Amazon SEO

Amazon’s 500 Bytes Update: Elevating Your Product with Enhanced Backend Keywords What are Amazon backend keywords? Amazon’s backend keywords, hidden yet powerful, are essential for sellers to boost product discoverability on the platform. These keywords, also known as Amazon Seller Keywords, are indexed by Amazon, enhancing product ranking without cluttering

If you are selling products on Amazon FBA, one of the most important management tasks is to find out your profitability. During the product research phase, you will need to do some research and calculations to estimate the potential of a product before launching it. You will need to take

How can we optimise images on Amazon? One of the most important elements to boost online sales is to optimise images on Amazon, as it is the first point that captures our attention at first, both in the Amazon results and in the product data sheet. Then we would continue

Are you selling on Amazon and wondering what the IPI Score is? Are you concerned about how your inventory performance and product quality are being evaluated by Amazon? If so, you’re in the right place. In this article, we’ll reveal the secrets to increasing your IPI Score and maximizing your

1. What are Sponsored Displays on Amazon? Amazon Sponsored Display ads allow us to target shoppers both on and off Amazon based on the specific detail pages the customer has viewed. By showing ads to a narrow audience that has shown interest in our product (remarketing), Sponsored Display ads help

These are the 4 new Epinium products in May 2022: Changes in the graphics of the General View section: We have changed the graph that was previously in the Overview section that compared Paid traffic with Organic traffic to a new graph that we have called Sales by ads .

What is the CTR in PPC campaigns? We understand as CTR in PPC campaigns, the percentage of people who clicked on our ad after viewing it. It consists of a fairly simple calculation, dividing the clicks we get from our PPC campaign by the impressions and multiplying it by 100.

Choosing a sales plan Amazon offers two sales plans: the Individual Plan and the Professional Plan. Before thinking about how to create an Amazon Seller account, we should consider what these plans offer and which one best suits the type of seller we want to be. Individual Plan This is

In the last few years, Amazon has dedicated all its efforts to improve the platform for Sellers but… Hasn’t anyone thought about Vendors? Epinium YES! 📢 New Amazon Vendor Central Integration. Why Amazon Vendor Central Platform? Throughout these years, Epinium has detected a strong demand from brands and agencies that

Most Amazon advertising impressions come from product pages, however, very few sellers take advantage of an ASIN defense and cross-promotion strategy. 1. ASIN Defense Strategies with Sponsored Products Creating defense campaigns with spondored products and cross promotion is quite straightforward, as it has a predetermined list of targets. Here are

What is the Amazon Posts program? Amazon Posts allows registered brand sellers to share unique lifestyle images and product-related content through a “feed” that resembles other social media platforms. Customers will be able to scroll through the feed and click directly on our product detail pages. The program is designed

One of the biggest obstacles for sellers and brands on Amazon is managing their advertising. Are you targeting the right keywords,are you bidding high enough, Are they profitable? Sometimes the stress of managing and making PPC campaigns profitable isn’t worth it. Or on the other hand, due to lack of

Most of Amazon’s ad impressions come from product pages, however, very few sellers leverage an ASIN defense/cross-promotion strategy. 1. ASIN advocacy with Sponsored Products Creating advocacy campaigns with spondored products and cross-promotion is fairly straightforward, as you have a list of predetermined targets. Here are some different ad group strategies

Do you want to sell your products but don’t know how to create a successful Amazon listing? Don’t worry! In this article, we will provide you with tips and recommendations and provide you with everything you need to know to successfully sell your products on the platform. With a little