Nowadays, Amazon generates tons of millions of visits per month. As the company controls nearly half of the eCommerce market, much of the revenue generated has been reinvested into the company, resulting in tons of alterations and improvements. Obviously, Amazon aims to continue that growth–and those changes–across the next decade. Staying updated on what Amazon
The sponsored products target the exact buyers who are looking for the relevant keywords.
This increases your visibility, brings in fresh buyers, allows seasonal promotions and also improves product visibility.