [
        {
          "name": "Carla Fontal"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-use-search-terms-effectively/",
      "url": "https://epinium.com/en/blog/how-to-use-search-terms-effectively/",
      "title": "How to use Search Terms effectively",
      "summary": "Remember the importance of providing suitable search terms for customers to find your products on Amazon. In this way, you must stick to the terms they use most frequently, and thus, define the products they are looking for. Also, do … Read More",
      "date_published": "2021-03-04T19:43:10",
      "date_modified": "2021-03-04T19:56:39",
      "authors": [
        {
          "name": "Carla Fontal"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/become-an-amazon-seller/",
      "url": "https://epinium.com/en/blog/become-an-amazon-seller/",
      "title": "Become an Amazon Seller",
      "summary": "Becoming an Amazon seller will allow you to sell on the platform without it selling for you. You can sell your products without losing control of your business. In Seller Central or 3P, you manage the inventory, set the sale … Read More",
      "date_published": "2021-02-18T17:37:11",
      "date_modified": "2021-02-18T18:14:26",
      "authors": [
        {
          "name": "Carla Fontal"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-advertise-on-amazon/",
      "url": "https://epinium.com/en/blog/how-to-advertise-on-amazon/",
      "title": "How to advertise on Amazon",
      "summary": "In this article we are going to talk about how to advertise on Amazon. Amazon provides advertising solutions that will improve the attraction and interaction with buyers throughout their journey. Both in the initial stage and at the time of … Read More",
      "date_published": "2021-02-10T19:38:00",
      "date_modified": "2021-05-19T16:29:55",
      "authors": [
        {
          "name": "Carla Fontal"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/what-is-amazon-business/",
      "url": "https://epinium.com/en/blog/what-is-amazon-business/",
      "title": "What is Amazon Business?",
      "summary": "Executive summary Institutional purchasing has quietly surpassed massive milestones, with analysts projecting the B2B marketplace volume to reach $80 billion by 2025. 67% of modern wholesale buyers actively prefer a rep-free, fully digital purchasing experience over traditional relationship sales. Brands … Read More",
      "date_published": "2021-02-04T18:38:41",
      "date_modified": "2026-06-13T08:05:46",
      "authors": [
        {
          "name": "Carla Fontal"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/10-good-practices-to-sell-on-amazon/",
      "url": "https://epinium.com/en/blog/10-good-practices-to-sell-on-amazon/",
      "title": "10 Good practices to sell on Amazon",
      "summary": "Amazon is a competitive and lucrative sales platform. Moreover, it is the largest digital commerce in the world and visitors to Amazon are ready to find the most appropriate and competitive product. In short, they are willing to buy it. … Read More",
      "date_published": "2021-01-28T16:54:11",
      "date_modified": "2021-02-18T18:19:23",
      "authors": [
        {
          "name": "Carla Fontal"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-launchpad-new-ways-to-sell-and-grow-your-brand/",
      "url": "https://epinium.com/en/blog/amazon-launchpad-new-ways-to-sell-and-grow-your-brand/",
      "title": "Amazon Launchpad: new ways to sell and grow your brand",
      "summary": "Amazon Launchpad is a program that allows you to find new ways to sell your innovative products to Amazon customers and to grow your brand. What does it consist of? First of all, Amazon Launchpad is a program that supports … Read More",
      "date_published": "2021-01-21T11:43:57",
      "date_modified": "2021-02-12T16:56:48",
      "authors": [
        {
          "name": "Carla Fontal"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/the-video-format-for-your-sponsored-brands-campaigns-on-amazon/",
      "url": "https://epinium.com/en/blog/the-video-format-for-your-sponsored-brands-campaigns-on-amazon/",
      "title": "The Video format for your Sponsored Brands campaigns on Amazon",
      "summary": "Executive summary The Video format for your Sponsored Brands campaigns on Amazon is no longer an optional luxury; it is the absolute baseline for survival and visibility in 2026. Auto-playing videos consistently generate click-through rates up to three times higher … Read More",
      "date_published": "2021-01-13T12:48:50",
      "date_modified": "2026-07-09T08:08:32",
      "authors": [
        {
          "name": "Carla Fontal"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/2020-amazon-resolution/",
      "url": "https://epinium.com/en/blog/2020-amazon-resolution/",
      "title": "2020 AMAZON RESOLUTION",
      "summary": "To sum up 2020 in Amazon, it is important to mention that the e-Commerce sector is in an expansion phase. It is true that the sector has grown in recent years, but due to the current global situation, e-commerce has … Read More",
      "date_published": "2021-01-07T11:05:53",
      "date_modified": "2021-01-07T11:15:26",
      "authors": [
        {
          "name": "Yanpiere"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-attribution/",
      "url": "https://epinium.com/en/blog/amazon-attribution/",
      "title": "Amazon Attribution: Discover New Ways to Grow Your Business on Amazon",
      "summary": "Amazon Attribution allows you to measure your ads and analyze all the information about how your marketing channels outside of Amazon are performing: in searches, social networks, videos, views, and emails that affect the purchase activity and the sales performance … Read More",
      "date_published": "2020-12-14T13:01:03",
      "date_modified": "2021-05-19T13:15:24",
      "authors": [
        {
          "name": "Yanpiere"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/black-friday-checklist/",
      "url": "https://epinium.com/en/blog/black-friday-checklist/",
      "title": "Black Friday Checklist",
      "summary": "Black Friday Checklist: Make Sure your product listings are complete before Christmas Sales! In this post,  we will go over the Amazon Black Friday checklist that you can implement and check before one of the most important days of the … Read More",
      "date_published": "2020-11-24T10:41:07",
      "date_modified": "2021-05-19T13:12:07",
      "authors": [
        {
          "name": "Yanpiere"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/case-study-roicos/",
      "url": "https://epinium.com/en/blog/case-study-roicos/",
      "title": "Case Study Roicos",
      "summary": "Roicos, was born in 2015 as an online marketing agency, just like many other companies that were on the market and over time we could see how there was more and more interest from our clients to sell on Amazon. … Read More",
      "date_published": "2020-11-23T10:39:20",
      "date_modified": "2021-05-19T13:10:56",
      "authors": [
        {
          "name": "Yanpiere"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/epinium-updates-november-2020/",
      "url": "https://epinium.com/en/blog/epinium-updates-november-2020/",
      "title": "Epinium updates [November 2020]",
      "summary": "In this post, we will be going through all Epinium updates for our users and future ones! News You can now convert campaign search terms to draft keywords directly so it will be used in your dynamic search terms. When … Read More",
      "date_published": "2020-11-19T13:09:59",
      "date_modified": "2020-11-20T11:42:51",
      "authors": [
        {
          "name": "Yanpiere"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/victor-g-barco-success-case/",
      "url": "https://epinium.com/en/blog/victor-g-barco-success-case/",
      "title": "TAKANA Success case",
      "summary": "Introduction to the client: Takana is an Amazon Marketing Agency dedicated to managing their client’s Amazon seller accounts in order to help generate more sales and have a higher profit. “With more than 5 years of experience and … Read More",
      "date_published": "2020-11-19T11:48:33",
      "date_modified": "2021-05-27T13:45:04",
      "authors": [
        {
          "name": "Yanpiere"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/4-amazon-ppc-strategies-for-christmas-sales/",
      "url": "https://epinium.com/en/blog/4-amazon-ppc-strategies-for-christmas-sales/",
      "title": "4 Amazon PPC Strategies for Christmas Sales",
      "summary": "This last year’s semester can be a crazy and stressful time for any retail company, and with competition stiffer than ever in the marketplace world, online retailers are looking to take on any advantage to get their messages out. Amazon … Read More",
      "date_published": "2020-11-17T12:02:09",
      "date_modified": "2020-11-25T09:42:05",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/should-i-sell-on-amazon-mandatory-presence/",
      "url": "https://epinium.com/en/blog/should-i-sell-on-amazon-mandatory-presence/",
      "title": "Amazon mandatory  Presence",
      "summary": "Should I sell on Amazon? if this is what you are asking for, the answer is that not selling on Amazon is no longer an option. In this post, we are going to deal with the fact of solving possible … Read More",
      "date_published": "2020-11-10T07:59:02",
      "date_modified": "2021-05-19T13:09:02",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/4-amazon-marketing-to-know-to-reach-your-brand-goal/",
      "url": "https://epinium.com/en/blog/4-amazon-marketing-to-know-to-reach-your-brand-goal/",
      "title": "4 Amazon Marketing Tips to Know to Reach your Brand Goals",
      "summary": "At the beginning of the year, together with the start of the pandemic, there were still some eCommerce sellers who were just starting to realize the importance of Amazon advertising or Amazon PPC. There are some pretty good reasons why … Read More",
      "date_published": "2020-11-04T10:02:58",
      "date_modified": "2021-05-19T13:04:19",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/explore-amazon-pay-per-click-campaigns/",
      "url": "https://epinium.com/en/blog/explore-amazon-pay-per-click-campaigns/",
      "title": "Explore PPC Amazon Campaigns",
      "summary": "Amazon Pay Per Click is known as the best alternative to increase the sales of products published on Amazon. It is the tool that allows you to position products on the first page, attract traffic, and finally get more sales. … Read More",
      "date_published": "2020-10-28T04:17:54",
      "date_modified": "2021-05-19T12:48:29",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazo-a9-search-engine-amazon-seo-2020/",
      "url": "https://epinium.com/en/blog/amazo-a9-search-engine-amazon-seo-2020/",
      "title": "Amazon SEO In 2020",
      "summary": "The days where brands launched any old or a never-sold product on Amazon and then waiting for the results to come in are long gone. Rather, in a growing and stiff marketplace, Amazon keeps developing algorithms to match sellers’ products … Read More",
      "date_published": "2020-10-21T04:12:04",
      "date_modified": "2021-05-19T12:40:49",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/best-ways-to-optimize-amazon-product-listing/",
      "url": "https://epinium.com/en/blog/best-ways-to-optimize-amazon-product-listing/",
      "title": "Best Ways to Optimize Amazon Product Listing",
      "summary": "Nowadays, the Amazon marketplace is one of the most powerful platforms in eCommerce today. However, since the beginning of this pandemic, it has only improved in prominence and profitability for sellers. First of all it is important to optimize amazon … Read More",
      "date_published": "2020-10-14T07:19:50",
      "date_modified": "2021-05-19T12:27:03",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/best-tips-for-higher-roi-on-amazon-advertisign/",
      "url": "https://epinium.com/en/blog/best-tips-for-higher-roi-on-amazon-advertisign/",
      "title": "Best Tips for a Higher ROI on Your Amazon Advertising",
      "summary": "While Google is often regarded as the most powerful search engine in the world, nearly 47 % of shoppers begin their product searches on Amazon, and vendors has the opportunity to make higher ROI. Amazon has millions of searches each … Read More",
      "date_published": "2020-10-08T09:47:55",
      "date_modified": "2021-06-10T09:53:31",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-create-your-amazon-campaign-structure/",
      "url": "https://epinium.com/en/blog/how-to-create-your-amazon-campaign-structure/",
      "title": "How to Create Your  Amazon Campaign Structure",
      "summary": "While ranking products on Amazon can be a challenging task, many merchants also find it hard to create great Amazon campaign structure. The fact of the matter is that Amazon is one of the most competitive retail platforms in the … Read More",
      "date_published": "2020-10-01T06:35:05",
      "date_modified": "2021-05-19T12:22:54",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-trends-2020-best-updates/",
      "url": "https://epinium.com/en/blog/amazon-trends-2020-best-updates/",
      "title": "Amazon Trends 2020: Best Updates to Look For",
      "summary": "If your company is already profitably selling on Amazon but wants to take things to the next level, here are the Amazon trends for 2020. Nowadays, Amazon generates tons of millions of visits per month. As the company controls nearly … Read More",
      "date_published": "2020-09-29T13:20:32",
      "date_modified": "2021-05-19T12:18:29",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-enhaced-brand-content/",
      "url": "https://epinium.com/en/blog/amazon-enhaced-brand-content/",
      "title": "Increase Sales with Amazon Enhanced Brand Content",
      "summary": "Year after year, Amazon has grown into the number one platform destination for tones of online shoppers. Amazon dominates nearly half of the entire eCommerce market. As a result of this domination, retailers have to understand how to sell on … Read More",
      "date_published": "2020-09-24T06:41:37",
      "date_modified": "2021-05-19T12:11:51",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-sell-more-products-on-amazon-marketing-strategies/",
      "url": "https://epinium.com/en/blog/how-to-sell-more-products-on-amazon-marketing-strategies/",
      "title": "How to Sell More Product On Amazon with Marketing Strategies",
      "summary": "Executive summary Amazon’s ad revenue hit a staggering $68.5 billion in 2025. The cost of entry has never been higher, and manual bidding is destroying your margins. AI is fundamentally changing consumer behavior. By 2026, a massive 30% of all … Read More",
      "date_published": "2020-09-21T09:33:45",
      "date_modified": "2026-07-07T08:13:35",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/triple-conversion-rates-with-amazon-retargeting-2/",
      "url": "https://epinium.com/en/blog/triple-conversion-rates-with-amazon-retargeting-2/",
      "title": "How To Triple Conversion Rates With Amazon Retargeting Ads Part 2",
      "summary": "After going through the A9 Amazon ranking algorithm, it’s now time to get everything you can do to optimize your listing. We’ll cover every step you need to take from creating your listing to making sure it climbs to the … Read More",
      "date_published": "2020-09-18T05:44:49",
      "date_modified": "2021-05-19T11:54:01",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/triple-conversion-rates-with-amazon-retargeting/",
      "url": "https://epinium.com/en/blog/triple-conversion-rates-with-amazon-retargeting/",
      "title": "How To Triple Conversion Rates With Amazon Retargeting Ads Part 1",
      "summary": "In today’s post, we will be discussing tips on how you can rank higher on Amazon while increasing your sales at the same time, the so called Amazon retargeting ads. If you still haven’t decided whether you are going to … Read More",
      "date_published": "2020-09-15T14:48:22",
      "date_modified": "2021-05-19T11:46:24",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-tips-to-improve-sponsored-brands-2/",
      "url": "https://epinium.com/en/blog/amazon-tips-to-improve-sponsored-brands-2/",
      "title": "What is Amazon marketing?",
      "summary": "When it comes to Amazon Marketing, we can see a set of actions to promote and sell products on Amazon which includes: Advertisement on Amazon is usually subject to a fee, and the advertising itself may take place directly on … Read More",
      "date_published": "2020-09-10T04:45:07",
      "date_modified": "2021-05-19T11:40:01",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-tips-to-improve-sponsored-brands/",
      "url": "https://epinium.com/en/blog/amazon-tips-to-improve-sponsored-brands/",
      "title": "4 Tips to improve the performance of your Sponsored Brands campaigns",
      "summary": "Frequently, many brands that are selling quality and reputable products on Amazon do not achieve the expected traffic results despite generating good content. Therefore, they have to think about an Amazon performance improvement plan. In this matter, the Sponsored Ads … Read More",
      "date_published": "2020-09-08T04:38:24",
      "date_modified": "2021-05-19T11:36:36",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/unstoppable-amazon-are-you-still-not-selling-on-amazon/",
      "url": "https://epinium.com/en/blog/unstoppable-amazon-are-you-still-not-selling-on-amazon/",
      "title": "Unstoppable Amazon: Are you still not selling on Amazon?",
      "summary": "Amazon keeps growing in an unpredictable year. This marketplace has doubled its profits reaching 5.2 compared to 2.6 billion dollars per fiscal quarter. Therefore if you are not selling on Amazon as much as you want probably you have to … Read More",
      "date_published": "2020-09-04T08:32:41",
      "date_modified": "2021-05-19T11:25:08",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-retargeting-ads/",
      "url": "https://epinium.com/en/blog/amazon-retargeting-ads/",
      "title": "Amazon Retargeting Ads",
      "summary": "Executive summary The massive bounce: Stop assuming a click means a sale. Seven out of ten shoppers leave without buying, making Amazon retargeting ads your most critical safety net. The DSP myth: Agencies push Amazon DSP on everyone. Truth is, … Read More",
      "date_published": "2020-09-01T08:37:03",
      "date_modified": "2026-06-17T08:12:57",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ppc-budget/",
      "url": "https://epinium.com/en/blog/amazon-ppc-budget/",
      "title": "How to adjust your Amazon PPC budget to maximize the performance of your campaign",
      "summary": "PPC budgets on Amazon are an essential part of any advertising campaign on the e-commerce platform. But what exactly are PPC budgets and why are they so important? In this practical guide, we’ll explain everything you need to know about … Read More",
      "date_published": "2020-08-25T09:00:00",
      "date_modified": "2022-12-30T14:26:03",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/views-and-clicks-amazon-sponsored-display-ads/",
      "url": "https://epinium.com/en/blog/views-and-clicks-amazon-sponsored-display-ads/",
      "title": "Amazon Sponsored Display Ads: “Views And Clicks”",
      "summary": "Amazon’s Sponsored Display ads are the “new baby” when for the Amazon advertising family. We often talk about Sponsored Products and Sponsored Brands, but a new piece of data concerning Sponsored Display ads had us wondering and was worth exploring. … Read More",
      "date_published": "2020-08-18T09:00:00",
      "date_modified": "2023-05-19T10:11:53",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-management-strategy/",
      "url": "https://epinium.com/en/blog/amazon-advertising-management-strategy/",
      "title": "Amazon Advertising Management Strategy: Ways to Improve",
      "summary": "Amazon Advertising Management is already a big fact. Over the past three years, net sales of Amazon advertising, in particular, had grown to over $14 billion per year in combination with sales of other services in 2019. And there is … Read More",
      "date_published": "2020-08-11T08:17:31",
      "date_modified": "2021-05-18T15:02:16",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-tips-advertising/",
      "url": "https://epinium.com/en/blog/amazon-tips-advertising/",
      "title": "Top 7 advanced tips for Amazon advertising",
      "summary": "Executive summary Amazon’s average CPC continues to rise in 2026. If your margins feel tighter, it is because they mathematically are. Manual bidding is officially a liability. Algorithms process second-price auctions faster than your team ever could. Campaign isolation is … Read More",
      "date_published": "2020-08-06T21:11:40",
      "date_modified": "2026-07-02T08:06:09",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-trends-2020/",
      "url": "https://epinium.com/en/blog/amazon-trends-2020/",
      "title": "2020 Amazon trends not to be ignored",
      "summary": "In today’s blog post, we will be going through the four biggest Amazon trends to keep an eye on this year and to implement and see if it makes sense for your company or brand. Trend #1: Amazon Ads will … Read More",
      "date_published": "2020-08-03T21:05:32",
      "date_modified": "2021-05-18T13:36:04",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/simple-and-effective-tips-for-amazon-ppc/",
      "url": "https://epinium.com/en/blog/simple-and-effective-tips-for-amazon-ppc/",
      "title": "Simple and effective tips for Amazon PPC",
      "summary": "In today’s blog post, we will be discussing some of the most simple yet effective tips on Amazon PPC strategies for you to implement. We gathered up the following tips: 1. Implement Surveys As of now, testing will only take … Read More",
      "date_published": "2020-07-30T17:48:05",
      "date_modified": "2021-05-18T13:26:23",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-automatic-targeting-campaigns/",
      "url": "https://epinium.com/en/blog/amazon-automatic-targeting-campaigns/",
      "title": "Amazon Automatic Targeting Campaigns",
      "summary": "Executive summary Amazon’s algorithm handles keyword discovery better than any human, but it fails miserably at protecting your profit margins. Treating auto campaigns as profitable sales channels is a massive mistake; their true purpose is pure data acquisition. Grouping the … Read More",
      "date_published": "2020-07-28T23:19:27",
      "date_modified": "2026-07-02T08:09:03",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/advanced-tips-for-amazon-advertising/",
      "url": "https://epinium.com/en/blog/advanced-tips-for-amazon-advertising/",
      "title": "5 Advanced Tips for Amazon Advertising",
      "summary": "Amazon Advertising is really stealing a big piece of the cake of Google’s advertising due to one major reason; billions of shoppers who see the platform as a shopping search engine and as a way of finding out products. This … Read More",
      "date_published": "2020-07-23T15:36:42",
      "date_modified": "2021-05-18T11:27:49",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/3-ways-to-optimize-your-amazon-sponsored-products-strategy/",
      "url": "https://epinium.com/en/blog/3-ways-to-optimize-your-amazon-sponsored-products-strategy/",
      "title": "3 ways to optimize your Amazon Sponsored Products strategy",
      "summary": "Why implement Amazon Sponsored Products? In an increasingly competitive Amazon environment, sellers need to be using every single possible tool available to get their products in front of their target audience. Amazon Sponsored Products strategy has always been and will … Read More",
      "date_published": "2020-07-22T08:27:14",
      "date_modified": "2021-05-19T16:08:52",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/increasing-sale-on-amazon/",
      "url": "https://epinium.com/en/blog/increasing-sale-on-amazon/",
      "title": "Increasing Sale on Amazon",
      "summary": "Amazon is the biggest ecommerce platform, currently it is selling over 200 million products on a year basis. Therefore increase Amazon sales it’s something to take into consideration. Hence, if you are one of the many Sellers on Amazon, then … Read More",
      "date_published": "2020-07-17T08:38:41",
      "date_modified": "2021-08-05T12:42:27",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seo-tips/",
      "url": "https://epinium.com/en/blog/amazon-seo-tips/",
      "title": "Best Amazon SEO tips",
      "summary": "Amazon’s SEO  objective is to increase the chances of searchers clicking on your product listing and purchasing your product. To do so, you need to be on the first page of the Amazon SERPs.  Searchers won’t go to page 10 … Read More",
      "date_published": "2020-07-15T08:11:12",
      "date_modified": "2021-05-18T09:41:53",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/epinium-updates-july-2020/",
      "url": "https://epinium.com/en/blog/epinium-updates-july-2020/",
      "title": "Epinium updates [July 2020]",
      "summary": "In today’s blog post, we are going to cover the new updates of Epinium … Read More",
      "date_published": "2020-07-15T00:14:32",
      "date_modified": "2020-07-16T13:19:48",
      "authors": [
        {
          "name": "Maria Cova"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-send-products-to-amazon-fba/",
      "url": "https://epinium.com/en/blog/how-to-send-products-to-amazon-fba/",
      "title": "How to Send Products to Amazon FBA",
      "summary": "In today’s post, we are going to explain step by step how to send products to Amazon FBA warehouses. By using Amazon logistics you are automatically converting your products to Prime. We are going to see how to prepare the … Read More",
      "date_published": "2020-07-08T09:45:20",
      "date_modified": "2021-05-18T09:38:28",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-vendor-central-vs-seller-central/",
      "url": "https://epinium.com/en/blog/amazon-vendor-central-vs-seller-central/",
      "title": "Amazon Vendor Central vs Seller Central",
      "summary": "There are two ways to earn money with Amazon. We cannot only act as independent sellers through Seller Central. You can also choose to sell your products to Amazon directly and have them take care of selling the products for … Read More",
      "date_published": "2020-07-06T11:19:30",
      "date_modified": "2021-05-17T15:39:17",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/the-ultimate-guide-to-amazon-advertising-updates/",
      "url": "https://epinium.com/en/blog/the-ultimate-guide-to-amazon-advertising-updates/",
      "title": "The Ultimate Guide To Amazon Advertising Updates",
      "summary": "As many of you may know, Amazon is an always-evolving marketplace. However, if you have a good knowledge of the marketplace, you can keep ahead of the game. In this blog post, we gathered up some of the biggest Amazon … Read More",
      "date_published": "2020-07-03T10:32:21",
      "date_modified": "2021-05-17T14:44:07",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-advertising-best-practices-for-2020/",
      "url": "https://epinium.com/en/blog/amazon-advertising-best-practices-for-2020/",
      "title": "Amazon Advertising best Practices for 2020",
      "summary": "In today’s post, you will learn the pros and cons of Amazon Advertising and some of the Amazon Advertising best practices so that you can start running your Amazon account quickly. Amazon PPC advertising is a great way for brands … Read More",
      "date_published": "2020-07-01T10:39:59",
      "date_modified": "2021-05-17T13:34:49",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/improve-amazon-seo-6-tips/",
      "url": "https://epinium.com/en/blog/improve-amazon-seo-6-tips/",
      "title": "Improve Amazon SEO | 6 Tips",
      "summary": "In today’s blog post, we will be discussing several ways for you to make your audience find your products and the best tips and tools to improve Amazon Seo. 1. Conduct Keyword Research If you’ve previously used SEO, you probably … Read More",
      "date_published": "2020-06-29T08:24:03",
      "date_modified": "2021-05-17T13:27:47",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/successful-amazon-advertising-strategy/",
      "url": "https://epinium.com/en/blog/successful-amazon-advertising-strategy/",
      "title": "Successful Amazon Advertising Strategy",
      "summary": "Executive summary Amazon’s ad revenue is projected to smash the $85.2 billion mark in 2026, shifting power away from legacy digital marketing channels. Fixating purely on a low ACoS is a strategic trap that starves your upper funnel and ultimately … Read More",
      "date_published": "2020-06-26T08:42:35",
      "date_modified": "2026-06-14T08:06:08",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/epinium-updates-june-2020/",
      "url": "https://epinium.com/en/blog/epinium-updates-june-2020/",
      "title": "Epinium Updates [June 2020]",
      "summary": "New video tutorial, watch it  here. Chat now appears on all pages. Now we have the price listed on Amazon with the discounts applied as well as the price of the product. Epinium vendor introduction date now appears on charts. … Read More",
      "date_published": "2020-06-23T08:43:21",
      "date_modified": "2021-07-26T15:07:55",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/top-11-tips-for-amazon-listing-optimization/",
      "url": "https://epinium.com/en/blog/top-11-tips-for-amazon-listing-optimization/",
      "title": "Top 11 tips for Amazon listing optimization",
      "summary": "In today’s blog post, we will be discussing the best tips for having optimized listings on Amazon. We gathered up the best ones for you and your team to succeed! Let’s get started! 1. Images Some people would claim your … Read More",
      "date_published": "2020-06-22T12:51:25",
      "date_modified": "2020-06-22T13:07:09",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/9-amazon-advertising-mistakes-to-avoid-in-2020/",
      "url": "https://epinium.com/en/blog/9-amazon-advertising-mistakes-to-avoid-in-2020/",
      "title": "9 Amazon Advertising Mistakes to Avoid in 2020",
      "summary": "In today’s blog post, we will cover the 9 most common Amazon advertising mistakes that could be making you lose thousands of dollars and simple ways to avoid them. So, let’s get started! Mistake #1: Not Having Good Campaign Structure … Read More",
      "date_published": "2020-06-18T08:57:02",
      "date_modified": "2021-05-17T13:00:39",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/top-4-tips-for-successful-amazon-ad-campaigns/",
      "url": "https://epinium.com/en/blog/top-4-tips-for-successful-amazon-ad-campaigns/",
      "title": "Top 4 Tips for Successful Amazon Ad Campaigns",
      "summary": "In today’s blog post, we will be going over some of the tips and tricks for successful Amazon Ad Campaigns. Just like any social media channel and Google Ads, many sellers think of Amazon as just another advertising platform where … Read More",
      "date_published": "2020-06-17T09:17:38",
      "date_modified": "2025-04-01T09:40:06",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/sponsored-products-and-headline-search-ads/",
      "url": "https://epinium.com/en/blog/sponsored-products-and-headline-search-ads/",
      "title": "Difference between Sponsored Products and Headline Search Ads",
      "summary": "In today’s blog post, we will be discussing the difference between two different Amazon Ads: Sponsored products Ads and Headline Search Ads. While both ad campaigns are different, the way you get started on for Headline Search Ads is slightly … Read More",
      "date_published": "2020-06-16T09:06:36",
      "date_modified": "2023-05-26T09:42:02",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/top-amazon-seller-tips-for-2020/",
      "url": "https://epinium.com/en/blog/top-amazon-seller-tips-for-2020/",
      "title": "Top Amazon Seller Tips for 2020",
      "summary": "In today’s post, we will go through the best Amazon Seller tips and the most common mistakes to avoid. What Kind of Products Should You Sell on Amazon? Identifying the products you want to sell on Amazon is a difficult … Read More",
      "date_published": "2020-06-15T10:29:47",
      "date_modified": "2021-05-17T11:17:21",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/the-ultimate-amazon-seller-guide-for-2020/",
      "url": "https://epinium.com/en/blog/the-ultimate-amazon-seller-guide-for-2020/",
      "title": "The Ultimate Amazon Seller Guide for 2020",
      "summary": "In today’s blog post, we will be basically going through a full Amazon seller guide with concepts for those getting started in this marketplace. You have probably got stressed by the tons of Amazon abbreviations such as PPC, like CPC/CPM, … Read More",
      "date_published": "2020-06-11T08:26:37",
      "date_modified": "2021-05-17T11:04:03",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/8-steps-on-how-to-improve-product-ranking-on-amazon/",
      "url": "https://epinium.com/en/blog/8-steps-on-how-to-improve-product-ranking-on-amazon/",
      "title": "8 Steps on How to Improve Product Ranking on Amazon",
      "summary": "Executive summary The Amazon A9 algorithm now heavily prioritizes conversion rates and external traffic over traditional keyword density. Rufus, Amazon’s AI shopping assistant, actively filters out products with high return rates or poor sentiment in reviews. Auto and Broad match … Read More",
      "date_published": "2020-06-10T08:31:22",
      "date_modified": "2026-07-08T08:07:46",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/5-tips-to-overcome-competition-on-amazon/",
      "url": "https://epinium.com/en/blog/5-tips-to-overcome-competition-on-amazon/",
      "title": "5 Tips to Overcome Competition on Amazon",
      "summary": "Executive summary Amazon’s average Cost Per Click (CPC) rose by up to 14% across major categories in 2025, squeezing seller margins to historic lows. 42% of Amazon shoppers now actively purchase from ultra-low-cost competitors like Temu, making price wars a … Read More",
      "date_published": "2020-06-09T09:26:09",
      "date_modified": "2026-07-06T08:15:17",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/seo-vs-ppc-how-to-master-amazon-seo/",
      "url": "https://epinium.com/en/blog/seo-vs-ppc-how-to-master-amazon-seo/",
      "title": "Seo vs PPC? | How to Master Amazon SEO",
      "summary": "In today’s blog, we are going to show you how to master the SEO and PPC on Amazon and what mistakes not to make on the way! Often brands think that the only way to improve their performances is to … Read More",
      "date_published": "2020-06-08T08:44:38",
      "date_modified": "2021-05-17T09:21:40",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/top-5-amazon-advertising-challenges-in-2020/",
      "url": "https://epinium.com/en/blog/top-5-amazon-advertising-challenges-in-2020/",
      "title": "Top 5 Amazon Advertising Challenges in 2020",
      "summary": "In today’s blog post, we will be discussing ways of overcoming the top 5 Amazon Advertising Challenges for this 2020. So, we gathered up the most common ones for you: Amazon Advertising Challenges: Big Challenge #1 – Optimization Tactics Nowadays, … Read More",
      "date_published": "2020-06-05T08:41:41",
      "date_modified": "2021-05-10T12:48:13",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/5-tips-to-spin-your-amazon-ads-for-the-post-pandemic-world/",
      "url": "https://epinium.com/en/blog/5-tips-to-spin-your-amazon-ads-for-the-post-pandemic-world/",
      "title": "5 tips to Spin your Amazon Ads for the Post Pandemic world",
      "summary": "We still do not know for how long we will be facing this crisis and how post pandemic world will be like. Yet, to stay alive, brands that are Amazon sellers will need to make some extreme changes. Don’t worry, … Read More",
      "date_published": "2020-06-04T08:19:47",
      "date_modified": "2021-05-14T13:58:36",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/6-tips-to-start-with-amazon-ppc-ads/",
      "url": "https://epinium.com/en/blog/6-tips-to-start-with-amazon-ppc-ads/",
      "title": "6 Tips to Start with Amazon PPC Ads",
      "summary": "This blog post is intended for those individual sellers on Amazon who are struggling to work their way up on Amazon on their own. Therefore they are thinking on investing in Amazon ppc ads. As an individual seller doing it … Read More",
      "date_published": "2020-06-03T08:49:16",
      "date_modified": "2021-05-14T13:48:00",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/the-3-golden-rules-for-amazon-a9-algorithm/",
      "url": "https://epinium.com/en/blog/the-3-golden-rules-for-amazon-a9-algorithm/",
      "title": "The 3 Golden Rules for Amazon A9 algorithm",
      "summary": "Executive summary Amazon’s A9 algorithm is not a traditional search engine; it is a ruthless sales-generating machine that prioritizes revenue velocity over simple keyword matching. The biggest myth in modern e-commerce is that more traffic automatically equals higher rankings. Unqualified … Read More",
      "date_published": "2020-06-02T08:51:13",
      "date_modified": "2026-06-13T08:09:14",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/5-ways-to-optimize-your-time-on-amazon-advertising/",
      "url": "https://epinium.com/en/blog/5-ways-to-optimize-your-time-on-amazon-advertising/",
      "title": "5 Ways to Optimize your time on Amazon Advertising",
      "summary": "How do you actually make sure you are optimizing your time spend on Advertising on Amazon? In today’s blog, we will be talking about ways to make the most of your time spend on running Amazon Ads Campaigns. This is … Read More",
      "date_published": "2020-05-29T08:40:29",
      "date_modified": "2021-05-14T12:40:35",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/10-amazon-advertising-tips-for-2020/",
      "url": "https://epinium.com/en/blog/10-amazon-advertising-tips-for-2020/",
      "title": "10 Amazon Advertising Tips for 2020",
      "summary": "In today’s blog post, we have put together 10 Amazon advertising tips for 2020 which will help to make sure you’re getting the most impact from your campaigns. As Amazon grows steadily as a company, it is hardly ever the … Read More",
      "date_published": "2020-05-28T08:45:53",
      "date_modified": "2021-05-14T12:18:13",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/8-donts-when-structuring-your-amazon-ppc-campaigns/",
      "url": "https://epinium.com/en/blog/8-donts-when-structuring-your-amazon-ppc-campaigns/",
      "title": "How to Set Up an Amazon PPC Campaign: 8 Don’ts to Remember",
      "summary": "Executive summary Amazon advertising CPCs climbed past $1.15 on average in early 2026, making manual bid adjustments an active threat to your profit margins. The old exact-match-only strategy is dead. Amazon’s AI now requires broad and auto campaigns to fuel … Read More",
      "date_published": "2020-05-27T08:51:50",
      "date_modified": "2026-06-23T08:04:58",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-ppc-advertising-what-is-it-how-it-works/",
      "url": "https://epinium.com/en/blog/amazon-ppc-advertising-what-is-it-how-it-works/",
      "title": "Amazon PPC Advertising: What is it & How it works",
      "summary": "If created and managed properly, an Amazon PPC advertising campaign on Amazon can help you sell more products faster, while increasing your organic rankings. A study about Amazon shoppers behavior showed that: 70% of Amazon searchers never click past the … Read More",
      "date_published": "2020-05-26T08:30:34",
      "date_modified": "2023-09-29T13:23:17",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/6-ways-to-optimise-your-amazon-product-listings-amazon-seo-in-2020/",
      "url": "https://epinium.com/en/blog/6-ways-to-optimise-your-amazon-product-listings-amazon-seo-in-2020/",
      "title": "6 Ways to Optimize Amazon Product Listings in 2020",
      "summary": "In this blog post, we will be going through some improvements that brands could implement when selling on Amazon in order to optimize Amazon product listings. Amazon continues to be the number one marketplace in the world. With reports confirming … Read More",
      "date_published": "2020-05-25T09:30:05",
      "date_modified": "2021-04-12T13:04:35",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/8-tips-to-improve-your-amazon-advertising-performance/",
      "url": "https://epinium.com/en/blog/8-tips-to-improve-your-amazon-advertising-performance/",
      "title": "8 Tips to Improve your Amazon Advertising Performance",
      "summary": "In today’s blog post, we will be discussing tips for Amazon Advertising, in order to to optimize your performance. Amazon attracts all types of E-commerce businesses that want to reach more valuable leads, boost product sales, and earn more revenue. … Read More",
      "date_published": "2020-05-22T10:17:38",
      "date_modified": "2021-04-12T12:48:15",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/7-amazon-ppc-tips-for-2020/",
      "url": "https://epinium.com/en/blog/7-amazon-ppc-tips-for-2020/",
      "title": "7 Amazon PPC tips for 2020",
      "summary": "In today’s blog post we will be giving some tips about Amazon PPC, very useful for brands that are selling on Amazon.  If your company brand is selling on Amazon, then an Amazon pay-per-click (PPC) campaign might just be the … Read More",
      "date_published": "2020-05-21T11:03:29",
      "date_modified": "2021-04-12T12:24:02",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-can-sellers-improve-their-amazon-seo/",
      "url": "https://epinium.com/en/blog/how-can-sellers-improve-their-amazon-seo/",
      "title": "How Can Sellers optimize their Amazon SEO?",
      "summary": "In this blog post, we will be discussing some of the key fundamental concepts of Amazon SEO optimization. Sellers can optimize their Amazon SEO in this way: Search on Amazon for the keywords with the highest-volume search. Determine what are … Read More",
      "date_published": "2020-05-20T09:54:55",
      "date_modified": "2021-05-19T15:44:24",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-use-epinium-for-amazon-advertising-management/",
      "url": "https://epinium.com/en/blog/how-to-use-epinium-for-amazon-advertising-management/",
      "title": "How to use Epinium for Amazon Advertising Management? Tutorial #3",
      "summary": "Managing different campaigns in different marketplaces can be challenging, but Amazon Advertising Management couldn’t be easier with Epinium! .You have all the features and metrics as on Seller Central. As you can see from the image below, with the view … Read More",
      "date_published": "2020-05-15T10:56:24",
      "date_modified": "2021-03-30T15:55:23",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-use-epinium-for-amazon-ppc/",
      "url": "https://epinium.com/en/blog/how-to-use-epinium-for-amazon-ppc/",
      "title": "How to use Epinium for Amazon PPC? Tutorial #2",
      "summary": "Before we go deeper into how to use Epinium for Amazon PPC, let’s have a brief overview of how we are conducting PPC campaigns: Manage the Portfolios and budgets Creating campaigns Remove non-converting keywords Increase bids for high-performing keywords So, … Read More",
      "date_published": "2020-05-07T15:34:39",
      "date_modified": "2021-03-30T15:27:17",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-use-epinium-for-amazon-seo/",
      "url": "https://epinium.com/en/blog/how-to-use-epinium-for-amazon-seo/",
      "title": "How to use Epinium for Amazon SEO? Tutorial #1",
      "summary": "In this article we will talk about how to use Epinium for Amazon SEO. Epinium Software, our Amazon Seo Tool, has many useful tools and features to optimize this process to make you save up on 80% of your time. … Read More",
      "date_published": "2020-04-30T14:06:31",
      "date_modified": "2021-07-21T11:32:44",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-report-your-amazon-advertising-campaigns/",
      "url": "https://epinium.com/en/blog/how-to-report-your-amazon-advertising-campaigns/",
      "title": "How to Do Amazon Advertising Campaign Report?",
      "summary": "In this article, we will start, first, by talking about the basics of amazon advertising, then we will  be talking about  how to do Amazon advertising campaign report, in order to track the results. Who has never visited the Amazon … Read More",
      "date_published": "2020-03-04T18:25:45",
      "date_modified": "2021-05-19T15:40:32",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/what-is-amazon-ppc-campaign/",
      "url": "https://epinium.com/en/blog/what-is-amazon-ppc-campaign/",
      "title": "What is Amazon PPC Campaign?",
      "summary": "If created and managed properly, an Amazon Pay-Per-Click (PPC) campaign on Amazon can help you sell more products faster, while increasing your organic rankings. On top of that, Amazon’s sponsored ads program is pretty simplistic, especially considering the amount of … Read More",
      "date_published": "2020-03-03T06:51:34",
      "date_modified": "2021-03-26T14:24:05",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/how-to-rank-your-products-higher-in-amazon-searches/",
      "url": "https://epinium.com/en/blog/how-to-rank-your-products-higher-in-amazon-searches/",
      "title": "How to Rank your products Higher in Amazon Searches?",
      "summary": "Customers make 22% of their purchases online on Amazon. More and more Internet users are buying products online. A third of online buyers search for their products by going directly to the Amazon site, without going through Google. Therefore, brands … Read More",
      "date_published": "2020-02-27T18:18:38",
      "date_modified": "2021-03-26T14:11:17",
      "authors": [
        {
          "name": "Yassir Haouati"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/epinium-amazon-marketplace-appstore/",
      "url": "https://epinium.com/en/blog/epinium-amazon-marketplace-appstore/",
      "title": "Epinium PPC & SEO Tool Available on Amazon Marketplace Appstore",
      "summary": "Epinium PPC & SEO Tool for Amazon sellers announced today, that the company has been invited to join Amazon’s Marketplace Appstore. … Read More",
      "date_published": "2018-10-02T09:00:33",
      "date_modified": "2021-03-26T14:05:07",
      "authors": [
        {
          "name": "Carlos Martínez Barriga"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-product-descriptions/",
      "url": "https://epinium.com/en/blog/amazon-product-descriptions/",
      "title": "11 Tips to Create Powerful Product’s Descriptions in Amazon",
      "summary": "Executive summary Over 80% of CEOs are rebuilding operational capabilities for autonomous commerce, rendering manual Amazon optimization practically obsolete. Conversions driven by Answer Engines have hit 5.53%, forcing brands to shift from legacy keyword-stuffing to structured data extraction. A+ Content … Read More",
      "date_published": "2018-07-26T15:31:13",
      "date_modified": "2026-07-07T08:07:02",
      "authors": [
        {
          "name": "Raquel Gallardo"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-prime-day-2018/",
      "url": "https://epinium.com/en/blog/amazon-prime-day-2018/",
      "title": "Amazon Prime Day 2018 grows almost a 20% compared to last edition",
      "summary": "Amazon Prime Day 2018 meets its multinational objectives despite the effect of important incidents In this recent edition, strikes and website breakdowns had a leading player Last year, Amazon closed its Prime Day third edition with Echo DOT as the … Read More … Read More",
      "date_published": "2018-07-18T10:40:10",
      "date_modified": "2021-03-24T16:06:58",
      "authors": [
        {
          "name": "Raquel Gallardo"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-keyword-research/",
      "url": "https://epinium.com/en/blog/amazon-keyword-research/",
      "title": "Top Amazon Keyword Research Tools",
      "summary": "In the Amazon marketplace, insufficient visibility directly translates to lost revenue. If your products aren’t discoverable via relevant customer searches, sales targets will inevitably be missed. Strategic Amazon keyword research is the non-negotiable foundation for achieving optimal product discoverability and … Read More … Read More",
      "date_published": "2018-07-12T08:43:30",
      "date_modified": "2025-05-27T10:59:09",
      "authors": [
        {
          "name": "Antonio Redondo"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seo-success-case-burrito-blanco/",
      "url": "https://epinium.com/en/blog/amazon-seo-success-case-burrito-blanco/",
      "title": "Amazon Seo Success case:Burrito Blanco",
      "summary": "A well-known home-textile brand multiplied its sales a 449% in less than 3,5 months thanks to improving Amazon SEO in Epinium Analytics. Burrito Blanco is a success case with respect to Amazon Seo optimization using the Epinium software. It is … Read More",
      "date_published": "2018-07-05T09:00:13",
      "date_modified": "2021-03-24T15:59:10",
      "authors": [
        {
          "name": "Antonio Redondo"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/get-reviews-on-amazon/",
      "url": "https://epinium.com/en/blog/get-reviews-on-amazon/",
      "title": "How to Get Reviews on Amazon | Complete Overview",
      "summary": "Executive summary Reviews are a direct conversion multiplier: moving from a 3-star to a 4-star rating can boost sales by up to 35%. A pristine 5.0 rating often hurts conversions; modern shoppers trust realistic 4.5 or 4.6 averages with authentic, … Read More",
      "date_published": "2018-06-28T11:14:34",
      "date_modified": "2026-06-17T08:08:37",
      "authors": [
        {
          "name": "Antonio Redondo"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/5-ultimate-amazon-hacks/",
      "url": "https://epinium.com/en/blog/5-ultimate-amazon-hacks/",
      "title": "5 Ultimate Amazon Hacks",
      "summary": "Executive summary Rufus rewrites the rules: 60% of heavy Amazon shoppers now interact with the AI assistant, and they convert at a massive 2.74x higher rate than standard search users. Ad costs are devastating margins: Amazon’s advertising revenue reached $68.5 … Read More",
      "date_published": "2018-06-21T11:35:21",
      "date_modified": "2026-06-29T08:04:52",
      "authors": [
        {
          "name": "Antonio Redondo"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/increase-sales-on-amazon/",
      "url": "https://epinium.com/en/blog/increase-sales-on-amazon/",
      "title": "50 TIPS | How to Increase Sales on Amazon",
      "summary": "How to increase sales on Amazon is one of the most frequent questions, here we are trying to give you the solution. The first thing you should do is a mind map with all your possibilities. There are many options, … Read More … Read More",
      "date_published": "2018-06-12T09:21:03",
      "date_modified": "2021-03-23T13:57:06",
      "authors": [
        {
          "name": "Antonio Redondo"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seo-experts-7-best-youtube-channels-for-free-learning/",
      "url": "https://epinium.com/en/blog/amazon-seo-experts-7-best-youtube-channels-for-free-learning/",
      "title": "Amazon SEO Experts | 7 Best YouTube channels for free learning",
      "summary": "Executive summary Amazon’s A10 algorithm and the new Alexa for Shopping (formerly Rufus) completely changed organic ranking in 2026. Keyword stuffing is officially dead. Learning from the right Amazon SEO Experts | 7 Best YouTube channels for free learning saves … Read More",
      "date_published": "2018-05-22T11:34:00",
      "date_modified": "2026-06-24T08:10:33",
      "authors": [
        {
          "name": "Antonio Redondo"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-bullet-points/",
      "url": "https://epinium.com/en/blog/amazon-bullet-points/",
      "title": "How to Write Effective Amazon Bullet Points",
      "summary": "Executive summary Most brands still write Amazon bullets for the old A9 algorithm. In 2026, Rufus AI rewards conversational, benefit-led copy over keyword-stuffed walls of text. According to McKinsey’s 2026 report, 63% of consumers use AI-powered tools to compare options … Read More",
      "date_published": "2018-05-15T07:15:12",
      "date_modified": "2026-06-23T08:12:00",
      "authors": [
        {
          "name": "Antonio Redondo"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-titles/",
      "url": "https://epinium.com/en/blog/amazon-titles/",
      "title": "How to Optimize your Amazon Titles for SEO",
      "summary": "Executive summary Over 70% of Amazon traffic is mobile, truncating your 200-character titles down to just 80 characters. The new COSMO algorithm prioritizes semantic context over traditional keyword stuffing. Clean, natural titles boost your Click-Through Rate (CTR) faster than inserting … Read More",
      "date_published": "2018-04-25T08:44:56",
      "date_modified": "2026-06-15T08:13:14",
      "authors": [
        {
          "name": "Antonio Redondo"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/amazon-seo/",
      "url": "https://epinium.com/en/blog/amazon-seo/",
      "title": "The ultimate guide to Amazon SEO in 2025",
      "summary": "What is Amazon SEO? Understanding Amazon’s A9 and A10 Algorithms Amazon SEO (Search Engine Optimization) is the process of optimizing product listings to rank higher in Amazon’s search results. The two key algorithms that govern Amazon’s search results are A9 … Read More",
      "date_published": "2018-04-09T11:15:30",
      "date_modified": "2024-12-19T13:33:14",
      "authors": [
        {
          "name": "Darío González"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/the-importance-of-online-reviews/",
      "url": "https://epinium.com/en/blog/the-importance-of-online-reviews/",
      "title": "How important are online reviews for your brand",
      "summary": "Everytime you tried to buy anything online, you’ve read online reviews or you’ve seen an aggregated “star” rating for the product you wanted to buy. Customer reviews have a powerful effect on the behavior of your clients and on the strategy of your brand. … Read More",
      "date_published": "2016-12-02T11:59:53",
      "date_modified": "2021-03-23T12:56:33",
      "authors": [
        {
          "name": "angel"
        }
      ]
    },
    {
      "id": "https://epinium.com/en/blog/brand-reputation-blog-epinium/",
      "url": "https://epinium.com/en/blog/brand-reputation-blog-epinium/",
      "title": "Brand reputation: What is and why matters",
      "summary": "Brand reputation is how a brand is viewed by the population or its users. A favorable brand reputation means consumers trust your company, and feel comfortable about purchasing your products or services. An unfavorable brand reputation will cause consumers to … Read More … Read More",
      "date_published": "2016-12-02T11:14:08",
      "date_modified": "2021-03-23T12:44:30",
      "authors": [
        {
          "name": "angel"
        }
      ]
    }
  ]
}