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Amazon’s Sponsored Display ads are the “new baby” when for the Amazon advertising family. We often talk about Sponsored Products and Sponsored Brands, but a new piece of data concerning Sponsored Display ads had us wondering and was worth exploring. … Read More

Maria Cova · Aug 18, 2020 5 min read

Amazon Advertising Management is already a big fact. Over the past three years, net sales of Amazon advertising, in particular, had grown to over $14 billion per year in combination with sales of other services in 2019. And there is … Read More

Maria Cova · Aug 11, 2020 4 min read

Executive summary Amazon’s average CPC continues to rise in 2026. If your margins feel tighter, it is because they mathematically are. Manual bidding is officially a liability. Algorithms process second-price auctions faster than your team ever could. Campaign isolation is … Read More

Maria Cova · Aug 6, 2020 10 min read

In today’s blog post, we will be going through the four biggest Amazon trends to keep an eye on this year and to implement and see if it makes sense for your company or brand. Trend #1: Amazon Ads will … Read More

Maria Cova · Aug 3, 2020 4 min read

In today’s blog post, we will be discussing some of the most simple yet effective tips on Amazon PPC strategies for you to implement. We gathered up the following tips: 1. Implement Surveys As of now, testing will only take … Read More

Maria Cova · Jul 30, 2020 5 min read

Executive summary Amazon’s algorithm handles keyword discovery better than any human, but it fails miserably at protecting your profit margins. Treating auto campaigns as profitable sales channels is a massive mistake; their true purpose is pure data acquisition. Grouping the … Read More

Maria Cova · Jul 28, 2020 11 min read

Amazon Advertising is really stealing a big piece of the cake of Google’s advertising due to one major reason; billions of shoppers who see the platform as a shopping search engine and as a way of finding out products. This … Read More

Maria Cova · Jul 23, 2020 8 min read

Why implement Amazon Sponsored Products? In an increasingly competitive Amazon environment, sellers need to be using every single possible tool available to get their products in front of their target audience. Amazon Sponsored Products strategy has always been and will … Read More

Maria Cova · Jul 22, 2020 5 min read

Amazon is the biggest ecommerce platform, currently it is selling over 200 million products on a year basis. Therefore increase Amazon sales it’s something to take into consideration. Hence, if you are one of the many Sellers on Amazon, then … Read More

Maria Cova · Jul 17, 2020 7 min read

Amazon’s SEO  objective is to increase the chances of searchers clicking on your product listing and purchasing your product. To do so, you need to be on the first page of the Amazon SERPs.  Searchers won’t go to page 10 … Read More

Maria Cova · Jul 15, 2020 4 min read

In today’s blog post, we are going to cover the new updates of Epinium … Read More

Maria Cova · Jul 15, 2020 1 min read

In today’s post, we are going to explain step by step how to send products to Amazon FBA warehouses. By using Amazon logistics you are automatically converting your products to Prime. We are going to see how to prepare the … Read More

Yassir Haouati · Jul 8, 2020 4 min read