Who has never visited the Amazon site? An essential e-commerce platform, it is however often neglected in favor of better known advertising interfaces like Google Ads and Facebook Ads. However, Amazon Advertising is destined to become an increasingly important player, deserving to be included in the web marketing strategies of companies that want to increase
If created and managed properly, an Amazon Pay-Per-Click (PPC) campaign on Amazon can help you sell more products faster, while increasing your organic rankings. On top of that, Amazon’s sponsored ads program is pretty simplistic, especially considering the amount of developers Amazon hires every year … However, the simplicity of Amazon’s advertising platform is a
Customers make 22% of their purchases online on Amazon. More and more Internet users are buying products online. A third of online buyers search for their products by going directly to the Amazon site, without going through Google. Therefore, brands must be visible in the organic results of the platform in order for Internet users
Epinium, the SEO optimization tool for Amazon sellers, announced today that the company has been invited to join Amazon’s Marketplace Appstore.
Descriptions is one of the wildest e-commerce ever is one of the most important part, if not the most one. An attractive and well-done description will multiply your sales within a short period of time. The main protagonist of an e-commerce is, clearly, the product. At the same time, products do have 2 fundamental pillars
Last year, Amazon closed its Prime Day third edition with Echo DOT as the most-sold product. At the end of the event, Amazon registered an increase of a 60% compared with the previous year, what definitely confirmed Prime Day as an essential event for tens of millions of Prime Members.
The sponsored products target the exact buyers who are looking for the relevant keywords.
This increases your visibility, brings in fresh buyers, allows seasonal promotions and also improves product visibility.