In today’s blog post we will be giving some tips for brands that are selling on Amazon. If your company brand is selling on Amazon, then an Amazon pay-per-click (PPC) campaign might just be the most suitable option for you. Amazon PPC allows your company to better position its brand in search results on Amazon,
In this blog post, we will be discussing some of the key fundamental concepts to get you started with optimizing your Amazon SEO: Search on Amazon for the keywords with the highest-volume search. Determine what are the ones with most search terms for your product . Go through the results and when you find your
Here is a brief overview of how we are conducting PPC campaigns: Manage the Portfolios and budgets Creating campaigns Remove non-converting keywords Increase bids for high-performing keywords Launch campaigns to find great-performing keywords that convert into sales! Epinium makes it very easy to create campaigns. If you use more than one account, you can select
Who has never visited the Amazon site? An essential e-commerce platform, it is however often neglected in favor of better known advertising interfaces like Google Ads and Facebook Ads. However, Amazon Advertising is destined to become an increasingly important player, deserving to be included in the web marketing strategies of companies that want to increase
If created and managed properly, an Amazon Pay-Per-Click (PPC) campaign on Amazon can help you sell more products faster, while increasing your organic rankings. On top of that, Amazon’s sponsored ads program is pretty simplistic, especially considering the amount of developers Amazon hires every year … However, the simplicity of Amazon’s advertising platform is a
Customers make 22% of their purchases online on Amazon. More and more Internet users are buying products online. A third of online buyers search for their products by going directly to the Amazon site, without going through Google. Therefore, brands must be visible in the organic results of the platform in order for Internet users
The sponsored products target the exact buyers who are looking for the relevant keywords.
This increases your visibility, brings in fresh buyers, allows seasonal promotions and also improves product visibility.